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PODCAST

The Storytelling Lab

The Storytelling Lab covers everything you need to know about personal and professional stories to leverage their power to deepen your connections, increase your sales + donations, and serve your audiences better with real-life examples and experts. Hosted on Acast. See acast.com/privacy for more information.

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All Episodes

16:33

Holistic Living with Naya Powell

The Storytelling Lab ·

2020/05/21

This week’s Health & Happiness story comes from Naya Powell, Holistic Lifestyle Strategist and Founder & CEO of Spa Utopia. Naya discusses her experience growing up in a household of entrepreneurs and how her parent’s success and lifestyle inspired her to quit her corporate job and start a spa company. Naya has personally experienced the stress and burnout many entrepreneurs face and is committed to helping others let go of stress and put their physical well-being first.Follow Naya’s Spa

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50:50

The Art of the Interview with Rob Simmelkjaer

The Storytelling Lab ·

2020/05/14

This week is all about perfecting the art of the interview with Rob Simmelkjaer, journalist and CEO & Co-Founder of Persona. Everyone has a story to tell, but it can be difficult to know how to share your story or how to extract stories from others. Rob has created the solution: Persona App makes interviewing easy for anyone. Listen in to hear Robs top interviewing tips and get a sneak peek into how you can use the Persona App to make connections and share stories.Follow Rob on Twitter

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10:36

Being an Only: Inclusion in Banking & Finance with...

The Storytelling Lab ·

2020/05/07

This week’s Health & Happiness story is from Dee McDougal, SVP of Inclusion and Diversity at Pacific Western Bank. Dee shares her experience growing up as an “Only” and of how she learned to lean into her true identity as she paved her career in the financial industry. Dee shares her story to spread awareness and to increase diversity in stereotypically white, male dominated business.Follow Dee on on LinkedIn: Dee McDougalAnd learn more about her work at westernbankers.com Hosted on Acast. See

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53:54

How to Use Comedy in Your Storytelling with Kathy...

The Storytelling Lab ·

2020/04/30

This week’s guest is Kathy Klotz-Guest, Keynote Speaker, Story Strategist, Author, and Improv Comedian. You may not think about it but comedians are some of the best storytellers on earth! Kathy and Rain discuss how to raise the stakes in your storytelling, yes-and-ing your clients, and incorporating comedy and improv into your marketing strategies.Follow Kathy on Twitter @kathyklotzguestAnd learn more about her work at keepingithuman.com Hosted on Acast. See acast.com/privacy for more

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19:29

Family Financial Planning with Lauren Erickson, CFP

The Storytelling Lab ·

2020/04/23

This week’s Health & Happiness story comes from Lauren Erickson, CFP, Financial IMPACT Advisor, and managing partner at Erickson Advisors. Lauren loves to see people build and sustain a financial confidence that will resonant throughout their lives. Lauren tells a deeply personal story of how family can dramatically affect your financial health (for better or for worse), if you wait too long to have tough financial conversations.Follow Lauren on Instagram at @lauren_erickson_bennettFind out more

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55:56

Discovering YOUR Best Practices with Jay Acunzo

The Storytelling Lab ·

2020/04/16

This week’s guest is Jay Acunzo, Speaker, Author, Podcaster, and Founder of Marketing Showrunners, a media company committed to helping brands grow their audiences. Rain and Jay discuss discovering your best practices, creating a series for your business, and turning your audience into a community. This episode is perfect for anyone wanting to go deeper in their marketing strategy.Follow Jay on Twitter @jayacunzoLearn more about Marketing Showrunners at marketingshowrunners.com Hosted on Acast. See

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20:50

Closing the Racial Wealth Gap with Keith Beverly,...

The Storytelling Lab ·

2020/04/09

We’re moving into Financial Health with this week’s Health & Happiness story from Keith Beverly, Chief Investment Officer and Founder of Grid 202 partners. Keith is passionate about closing the racial wealth gap & promoting financial education in low-income communities. In this story, Keith discusses his experience growing up amidst financial hardship and how it inspired him to go into his current work.Follow Keith on Twitter @KeithBevCFAAnd learn more about Grid 202 Partners at

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55:59

Story Design: A Tool For Change with Denise Withers

The Storytelling Lab ·

2020/04/02

This week’s guest is Denise Withers, a filmmaker, story strategist, and author of Story Design: The Creative Way to Innovate. Denise seeks to create world change through her stories & strategies. In this episode, we discuss Story Design, the combination of storytelling and design thinking; how to use story as a sense-making tool; and how to continue serving our communities in the midst of the COVID 19 pandemic.Follow Denise on Twitter @denisewithersAnd visit her website: www.denisewithers.com/

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15:00

Bouncing Back From Rock Bottom with Shelda Askew

The Storytelling Lab ·

2020/03/26

This week’s Health & Happiness story comes from Shelda Askew, a recovered addict and spokesperson for the National Alliance on Mental Illness. Shelda shares her recovery story, her experience of finding hope in prison, and her decision to start helping others once she helped herself. The world seems upside-down right now -- it’s such an important time to practice empathy and connect through storytelling!Follow the National Alliance on Mental Illness on Instagram at @namicommunicateAnd learn more

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48:35

The Ultimate Guide to Content Creation with Melanie...

