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PODCAST

Marketing, Magic, & The Messy Middle: Wickedly Branded

Beverly Cornell

Welcome to the Wickedly Branded: Marketing, Magic, & The Messy Middle Podcast with Beverly Cornell💡 Welcome to our business, branding, and marketing podcast, where real conversations meet effective strategies. Join me, Beverly Cornell, founder of Wickedly Branded and author of Marketing for Entrepreneurs, as we explore practical ways to clarify your brand and market confidently.With over 25 years of experience and features in MSN, FOX, CBS, and Bloomberg, I specialize in helping overwhelmed

business marketing

All Episodes

22:53

Adapt & Elevate: The Business Strategy Behind The...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/08/26

Send us a text Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. Over 7 million adults in the U.S. are blind or visually impaired, and for many, the kitchen becomes one of the mos...

en-us

22:24

From Data to Dollars: Profit Strategy for...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/08/21

Send us a text Listen to Part 1! Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. In Part 2 of this powerful conversation, Leslie Taylor shares the behind-the-scenes truth of nav...

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30:45

From Data to Dollars: Profit Strategy for...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/08/19

Send us a text Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. What if your financial numbers could tell the story of your business’s future—and rewrite it for the better? In th...

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6:41

Overwhelmed To Aligned: Simplify Your Brand | Beverly...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/08/12

Send us a text Check out Part 1 of the mini series! Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. What if the thing that builds true brand confidence isn’t bold moves, but con...

en-us

35:25

Clear the Chaos: Brand Clarity Through Systems |...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/08/05

Send us a text Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. In this episode, I talk with Certified Professional Organizer and Simplicity Expert Miriam Ortiz y Pino about how ...

en-us

38:24

Speak Up, Show Up, Shift Healthcare: A Movement...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/07/29

Send us a text Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. In this episode, Dr. Athena Hall joins us to share how her movement, ZNA Health Network, is radically reimagining ...

en-us

39:11

ADHD Entrepreneurs: Thrive Without Feeling Broken |...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/07/22

Send us a text Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. In this episode, I’m joined by ADHD coach and speaker Cindy Baker, who shares her journey from educator to entrepr...

en-us

34:11

Creating Calm in a Chaotic Industry | Alexandra Baca...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/07/17

Send us a text In this powerful and unfiltered Part 2, Alex Baca opens up about her unexpected journey from a support role to CEO, the mindset blocks that nearly held her back, and how faith, family, and a fierce sense of purpose now fuel her every move. From childhood loss to building a company that supports other women and their families, this episode is about what it really means to rise. We talk legacy, leadership, marketing struggles, and the messy middle of figuring it out as you go. If...

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30:53

Creating Calm in a Chaotic Industry | Alexandra Baca...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/07/15

Send us a text Real estate may look like showings and closings, but the real magic happens behind the scenes. In this episode, Beverly welcomes Alexandra Baca, founder of Rise Transactions, to uncover how she turned administrative mastery into a thriving business supporting top-tier agents. From military life and motherhood to mentoring a team of moms and building a referral-based empire, Alex shares how heart, hustle, and human connection can’t be replaced by automation. Three Key Topi...

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26:39

Entrepreneurship and Music: A Story of Healing | Tara...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/07/08

Send us a text Listen to part 1 here! In the second part of our conversation with Tara Jenkins, board-certified music therapist and founder of Harmony in Dementia, we discuss what it really takes to build confidence in your business. From letting go of perfectionism to learning the power of vulnerability, Tara shares how embracing the messy middle has fueled her entrepreneurial journey. If you missed part one, go back and catch up; this episode picks up right where we left off! Three Key Topi...

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30:53

Entrepreneurship and Music: A Story of Healing | Tara...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/07/01

Send us a text What happens when your personal story becomes the heartbeat of your business? In this episode, Beverly chats with Tara Jenkins, board-certified music therapist and founder of Harmony in Dementia, about building a business that’s as healing for the entrepreneur as it is for the clients they serve. From the power of music in dementia care to managing chronic health challenges while running a solo practice, Tara’s story is an inspiring look at how to lead with passion, adaptabilit...

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32:29

The Power of Purpose-Driven Operations | ShaNae...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/06/24

Send us a text Listen to part 1 here! In part two of this inspiring conversation with systems and strategy expert Shanae Walker, we discuss how to rebuild from burnout, set boundaries with grace, and design processes that protect your peace and fuel your growth. From prayer and purpose to productivity and people, this episode is a masterclass in leading with alignment, building with intention, and showing up authentically in business and life. Whether you’re restructuring your operations or j...

