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PODCAST

Professional Photographer

Professional Photographers of America

Welcome to the Professional Photographer podcast by PPA! Our goal is simple: to empower you in building a thriving photography business. In today"s dynamic market, mastering the art of photography is just the beginning. You also need a solid grasp of entrepreneurship essentials like: sales, marketing, pricing, cash flow, negotiation, mindset, and planning. Join us as we chat with successful photographers and business leaders who share their invaluable insights. You"ll discover exciting new ways to

business visual arts

All Episodes

49:44

How Personal Projects Can Launch Your Photography...

Professional Photographer ·

2025/07/16

Want to transform your photography business with personal projects? Discover how Jada & David Parrish turned creative side projects into a thriving full-time business, attracting dream clients and reigniting their passion for photography.Episode Highlights 🎤💡:(34:31) - We attract creative, commercial photography clients.(38:44) - Creative freedom is non-negotiable for us.(46:59) - Personal projects amplify your creative process.Connect with Pat Miller ⬇LinkedIn | WebsiteConnect with Jada &

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33:19

Get More Portrait Clients with Dance School...

Professional Photographer ·

2025/07/08

Discover how veteran photographer Susan Michal uses dance school photography to build a steady stream of high-value portrait clients without spending money on ads. In this episode of The Professional Photographer Podcast, Susan shares her step-by-step method for turning volume dance school shoots into profitable portrait sessions, including how she books $2,800 fairy sessions and even $18,000 family portraits simply by showing up in the community.Episode Highlights 🎤💡:(11:08) - You have to be

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20:51

Stop Playing Safe! Level Up Your Lighting with John...

Professional Photographer ·

2025/07/05

Feeling stuck in a creative rut? Discover how creative play can transform your photography lighting and wow your clients! Pat Miller talks with Chicago photographer John Gress, who shares proven strategies to break routine and keep your portfolio fresh.📸 What You’ll Learn:- Lighting exercises to push creativity- Turning Instagram inspiration into real shoots- How to build lighting mastery and attract better clients✨ Move beyond safe setups and unlock new opportunities for

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40:27

How to Build Your Dream Photography Business with...

Professional Photographer ·

2025/07/01

Feeling like your studio runs you instead of the other way around? In this video, Pat Miller interviews portrait expert Monica Sigmon about transforming a chaotic business into a purpose-driven, profitable photography studio.📌 What You’ll Learn:- How to define a standout brand style- Setting premium pricing with confidence- Attracting clients who value your artistry- The one exercise that brought clarity and profit overnightWhether you’re in portrait, wedding, freelance, or commercial photography,

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34:24

Portrait Photography That Hits You in the Feels with...

Professional Photographer ·

2025/06/28

Are your portraits feeling safe and predictable? This episode dives into creative play as a path to emotional, transformative portraiture.🎯 Inside This Episode:- Creative-play exercises for photographers- Using self-portraiture to tap inner emotion- Emotional storytelling in client sessions- Harnessing discomfort for artistic breakthroughs- Combining creativity with commercial workWhether you're shooting weddings, headshots, or personal stories, these techniques will help you create work that truly

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37:59

Turn One Job into 10: Corporate Photography Secrets...

Professional Photographer ·

2025/06/24

📸 Want more repeat clients and fewer one-off gigs?In this episode, Pat Miller sits down with Emily McClure—headshot and corporate photography specialist—to uncover how to build trust and turn one-time clients into consistent, long-term business.🧠 You’ll Learn:- Proven ways to earn client loyalty- How trust and preparation set you apart- What makes corporate clients come back- Simple habits that grow repeat bookings- The mindset shift from transactional to relational photography💬 If you’ve been

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01:01:04

How to Find Your Unique Photography Style with Seth...

Professional Photographer ·

2025/06/23

Are you stuck in a creative rut or feel like your photography looks like everyone else’s?In this powerful episode, Pat Miller sits down with Seth Miranda and Daniel Norton to discuss how photographers can reignite their creativity, stand out in a saturated market, and build a career around their *authentic voice*. Whether you're struggling to define your style, grow an audience, or just want to feel excited about photography again—this conversation is your reset button.📸 What You'll Learn:-

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25:27

Discover Your Marketing Personality with Rachael Boer

Professional Photographer ·

2025/06/17

📸 Find Your Marketing Style as a Photographer Are you tired of one-size-fits-all marketing advice? In this episode, veteran photographer and marketing expert Rachael Boer reveals how to build a client-attracting strategy based on YOUR unique strengths.🎯 Inside this Episode: - Discover your marketing personality: Planner, Creator, or Connector - Learn to ditch the overwhelm and market naturally - Attract clients who love your work (and are happy to pay for it) - Get simple action steps to grow

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31:34

Boost Your Photo Editing with AI | Julieanne Kost

Professional Photographer ·

2025/06/14

🎨 Ready to level up your photo editing game and rediscover creative joy behind the screen?In this exclusive episode, Pat Miller sits down with Julieanne Kost, Adobe’s Digital Imaging Evangelist, at Imaging USA 2025, where she shares powerful insights into creative growth, AI-powered editing, and using Lightroom and Photoshop like a pro.📸 Whether you're a portrait photographer, wedding shooter, commercial retoucher, or a freelance creative, this episode will help you:- Master Lightroom and

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40:31

How to Turn Volume Photography Into High-End Clients...

Professional Photographer ·

2025/06/10

Are you stuck in low-margin work and unpredictable bookings? Learn how Master Photographer Nate Peterson turned school teams and volume shoots into a high-end senior portrait pipeline.🎯 What You’ll Learn:- How “volume to boutique” transforms your photo business- The exact process Nate uses to convert volume into premium sessions- Tips to increase average order value and attract luxury clients- Real-life marketing strategies for sustainable growth🚀 Don’t rely on word-of-mouth or seasonal swings

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31:38

How Wildlife Photography Saved My Career With Kevin...

