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PODCAST

Scotch Club

Whether you"re looking to up your game in business or just enjoy some casual, yet professional banter, this podcast is for you. Welcome to Scotch Club, a podcast for legends about life and business. Join the legends of SUBTLEGEND, as they dive into the ins and outs of sales, marketing, staffing, financials, and more. Since 2019, SUBTLEGEND has been fixing, supporting, & scaling business around the world. Tune in and get ready to unleash your inner legend.

business entrepreneurship

All Episodes

14:43

Sales vs. Spending: What is the real problem?

Scotch Club ·

2025/06/16

When cash is tight, most business owners rush to one of two corners: “We need more sales!” or “We need to cut expenses!” But the truth? It’s both, and it always has been.In this episode, we’re unpacking:Why cash flow problems are often strategy problems in disguiseHow to use what you already have to generate salesWhy cutting costs without a sales plan is just slow deathAnd how real financial control comes from knowing your levers and pulling the right ones at the right timeLet’s talk about how to

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14:24

Thought Leadership is B.S.

Scotch Club ·

2025/06/08

Let’s be honest... thought leadership has turned into a whole lot of noise. What once was meant to inspire action has become a trap of overthinking, overanalyzing, and over-consuming. In this episode, we’re calling it out.We’ll talk about:Why too much “inspiration” is paralyzing your progressHow to listen with intention (and filter the fluff)The difference between strategy and distractionAnd why your own clarity and action will always beat someone else’s opinionBe careful who you're taking

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18:51

Car Chat: Should You Outsource?

Scotch Club ·

2025/05/20

Outsourcing can be powerful—but only when done for the right reasons. In this episode, we unpack when small businesses should (and shouldn't) outsource, and how to make sure it's a strategic move, not just an expensive band-aid.SUBTLEGEND’s take? You should outsource when:You have clear, measurable goalsYou can afford it without wrecking your cash flowIt’s creating real results—not just clearing your to-do listYou know enough to hire the right person and hold them accountableOutsourcing

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7:19

Tariff Marketing: Do's & Don'ts

Scotch Club ·

2025/05/12

The word “tariff” might be factual—but it’s also fear-inducing. In this episode, we break down how to market effectively in a landscape where costs are ever changing, but your relationship with the customer still has to come first.We talk about:Why “tariff” shouldn't lead your messagingHow to build trust instead of panicThe importance of focusing your marketing on what you do haveAnd how strong storytelling can keep customers loyal through volatilityThis is a playbook for staying grounded,

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10:08

The Power of Organic Marketing in a Crisis.

Scotch Club ·

2025/04/24

Marketing isn’t optional—it’s survival strategy. In this episode, we sit down with SUBTLEGEND veteran Grace DeVries to talk about what actually works when you’re marketing during uncertain times.We cover:Why paid ads might not be your best move right nowThe power of organic content (and how to keep showing up)How to double down on community and build real connectionAnd the mindset shift every small business owner needs to make when marketing under pressureIf you’ve been wondering what to cut, where

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13:16

Your Inventory Is Talking—Are You Listening?

Scotch Club ·

2025/04/21

In this episode, we’re joined by our newest SUBTLEGEND teammate, Lou Rolfes—a sharp operator with deep retail roots—to talk about one of the biggest assets most small businesses have: inventory.We dig into:How to actually manage inventory in uncertain times (not just hope it sells)Smart, strategic approaches to sample salesHow to turn stagnant product into real cash flowAnd why inventory isn’t just stuff on racks—it’s money, strategy, and leverage.If you're sitting on a mountain of product or

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7:22

Now is not the time to fly blind.

Scotch Club ·

2025/04/15

If you're feeling squeezed by uncertainty, you're not alone—and now is not the time to fly blind. In this episode, Grace breaks down the three financial checkpoints every small business owner needs to get clear on today:Your Exposure – What’s at risk? What could go wrong?Your Opportunities – Where can you still make money, cut deals, or pivot?Your Float Fund – How much cash do you actually have to get you through the next few months?This isn’t about panic—it’s about power. When you can see

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13:16

Be Careful Who You Listen To

Scotch Club ·

2025/04/14

Advice is everywhere—but not all of it is created equal. In this episode of Scotch Club, we’re talking about the importance of filtering who you take advice from, especially in moments of uncertainty and pressure (hello, tariffs). Yes, you need community. Yes, you need perspective. But it has to come from people who actually know what they’re doing—people who understand how shifts in policy, like tariffs, really impact your business. We’ll dig into how to build a circle that sharpens you, not

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10:39

Tariffs April 9th Update: Protect Your Margins

Scotch Club ·

2025/04/09

Filmed with updates through April 9th, this episode of Scotch Club is your wake-up call to get your short-term picture in order—like, yesterday. We’re talking the next week, month, and 90 days. If you’re running a business right now, it’s time to stop coasting and start preparing. We’re breaking down why you need to add an immediate line item to cover rising surcharges, how to protect your margins at all costs, and what disciplined decision-making looks like in real-time. Pour something strong—we’re

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17:17

Tariffs: How Small Businesses Should Navigate

Scotch Club ·

2025/04/07

Tariffs aren’t just headline news—they directly impact small businesses trying to manage costs, supply chains, and pricing. In this episode of Scotch Club, we’re breaking down what tariffs actually mean for entrepreneurs, and more importantly, how to navigate them without losing your footing. From understanding their real impact to making smarter decisions with vendors and inventory, we’re diving into practical strategies for staying nimble in a shifting economic landscape. Grab a drink, tune...

