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PODCAST

For Real: Life, Leadership, & Unlearning

For Real is a top 1% podcast for high-achievers who look successful on paper but feel like they’re one group text away from burning it all down. Hosted by Megan Gillikin - serial entrepreneur, business coach, keynote speaker, and recovering people pleaser - this show explores burnout, boundaries, identity shifts, and the brave act of unlearning who you thought you had to be. With unfiltered conversations, “I thought it was just me” moments, and just enough humor to keep it from feeling like group

business entrepreneurship

All Episodes

44:58

230. Navigating Dual Careers: A Multi-Passionate...

For Real: Life, Leadership, & Unlearning ·

2023/06/21

We are all juggling a lot of things and wearing quite a few hats in our day-to-day lives. If you feel like you’re drowning in your to-do list or feeling pulled with how to divide the hours you have within a way- then this episode is for you. We’ll dive into what it looks like to be a multi-passionate entrepreneur, why a common myth in our industry is causing stress for many entrepreneurs and we’ll chat about some highly actionable productivity tips!Our guest is Katy Murray, who has a lot

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41:25

229. Lynn Easton shares her secrets for ultra-luxury...

For Real: Life, Leadership, & Unlearning ·

2023/06/14

Our guest today is an absolute legend in the wedding industry, the one and only Lynn Easton. Her resume alone will blow you away- she’s the owner of Easton Events where she produces 8 ultra-luxury events per year, plus she co-owns several properties including Pippin Hill Farm and Vineyards in Charlottesville VA and Zero George Street boutique hotel in Charleston SC. Lynn has some hot takes on what wedding pros need to do - not just to make it, but to be the best in your market while

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19:35

Encore: Navigating Education Overwhelm for Wedding Pros

For Real: Life, Leadership, & Unlearning ·

2023/06/07

I've heard you loud and clear - you're overwhelmed by all the wedding pro educators out there, and you're not sure who to listen to and what to do. What could be valuable learnings wind up leaving you frustrated and paralyzed. So what can you do about it? Join me today for five tips on how to identify who to listen to and what content you should be consuming to help you take your business to the next level.This episode is brought to you by The Planner's Vault, my online membership site for

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44:46

227. Tackling Content Overwhelm Using AI, with Davey...

For Real: Life, Leadership, & Unlearning ·

2023/05/31

It's time to talk about content strategy, which I know can feel super overwhelming. You feel the pressure to create content and show up basically everywhere…. Instagram, TikTok, Facebook, podcasts, blog posts, newsletters, and other places we're not even aware of. How do you do all of that? And then, what about all the AI resources like Chat GPT that can be helpful but a little scary - how do we leverage those to maximize the impact of our content?Let's find out from today's guest, Davey

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48:55

226. Is it you or is it them? How to know when to...

For Real: Life, Leadership, & Unlearning ·

2023/05/24

If you’ve been in the wedding industry for really any length of time, you’ve probably had a nightmare client or two who sucked the life out of you and left you questioning whether or not you want to be in this crazy industry. I get it, I too have been there and have the t-shirt, the gray hairs, the extra wrinkles and the negative review to show for it. In our industry, we have a ton of pressure to deliver an exceptional experience for each and every client and we sometimes find ourselves

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37:38

225. Wedding Industry Hot Takes with Terrica (Part 2)

For Real: Life, Leadership, & Unlearning ·

2023/05/17

It's Terrica. It's wedding industry hot takes part 2. No need to say more.Part 1Terrica's $9/mo Wedding Pro Workshop---Today's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you can be the first to know when the doors re-open.Weddings for Real on Social Media:Instagram: @weddingsforrealFacebook: @weddingsforrealtwitter: @weddingsforrealHosted by Megan Gillikin, Weddings for Real is presented by The

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31:26

224. Wedding Industry Hot Takes with Terrica (Part 1)

For Real: Life, Leadership, & Unlearning ·

2023/05/10

It's Terrica. It's wedding industry hot takes. No need to say more.---Today's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you can be the first to know when the doors re-open.Weddings for Real on Social Media:Instagram: @weddingsforrealFacebook: @weddingsforrealtwitter: @weddingsforrealHosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.

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39:32

223. Lessons Learned from Marriage and Entrepreneurship

For Real: Life, Leadership, & Unlearning ·

2023/05/03

Today we bring back Jason Gillikin, my partner of 13 years and fellow entrepreneur. Life gets pretty hectic when you're growing businesses, raising kids, and trying to stay connected to each other. So what are some speed bumps we've faced and lessons learned along the way? Episodes Mentioned:82 and 83 with couples' therapist Christian CharetteToday's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you

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34:37

222. From Clicks to Customers: Writing Copy that...

For Real: Life, Leadership, & Unlearning ·

2023/04/26

How can we guide our potential clients to take that next step? Maybe they see our Instagram post or TikTok or our website, or maybe even an ad on TheKnot. And when they do, how can we take them from seeing copy we’ve put out there, and then jump to the next level? Today's guest, Lucy Bedewi, has some copy writing tips for us.My Write Hand Woman | Find Your Brand Voice QuizThis episode is brought to you by The Planner's Vault, my online membership site for wedding planners who are hungry

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30:04

221. The Right Time to Add to Your Sales Team, with...

For Real: Life, Leadership, & Unlearning ·

2023/04/19

One of the most challenging questions I get asked in my coaching conversations is, “When do I know when it’s time to add to my team?” If you’re hiring a team member, how do you know what position do you hire for? And is it even possible to hire someone to sell for you?And even when you have all the information and you’re ready to make a move, how do you find the right person?It’s not an easy decision to make but let’s help you figure out your next steps in today's episode with Sales

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42:29

220. 4 Steps for Having a Brand that Books, with...

