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PODCAST

A People"s Guide to Publishing

Microcosm Publishing

Joe Biel is the founder and CEO of Microcosm, a 25-year-old midlist publishing and distribution company that has sold millions of books. Elly Blue is the editorial and marketing director at Microcosm. Joe is also the author of A People’s Guide to Publishing, which distills what they’ve learned over the past 25 years in 416 pages. Together, they distill this knowledge for other publishers and people who simply want to understand the publishing industry. ************ Thank you for watching the

arts books

All Episodes

1:55

Episode 174: What did we learn at the Penguin Random...

A People"s Guide to Publishing ·

2022/09/01

Lots of news and cold takes about the Penguin Random House / Simon & Schuster attempts at a merger this week, so this week on the pod, we offer some perspective and analysis about the two separate but not equal book publishing industries. Does the trial matter to small presses? What have we learned? How much is oversaturation affecting the Big Five? All this and more.************Thank you for watching the People's Guide to Publishing vlogcast! Get the book:

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13:25

Episode 173: What Do Elly and Joe Disagree About?

A People"s Guide to Publishing ·

2022/08/25

While we have little things that we've always bickered about, this week on the pod we take a deeper look at fundamental differences and disagreements between Elly and Joe! ************Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal...Get the workbook: https://microcosmpublishing.com/catal...More from Microcosm: http://microcosmpublishing.comMore by Joe Biel: http://joebiel.netMore by Elly Blue:

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3:14

Episode 172: How do you balance your values while...

A People"s Guide to Publishing ·

2022/08/18

Before too long in your publishing quest, you will quickly be dumped into various ethical quagmires. We offer some experience, advice, and tools for tackling this quandary. The short answer is that through a series of careful decisions, hesitating when your gut indicates, and moving intentionally, you can create the world that you want to see. ************Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal...Get the

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52:23

Episode 171: An Interview with Eric Sandy about his...

A People"s Guide to Publishing ·

2022/08/11

On this episode of the People's Guide to Publishing podcast (https://microcosm.pub/podcast), we interview Eric Sandy about his new book Speak In Tongues: An Oral History of Cleveland's Infamous DIY Punk Venue. (https://microcosm.pub/Speak)************Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal...Get the workbook: https://microcosmpublishing.com/catal...More from Microcosm: http://microcosmpublishing.comMore by Joe

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10:38

Episode 170: How do Publishers Make Good Decisions?

A People"s Guide to Publishing ·

2022/08/04

So much time is spent debating the waste, morass, and outdatedness of the publishing industry and so little ink is spent offering practical solutions about how to fix it. So this week on the pod, we take a stab at looking at pragmatic ways for publishers to make decisions, why this works, and what the outcomes of this could be!

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13:36

Episode 169: Who are your influences?

A People"s Guide to Publishing ·

2022/07/28

Most people have educations or backgrounds that influence how they approach their work. Often, these influences cause them to replicate similar power structures back into publishing. So this week on the pod, we take a look at our own influences and how they have shaped the way that we pursue our craft. Who are your influences?

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36:27

Episode 168: How do you bypass publishing gatekeepers?

A People"s Guide to Publishing ·

2022/07/21

So many people have suffered endless rejections and want to know how to get their foot in the door. They think that if they can just get the right editor on the phone or get someone to listen, they can get published. To be fair, much of publishing is gatekept, preserving the experiences of certain people's experiences with certain educations from certain schools. So this week on the pod, we take a look at how to sidestep that and get your foot in the door! Ariel's new book, The Wayward

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36:27

Episode 161: How do you bypass publishing...

A People"s Guide to Publishing ·

2022/07/21

So many people have suffered endless rejections and want to know how to get their foot in the door. They think that if they can just get the right editor on the phone or get someone to listen, they can get published. To be fair, much of publishing is gatekept, preserving the experiences of certain people's experiences with certain educations from certain schools. So this week on the pod, we take a look at how to sidestep that and get your foot in the door! Ariel's new book, The Wayward

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16:31

Episode 167: How Do You Navigate Gatekeepers?

A People"s Guide to Publishing ·

2022/07/15

If you read author forums, you can watch them complain about gatekeeping all day long. "If only the agent/editor/publisher/buyer would READ my book, they'd see how great it is!" so this week on the pod, we take a look at how to manage these characters, why they are good for authors, and how some gatekeeping is old fashioned racism/classism/xenophobia.

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9:20

Episode 166: How do I build a writing career?