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31:47

The Power of Purpose-Driven Operations | ShaNae...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/06/17

Send us a text In this episode of Spark & Ignite Your Marketing, Beverly sits down with ShaNae Walker, operations strategist and founder of The Silent Partner, to explore how Christian women entrepreneurs can grow their businesses with purpose, clarity, and systems that serve both their faith and their families. From battling burnout to building out the 4 P’s: Purpose, Perception, Productivity, and People, this conversation dives deep into what it really takes to run a profitable business...

en-us

6:27

From Tornado of Overwhelm to Brand Alignment |...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/06/10

Send us a text What if confidence in business isn’t about doing more but getting clear on who you are, what you stand for, and who you’re here to serve? In this powerful Season 5 premiere, Beverly shares how clarity becomes your secret weapon, simplifying decisions, aligning your message, and unlocking a magnetic confidence that feels natural and true. This is Part 1 of a special 3-part series designed to help you gain confidence and step boldly into visibility. Tune in for fresh insights, re...

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2:13

Season 5 - Spark & Ignite Your Marketing

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/06/06

Send us a text Thank you for following along with us on this journey! Please enjoy season 5 of the Spark & Ignite Your Marketing Podcast. Support the show Vote for our host Beverly Cornell on the Women Podcasters 2025 Awards here: https://www.womenpodcasters.com/awards-voting! P.S. Take the first step (will only take you 3 minutes) to awaken your brand magic with our personalized Brand Clarity Quiz

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12:18

Awaken Your Brand Magic | Beverly Cornell - Part 3

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/06/03

Send us a text Check out Part 1 and Part 2 of the mini series! In the final part of the Awakening Your Brand Magic series, Beverly Cornell walks you through the amplification stage: the moment when your brand stops hiding and starts shining. It’s time to turn your activated brand into a visible force, one that is magnetic, intentional, and fully aligned with who you are. In this episode, Beverly shares how to grow your brand in a way that doesn’t feel loud, salesy, or exhausting, but instead ...

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22:30

How Tapping Into Your Story Can Transform Your...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/05/27

Send us a text Listen to part 1 here! In part two of our conversation with Liz Fisher, founder of Tap Into Health, we dive deep into the power of authenticity, emotional maturity, and the importance of embracing your true self in business. Liz shares the key to awakening your brand magic—stopping the hustle and letting things unfold in their own time. She talks about how being honest with your audience and focusing on what truly matters can lead to a stronger, more aligned business. Plus, she...

en-us

28:16

How Tapping Into Your Story Can Transform Your...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/05/20

Send us a text In this episode of Spark & Ignite Your Marketing, I’m joined by Liz Fisher, the founder of Tap Into Health, an EFT Practitioner and soon-to-be Clinical Hypnotherapist. Liz shares her personal journey from struggling with trichotillomania, panic disorder, and emetophobia to finding freedom through Emotional Freedom Techniques (EFT) and hypnosis. Liz’s powerful transformation led her to dedicate her life to helping others break free from emotional and physical blocks, like ch...

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29:00

The Burnout-Free Massage Business Model | Amber...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/05/13

Send us a text Listen to part 1 here! In Part 2 of our deep dive with Amber Briggle, we explore how she leads with heart and markets with meaning. From navigating scarcity mindset to building a franchise-ready brand, Amber shares lessons in alignment, self-care, and strategic growth. If you’re a purpose-driven entrepreneur struggling with burnout or decision fatigue, this episode is a must-listen! Three Key Topics Discussed: Marketing That Puts People First: Amber explains why she skips tradi...

en-us

32:37

The Burnout-Free Massage Business Model | Amber...

Marketing, Magic, & The Messy Middle: Wickedly Branded ·

2025/05/06

Send us a text In Part 1 of this inspiring interview, Beverly sits down with Amber Briggle, founder of Soma Massage Therapy, to explore how a side hustle born out of necessity became a million-dollar business that's changing the massage industry. Amber shares her unconventional start, the mission-driven values behind Soma’s no-tip and no-membership model, and what it means to scale with integrity and heart. This episode is a masterclass in resilience, reinvention, and trusting your gut. Three...

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136 results

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