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PODCAST

The Food Blogger Pro Podcast

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You"ll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

business entrepreneurship

All Episodes

34:24

290: Blogger Burnout - Ways to Strengthen Your...

The Food Blogger Pro Podcast ·

2021/02/01

How to track user-controlled analytics, what a mental activity monitor is, and how to align with your journey with Bjork Ostrom. ----- Welcome to episode 290 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about blogger burnout and how you can improve the relationship you have with your work. Blogger Burnout When you’re living that solopreneur life, the process of starting and growing your blog can get overwhelming. The countless tasks, to-dos, and responsibilities can really

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38:43

289: The Rise - How the COVID-19 Pandemic Has...

The Food Blogger Pro Podcast ·

2021/01/26

A conversation about running a restaurant during a pandemic, writing a book about Black food in America, and how to understand Black culture through food with Chef Marcus Samuelsson. ----- Welcome to episode 289 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chef Marcus Samuelsson about his experience in the restaurant industry during the COVID–19 pandemic and how he is celebrating Black culture through food. How the COVID–19 Pandemic Has Affected the Restaurant Industry

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50:38

288: Email for Bloggers - Maximizing the Value of...

The Food Blogger Pro Podcast ·

2021/01/19

Setting up a welcome sequence, how to segment your email subscribers, and gaining new subscribers with Allea Grummert. ----- Welcome to episode 288 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Allea Grummert about marketing your blog to your email list. Last week on the podcast, Bjork chatted with Russ and Natalie Monson about building online businesses. To go back and listen to that episode, click here. Email for Bloggers How would you describe your email marketing

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01:15:40

287: Entrepreneurial Balance - An Honest Conversation...

The Food Blogger Pro Podcast ·

2021/01/12

How outside funding affects a business, running a business with your significant other, and maintaining a healthy work-life balance with Russ and Natalie Monson. ----- Welcome to episode 287 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Russ and Natalie Monson about building online businesses. Entrepreneurial Balance As entrepreneurs, business owners, and bloggers, we know that it’s sometimes tough to find balance between life and work. That’s what we’re focusing on in

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48:50

286: Build Your Team - How to Write an Eye-Catching...

The Food Blogger Pro Podcast ·

2021/01/05

Screening applicants, knowing you're ready to hire, and the best questions to ask in an interview with Emily Perron. ----- Welcome to episode 286 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Emily Perron about hiring freelance help. Build Your Team One of the inevitable truths of running and growing your own business is that you’ll need to hire some help at some point. But how do you make sure that your job listing is as eye-catching and descriptive as it can be? How

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40:59

285: FBP Rewind - Feeling Stuck - What To Do When You...

The Food Blogger Pro Podcast ·

2020/12/29

How to pay attention to when you feel tension, focusing on your craft, and serving your audience as a blogger with Bjork Ostrom. ----- Welcome to episode 285 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to an episode we shared earlier this year about what to do when you feel like you’ve done everything. What To Do When You Feel Like You’ve Done Everything I’m sure there has been a time in all of our blogging journeys where we feel like we’re doing everything we

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34:22

284: FBP Rewind - Income - Making More Money Without...

The Food Blogger Pro Podcast ·

2020/12/22

How to understand small business taxes, what S-Corp elections are, and how to review your blogging expenses every quarter with Bjork Ostrom. ----- Welcome to episode 284 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to an episode that will help you optimize your income and make more money from blogging. Making More Money Without Doing More Work Welcome to our first FBP Rewind episode in this two-part series! Today, we’re rewinding back to a solo episode with Bjork

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28:47

283: Looking Forward - How to Make 2021 a TinyBit...

The Food Blogger Pro Podcast ·

2020/12/15

The value of offering help, utilizing processes to make decisions, and reserving some unstructured time for yourself with Bjork Ostrom. ----- Welcome to episode 283 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about five different ways that you can try to make 2021 better than this year. Last week on the podcast, Bjork chatted about some of the positive takeaways he has from 2020. To go back and listen to that episode, click here. Looking Forward We’re all probably hoping

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34:42

282: 9 Things - Helpful, Impactful Takeaways from...

The Food Blogger Pro Podcast ·

2020/12/08

How to use a framework to accomplish a goal, asking for help, evaluating your needs, and thinking about your legacy with Bjork Ostrom. ----- Welcome to episode 282 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about some of the positive takeaways he has from 2020. Helpful, Impactful Takeaways from This Year This year has been a bit of a doozy, hasn’t it? Even with it being an eventful year, we still have some positive takeaways that we’re planning on bringing into 2021 (and

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54:58

281: The Business of Food Photography - Building a...

The Food Blogger Pro Podcast ·

2020/12/01

How to build a high-quality food photography business, finding clients, and organizing shoot days with Christina Peters. ----- Welcome to episode 281 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Christina Peters from Food Photography Blog about how she has built a career out of photographing food. The Business of Food Photography When you’re building your food photography career, you can face a lot of questions. Questions like: What should my rate be? How do I find

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55:23

280: A New Recipe Experience - Getting Started with...

