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PODCAST

IndieGameBusiness®

Candid conversations with veterans of all aspects of the business side of games. We firmly believe that great games from all developers need the support they deserve to succeed. This podcast exists to provide that support. IndieGameBusiness® is produced by The Powell Group, a video game consulting firm specializing in business development, marketing, and licensing. Our CEO has been in the industry for 20 years and closed countless publishing and licensing deals. The Powell Group monitors over 3,500

leisure video games

All Episodes

00:50:52

Marketing Best Practices to Boost Your Game's Launch

IndieGameBusiness® ·

2022/12/26

When it comes to a successful launch for your game, the topic on everyone’s mind is marketing. But with so many different methods and options, what’s your best bet to reaching your audience and getting them hooked? Join us for this fireside chat where we talk about everything from the power of a trailer to mobilizing your community. To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell

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01:11:25

Starting a Studio with No Experience

IndieGameBusiness® ·

2022/12/26

Before starting her studio, Alina had no games industry experience. This session is about how she got started by using the resources already out there - books, YouTube, participating in an accelerator - to make it happen and the hard lessons learned along the way. To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream:

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01:04:06

The Art And Perspective Of VO: How to Incorporate VO...

IndieGameBusiness® ·

2022/12/25

Eli and Bonnie will talk about the importance of VO in early game development. The value of proper representation in games and the costs to acquire the appropriate talent that can not only bring the desired voice, but the life experiences that we as a talent brings will further enhance the gaming experience of the consumers. To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group:

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01:01:37

The Value of Community Building

IndieGameBusiness® ·

2022/12/25

You have an epic game currently in development, and you're ready for your future players to get excited and involved! But how? Community building is more than just sharing your release date on Twitter or starting a Discord server. That's where Community Managers come in! Community Management is one of the most misunderstood roles in the games industry, but one that has the opportunity to largely impact the success of your game. My talk will cover what a Community Manager does, and how having one on

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01:09:59

The Dance of Production: Finding the Production...

IndieGameBusiness® ·

2022/12/23

It takes two to Tango, it also takes two to Waltz, and to Salsa! Even though the timing, movement, characteristics, and music are different, they're still dancing! Just like game production! Different teams call for different production processes! This talk will explore a couple of production approaches and the importance of finding what fits the team to ensure a productive but also fun production process. To learn more about the show or our online business matchmaking events for indie developers

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01:01:41

10 Easy Steps to Failing Your Investment Pitch

IndieGameBusiness® ·

2022/12/23

Want to know how to get an investor to skip on your project? How to easily scare off even the most positive one? How to make no one reply to your email? Or how to make sure no one dares to invest any money into your studio? Here we will go through 10 simple steps to achieve this! Let me roast the most common mistakes the industry makes when talking to investors. #pitchyagame #videogamepitch #gamedev #indiegamedev --- Support this podcast:

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01:10:13

What is XSOLLA and how can it support your game with...

IndieGameBusiness® ·

2022/11/19

On today's show, we have Chris Hewish, president of XSOLLA and we will be discussing how XSOLLA can support your game. Just a few questions we will have for Chris are: What was the motivation behind starting Xsolla? What does the future hold for your company and its customers? Are exciting things on the way? twitter.com/Xsolla linkedin.com/company/xsolla facebook.com/xsolla.inc instagram.com/xsolla To learn more about the show or our online business matchmaking events for indie developers visit:

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01:03:19

Indie Game Publishing and What Working With a...

IndieGameBusiness® ·

2022/10/23

Our special guest today is Lauren Hunter, a producer from Square Enix! Production skills new and small teams might need when planning a project, why getting a producer is probably a good idea even on an indie scale, important things new teams might not know when pitching to a publisher, and what working with a publisher could look like for an indie team. Follow Lauren on Twitter attwitter.com/LaurenHNTR To learn more about the show or our online business matchmaking events for indie developers

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01:06:04

Supercharge your Pitch to Investors and Publishers

IndieGameBusiness® ·

2022/10/18

In a competitive industry, standing out is key to securing an investor or publisher. The Xsolla Funding team is joined by Joanie Kraut from Women in Games International and Tiffany Otto from Indiecade as we discuss important things to know when seeking funding, and how to differentiate your game’s unique selling point. #gamedev #gameinvestors #money #gamefunding --- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support

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00:58:08

Simultaneous Launches as an Indie Studio

IndieGameBusiness® ·

2022/10/18

Redstart Interactive's taken a blended approach to simultaneous and staggered launches as a small indie studio! Vicky will talk about how the team's done a healthy mix of both, including a six-platform launch for their most recent release, Get-A-Grip Chip and the Body Bugs. #indiestudio #gamelaunch #indiedev #gamedev --- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support

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01:01:49

Play like Lebron, but from your couch: Fun and...