For Real: Life, Leadership, & Unlearning ·

2023/04/12

If I was on stage at Wedding MBA in front of hundreds of your peers, and I chose your website to display on the big screen, how would you feel? Would you be proud? Would you feel like your website images, design, and copy fits your brand? Or would you feel at least a little dread and shame because you know it’s time for a brand refresh?Branding isn’t easy, but as you evolve as a business owner, so too does your brand. So today, we’re talking about a four step strategy for having a brand

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39:00

219. 5 Truths Every Business Owner Needs to Hear

For Real: Life, Leadership, & Unlearning ·

2023/04/05

Today we're celebrating five years of the podcast (!), so it's time for a fun and reflective episode on five truthbombs every business owner needs to hear.Episodes Mentioned:120: The 4 People You Need in Your Circle of Trust202: Navigating Education Overwhelm for Wedding ProsThis episode is brought to you by The Planner's Vault, my online membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there are guest

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43:25

218. Unraveling, with Neillie Butler

For Real: Life, Leadership, & Unlearning ·

2023/03/29

The Unraveling series, where amazing and inspiring entrepreneurs share the unraveling of old habits and mindset that holds us back, and the rebirth of new. Today we feature Neillie Butler, owner and executive planner of Mariee Ami, an event production company that brings multi-day celebrations to life, no matter the destination, scale, or complexity.For previous Unravelings:156157 with Adrianna McDermott161 with Aleya Harris177 with Sara Margulis184 with Andrea Eppollito188 with Ashlyn

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36:29

217. Leaning into Community to Grow Your Business:...

For Real: Life, Leadership, & Unlearning ·

2023/03/22

The Planner's Vault doors are open! Come join us!----Recently I was a guest on The Women’s Social Club Podcast, a women supporting women community and membership with 15 locations including New York City, Chicago, and Washington DC. Some of you have heard my journey before, but one thing I noticed when listening to this episode is that I have the tendency to keep myself small, and I consider this one of my biggest challenges I’ll continue to tackle day by day - but it’s those voices of

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32:41

216. How to Showcase Your Genius Without Bragging:...

For Real: Life, Leadership, & Unlearning ·

2023/03/08

When analyzing your own website, you want to ask yourself:Does it pass the caveman test where the user knows in 5 seconds what you do, how it will make their life better, and how they can take the next step? Are the images attractive, interesting, and a reflection of my brand? When the prospect reads the copy, does it give them all the feels? Or is it essentially the same content that they've read from every other vendor?That copy part is a huge challenge, and today we're learning from Can

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46:21

215. How Wedding Pros Can Get More Reviews, with...

For Real: Life, Leadership, & Unlearning ·

2023/03/01

On episode 211, we interviewed couples to find out what they REALLY are looking for in the vendor vetting process. And one common theme we heard is that couples are looking for reviews - in The Knot, on Google, on Wedding Wire, in social media, everywhere.So reviews need to be a major initiative for all wedding pros. But how do we get our clients to write reviews?Let's find out from our guest today - Desiree Dent, wedding planner at Dejanae Events in Chicago.--------Episodes Referenced:62:

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8:53

214. 4 Relationship-Sabotaging Strategies to Avoid as...

For Real: Life, Leadership, & Unlearning ·

2023/02/22

I say this with love...--------Episodes Referenced:168: How to get on a wedding venue's preferred list, with Shannon Tarrant175: 9 tips for being a better wedding pro during busy season (Megan Gillikin solo)This episode is brought to you by The Planner's Vault, my online membership site for wedding planners who are hungry to grow, ready to hustle, and actively seeking community and education. In the vault, there are guest experts on many topics relevant to growing and cultivating a

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34:15

213. BTS Planning the Engage Summit, with Tara Fay

For Real: Life, Leadership, & Unlearning ·

2023/02/15

Today we’re talking about Engage, the luxury wedding business summit that happens twice a year in breathtaking locations around the globe. I’ve been a couple times, and they are definitely an experience like no other. The swag and gifting experience by itself are stellar and the over-the-top wow factor of each meal, each breakout, and each painstaking design detail are unmatched. I’ve always wondered how it all comes together. How do you put on event that wows people who put on

en

36:40

212. 4 Sales Mistakes Wedding Pros Make, with Sam...

For Real: Life, Leadership, & Unlearning ·

2023/02/08

What happens when couples inquire (we get the inquiries!), but we’re not booking as many weddings as we want? Or what if couples are only wanting to book our smallest packages? Today we're talking to Ideaction Consulting's Sam Jacobson, who gives us 4 reasons our inquiries are NOT converting into clients.Free Workshop with Megan and Sam: Why Couples Don’t Book Full Planning (And what to do about it!)Episodes Referenced:133: Selling Styles for Wedding Pros, with Ideaction’s Sam

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43:13

211. Live Interviews: Inside the (Buying) Mind of...

For Real: Life, Leadership, & Unlearning ·

2023/02/01

A couple weeks ago, we went to The Merrimon Wynne Winter Wedding Showcase. The Merrimon Wynne is a historic home in downtown Raleigh that’s been converted into a gorgeous wedding venue. Inside the house and in the carriage house outside, engaged couples were walking around looking for the right wedding vendors for their big day. And if they looked like they might be willing to answer some questions about their wedding vendor search, we asked them to come on the show. We asked them

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319 results

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