The Storytelling Lab ·

2020/03/19

This week’s guest is Melanie Deziel, keynote speaker, author, and founder of Storyfuel. Rain and Melanie discuss keeping up with communications & marketing in the midst of a crisis, Melanie’s content creation framework, and unique & creative ideas to use in your marketing today. With all the craziness going on, we are committed to bringing you quality storytelling content & will continue with our weekly release schedule.Follow Melanie on Twitter @mdezielAnd check out her book: The

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17:48

Recovery From Burnout with Dr. Nicole Cranley

The Storytelling Lab ·

2020/03/12

It’s another Health & Happiness week! This story comes from Dr. Nicole Cranley, AKA the Doctorette, a behavioral scientist and lifestyle blogger. Nicole shares her personal story of burnout, an abusive relationship, losing herself, and making the choice to find herself again. This talk is from Health & Happiness: A Storytelling Series on Living Your Best Potential, hosted in Durham, North Carolina.Follow Nicole on Instagram @thedoctoretteAnd visit her website thedoctorette.com/ Hosted on

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48:18

Say Less, Get More with Brant Pinvidic

The Storytelling Lab ·

2020/03/05

This week’s guest is Brant Pinvidic, documentary filmmaker, producer, speaker, and author of The 3-Minute Rule. Brant is an expert at using short form storytelling to capture attention. Rain and Brant discuss the 3-step decision making process, how to use storytelling to feed information to your audience, and how to say less & get more!Follow Brant on Instagram @brantpinvidicAnd visit his website brantpinvidic.com/ Hosted on Acast. See acast.com/privacy for more information.

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13:08

The Superwoman Complex with Dr. Nicole Swiner

The Storytelling Lab ·

2020/02/27

This week’s Health & Happiness story is from Dr. Nicole Swiner, aka “Doc Swiner.” Doc Swiner is a family medicine doctor, author, and speaker who focuses on a wide range of physical and mental health & wellness issues. In this talk Doc Swiner discusses her mother’s struggle with alcoholism, the stress of being a superwoman, and taking the time to sit down. This talk is from Health & Happiness: A Storytelling Series on Living Your Best Potential, hosted in Durham, North Carolina.Follow

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42:29

Better Selling Through Storytelling with John Livesay

The Storytelling Lab ·

2020/02/20

This week’s guest is John Livesay, keynote speaker, pitch whisperer, and storytelling expert! Rain and John discuss how to use storytelling to boost sales, make yourself irresistible to clients, and turn case studies into “case stories.” This is a great episode for all you entrepreneurs wanting to learn the best way to pitch your idea or sell your product!Follow John on Twitter @John_LivesayAnd check out his book: Better Selling Through Storytelling Hosted on Acast. See acast.com/privacy for more

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14:06

How Birding Saved My Life with Tom Ferguson

The Storytelling Lab ·

2020/02/13

We’re kicking off our Health & Happiness storytelling episodes with a story from Tom Ferguson, Founder & CEO of Rise Biscuits & Donuts and self-identified Birdman. Tom shares his experience with mental health and how birding saved his life. Keep an eye out for more Health & Happiness storytelling episodes in the future! From now on, we'll be sharing stories of people navigating their Health & Happiness every other week.Enjoy!Visit Tom’s website: Hypermanicbirdman.comAnd check out

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59:03

The Science of Storytelling with Paul J. Zak

The Storytelling Lab ·

2020/02/06

We’re kicking off Season 4 with an all-star guest, Paul J. Zak, neuroeconomist and storytelling expert. Zak studies the neuroscience behind storytelling and is full of knowledge about how narrative form affects our brains and informs our actions. Listen in to hear more about neuroeconomics (the study of how people make decisions), the science behind storytelling, and why narrative arcs are almost necessary to incite action. Cheers to Season 4 & thank you to all you wonderful listeners!Follow

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55:46

The Top Storytelling Tips from Season 3

The Storytelling Lab ·

2020/01/16

The Season 3 recap is here! Rain talks us through our favorite storytelling tips and tricks from our Season 3 guests. We focus on storytelling fundamentals, telling the stories of the people you help, being vulnerable, and believing in yourself! Listen in to catch up on anything you may have missed or guests you just couldn’t get enough of.Follow Rain on Twitter @rainbennettStay up to date on all Story Lab activity at @storylabpodcast Hosted on Acast. See acast.com/privacy for more information.

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30:09

Believing In Yourself with Evan Carmichael

The Storytelling Lab ·

2020/01/02

This week we’re bringing you a special bonus episode with the one and only Evan Carmichael, entrepreneurial expert and YouTube star! Evan is working to solve the world’s biggest problem: people don’t #BELIEVE in themselves enough. Evan and Rain discuss belief & what it means to Evan, learning from your role model’s success stories, and turning your dreams into action. Enjoy!Follow Evan on Instagram @evancarmichaelFollow Evan on Twitter @EvanCarmichaelFor more visit

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1:02:05

Empowering Women Through Motivational Storytelling...

The Storytelling Lab ·

2019/12/19

This week’s guest is Alexa Carlin, motivational speaker and Founder & CEO of Women Empower X, a speaker convention dedicated to connecting diverse female leaders, executives, and entrepreneurs. Rain and Alexa discuss setting realistic and measurable goals for 2020, finding the courage to share the stories you are currently living, and harnessing the power of storytelling to build a community. This episode is perfect for all you entrepreneurs and goal setters!Follow Alexa on Instagram

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48:01

Sustainable Business Stories with Eric Henry

The Storytelling Lab ·

2019/12/05

This week’s guest is Eric Henry, President & CEO of TS Designs, a sustainable T-shirt manufacturing company in Burlington, NC. TS Designs is dedicated to creating locally made and environmentally responsible products that have a positive social impact! We discuss sustainable business practices, telling creative and interactive stories of products, and how to make a positive impact (personally and professionally).Follow Eric on Instagram @ericmhenryFollow TS Designs on Instagram @tsdesignsncAnd

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