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PODCAST

As Told by Zink

Samantha Zink is the visionary Talent Management Agency Founder and CEO behind Zink Talent. Follow along on her journey to finding her soul purpose.From having an epiphany on the subway in NYC leading her to pack up her 9 to 5 in Fashion PR, taking a leap of faith to start her own business, and everything in between.Samantha spills the truth about the not-so-glamorous life of PR in NYC, how she started her business and grew it to a globally known agency, her spiritual journey, the power of

society & culture entrepreneurship

All Episodes

40:32

++ episode 139: letting go of what’s not meant for...

As Told by Zink ·

2025/06/16

Hi friends! In this solo episode, I’m diving into some powerful lessons I’ve been navigating this year—and felt called to share with you. I’m talking about the art of letting go: how to ask the universe to clear what’s not meant for you (yes, it really works!). I also open up about why taking your time while dating can make all the difference—trust me, I’ve learned this the hard way. Plus, we’re getting into what it means to truly go after what you want, and how to stay connected to your iden...

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60:46

++ episode 138: falling for fitness (on purpose):...

As Told by Zink ·

2025/06/09

I virtually sat down with fitness, health, and wellness creator Alexa Noban to dive into her journey in the influencer space—how she really built her following, what sparked her start, and how she’s now channeling her passions into building a like minded community in New York. We also get into everything from her sculpted abs (yes, I asked), buzzy health trends, and her newest creative pursuit: podcasting. Expect meaningful conversations, real talk, and a peek into the lifestyle that’s inspir...

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56:53

++ episode 137: 1x1 with content creator Natalya...

As Told by Zink ·

2025/06/02

In this episode, I [virtually] catch up with content creator Natalya Toryanski to dive into her journey from college student to full-time TikToker. Natalya shares how her channel took off during school and the life-changing opportunities that followed. We talk about the highs of social media—creative freedom, connection, and community—as well as the harder stuff, like burnout and dealing with online hate. We also take a nostalgic look back at the iconic days of 2020 TikTok (yes, we name our T...

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66:18

++ episode 136: evolving your look: from 20s to 30s,...

As Told by Zink ·

2025/05/26

We sat down in our new NYC studio with stylist Jordanna Sharp to talk all things style—how she launched her styling business five years ago, what working with a personal stylist really looks like, and her step-by-step breakdown for mastering the effortless cool-girl aesthetic. We also dove into key wardrobe staples and trend updates to help elevate your look from your 20s to 30s. Jordanna makes it all feel so easy—you’re going to want to take notes for this one! Jordanna Sharp // IG

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49:50

++ episode 135: this is...35!

As Told by Zink ·

2025/05/19

Birthday edition podcast episode! Wow..35..how did we get here?!! Let's yap about what I've learned 20's to 30's and discuss what 35 looks and feels like. In my early 20's I pictured myself working in my 9-5 PR job, married with kids in NYC at 35 and life had other plans- plans that exceeded my wildest expectations. 30's have been so magical and have been my best years yet, let's chat! X

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59:47

++ episode 134: from 2012 nyc pr hustle to today’s...

As Told by Zink ·

2025/05/12

I sat down with Marie Cravens, Director, Beauty Influencer Relations at BPCM, and quickly discovered we both started our careers in NYC back in 2012. We reminisced about the early PR days, the energy of the city, and how the rise of influencers completely shifted our paths. This episode dives into how influencer marketing has evolved, how to break into the industry today, what BPCM looks for when casting creators, and where the space is headed. It’s part nostalgic trip, part career guide — an...

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73:21

++ episode 133: what’s meant for me won’t miss me:...

As Told by Zink ·

2025/05/05

Repeat after us: "I only want what wants me." We’re so excited to welcome Victoria Alario back to the podcast — for the first time in three years! We catch up on everything: from the raw and real experience behind launching her own brand in 2022 and building her podcast, to tips on how you can start your own. Of course, we also dive deep into love. Victoria was single when she first joined us, staying true to her standards and values — and now, she’s engaged. We talk about what it really tak...

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37:46

++ episode 132: manifest with intention: defining...

As Told by Zink ·

2025/04/28

It’s been a minute — let’s catch up! In this episode, I’m sharing what I’ve been learning about love, relationships, and the art of leaning into my feminine energy instead of always operating in alpha mode. I’ve been doing the inner work, breaking old patterns, and getting crystal clear on what I truly want in a partner and in life. This one’s a little more personal, a little softer, and all about heart. Let’s talk about love, y’all

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63:54

++ episode 131: how to get invited on brand trips,...

As Told by Zink ·

2025/04/21

Sat down with Hayley Podell, Head of Influencer Marketing at Hero Cosmetics, to get the inside scoop on everything creators are dying to know — from how to land a spot on brand trips, to why showing up at events really matters, to what’s actually happening behind the scenes iin Influencer Marketing. If you're trying to level up your brand relationships and stand out in the creator space, this one’s for you. Hayley Podell // IG Hero Cosmetics // IG

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53:31

++ episode 130: mastering credit cards & point...

