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PODCAST

Thought Behind Things

Syed Muzamil Hasan Zaidi

TBT is Pakistan"s fastest-growing podcast show covering conversations around Art, Culture & Technology. Tune in thrice a week to be a part of our community! We upload every Monday, Wednesday, and Friday.

society & culture

All Episodes

01:47:36

Sikandar/Moiz Nawaz: Pakistani Drama Industry Is...

Thought Behind Things ·

2025/10/06

In this episode of Thought Behind Things, we’re joined by Sikandar Nawaz and Moiz Nawaz - two multi-talented brothers who’ve carved their own creative paths in Pakistan’s evolving entertainment industry.From Bhatti Gate to the big screen, the Nawaz brothers share an honest, heartfelt conversation about their journey - from madrassah life and acting struggles to music, content creation, and the pressures of public life.We explore:Sikandar’s childhood and madrassah experiences shaped his creative

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01:25:22

LAAM CEO: LAAM is NOT a Fashion Brand! | 457 | TBT

Thought Behind Things ·

2025/10/03

Find out more about Endeavor: https://pakistan.endeavor.orgIn this episode of Thought Behind Things, we’re joined by Arif Iqbal, the Co-Founder & CEO of LAAM, a fashion-tech startup transforming how South Asian brands scale globally through technology and logistics.With a stellar background as an engineering leader at Facebook, Microsoft, Pinterest, and eBay, Arif shares how LAAM is building Pakistan’s Shopify-alternative helping thousands of local brands reach global audiences while solving the

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01:53:38

Abbas Bukhari: Comedy Can’t Be Learned - You’re BORN...

Thought Behind Things ·

2025/10/01

Find out more about Endeavor: https://pakistan.endeavor.orgIn this episode of Thought Behind Things, we’re joined by Abbas Raza Bukhari, a rising stand-up comedian, storyteller, and content creator of Pakistan’s digital comedy scene.From hating Instagram and never planning to create content to building a loyal audience through relatable, family-friendly humor, Abbas walks us through his journey of creative self-discovery, content burnout, and what comedy truly means.We uncover:Why Abbas believes

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01:37:44

CEO COLABS: Pakistan Can’t Build a SINGLE Global...

Thought Behind Things ·

2025/09/29

Find out more about Endeavor: https://pakistan.endeavor.orgIn this episode of Thought Behind Things, we’re joined by Omar Shah, the Co-Founder & CEO of COLABS, Pakistan’s leading coworking space platform with over $5M in funding.From his early days at Abraaj Capital to building a workspace empire in Pakistan, Omar breaks down the real challenges of scaling startups, building brand credibility, and attracting global investment in Pakistan’s high-risk economy.We uncover:Why most Pakistani startups

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01:53:11

Breaking into Pakistan’s 6 Billion Dollar Apparel...

Thought Behind Things ·

2025/09/26

Find out more about Endeavor: https://pakistan.endeavor.orgIn this episode of Thought Behind Things, we’re joined by Muneeb Zafar, founder of Fitted, one of Pakistan’s fastest-growing men’s fashion brands. From starting without retail stores to building a strong D2C presence through quality fabrics and bold aesthetics, Muneeb shares how he built a sustainable business in a cash-burning fashion industry.We dive into:The origin story behind FittedHow to build a brand without big capitalSourcing

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01:39:28

Pakistan’s 10 Billion $ Agriculture Opportunity Ft....

Thought Behind Things ·

2025/09/24

Find out more about Endeavor: https://pakistan.endeavor.orgIn this episode of Thought Behind Things, we’re joined by Jawwad Hasan, CEO & co-founder of Agrilift, and Salar Malik, Chief Innovation & Sustainability Officer at FFC. Together, they unpack how corporate partnerships are attempting to transform Pakistan’s outdated agriculture sector through farmer-friendly technology, data, and modern infrastructure.We dive into:Why Pakistan’s agriculture is so inefficientHow timely data insights

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01:51:06

Pakistani Man Behind Evee’s Best Selling Electric...

