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PODCAST

Website Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners

JennyB | Website Designer

JennyB is a strategic website designer for service-based businesses. She specializes in helping small business owners transform their websites into 24/7 client-attracting machines.This show will deliver actionable website tips about how to design, optimize, and convert more visitors into clients.If you are looking for website design tips from a conversion-focused designer then you are in the right place.This podcast will provide valuable insights for entrepreneurs, small business owners, coaches,

business marketing

All Episodes

21:17

What 100 Episodes of Podcasting Taught Me About...

Website Design Made Simple: Website Tips,... ·

2025/11/05

We celebrate 100 episodes of the pod! It’s all about the lessons learned from podcasting and how they apply to improving your small business website. Spoiler: Progress, authenticity, and connection are the keys to success, whether it's your podcast or your website. YOU WILL LEARN: Why progress beats perfection when it comes to your website. How showing up authentically creates deeper connections with your audience. The power of repetition in strengthening your ...

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15:06

Website Design vs SEO and Why This Battle Is Hurting...

Website Design Made Simple: Website Tips,... ·

2025/10/29

We chat about SEO versus beautiful website design and why you don’t have to choose between the two! We break down how to create a website that’s both visually appealing and optimized for search engines, so it works for both your audience and Google. YOU WILL LEARN: Why solely focusing on design or SEO leaves money on the table. How Google evaluates user experience and why it impacts rankings. The importance of balancing strategic headlines, copy, and navigation for both vis...

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14:58

The Website Images Killing Your SEO (And How to Fix...

Website Design Made Simple: Website Tips,... ·

2025/10/22

Let's chat about how your website images can either help or hurt your SEO and user experience. If your website feels slow, your photos aren’t showing up in Google image searches, or you're unsure if your brand photos help or hurt conversions, this episode is for you. You’ll learn how to avoid common mistakes that could be costing you traffic and visitors. YOU WILL LEARN: Why oversized image files can slow down your website and how to fix them. The importance of renaming i...

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19:12

The One Thing Every Successful Website Has (That Most...

Website Design Made Simple: Website Tips,... ·

2025/10/15

Learn about the one key element that separates successful websites from ones that just look good. It’s not about flashy designs or technical tweaks; it’s about creating a strategic customer journey. This episode breaks down how to guide your visitors step-by-step to turn them into paying clients. YOU WILL LEARN: -Why focusing on design trends and technical tweaks often misses the bigger picture. What a customer journey is and how it works to build trust and guide decisions. The f...

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17:43

The Website Problem Every Expert Has But No One Talks...

Website Design Made Simple: Website Tips,... ·

2025/10/08

We chat about the challenge of "expert overwhelm"—when highly skilled professionals struggle to simplify and communicate their expertise effectively through their websites. Using Deb's story, we’ll explore how clarifying complex information can turn an overwhelming website into one that educates, connects, and converts visitors into clients. YOU WILL LEARN: How "expert overwhelm" can show up on your website and confuse potential clients. The importance of leading with clie...

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24:46

Why Images Matter More Than You Think for Website...

Website Design Made Simple: Website Tips,... ·

2025/10/01

Let's do a website audit for Anne, the founder of The Fun Reset, a group coaching program for ambitious women. Anne's DIY website has great messaging but struggles with being too dense and overwhelming for visitors. We discuss actionable ways to improve her site and make it more engaging, user-friendly, and optimized for client conversions. YOU WILL LEARN: Why a strong first impression on your homepage is critical to visitor engagement. How to break up dense text with strategic ...

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21:35

Website Fixes for Better Networking Results This Fall...

Website Design Made Simple: Website Tips,... ·

2025/09/24

Let's chat about how to evaluate your website through the lens of someone you just met at a networking event. Your website plays a big role in whether someone decides to work with you, refer you, or never follow up. Let’s make sure your site reflects the real you and helps push these relationships forward. YOU WILL LEARN: Why your website should match the personality and energy you bring to networking conversations. The kind of content someone is *actually* looking for when they...

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14:46

How to Accept Payments on Your Website (Beyond Just...

Website Design Made Simple: Website Tips,... ·

2025/09/17

We’re talking about one of the most important aspects of your website: how to actually collect payments. A great website won’t help you unless customers can easily pay you. Whether your business is consultation-based or direct purchase, this episode covers the tools and steps you need to make the payment process smooth and efficient. YOU WILL LEARN: The difference between consultation-based payments and direct purchase payments. Recommended tools for managing payments, including...

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26:01

How Your Business Type Should Change Your Homepage...

Website Design Made Simple: Website Tips,... ·

2025/09/10

How can your homepage better attract the right clients for your business? Let's explore how different business types require customized homepage strategies to resonate with their ideal audience and drive results. YOU WILL LEARN: Why your business type and client psychology hugely influence homepage design. Specific strategies for service-based businesses to build trust and establish authority. How creatives can use emotional connections to attract their dream clients...

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23:27

What High-Converting Websites Don't Do [Ep 091]

Website Design Made Simple: Website Tips,... ·

2025/09/03

Find out why some websites sometimes fail to convert visitors into clients and what you can do to fix it. Learn what truly high-converting websites avoid and how you can make simple adjustments for better results. YOU WILL LEARN: Why flashy animations can hurt conversions and what to use instead. The importance of making information easy to find with simple navigation. How clear, client-focused messaging beats industry jargon every time. Why repelling the wrong...