As Told by Zink ·

2025/04/14

Content creator and business owner Cari Padula has cracked the code on using credit cards to fund her luxury vacations — and now she’s sharing her secrets. In this episode, Cari breaks down the basics of credit card point systems, how to maximize everyday spending, and what beginners need to know to get started. Whether you're looking to build credit or dream of booking your next trip on points, this episode is packed with tips to get you there. Let’s turn your spending into passport stamps! ...

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47:49

++ episode 129: the evolving influencer landscape –...

As Told by Zink ·

2025/04/07

Hey, y’all! You know I’m an open book when it comes to all things influencer-related. The space is always changing, and every year brings something new. In this episode, I’m diving into all the latest trends and updates for influencers, talent managers, and brands. Whether you’re looking for insights or curious about what’s going on this year as we wrap up Q1, this episode has got you covered with a little bit of everything!

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54:38

++ episode 128: from passion to petals – building a...

As Told by Zink ·

2025/03/31

In this episode, I sit down with content creator and floral business owner Sam Hwang, who has been navigating the social media world for over 10 years. We dive into the influencer space and explore why social media should be seen as a stepping stone, not the end goal. Sam shares her journey of experimenting with different businesses until she discovered her true passion for florals. Now running two businesses, one of which she co-owns with her best friend, Sam opens up about the transition fr...

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48:31

++ episode 127: meet the founders: Yasaman Bakhtiar &...

As Told by Zink ·

2025/03/24

You've probably seen Hot Girl Pickles pop up on your FYP at least once—whether it was AlIx Earle sharing them or the brand making waves at LA hotspot Erewhon. These two Gen Z entrepreneurs, Yasaman Bakhtiar and Leah Marcus, are unstoppable. With a crystal-clear vision, they're doing whatever it takes to take their brand to the top. In this episode, I dive into all the behind-the-scenes details that will leave you feeling inspired to start a brand with your bestie if it's something you've ever...

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57:47

++ episode 126: beauty unfiltered: a conversation...

As Told by Zink ·

2025/03/17

Join us for an inspiring and insightful conversation with Natalie Gee, the Co Founder behind mother daughter business Gee Beauty. In this episode, we dive into her journey of building a successful beauty brand, the ever changing trends and marketing methods shaping the industry, and the highs and lows of owning a business. Whether you're a beauty enthusiast, entrepreneur, or simply someone who appreciates authentic stories, this episode is packed with valuable lessons, behind-the-scenes insig...

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65:26

++ episode 125: the 9-5 + office culture comeback in...

As Told by Zink ·

2025/03/10

Will full time Influencers start going back to their 9-5's this year? Will Influencer marketing and management teams go back to office culture in a more modern fashion? Is remote work over? Let's talk about where the industry is heading!

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43:50

++ episode 124: industry topics + motivational...

As Told by Zink ·

2025/03/03

Topics: 1. Embrace your unique journey; it's never too late to start over! 2. Choosing the right Influencer Agency: Risks and key questions to ask

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60:21

++ episode 123: 1x1 with JSHealth founder Jessica Sepal!

As Told by Zink ·

2025/02/24

++ episode 123: 1x1 with JSHealth founder Jessica Sepal! In this episode, we dive into a real and honest conversation about what it’s like to be a female founder. Jessica, the powerhouse behind JSHealth, shares how she launched the brand with the mission of creating products that truly help women—drawing from her extensive experience as a nutritionist. When JSHealth exploded, Jessica found herself navigating the challenges of leadership and entrepreneurship in a whole new world. We chat abo...

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57:54

++ episode 122: content creation 101 feat Natalie Park

As Told by Zink ·

2025/02/17

Interested in becoming a creator or leveling up your content? Natalie Park is educating us on IG and TikTok tips & tricks. Grab a notebook and get ready for an educational episode so you can take things to the next level with content creation and grow a following across platforms! Natalie Park // TikTok

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51:41

++ episode 121: 1x1 with content creator Ashley Cassidy!

As Told by Zink ·

2025/02/10

Let's chat with content creator Ashley Cassidy! I love connecting with creators who have been in the business since the very beginning. You know nostalgia and chatting all things social media and bloggers circa 2013 is one of my favorite topics!! Ashley and I touch on the evolution of her career in the social media world and how her personal goals in this industry have changed since having her son. We also chat all things Influencer, living in LA, our thoughts on NYFW and substack / how...

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45:01

++ episode 120: industry topics + motivational...

As Told by Zink ·

2025/02/03

Doing something a little different this year! One episode per month I will discuss three topics in studio. These topics will dive into the world of Influencer marketing and management as well as our industry as a whole - I'll be sharing insider information that no one else is talking about! I will also go over topics that will motivate and inspire you to rise up in your life and career! I want everyone to win at this crazy thing called life and am here to prove to you that you're capable of e...

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160 results

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