The Food Blogger Pro Podcast ·

2020/11/24

How SideChef works with partners, creating clear step-by-step recipes, and how to use SideChef with Sandie Markle. ----- Welcome to episode 280 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sandie Markle from SideChef about how their platform helps foodies and creators. Getting Started with SideChef Today on the podcast, you’ll hear about SideChef, which is a platform that’s aimed at making the cooking experience easier. With a custom app, tailored cooking experiences,

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59:07

279: Financial Independence - How to Be Efficient...

The Food Blogger Pro Podcast ·

2020/11/17

Trimming unnecessary spending, how to start tracking your spending and budgeting, and working towards financial freedom with Anna Rider. ----- Welcome to episode 279 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Anna Rider from Garlic Delight about financial independence and retiring early. Financial Independence This is a different kind of episode for us, but it’s about a topic that affects us all as creators, bloggers, and side hustlers: business and personal

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57:46

278: Lessons from a Veteran Food Blogger - How to...

The Food Blogger Pro Podcast ·

2020/11/10

Deleting content on a blog, noindexing posts, and optimizing blog category pages with Carrie Forrest. ----- Welcome to episode 278 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Carrie Forrest about some of the SEO enhancement she has made to her blog this year. How to Overcome a 60% Dip in Traffic Do you know which of your posts are performing the best? Do you know which ones aren’t getting any search traffic? That’s what Carrie is back on the podcast to talk about

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45:59

277: Care For Yourself - Mental Health for...

The Food Blogger Pro Podcast ·

2020/11/03

Finding balance in entrepreneurship, engaging with your significant other about your business, and dealing with burnout with Sherry Walling. ----- Welcome to episode 277 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sherry Walling from Zen Founder about how entrepreneurs can care for their mental wellbeing. Care For Yourself The focus of today’s episode is mental health for entrepreneurs – why it’s so important, practices that support positive mental health, and how to

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01:11:30

276: Featured Podcast - Scaling Your Business &...

The Food Blogger Pro Podcast ·

2020/10/27

Transitioning to full-time blogging, running a blog as a business, and making every day enjoyable with Bjork Ostrom. ----- Welcome to episode 276 of The Food Blogger Pro Podcast! This week, we’re playing an episode from the Irie Lemon Podcast with Liz Della Croce and Vincent Mcintosh. Scaling Your Business & Providing Massive Value Today’s episode is a bit different from normal, and that’s because we’re featuring an episode of the Irie Lemon Podcast. Liz and Vincent interviewed Bjork a few weeks

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55:31

275: Optimizing Ads - How Food Bloggers Can Make the...

The Food Blogger Pro Podcast ·

2020/10/20

Ad revenue in Q4, common traits of top ad revenue-earning sites, and balancing ad revenue and user experience with AdThrive. ----- Welcome to episode 275 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister and Becca Clark from AdThrive about how ad revenue works and how food bloggers can increase the income they get from ads. Optimizing Ads Let’s talk about ads. They’re a simple way to make some money from your site (essentially, the more traffic you have, the

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56:21

274: Q&A - How Food Bloggers Can Make the Most Out of Q4

The Food Blogger Pro Podcast ·

2020/10/13

Maximizing your Q4 revenue, how to keep the Q4 momentum, and republishing content with Bjork Ostrom and Jenna Arend. ----- Welcome to episode 274 of The Food Blogger Pro Podcast! This week on the podcast, we’re re-sharing a Q&A we held for our Food Blogger Pro members where Bjork and Pinch of Yum’s General Manager, Jenna, answer questions about preparing for Q4. Last week on the podcast, Bjork chatted with Danielle Liss from Businessese and LISS Legal about the ways that bloggers can protect their

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48:07

273: Protecting Your Content - Policies and...

The Food Blogger Pro Podcast ·

2020/10/06

How to create and maintain Terms of Service, Privacy Policies, disclaimers, and more to protect your content with Danielle Liss. ----- Welcome to episode 273 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Danielle Liss from Businessese and LISS Legal about the ways that bloggers can protect their content. Last week on the podcast, Bjork chatted with Les Alfred from Balanced Black Girl about building a brand that allows you to share your message. To go back and listen to

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49:51

272: Create Your Own Room - Finding Balance with Les...

The Food Blogger Pro Podcast ·

2020/09/29

Tips for dealing with Imposter Syndrome, managing a podcast, and starting a new brand with Les Alfred. ----- Welcome to episode 272 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Les Alfred from Balanced Black Girl about building a brand that allows you to share your message. Create Your Own Room Have you ever worked on a project and just felt that something about it was…off? It’s as though it just doesn’t fit with your vision, your wants, or your passions? That’s

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59:34

271: Serving Your Subscribers - Running a...

The Food Blogger Pro Podcast ·

2020/09/22

How consumers use subscriptions, how to stay competitive as a subscription-based business, and how to get paid for your work with Melissa Lanz. ----- Welcome to episode 271 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Melissa Lanz from The Fresh 20 about running subscription businesses in 2020. Serving Your Subscribers Do you have a subscription-based business? If not, this episode may convince you to add one to your monetization strategy! Melissa runs the

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553 results

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