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PODCAST

AI-Driven Marketer: Master AI Marketing To Stand Out In 2025

I"m just a marketer on a mission to master AI in 2025 by interviewing AI tech founders, AI leaders, and marketing practitioners who are getting great results with AI today.Let"s master this thing together. Follow this show to join me on the journey.#danchez

business marketing

All Episodes

15:13

Why AI Can't Replace Your Marketing Brain (Yet) -...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/09/04

In this solo episode of The AI-Driven Marketer, Dan Sanchez dives into the intriguing question: "Can AI replace your marketing brain?" Spoiler alert—AI isn't quite there yet. Inspired by a LinkedIn discussion, Dan explores two key approaches to replicating your marketing expertise with AI: CustomGPTs and niche-trained LLMs (Large Language Models). He explains why these tools, while powerful, still fall short of fully capturing the depth and nuance of human expertise. Dan shares his personal

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46:47

The Roadmap to AI-Driven Sales Teams w/Craig Nelson

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/08/30

In this episode of the AI Driven Marketer, host Dan Sanchez sits down with Craig Nelson, a seasoned expert in sales enablement. Craig shares his insights on how organizations can lay the groundwork for integrating AI into their sales processes, even if they're just beginning their AI journey. The discussion covers practical steps for transitioning from AI interest to implementation, the role of marketing in supporting AI-driven sales, and how to achieve significant productivity gains with AI. Tune

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14:01

Real-Time Market Research with Grok2 AI

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/08/23

In this episode of AI-Driven Marketer, host Dan Sanchez dives into how Grok2, the latest AI model from X.AI, is revolutionizing real-time market research for marketers. Unlike other AI platforms, Grok2 offers unique access to real-time Twitter data, allowing marketers to gather insights faster and more accurately than ever before. Dan explores various use cases for Grok2, from understanding trending topics within your target audience to identifying pain points and generating content ideas. Tune in

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18:36

The AI Memory Hack Every Marketer Needs to Know

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/08/16

In this episode of AI-Driven Marketer, Dan Sanchez dives into the common misconceptions about AI, particularly around its so-called "hallucinations" and inaccuracies. Dan argues that many AI mistakes are actually the result of user error rather than faults in the AI itself. He explains the difference between AI's short-term and long-term memory, how they function, and why understanding this distinction is crucial for getting better results from AI. By maximizing the use of AI's short-term memory,

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13:30

SearchGPT: How You Can Test It Now & It's...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/08/07

In this episode of AI-Driven Marketer, Dan Sanchez dives into the revolutionary new tool, Search GPT, and its implications for the future of marketing. Currently in beta, Search GPT is set to transform the way we interact with search engines, integrating seamlessly with ChatGPT to deliver more accurate and relevant search results. Dan explores the current capabilities of search within ChatGPT, discusses the improvements brought by integrating Bing search, and provides insights on how this will

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16:29

The Future of Newsletters: Use AI to Create Them...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/07/24

In this episode of AI-Driven Marketer, Dan Sanchez dives into the world of newsletter automation using AI. He provides a sneak peek into his innovative process, demonstrating how marketers can leverage AI to streamline newsletter creation. Danchez shares practical insights, walking through the systems and tools he uses, including his CRM marketing automation platform, High Level, and the integration with ChatGPT. Learn how AI can transform your marketing efforts, making tasks like newsletter writing

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57:39

Marketing Automation Meets AI: Put Your Marketing On...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/07/19

In this episode of the AI-Driven Marketer, Dan Sanchez talks to Audra Carpenter, an agency owner and digital marketing expert, about harnessing the power of AI to drive revenue and optimize workflows. They delve into the intricacies of automating content creation, integrating AI tools like Open Router and Make, and the challenges of staying current with evolving AI models. Audra shares her insights on the future of AI in marketing, the necessity of embracing automation to stay competitive, and

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48:21

Hallucinations to Innovations: Generative AI's Dual...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/07/12

In this episode of the AI-Driven Marketer, Dan Sanchez talks to Noz Urbina, an AI consultant with extensive experience in technical documentation, about leveraging generative AI for marketing tasks like creating personas and dream maps. They discuss how AI can empower small companies to outpace larger competitors, the potential improvements in AI's working memory and context length, and the role of external tools like knowledge graphs. Noz emphasizes the importance of adapting to new concepts and

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25:03

Inside My Journey From Consultant to AI Podcast Agency

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/07/10

In this episode of the AI-Driven Marketer, Dan Sanchez dives into a solo session to update you on his journey in mastering AI, offering a sneak peek into the AI-driven systems he is currently building. From transitioning into an AI agency to automating podcast production, Dan walks through the extensive steps of using custom GPTs and various AI tools to streamline and elevate marketing tasks. He discusses his approach to automating guest follow-ups, leveraging Zencastr for podcast hosting, and using

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40:50

Integrating AI for Seamless Podcast Production

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/06/24

In this episode of the AI-Driven Marketer, Dan Sanchez sits down with Lee-Ann Scott to dive into the evolution of marketing tools, spotlighting the transition to user-friendly platforms like WordPress and Canva. They explore the burgeoning potential of AI in automating podcast production, from initial client interactions to post-production tasks, and discuss the role of custom GPTs in breaking down complex projects. Together, they address the productivity boosts these tools offer, the practical