Thought Behind Things ·

2025/09/22

Find out more about Endeavor: ⁠https://pakistan.endeavor.org⁠In this episode of Thought Behind Things, we're joined by Saad Farrukh, founder of EVEE, Pakistan’s fastest-growing electric scooter company. Coming from a conventional motorcycle spare parts business on McLeod Road, Saad transitioned into the EV space after years of importing parts from China and setting up local assembly.We dive into:The origin story of EVEEWhy Saad chose scooters over bikesComparing innovation in China vs

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02:04:52

500 Million $ GMV, 25 Million $ Revenue: The PostEx...

Thought Behind Things ·

2025/09/19

Find out more about Endeavor: https://pakistan.endeavor.orgIn this episode of Thought Behind Things, we’re joined by Muhammad Omer Khan, Founder & CEO of PostEx, Pakistan’s largest e-commerce logistics & cashflow solutions provider — operating across Tier 1 to Tier 3 cities with over 11,000 employees and handling 3x more COD cash than any competitor.This episode answers:Why PostEx skipped the traditional franchise modelWhat goes into delivering to Pakistan’s most remote townsHow tech, data,

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02:01:48

Price Oye Doing Billions in Transactions With No...

Thought Behind Things ·

2025/09/17

Find out more about Endeavor: https://pakistan.endeavor.orgIn this episode of Thought Behind Things, we’re joined by Adnan Shaffi, Co-Founder of PriceOye — Pakistan’s leading online tech marketplace that's processing over 5% of the country's total mobile phone purchases.This episode answers:What makes Pakistan a high-risk, high-reward market for startupsHow to attract global VC interest in a volatile economyThe early hustle, exit, and reinvention of Adnan's personal journeyWe also

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02:16:53

Can Pakistani Startups Go Global? $200 Million Tech...

Thought Behind Things ·

2025/09/15

In this episode of Thought Behind Things, we’re joined by Dr. Saira Siddique, Founder & +CEO of medIQ Smart Healthcare, a digital health platform revolutionizing healthcare access in Pakistan. Before founding medIQ, Dr. Saira led several major health initiatives with the Government of Pakistan until a tragic road accident left her paralyzed from the neck down. But that wasn’t the end, it was the start of a bigger mission.This episode answers: How a life-threatening accident changed her mission

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01:53:58

Ride Sharing in Pakistan? Affordability, Safety, and...

Thought Behind Things ·

2025/09/08

In this episode of Thought Behind Things, we’re joined by Miral Sharif, the Country Head of Yango Pakistan, who previously held leadership roles at Swvl, Daraz, and Zong. Miral shares her personal journey, the challenges of working in male-dominated industries, and the future of ride-sharing in Pakistan.This episode answers:What is Yango doing differently in Pakistan?Can we actually build a one-app-for-everything solution here?How does ride-sharing help everyday Pakistanis?Will we see delivery,

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01:45:44

An American University in Pakistan? A New Kind of...

Thought Behind Things ·

2025/07/28

Joining us today is Jahanzeb Burana, Co-Founder and Vice Chairman of National Institute of Technology (NIT), Pakistan’s first American-affiliated university launching in 2025. With an MBA from Harvard and a decade of experience in public policy, investments, and education reform, Jahanzeb shares the vision behind building a globally competitive, student-centric university in Pakistan.In this episode, we dive deep into how traditional universities are failing students, why NIT is offering an entirely

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01:30:07

HEC Chairman on Useless Degrees, Broken Curriculum &...

Thought Behind Things ·

2025/07/23

Joining us today is Dr. Mukhtar Ahmed, the current Chairman of the Higher Education Commission (HEC) Pakistan, with decades of experience leading Pakistan’s education reform. Dr. Mukhtar offers an unfiltered view on the gaps in our current system and what needs to change.In this episode, we dive deep into why Pakistan’s degrees are becoming irrelevant, how outdated policies are killing innovation, and what steps HEC is taking to fix this broken system. We also explore future plans for AI, local

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01:27:20

Building a Streaming Platform in Pakistan:...