Professional Photographer ·

2025/06/07

📸 Boost Your Photography Career with Real-World InspirationAre you feeling stuck, burned out, or uninspired in your photography career? You're not alone. In this episode, Pat Miller interviews wildlife photographer Kevin Dooley, who shares how he left the wedding industry behind and found joy photographing wildlife on African safaris.🎯 WHAT YOU'LL LEARN:- How burnout led Kevin to transform his career- What it takes to become a full-time wildlife photographer- Why creative play is essential for

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26:08

Photography Business Growth with Real Data with...

Professional Photographer ·

2025/06/03

Still making business decisions based on instinct? That could be holding you back.In this episode, Pat Miller sits down with PPA Research Manager Emilee Baum to explore how photographers can use real data to build stronger businesses.📈 Discover:- How to benchmark your studio’s success- What current photography clients are really looking for- Which genres are growing (hint: headshots & branding!)- How to price your work with confidence- The #1 myth photographers still believe—and why it’s

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19:43

Stop Shooting for Clients—Start Shooting for You with...

Professional Photographer ·

2025/05/31

Are you stuck shooting what clients expect instead of what lights you up?In this episode, Pat Miller sits down with renowned fashion photographer Lindsay Adler to reveal how “creative play” can grow your photography business and attract the clients you *actually* want.🎯 Key Topics:- Portfolio strategy that wins dream clients- Why creative play is your best marketing tool- Planning personal shoots with purpose- Making your style stand out in a crowded market- How to stay inspired and book better

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27:39

How to Exit Your Photography Business the Right Way...

Professional Photographer ·

2025/05/27

📸 If your photography business had to shut down tomorrow—would anyone know what to do?In this must-watch episode, Pat Miller sits down with Mike Price of Fairfield Photography, author of Quit Like a Pro, to share the essential exit strategies every photographer needs but few talk about. Whether you're preparing for retirement, facing burnout, or planning for the unexpected, Mike breaks down the photography business continuity plan all creatives should have in place.🧠 From managing client

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30:55

Marketing for Photographers: Build a Brand That Books...

Professional Photographer ·

2025/05/20

📸 Struggling to stand out in a saturated photography market? Learn how to attract ideal clients, boost visibility, and build a sustainable business—all without relying on social media!In this episode, host Pat Miller sits down with Sandra Coan—award-winning portrait photographer, educator, and business mentor—to reveal high-converting photography marketing strategies that elevate your brand and drive real bookings.🎯 From blogging for SEO to email marketing for photographers, Sandra shares the

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35:08

Grow Your Studio with Google Ads

Professional Photographer ·

2025/05/13

📸 Episode Title: Get Photography Clients Fast with Google Ads: Yaneck Wasiek’s Proven Strategy🧠 Description:Learn how to use Google Ads to grow your photography business fast!Yaneck Wasiek shares proven strategies to book more clients and maximize ad ROI.🎯 What You'll Learn:✅ How to set up Google Ads campaigns that convert✅ Creating landing pages that turn clicks into bookings✅ Building a 13-month follow-up system to retain clients✅ Smart budgeting tips to 3x–4x your ad spend🚀 Perfect For:-

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32:04

What Adobe’s AI Tools Can Really Do

Professional Photographer ·

2025/05/10

What Adobe’s AI Tools Can Really Do🎙 Featuring: Alexsey Reyes, Adobe Collaborator & Creative Director🚀 Learn how AI can:- Speed up your Lightroom & Photoshop workflow- Create mood boards and concepts instantly- Protect your photos with Adobe Content Credentials🎯 Topics Covered:• Fast AI photo editing • Creative AI tools for photographers • Image security in the digital age • Staying authentic with generative content #AIForPhotographers #photographyworkflow #photoeditingtips

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46:15

Behind the Scenes on a Large Corporate Shoot with...

Professional Photographer ·

2025/05/06

📸 Book High-Paying Headshot Jobs | Glynns Thomas on Large Corporate Photo ShootsWant to grow your photography business by landing bigger clients? In this episode, Pat Miller talks with corporate headshot expert Glynns Thomas about booking and managing high-volume corporate shoots with ease.🎯 Topics Covered:• How to land corporate headshot jobs • Efficient systems for volume photography • Client communication strategies that lead to repeat business • Real-world advice from a working pro

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15:54

Industry Trends Series with Shawn Lee and Shola Richards

Professional Photographer ·

2025/05/03

📸 Grow Your Photography Career Through Community & Collaboration | Shawn Lee & Shola RichardsTired of going it alone in a competitive industry? In this episode—recorded live at Imaging USA 2025—Pat Miller sits down with Shawn Lee and Shola Richards of “United Behind The Lens” to explore how photographers can thrive by building stronger relationships and working together.💡 What You’ll Learn:• The power of collaboration in your photography business • Inclusive leadership strategies for

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28:14

Sell Photography Like a Pro: In-Person Sales Tips to...

Professional Photographer ·

2025/04/29

📸 How to 10x Your Photography Sales | In-Person Sales w/ Luci DumasAre you tired of clients only buying digitals? In this episode, Luci Dumas shares the IPS (In-Person Sales) systems that have helped photographers transform their income—and their client experience.🎯 Perfect for:• Wedding & portrait photographers• Freelance creatives tired of low-margin sales• Commercial pros looking to elevate their brand🔥 What you’ll learn:• Sales consultations that convert• Setting pricing expectations

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89 results

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