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16:19

Help Google Find Your Website (Website Audit) [Ep 090]

Website Design Made Simple: Website Tips,... ·

2025/08/27

In this website audit we'll focus on improving SEO to attract more leads and better communicate with search engines. You’ll hear easy-to-follow tips for optimizing your website, even if you’re not a tech expert! YOU WILL LEARN: Why an H1 tag is essential for every page and how to use it effectively. How to structure headlines and body text to guide Google’s understanding of your content. Simple ways to research keywords that align with what your audience is already searchi...

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18:49

How to Recognize When Your Website Has Hidden...

Website Design Made Simple: Website Tips,... ·

2025/08/20

Let's explore how to create a website that truly reflects who you are and aligns with your business goals. Using a real-life law firm website transformation as an example, I break down actionable steps to ensure your site feels authentic, cohesive, and approachable—just like you. YOU WILL LEARN: How to identify when your website no longer reflects who you are or represents your business. Why authentic photography and personalized messaging are essential for an impactful on...

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20:37

Website Design is Like Interior Design (But For Your...

Website Design Made Simple: Website Tips,... ·

2025/08/13

Most business owners don’t realize how much their website reflects who they are. Just like an inviting home tells a story about the people who live there, your website should feel like a true extension of your business personality. In this episode, we explore how website design, like interior design, brings your business "soul" to life and why creating a consistent, warm, and welcoming online space matters. YOU WILL LEARN: Why your website should match the personality of your in...

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19:14

AI Tools Transforming My Website Design Business This...

Website Design Made Simple: Website Tips,... ·

2025/08/06

I’m sharing some of my favorite tools that have streamlined my small business workflow and helped me reclaim time for other parts of my life—without cutting corners. From AI assistants to browsers that organize your tabs, these are practical tools you can jump into right away. YOU WILL LEARN: How AI tools like Claude and ChatGPT can help with content planning, outlines, and reports. Why Descript is more than just a video editing tool—it’s a transcript wizard The benefits of the ...

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13:37

Is Your Website Confusing? A Simple Test to Find Out...

Website Design Made Simple: Website Tips,... ·

2025/07/30

Confused visitors on your website could mean fewer leads and missed opportunities. In this episode, we talk about why some websites confuse visitors and how you can fix it with simple strategies to make sure potential clients know exactly what you do, who you help, and how to take the next step. YOU WILL LEARN: Why complex navigation can make visitors leave your website. How unclear messaging in your hero section can hurt your first impression. The importance of providing ...

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21:27

"Mediating" Your Website's User Experience for Better...

Website Design Made Simple: Website Tips,... ·

2025/07/23

In this website audit episode, I chat with Joie and Mark from Comeiro Mediation. We walk through their current site together, uncovering simple navigation fixes and call-to-action strategies that will guide more visitors to their contact page. You'll hear real-time feedback on everything from hero section messaging to strategic button placement that transforms browsers into paying clients. YOU WILL LEARN: How simplifying navigation improves your website’s usability. Why concise m...

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21:04

Website Lessons from a Romance Author That Work for...

Website Design Made Simple: Website Tips,... ·

2025/07/16

Learn how I helped transform romance author Jamie P. Bradley's website from a placeholder that lacked personality to a site she's proud to share. If your website feels like it doesn't truly represent your brand or connect with your audience, this episode is for you. YOU WILL LEARN: Why the homepage hero section is the most important part of your websiteHow to guide visitors through a clear and simple customer journeyThe power of using your personality and brand identity in every part of your ...

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13:18

The 5-Minute Summer Website Challenge That Sets You...

Website Design Made Simple: Website Tips,... ·

2025/07/09

In this episode, we cover a quick five-day website challenge that takes just five minutes a day to sharpen up your website, helping you prepare for a successful fall season. These small tweaks can make a big difference in your website’s performance. YOU WILL LEARN: How to refresh your homepage with the “three-second test” for clarity and engagement. Why every page on your website needs a clear call to action. The power of updating testimonials and incorporating real client ...

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15:18

Make Your Website's About Page Personal Without...

Website Design Made Simple: Website Tips,... ·

2025/07/02

We discuss a common issue many business owners face: how to write an effective About page without oversharing. We'll explore how to create an engaging and professional About page that builds connection and trust with potential clients. YOU WILL LEARN: Why the About page is one of the most visited pages on your website.How to balance being personable and professional on your About page.Tips for showcasing your unique brand voice and personality without oversharing.The importance of using prof...

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16:16

Website Errors Most Business Owners Never Discover...

Website Design Made Simple: Website Tips,... ·

2025/06/25

Many websites face technical glitches that drive potential clients away. Learn about common tech issues that could be costing you clients and how to fix them. YOU WILL LEARN: The impact of broken contact forms and booking systems on client acquisition.Tips for ensuring time zone accuracy in scheduling systems.Strategies for identifying and fixing tech issues on your website.Recommended tools for website testing and maintenance.The importance of regular performance checks to prevent losing vi...

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101 results

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