IndieGameBusiness® ·

2022/10/18

This talk is all about the challenges of balancing fun and realism in sports simulation games. From managing players' expectations to designing experiences that allow anybody to become a champion without working for it. In short, how to allow players to live their dream, without involving any star or magic fairy, but with plenty of athletes and numbers! #gamedev #videogamedev #mobilegamedev --- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support

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01:02:50

How to recognize the best influencer for your game

IndieGameBusiness® ·

2022/10/17

Industry experts share their experiences working with creators from various perspectives. They will share their best practices including the do’s and don’ts when searching for creators to work with. Recognize key personality and business acumen traits in creators to match with your game. #gaminginfluencers #gamingstreamers #twitch #youtube #tiktok --- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support

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00:59:47

How to Assemble an Indie Team

IndieGameBusiness® ·

2022/10/17

At some point, most indie game teams dream of making a smash hit title but in the very beginning, they would always face some hurdles. It is fine if one is comfortable being a one-man army but to create something significant one may need to assemble a dream team. When I started out, there was no specific guidance available regarding indie team formation or how to manage that and so I navigated the journey on my own for quite a while. In this session, I will share my encounters and will focus on

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01:02:08

Government Grants and Contracts for Indie Game Studios

IndieGameBusiness® ·

2022/10/15

COVID aid for small digital businesses has vanished, but did you know there’s many obscure grant programs and government contracts indie studios might actually qualify for? Learn how to put together a business profile as a studio, how government funding differs from publishers, and what you need to put in your proposal to secure a bid! #gamedev #gamedevgrants #indiegamedev #gamedeveloper --- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support

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01:01:47

Getting Diversity and Culture Right in the Game Industry

IndieGameBusiness® ·

2022/10/15

WRKS Games is a fully remote game developer and publisher of independent games, with a high performance 32 hour work week, a broad international spread of people from predominantly under represented groups and have a 0% volunteer attrition rate in 4 years. Getting this right is not hard, I will show you how we did it. This is a summary of how to build a resilient, cost effective sustainable game development company in the 21st Century. The attendees should be able to walk away with a blueprint on

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01:16:01

Is There a Magic Formula for Marketing Your Game...

IndieGameBusiness® ·

2022/10/14

Join us as we talk with Marcela Torres, CMO of Joystick Ventures and we will discuss if there is some kind of magic formula to marketing your game. The topics we will discuss are: 1. Branding/Marketing/Sales are not the same thing. 2. Is pushing wishlists effective? 3. Content needs to add value (define that value yourself). 4. There's no one formula for all games. Follow Marcela on Twitter: twitter.com/marcetorresg Connect with Marcela on LinkedIn: linkedin.com/in/marcelatg/ To learn more about

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01:04:56

Investing in Indie Games

IndieGameBusiness® ·

2022/10/14

On today's Indie Game Business, we have Ivan Carillo from Joystick Ventures and we will be discussing investing in indie games. The topics covered will be. 1. Joystick Ventures Fund. 2. Why invest in indie games? 3. When is a good time for a studio to consider investment? 4. What is the best way to approach investors? Follow Ivan on Twitter: twitter.com/krriyo To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business

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01:01:33

Free demos! The secret to instant visibility!

IndieGameBusiness® ·

2022/10/14

Looking to get more visibility on your Indie Game? Recently clever developers have discovered that creating a free version of their game can radically increase their visibility. In this extremely practical talk with actionable steps that you can take to create a demo that can earn you thousands of wishlists. Attend this talk to: See actual examples of real games that have benefited from this strategy Hear practical tips on how to make a demo that sells Learn how to promote your demo so that

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01:01:28

Found in Translation: Cultural Takeaways for a Global...

IndieGameBusiness® ·

2022/10/14

Chris will talk about his decade-plus experience in working in Japan for all manner of organizations, spanning public and private sectors, start-ups and multinationals, and how it shaped his own philosophy on company culture and individual career development. We’ll also dive into how that philosophy is applied at Genvid, a globally distributed company with over 150 full-time employees in the US, Canada, UK, the EU, and Japan. #localization #gamedevculture #gamedev #indiegamedev --- Support this

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01:00:36

Fostering a People First Studio

IndieGameBusiness® ·

2022/10/13

Our relationships with our studios and the way we work for them are changing at a rapid pace. For many, working from home has surfaced and emphasized how removed we are from our studio goals and teams, and it can leave us feeling undervalued, overtaxed, and disconnected - feelings that aren't healthy for the team member or the studio! I believe this can be alleviated by taking a People-First approach to studio building and leadership - people as the co-pilots of the plane, not just the fuel. I'll

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461 results

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