x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Be A Marketer with Dave Charest

Constant Contact

As a small business owner, you need to be a lot of things to make your business go—but you don"t have to be a marketer alone. Join host Dave Charest, Director of Small Business Success at Constant Contact, and Kelsi Carter, Brand Production Coordinator, as they explore what it really takes to market your business. Even if marketing"s not your thing! You"ll hear from small business leaders just like you along with industry experts as they share their stories, challenges, and best advice to get real

business marketing

All Episodes

43:27

What Hurts and Helps Your Email Deliverability with...

Be A Marketer with Dave Charest ·

2025/05/08

Have you ever wondered why some of your emails land in the inbox while others mysteriously vanish? The secret to successful email marketing isn't just what you send, it's who you're sending to. The foundation of effective email marketing starts with how you build and maintain your list.Jennifer Nespola Lantz, VP of Deliverability and Industry Relations at Kickbox, brings over 15 years of expertise to this critical aspect of digital marketing. What began as an accidental career shift has

en

51:11

Building a Passion-Fueled Business with Jason Shron

Be A Marketer with Dave Charest ·

2025/05/01

A section of a train in his basement isn't the most interesting thing about Jason Shron. It's how he turned an obsession with model trains into a thriving international business — simply by being himself. In fact, he left his PhD program in art history to pursue his passion full-time.Jason, two decades later, is the president of Rapido Trains Inc., Canada's largest manufacturer of high-end model trains, with operations in North America and the UK.Rapido is built on a foundation of attention

en

35:42

How to Build and Manage a Healthier Email List with...

Be A Marketer with Dave Charest ·

2025/04/24

Building your business on social media is like renting a house—you've decorated it beautifully, but the landlord can change the rules anytime. Your email list, however, is property you own outright. This distinction can make or break a small business when platforms change algorithms or face potential bans.In this episode, Dave Charest speaks with Constant Contact product leaders Jesus Flores, Product Manager focused on audience growth; Ryan Burke, Director of Product specializing in small

en

48:14

Build a Fans-First Business From the Ground Up with...

Be A Marketer with Dave Charest ·

2025/04/17

Imagine a baseball team that throws out the rulebook—not just for the game, but for how they do business. Meet the Savannah Bananas, a team that's less about scoring runs and more about sparking joy.Led by owner Jesse Cole, this isn't your typical sports team. As Jesse puts it, "We have no interest in being a billion-dollar business, but we want to create a billion fans." The Bananas have grown into a fan-driven phenomenon built on a simple but radical idea: put fans first and never stop

en

48:03

How Two Brothers Built a Marketing Agency from...

Be A Marketer with Dave Charest ·

2025/04/10

Dan Knowlton didn’t plan to build a top-performing content agency by dressing up in wigs and fake mustaches — but that's what helped him stand out.In 2015, Dan and his brother Lloyd launched their marketing agency, Knowlton, from a spare room in their parents' house. No roadmap. No fancy setup. Just two brothers figuring it out as they went. What changed everything? Defining clear roles, setting long-term goals, and creating content people actually want to watch."It has taken us so much

en

57:31

Art, Story, and the Business of Wonder with...

Be A Marketer with Dave Charest ·

2025/04/03

The Gregangelo Museum wasn’t supposed to exist. It began as a run-down rental in San Francisco — a place where artist Gregangelo Herrera patched collapsing rooms with found materials, turning repairs into creative experiments. One of those repairs became a full-blown art installation. One became two. Then three. Forty years later, the house is a city landmark, and the team behind it is reshaping what immersive art and marketing can look like.In this episode, host Dave Charest talks with

en

41:51

How to Make Marketing Work for You with Lorraine Ball

Be A Marketer with Dave Charest ·

2025/03/27

Selling a business wasn’t part of Lorraine Ball’s original plan. But after nearly two decades of running her marketing agency, Roundpeg, she knew it was time for a change.Rather than walking away entirely, Lorraine kept the pieces she loved — her podcast, “More Than a Few Words”, and her consulting work — while selling the rest. “The day you start [your business], you need to think about your exit,” she says on Be A Marketer. “You want to build a business that someone will want to buy.”On

en

25:25

The Power of Personalized Email Marketing with Marc...

Be A Marketer with Dave Charest ·

2025/03/20

Running a successful marketing campaign doesn't require a massive team or unlimited resources. Sometimes, it just takes a small, dedicated group that knows how to connect with people on a personal level.That's exactly what Marc Newberry and Jasmin Bollman have accomplished at Genumark, Canada's leader in custom-branded merchandise and apparel. With a marketing team of just four people, they've mastered the art of personalized communication while expanding into the US market."Having those

en

34:55

Your Real Estate Marketing Playbook: A Full Recap...

Be A Marketer with Dave Charest ·

2025/03/18

In this final episode of Be A Marketer - Real Estate edition, hosts Dave Charest, Stephanie Alfonso, and co-host Kelsi Carter, recap key lessons from their six-episode deep dive into marketing strategies for real estate professionals. But these insights aren’t just for real estate, business owners across industries can apply these takeaways to their own marketing efforts.From the power of education-based marketing to leveraging AI and automation, Dave, Stephanie, and Kelsi reflect on the

en

45:03

Changing Your Behavior to Build a Stronger Business...