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17:52

The Future of AI Marketing (& How to Prepare for It)

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/06/19

In this episode of the AI-Driven Marketer, Dan Sanchez dives into the anticipated advancements in AI technology for 2025. He explores significant announcements from major tech players like OpenAI, Microsoft, and Apple, and predicts how these developments will reshape the landscape of digital marketing. From AI-powered video creation and image generation to enhanced integrations and AI's role in marketing automation, Dan paints a vivid picture of what marketers can expect. Tune in to understand the

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48:42

Vision to Results: Crafting an AI Strategy that...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/06/07

In this episode of the AI-Driven Marketer, Dan Sanchez talks to Geoff Livingston about the competitive edge of embracing AI in marketing to accelerate go-to-market efforts and enhance customer profiles. They delve into practical case studies, such as Vanguard's success with unified customer data, and discuss the challenges of using unstructured data with tools like chat GPT. Geoff shares strategies for AI-driven training, the potential of hyper-personalization in various fields, and the significant

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46:47

Navigating AI Adoption: From Misconceptions to...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/05/31

In this episode of AI-Driven Marketer, Dan Sanchez interviews Harrison Painter, who shares his compelling journey from real estate and marketing to embracing AI as a transformative tool. They delve into the broader implications of AI across various industries, the entrepreneurial insights gleaned from overcoming personal and professional challenges, and practical strategies for non-technical individuals to excel in AI roles. Harrison and Dan highlight foundational tools like ChatGPT and Midjourney,

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7:22

Voice Your Prompts: Discover the ChatGPT Desktop App...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/05/29

In this episode of the AI-Driven Marketer, Dan Sanchez dives into the newly launched ChatGPT Desktop App, sharing his firsthand experience of how this tool enhances his AI-driven workflow. From its ability to transcribe voice commands to generating creative solutions on the fly, Dan demonstrates its potential to streamline everyday tasks. He also provides a real-world example of how the app's audio features simplify complex prompts, making it an indispensable asset for quick and efficient

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43:04

AI Marketing: Trends, Tools, and Transformations...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/05/24

In this episode, Dan Sanchez talks to Mark Fidelman, host of the AI Marketing podcast, about his three-year journey into AI in marketing, and the transformative potential of AI tools like ChatGPT and Claude Opus for marketers. They delve into the groundbreaking advancements of AI technologies such as Synthesia by OpenAI, and explore how AI is rapidly changing content creation, customer service, and personalized marketing. Mark also shares practical insights on overcoming resistance to AI adoption

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12:01

5 Types of AI Marketing: Which Are You Using?

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/05/22

In this episode, Dan Sanchez dives into the fascinating world of AI-driven marketing, exploring the five distinct types that are revolutionizing the field. He breaks down the central role of the internal copilot, the power of content production and distribution, the untapped potential of hyper personalization, the efficiencies of multichannel chatbots, and the forthcoming impact of automated analysis. With practical examples and future predictions, this episode is a must-listen for marketers eager

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45:34

Become a Super Marketer in the Age of AI w/Gen Furukawa

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/05/17

n this episode of the AI-Driven Marketer, Dan Sanchez interviews Gen Furukawa, Founder of SuperMarketers, about leveraging AI to become a super marketer. They dive into building an AI-enhanced marketing stack, covering essential AI tools, content repurposing, data analysis, and more. Gen shares his journey, insights, and practical tips to help marketers do more with less. Whether you’re looking to streamline your marketing efforts or learn how to implement AI effectively, this episode has valuable

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11:19

AI-Powered Course! How to Customize Lessons...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/05/15

In this episode, Dan Sanchez demonstrates how to build an AI-powered course that customizes lesson plans based on students' job titles, companies, and target audiences. He walks through the entire process, showcasing the use of AI to personalize educational content at scale, making the learning experience more relevant and engaging for each student.Find the course at: https://aidrivenmarketer.com/courseMy CRM/marketing platform: https://aidrivenmarketer.com/toolkit-marketing

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56:59

Personalized Marketing at Scale w/Jim Laurain

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/05/10

In this episode, Dan Sanchez is joined by Jim Laurain, an expert in advanced marketing platforms and personalization through AI, to delve into the intricacies of using AI-enhanced Customer Data Platforms (CDPs) for crafting personalized marketing strategies. They discuss the advantages of AI in understanding consumer behavior on a granular level, the transformation in message personalization with tools like AMP, and the real-world implications of integrating AI across various platforms like

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20:44

10x Your Output With Robust Custom GPTs - AI...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/05/09

In this episode, Dan Sanchez dives into the complexities of building and utilizing custom GPTs for marketing tasks. Covering a range of advanced techniques such as loading knowledge documents, managing multi-step prompts, and automating systematic projects, Dan skillfully reveals how these can transform the way we interact with AI in marketing. He highlights how custom GPTs, described as the "Excel for AI," can serve as a foundation for prototyping and operational efficiency. Tune in for an

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157 results

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