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PODCAST

The Circle Sessions

Brett Johnson, My Podcast Guy™

In each episode, one of The Circle of Experts talks about critical aspects of growing your podcast. We focus on marketing, social media, monetization, and website design, and the implementation of all of these. The Circle of Experts includes *Yasmine Robles from Rebel Marketing; *Tonnisha English-Amamoo of TJE Communications; *Don The Idea Guy; and *Brett Johnson, My Podcast Guy™ from Circle 270 Media™ Podcast Consultants.

business marketing

All Episodes

24:38

Newsletters for Podcasters: Tools, Tactics, and Tips...

The Circle Sessions ·

2025/04/17

Why Email Marketing Still Matters"With social media, which I know we've talked about before, if you make a post, you'd hope that the algorithm favors you enough for people to see it. But with your email newsletter, you can look at the data of your audience and determine what is the best time to send that email to make sure that they will see it. So you don't have to worry about algorithm changes in your inbox." - Tonnisha English-AmamooI have the pleasure of sitting down with Tonnisha English-Amamoo

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51:56

Podcast Monetization: Tipping, Gifting, and Other...

The Circle Sessions ·

2025/04/09

We're all about finding creative solutions that take your podcast to the next level. Whether it's tapping into non-traditional revenue streams or leveraging new platforms like Spotify and YouTube, the opportunities are endless! I sit down with Don The Idea Guy to tackle these topics 00:58.360We kick things off by exploring the article from Oxford Road about podcasting's so-called "identity crisis." We dissect why this is more of an agency challenge than a true problem for podcasters, discussing the

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32:52

AI in Marketing: Game Changer or Overrated?

The Circle Sessions ·

2025/04/02

I chat with Yasmine Robles and Izzy Dadosky from Rebel Marketing about the fascinating ways AI and human creativity intersect in the world of marketing. We kick things off by pondering where we draw the line between using AI as a groundbreaking tool and merely a shortcut. Izzy weighs in with her thoughts, reminding us that while AI can be revolutionary, relying on it solely for content creation typically results in bland, generic output. It's all about adding that human flair to keep content fresh

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34:31

Building Your Personal Brand: A Guide for Podcasters...

The Circle Sessions ·

2025/03/26

Strategies for Building a Personal Brand: Insights for Entrepreneurs and PodcastersI'm hanging out with Yasmine Robles and Izzy Dadosky from Rebel Marketing. We're all about helping you figure out how to build a personal brand that really clicks with your audience, especially if you're running a podcast or your own business.First up, we chat about nailing your unique value proposition (UVP). Yasmine breaks it down, saying your UVP is all about what makes you special and how you’re solving problems

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16:54

Using AI to Organize Your Work Flow Efficiently

The Circle Sessions ·

2025/03/19

"Balancing Personalization and Privacy with AI: 'But I have given details about my personality, about me, and how I want the information returned to me as I put it in, and I feel like that has helped.'" - Tonnisha English-AmamooI hang out with Tonnisha English-Amamoo, one of our Circle of Experts and a pro at helping small businesses thrive with digital marketing. We're talk about how AI is becoming our new productivity buddy in both podcasting and day-to-day business life.Tonnisha talks about her

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37:23

Web Podcasting Strategy | Pt 1

The Circle Sessions ·

2025/03/05

Podcasting is more than a marketing tool—it's a platform for networking, showcasing expertise, and building an intimate connection with your audience. Whether you're solo or interviewing industry leaders, it's about delivering value.In this episode of The Circle Sessions, I am part of a LinkedIn Live with Yasmine Robles and Izzy Dodosky of Rebel Marketing. We explore the strategy behind creating a successful podcast for your business. We kick things off by considering why businesses should

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18:27

Creative Marketing Tactics for a Shoestring Budget

The Circle Sessions ·

2025/02/26

This episode is packed with actionable tips and important insights into maximizing your marketing efforts on a limited budget. Whether it’s leveraging free social media tools, optimizing your SEO practices, effective email marketing, repurposing content, or tapping into community resources, there’s something in this episode for everybody.I’m joined by Yasmine and Izzy from Rebel Marketing.We cover practical and impactful ideas, starting with leveraging free social media tools. Izzy emphasizes the

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19:10

How to Adapt When Your Social Media Marketing...

The Circle Sessions ·

2025/02/19

"Diversifying Your Social Media Presence": "We can't rely on just one platform. I love TikTok just as much as the next person, but YouTube has recently well, recently, maybe in the last couple of years, launched YouTube Shorts, which gives that same feel with the, you know, the short form video." - Tonnisha English-AmamooI sit down with Tonnisha English-Amamoo, founder of TJE Communications, to explore what you should do when your go-to social media platform suddenly disappears. With TikTok's

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32:10

Audio's Blue Ocean: Exploring New Opportunities in...

The Circle Sessions ·

2025/02/12

I'm joined by Don The Idea Guy as we explore what's next for podcasting. We kick things off with insights from a trend-spotting article by our friend Ozeal Debastos, which discusses podcasting predictions for 2025. We talk about several key predictions, including the importance of audience retention, the domination of YouTube in the video podcast space, and the rise of local podcast communities. Don and I agree that understanding listener behavior is crucial for podcast success, and we examine tools

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24:22

Transforming Your Podcast Website into a Powerful...