Thought Behind Things ·

2025/07/02

Joining us today is Jonathan Mark Tatti, the Co founder & CEO of Begin Watch, a new Pakistani OTT platform competing with global giants like Netflix and HBO. With over 20 years in the media industry, Jonathan played key roles at Zee TV, CNBC Pakistan, and SAMAA TV, launching some of the region’s most iconic content and channels.In this episode, we dive into the real story behind Pakistan’s streaming challenges, how Begin Watch was started, the legal and content roadblocks, and how the team plans

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01:33:07

Finding Talent in Pakistan: Strengths, Gaps & Future...

Thought Behind Things ·

2025/06/25

Joining us today is Ivana Bajamic, Chief People & Corporate Reputation Officer at National Foods Limited (NFL). She has a global background across adidas, Chalhoub, and BRF, and brings over a decade of experience in talent strategy, organizational culture, and people transformation.In this episode, we explore Pakistan’s talent pool, what’s working, where the gaps are, and how global standards can be adapted locally. Ivana shares her honest perspective on hiring in Pakistan, building

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01:37:38

Maryam Aurangzeb

Thought Behind Things ·

2025/06/23

Joining us today is Marriyum Aurangzeb, Senior Minister in the Government of Punjab and a leader in PMLN, also an associate of Maryam Nawaz. She has a background in economics and environment from King’s College London, and has held major portfolios including Information, Planning & Development, Climate Change, and Education.In this episode, we unpack the Punjab Budget 2025, what it really means for the average Pakistani, and how the government plans to fix key issues like female education,

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02:55:33

Complete Stock Market Masterclass 2025 | Ft. Abdul...

Thought Behind Things ·

2025/06/20

Joining us today is Abdul Rehman Najam, a value investor and the Founder & CEO of ARN Financial Advisors, where he helps individuals and businesses navigate financial markets. He has a background in Economics from the University of Warwick and deep expertise in wealth management.In this episode, we dive into why most Pakistanis don’t invest smartly, the myths around getting rich, and what real financial literacy looks like. We also explore the mindset of long-term investing, how to ignore noise

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01:31:20

Why Pakistanis Think Small, Language Barriers,...

Thought Behind Things ·

2025/06/11

Joining us today is Qumber Hussain, the Founder and CEO of Virtue Xolutions, a growing tech company he has built over the past 10 years. Under his leadership, Virtue Xolutions has expanded from a startup idea into a trusted business working with clients across industries.In this episode, we explore why many Pakistanis think small, how language barriers hold people back, and what it really takes to build global businesses. We also talk about the power of networking, how to structure a business for

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01:40:53

BYD to massively disrupt Pakistani cars industry? |...

Thought Behind Things ·

2025/06/02

Joining us today is Danish Khaliq, a key figure behind HUBCO’s entry into Pakistan’s EV ecosystem, and a former Canadian government policy expert.In this episode, we discuss the true economics of electric vehicles in Pakistan, HUBCO’s partnership with BYD, and why EVs are the future. We explore the broader impact on fuel imports, air quality, and government policy, while breaking down whether Pakistan can localize EVs or even become an exporter in the future.This episode answers:• Are EVs really 3x

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01:13:13

Govt Taxes Destroying Pakistan’s Automotive Industry...

Thought Behind Things ·

2025/05/23

Join Kamyabi Network: https://kamyabinetwork.comJoining us today is Ali Asghar Jamali, the Chief Executive Officer (CEO) of Indus Motor Company Limited (IMC), the official assembler and distributor of Toyota vehicles in Pakistan. Jamali breaks down Toyota’s localization, the flaws in Pakistan’s automotive policy & what’s really going on in Pakistan’s auto industry. This video answers the following questions: What really went wrong in Pakistan’s auto sectorIs the used car market killing local

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526 results

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