Be A Marketer with Dave Charest ·

2025/03/13

Running a business that lets customers choose what they pay might sound like a recipe for failure. But for Carissa Reiniger, Founder and CEO of Silver Lining, it's part of a 20-year mission to change the global economy one small business at a time.Using her background in psychology, Carissa used behavioral change to build a company that helps small businesses set and hit financial goals. Her SLAP (Silver Lining Action Plan) platform serves tens of thousands of businesses in 77 countries,

en

35:54

Building a Real Estate Powerhouse with Anthony Lamacchia

Be A Marketer with Dave Charest ·

2025/03/11

Anthony Lamacchia learned the power of aggressive marketing at a young age while working with his father in construction. One postcard would bring in dozens of calls and thousands in deposits.When he entered real estate in 2004, he brought that bold marketing mindset but quickly discovered that different businesses require different approaches. Through trial and error, Anthony found unique selling propositions that helped him build Lamacchia Realty into a powerhouse brokerage across New

en

43:01

Using LinkedIn to Grow Your Business with Lea Turner

Be A Marketer with Dave Charest ·

2025/03/06

Tattooed, pierced, a school dropout who'd worked minimum wage jobs her entire life, Lea Turner initially thought LinkedIn wasn't "for people like her."In 2019, she was a single parent running a small transcription service, struggling to make ends meet and relying on government support. The corporate, polished world of professional networking seemed light-years away from her reality.But everything changed when Lea decided to do something radical: be entirely, unapologetically herself."I kind

en

48:38

Building a Sustainable Independent Brokerage with Ian...

Be A Marketer with Dave Charest ·

2025/03/04

When Ian S. Hoover got fired from his job in retail, he wasn’t expecting it to lead to him opening a real estate brokerage one day. After a few drinks at his former partner's daughter's wedding, a casual conversation sparked the launch of Deacon & Hoover Real Estate Advisors in 2017.Today, his brokerage stands as the second-largest independent firm in Western Pennsylvania, and he's authored a book called "Short-Term Memory Loss" about his journey. But success didn't come from chasing

en

46:03

Making Technology Accessible for Nonprofits with Nick...

Be A Marketer with Dave Charest ·

2025/02/27

Nonprofits face a constant challenge: delivering their message effectively with limited resources. For Nick Fynn, Head of Global Growth Marketing at TechSoup, this reality drives his mission to help organizations bridge the gap between technology and social impact.Nick has a deep understanding of effective communication strategies through his work at TechSoup, a global nonprofit that connects other nonprofits with essential technology resources. "You cannot not communicate," Nick explains

en

48:06

Real Estate Teams, Systems, and Family with Verl Workman

Be A Marketer with Dave Charest ·

2025/02/25

From satellite dishes and hot tubs to coaching real estate teams, Verl Workman's entrepreneurial journey is full of unexpected turns. Facing hardship early in life, Verl developed a strong work ethic and a knack for sales. A chance encounter with a satisfied customer led him to a successful career in real estate. But Verl's drive to innovate pushed him beyond traditional real estate sales, into technology training and public speaking. Now, as CEO and co-founder of Workman Success Systems,

en

39:41

Building Multiple Revenue Streams in Real Estate with...

Be A Marketer with Dave Charest ·

2025/02/20

When most real estate agents sell a property, they often lose the customer to property managers, insurance agents, and other service providers. But Jacqui Luberto saw an opportunity to change this pattern.Jacqui opened her brokerage in 2020, on the day Florida shut down and has since built a network of six interconnected businesses that help clients at every step of their ownership journey."I look at a property when I sell it to someone, and I say, 'What are all of the things they can do

en

29:31

The Art of Real Estate Branding with Christine George

Be A Marketer with Dave Charest ·

2025/02/18

Being a successful real estate agent demands a clear and authentic personal brand. Christine George, CEO and Founder of Post & Beam Creative, didn’t set out to help agents sell more homes. Instead, she focuses on helping them uncover their unique identities and stand out in a crowded market.Christine has spent over 15 years in the real estate industry, refining strategies that empower agents to market themselves with confidence. In this episode, she shares her journey and her "three

en

52:49

The No Excuse Zone: Real Estate with Marki Lemons Ryhal

Be A Marketer with Dave Charest ·

2025/02/13

Building a real estate empire wasn't Marki Lemons Ryhal's first career choice. A fifth-generation entrepreneur, she found her way to real estate after a lawsuit with her family and because she wanted a flexible career as a working mom. Now a global keynote speaker, author, and prop tech investor, Marki's journey is anything but ordinary.In this episode, the first of the Be a Marketer podcast - Real Estate limited series, Marki shares her unconventional path to success and the lessons she's

en

56:23

Growing an Online Business with Teresa Heath-Wareing

Be A Marketer with Dave Charest ·

2025/02/06

Starting a business often means learning to trust yourself first — especially when battling both personal and professional challenges.Teresa Heath-Wareing built a six-figure agency as a single parent, then transformed it into a successful online business. But her journey involved more than just business growth; she also sought authenticity in both marketing and life."I built a six-figure business while drunk or hungover," Teresa shares candidly about her past struggle with alcohol

en

42:12

Destination Marketing Strategies with Aljolynn Sperber

Be A Marketer with Dave Charest ·

2025/01/30

After a career in Los Angeles, Aljolynn Sperber returned to her hometown with a vision. She became the Executive Director of Visit Kitsap Peninsula, combining her marketing skills with her passion for her community. Her goal is to both promote the area to visitors and build a strong sense of belonging for locals.This is not just about attracting tourists; for Aljolynn, it’s about making everyone feel welcome. This involves partnering with local businesses and prioritizing core values. "The

en

124 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Nomad Capitalist Audio Experience

Nomad Capitalist

Supply Shock

Blockworks

RadioBorsa - La tua guida controcorrente per investire bene nella Borsa e nella Vita

SoldiExpert SCF