The Circle Sessions ·

2025/01/22

SEO Strategy Tips: "And if it is just really just you in the business and your only goal for this next year or next quarter is to increase your traffic through SEO because you're going to be blogging or creating these podcast episodes into blog posts, then look at it in 3 months because that's a slower that's one of the things that grows a bit slower, but it can make a bigger impact."Brett Johnson, My Podcast Guy, welcomes Izzy Dadosky and Yasmine Robles from Robles Designs to explore the essentials

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36:01

Dude Perfect’s New $100 Million Creator Facility and...

The Circle Sessions ·

2025/01/08

In this episode of The Circle Sessions, I sit down with Don The Idea Guy, a renowned expert in creative brainstorming, to explore how podcasters can thrive in an ever-evolving landscape. We kick things off by discussing Patreon and its resurgence as a key revenue source for podcasters. Don highlights the importance of having a well-thought-out strategy and producing quality content that listeners are willing to pay for. The necessity for a significant audience to attract advertising dollars becomes

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35:58

How to Build Marketing Funnels That Truly Convert

The Circle Sessions ·

2025/01/01

Reigniting Old Flames: The Power of Existing Audience: "It's easier to get them pulled back in and make them fall in love with your brand again than trying to get these new people."In this episode of The Circle Sessions, Brett Johnson, My Podcast Guy, is joined by Izzy Dadosky and Yasmine Robles from Robles Designs to discuss creating marketing funnels that yield real results. The conversation starts by highlighting the importance of incremental changes in website design, stressing that tweaks

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28:49

Essential Marketing and Website Improvements for Slow...

The Circle Sessions ·

2024/12/18

This episode welcomes Yasmine Robles of Robles Designs. Yasmine shares valuable insights on how small business owners, podcasters, and entrepreneurs can use downtime to their advantage, effectively preparing for busier periods.Brett Johnson, My Podcast Guy, and Yasmine begin by emphasizing the importance of viewing slow seasons as opportunities rather than obstacles. Yasmine shares several actionable tips for improving website performance, including testing site speed, verifying mobile

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27:59

Building Your Marketing Plan For The New Year

The Circle Sessions ·

2024/12/11

This week, Yasmine Robles from Robles Designs joins host Brett Johnson to discuss how small business owners can effectively build and implement their marketing plans for the upcoming year.Yasmine emphasizes the importance of analyzing previous year's data as the initial step in creating a robust marketing plan. She suggests that understanding past sales trends, evaluating the performance of marketing channels, and collecting customer feedback are critical to identifying what worked and what didn’t

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27:56

Effective Tactics to Grow Your Podcast Audience in 2025

The Circle Sessions ·

2024/12/04

In this episode of The Circle Sessions, host Brett Johnson guides you through essential strategies for growing a podcast's audience in 2025. He begins by emphasizing the importance of defining your ideal podcast listener, highlighting the need to target content effectively by understanding your specific audience's demographics, behaviors, and needs.Brett shares his experience from the radio industry, noting how understanding the listener's profile can help tailor content. He provides practical steps

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21:08

Crafting Compelling Websites with Storytelling

The Circle Sessions ·

2024/11/27

Yasmine Robles from Robles Designs sheds light on the effective integration of storytelling in website design. Brett Johnson, My Podcast Guy, highlights the podcast's core focus areas—marketing, social media, monetization, and website design—and introduces Yasmine, who specializes in creating strategic, visually appealing, and user-friendly websites to help grow podcasts and businesses.Yasmine brings her decade-long experience in design and marketing, emphasizing the power of storytelling to create

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22:26

Unlocking Engagement: How Minichat Can Boost Your...

The Circle Sessions ·

2024/11/20

We talk about an innovative digital marketing tool called Minichat and how it can be leveraged to enhance podcast engagement and boost conversions. Tonnisha’s expertise and firsthand experiences with Minichat provide listeners with an in-depth understanding of its functionalities and applications, especially within the realm of social media.What is Minichat? Tonnisha explains how she stumbled upon Minichat while observing automated direct message interactions on Instagram. Minichat is described as a

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17:02

Be MORE Than A Podcaster

The Circle Sessions ·

2024/11/13

Circle Sessions: Be More Than A Podcaster - Episode OverviewIn this enlightening episode of "The Circle Sessions," host Brett Johnson begins by revisiting an idea brought forth by Eric Nuzum during his podcasting masterclass at Radio Days Europe a few years ago. The episode grapples with the evolving identity of podcasters, urging content creators to think beyond their conventional roles.Key Concepts: Beyond Being Just a PodcasterBrett kicks off the episode highlighting two significant ideas from

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17:32

Engaging Your Audience: The Power of Edutainment in...

The Circle Sessions ·

2024/10/23

Why do you think 66% of social media users find edutainment to be the most engaging type of brand content? How can this statistic influence a content creator’s strategy?The episode kicks off with Brett and Tonnisha dissecting the term "edutainment." Although they are unsure of who originally coined the term, they agree that it's a blend of education and entertainment—an approach that has been around longer than most people realize. Think about learning the ABCs through a catchy song; that's

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43:10

How To Spot and Avoid Spamcasts on Audible and Spotify!

The Circle Sessions ·

2024/10/16

Captivate’s new Spark AI podcast assistantIt does the stuff you’d expect with creating show titles and transcripts, but more impressively it tracks your episode stats in order to suggest future show topics, advertising insertion points, and more. CaptivateFM does it again!Google’s Audio Overview Can Create Podcasts. We Put It To The TestGoogle’s AI note-taking product, NotebookLM, has launched a new feature that allows users to turn their documents into audio discussions between two AI “hosts”.Audio

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