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16:25

Anti-Influencer Pt. 2

Scotch Club ·

2025/01/29

In part two of our Anti-Influencer series, we’re getting real about what it takes to build a brand that actually supports a business—not just a personal brand built for attention. When you have overhead, marketing isn’t just about posting content; it’s an art form that has to drive real results. We’ll break down the foundations of a brand that can sustain itself, why you can’t just turn off your care, and why giving a shit about what you’re building makes all the difference. If you’re tired of the

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10:09

Anti-Influencer Pt. 1

Scotch Club ·

2025/01/20

In this first episode of our Anti-Influencer series, we’re taking a hard look at the influencer culture and its impact on business marketing. When I started consulting, I was all in on social media, but as things evolved, so did our strategies. The constant need to be "on" started to feel invasive—especially when it meant filming in my own home. I found real value in focusing on one-on-one client time, diving into challenging projects, and honing our approach during those formative years. In this

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14:24

Lessons for Trump's Inauguration

Scotch Club ·

2025/01/15

In this episode of Scotch Club, we reflect on Trump’s inauguration and share three key pieces of advice for navigating times of uncertainty and change. When the world feels unpredictable, it’s essential to focus on your values, embrace incremental changes, and control your surroundings. We’ll discuss the importance of limiting the news and noise, staying true to what matters most, and managing your emotional investment in external events. Join us as we share some of our own values and offer

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9:18

TikTok Ban Plan

Scotch Club ·

2025/01/13

In this episode of Scotch Club, we’re talking about the potential TikTok ban and what it means for creators and businesses alike. If the platform disappears on the 19th, what’s your plan? We’ll dive into the importance of downloading and saving your content, gathering emails and phone numbers, and finding ways to truly own your audience. It’s time to think beyond TikTok and start reinventing yourself. Join us as we discuss strategies for maintaining your influence, staying connected with your

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11:31

It's Quarterly Results Week at SUBTLEGEND

Scotch Club ·

2025/01/06

Ready to rethink your approach to goal setting? In this episode of the Scotch Club podcast, Grace Lane shares practical advice for achieving meaningful results. Learn how to distinguish goals from to-dos, make abstract objectives measurable, and stay focused on what truly matters. Tune in for insights on quarterly planning, branding strategies, and actionable steps to propel your business forward. Whether you’re an entrepreneur, a team leader, or someone eager to make 2025 a success, this episode is

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11:00

The Size of Your Business Matters

Scotch Club ·

2024/12/26

Inthis episode of Scotch Club, we explore how the size of your business directly impacts everything from work-life balance to productivity and growth speed. Whether you're running a solo venture or managing a growing team, understanding how your business size influences your daily operations is key to long-term success. We dive into the unique challenges and opportunities that come with different business scales, offering insights on how to maintain a healthy separation between work and life,

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14:23

When To File for Bankruptcy

Scotch Club ·

2024/12/19

Inthis episode, we tackle one of the most daunting topics for business owners: bankruptcy. While bankruptcy can offer a necessary lifeline for struggling companies, it’s not a one-size-fits-all solution. Each business situation is unique, and evaluating the pros and cons of filing requires careful consideration of both short-term and long-term impacts. Our podcast brings clarity to this complex subject, offering expert insights on how to assess your options, explore alternatives, and determine the

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13:04

Tariff Talk: What To Do Next

Scotch Club ·

2024/12/12

On this episode of Scotch Club, join us with a glass of Johnnie Walker Black Label as we dive into the complexities and challenges that small business owners are facing as new tariffs loom. With the ever-changing landscape of international trade, these tariffs bring not only financial strain but also a wave of uncertainty that threatens to disrupt operations and hinder growth.This episode unpacks the potential negative effects tariffs have on small businesses— from rising costs of goods to supply

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14:06

Unfiltered: Patio Chat About Outdated Information

Scotch Club ·

2024/12/05

In this episode of Scotch Club, we dive deep into the impact of outdated information on the business and fashion industries—sectors that are constantly evolving in the face of a rapidly changing landscape. From shifting consumer behaviors to the rise of new trends and the changing tides of sales, staying ahead of the curve is more critical than ever. We explore how businesses are hindered by misinformed decisions and an inability to pivot quickly in response to societal shifts. How do outdated

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13:58

Unfiltered: Election Day 2024

Scotch Club ·

2024/11/05

In this unfiltered episode of Scotch Club, we’re diving into the 2024 election with a fresh perspective. While big events like elections can feel all-consuming, they don’t have to derail your focus. I’ll share my take on why it’s crucial to stay centered on your own vision and continue creating results for yourself, no matter the political climate. We’ll discuss strategies for tuning out the noise, staying committed to your goals, and focusing on what truly matters for your business and life. Pour

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47 results

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