A People"s Guide to Publishing ·

2022/07/07

It's entirely too typical to be told by a new author that there is no way to get their foot in the door. It's easy to only look at and see the hardships and roadblocks. So this weed on the pod, we construct a path to success as a writer. And even making a living.************Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal...Get the workbook: https://microcosmpublishing.com/catal...More from Microcosm:

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10:41

Episode 165: What do we think about new, upstart...

A People"s Guide to Publishing ·

2022/06/30

Every few months there's a news story about a new, "innovative" publishing model. These are typically variations on funding or author compensation. This week on the pod, we take a look at these models, how different they really are, and more importantly, how effective they are and how long they last. ************Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal...Get the workbook:

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16:43

Episode 164: Why are some books canceled? What is...

A People"s Guide to Publishing ·

2022/06/19

Sometimes we're on the sidelines, really excited for a book to come out. And then it doesn't. Why? This week on the pod we take a look at those reasons, despite everyone's intentions and common goals. ************Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal...Get the workbook: https://microcosmpublishing.com/catal...More from Microcosm: http://microcosmpublishing.comMore by Joe Biel: http://joebiel.netMore by Elly

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12:28

Episode 163: How do you cancel a book contract?

A People"s Guide to Publishing ·

2022/06/16

Sometimes it's just not working out for the author or for the publisher or both. Circumstances, trends, and relationships change. Even though publishers and authors are aligned in bringing each book to its audience, sometimes it becomes clear over time that one party's interest is not aligned with another's. So this week on the pod, we take a look at how to end a contract! ************Thank you for watching the People's Guide to Publishing vlogcast! Get the book:

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8:37

Episode 162: What do you learn while training others?

A People"s Guide to Publishing ·

2022/06/09

Often, walking through the many complexities of publishing and all of its contexts, you will have revelations about how to simplify and streamline things. This week we take a peek at that! ************Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal...Get the workbook: https://microcosmpublishing.com/catal...More from Microcosm: http://microcosmpublishing.comMore by Joe Biel: http://joebiel.netMore by Elly Blue:

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13:48

Episode 160: What is a Niche Book?

A People"s Guide to Publishing ·

2022/06/02

Most inquiries seem to believe that the most successful titles are the ones with the broadest appeal, like "anyone could love this book!" but in reality, those books are mythological. To have any appeal, a book must have a concerted audience. When we try to be for everybody, it's hard for anybody to be excited about it. This week, we look at our most specific titles and how they are bestsellers.************Thank you for watching the People's Guide to Publishing vlogcast! Get the book:

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12:34

Episode 159: How Do I Receive a Pallet of Books?

A People"s Guide to Publishing ·

2022/05/26

Back to basics this week! We are looking at everything that you need to think about when a pallet of books arrives at your door!************Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal...Get the workbook: https://microcosmpublishing.com/catal...More from Microcosm: http://microcosmpublishing.comMore by Joe Biel: http://joebiel.netMore by Elly Blue: http://takingthelane.comSubscribe to our monthly email newsletter:

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10:33

Episode 158: Can I be my own agent?

A People"s Guide to Publishing ·

2022/05/19

It's a common and seemingly logical question. A would-be author learns that publishers screen manuscript submissions through relationships with agencies and decides that they can begin pitching their own work as their own agent. How well does this work? Does this solve any problems? ************Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal...Get the workbook: https://microcosmpublishing.com/catal...More from Microcosm:

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11:13

Episode 157: How does a publisher leverage?

A People"s Guide to Publishing ·

2022/05/12

You may have noticed that we were Publishers Weekly's fastest growing publisher so we've given a lot of thought to leverage over the past few years. So this week on the pod, we talk about that. How do you grow? Where do you grow next? What is the lowest hanging fruit?

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12:33

Episode 154: Why Does It Take Two Years to Publish a...

A People"s Guide to Publishing ·

2022/05/05

The most common request when we create an agreement to publish a new book is that the author wants to publish as soon as possible! So this week on the pod, we cast some exposition about what goes on during those years between signing and books on shelves and why that delay is so important! ************Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal...Get the workbook: https://microcosmpublishing.com/catal...More from

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46:44

Episode 156: A conversation with Carla Butwin and...

A People"s Guide to Publishing ·

2022/04/28

For this week's episode of the People's Guide to Publishing podcast, Joe and Elly are interviewing (live!) Carla and Josh, authors of our new book, If Animals Could Talk. We'll discuss the hilariously viral first edition, the perils of book development, what it's like to make a heavily illustrated book, and the importance of humor.Find out more about the podcast here: https://microcosm.pub/podcastFind If Animals Could Talk here: https://microcosmpublishing.com/catalog/books/11489And the

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