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PODCAST

Identity Architects

Identity Architects is the podcast dedicated to spotlighting individuals who have pioneered the way that data and identity can improve the customer experience across media, gaming, financial services, healthcare and more! Visit https://www.infosum.com for more information on InfoSum.

technology marketing

All Episodes

43:22

Andy Jones, Samsung Ads: Drop the C in CTV

Identity Architects ·

2024/05/01

In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Andy Jones, Head of UK Sales at Samsung Ads, to discuss privacy, CTV, market fragmentation, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies---Subscribe to

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55:11

Rachel Peace, Hearts & Science: Advocacy, allyship,...

Identity Architects ·

2024/04/17

In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Rachel Peace, UK Managing Director at Hearts & Science, to discuss cookie deprecation, key industry trends, retail media, data ethics, DEI, allyship, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies:

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38:39

Nola Solomon, Criteo: Uniting for a stronger future

Identity Architects ·

2024/04/03

In the latest episode of our Identity Architects podcast, InfoSum's COO, Lauren Wetzel, sat down with Nola Solomon, SVP, Go‑To‑Market, at Criteo, to discuss privacy, retail media, AI, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies---Subscribe to our newsletter:

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51:16

Alex Cone, Google: Get below the surface

Identity Architects ·

2024/03/20

In the latest episode of our Identity Architects podcast, InfoSum's COO, Lauren Wetzel, sat down with Alex Cone, Privacy Sandbox Product Manager at Google, to discuss privacy, interoperability, Google’s Privacy Sandbox, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies---Subscribe

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41:34

Liesbeth Bernaerts, IPG Mediabrands: Rethink everything

Identity Architects ·

2024/03/06

In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Liesbeth Bernaerts, Lead Data & Tech at IPG Mediabrands Belgium, to talk about data privacy, data insights, the cookieless future, the evolving role of media agencies, and more.---Listen to our Identity Architects’ Soundtrack PlaylistMore information on InfoSumInfoSum Case Studies---Subscribe to our newsletterFollow us on LinkedInFollow us on Twitter

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34:22

Moe Ismail, FreeWheel: Change is constant

Identity Architects ·

2024/02/21

In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Moe Ismail, Executive Director, Product Management, at Freewheel, to discuss identity, market fragmentation, TV advertising, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies:

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49:27

Shiv Gupta, U of Digital: The why behind the what

Identity Architects ·

2024/02/07

In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Shiv Gupta, Founder of U of Digital, to discuss educating the industry, collaboration, the value exchange, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02j-5xh0More information on InfoSum https://www.infosum.com/InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies---Subscribe to our newsletter:

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50:46

Jayesh Rajdev, ITV: We’re always in beta

Identity Architects ·

2024/01/24

In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Jayesh Rajdev, Controller of Advanced Advertising at ITV, to discuss Connected TV, retail media, innovation at ITV, streaming and linear audiences, Media for All (MEFA), and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/More information

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40:09

Ollie Shayer, Boots UK: From hype to reality

Identity Architects ·

2024/01/10

In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Ollie Shayer, Omni-Media Director at Boots UK, to discuss retail media, first-party data, privacy, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies:

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40:19

Best of Identity Architects 2023: Collective...

Identity Architects ·

2023/12/13

It’s been an incredible year for the podcast. We have spoken to brilliant industry leaders who have shared so many amazing insights, inspiring stories, and powerful advice. For the final episode of 2023, we take a look back at some of our favorite moments from the year.Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies:

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51:56

Toon Coppens, DPG Media: Don’t wait

Identity Architects ·

2023/11/29

In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Toon Coppens, Director Advertising Data & Identity at DPG Media, to discuss privacy, first-party data, retail media, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies:

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50:07

Therran Oliphant, EssenceMediacom: Go the farthest we...

Identity Architects ·

2023/11/15

In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Therran Oliphant, SVP, Head of Data & Technology NA at EssenceMediacom, to discuss privacy, first-party data, interoperability, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies:

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50:33

Anita Klinkosz, Havas Media Group: Don’t settle for...

Identity Architects ·

2023/11/01

In the latest episode of our Identity Architects podcast, InfoSum's Sales Director, Sunil Modha, sat down with Anita Klinkosz, Audience Architect at Havas Media Group, to discuss the power of first-party data, insights and planning, measurement, challenging the status quo, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies:

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52:53

Christopher Reher, Axel Springer All Media: Be brave

Identity Architects ·

2023/10/18

In the latest episode of our Identity Architects podcast, InfoSum's COO, Lauren Wetzel, sat down with Christopher Reher, General Director Data, Axel Springer All Media, to discuss privacy, first-party data, legal standards, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies:

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51:31

Wade Rifkin, Clear Channel Outdoor: A groundbreaking...

Identity Architects ·

2023/10/04

In the latest episode of our Identity Architects podcast, InfoSum’s VP, Product Marketing, Devon DeBlasio, sat down with Wade Rifkin, EVP/GM, Programmatic at Clear Channel Outdoor, to discuss out-of-home, programmatic, data clean rooms, first-party data, and more.---Learn more about InfoSum’s partnership with Clear Channel Outdoor: https://www.infosum.com/blog/bringing-the-power-of-data-clean-rooms-to-out-of-home-and-beyond---Listen to our Identity Architects’ Soundtrack Playlist:

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36:46

Dora Michail-Clendinnen, The Ozone Project: Do better...

Identity Architects ·

2023/09/20

In the latest episode of our Identity Architects podcast, InfoSum's VP, Corporate Marketing, Ben Cicchetti, sat down with Dora Michail-Clendinnen, Chief Strategy Officer, The Ozone Project, to discuss first-party data, privacy, sustainability, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies:

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30:19

Becky Harris, Dynata: Disrupt together

Identity Architects ·

2023/09/06

In the latest episode of our Identity Architects podcast, InfoSum's Associate, Customer Success, Marion Dacquin, sat down with Becky Harris, Vice President, Global Head of Ad & Data Products at Dynata, to discuss first-party data, measurement, the value exchange, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case Studies:

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01:00:43

Samantha Jacobson, The Trade Desk: The onus is on all...

Identity Architects ·

2023/08/23

In the latest episode of our Identity Architects podcast, InfoSum’s Chief Operating Officer, Lauren Wetzel, sat down with Samantha Jacobson, Chief Strategy Officer at The Trade Desk, to discuss the open internet, identity, first-party data, Connected TV, retail media, and more.---Learn more about InfoSum’s partnership with The Trade Desk: https://www.infosum.com/blog/infosum-and-the-trade-desk-to-power-privacy-centric-activation-of-advertiser-first-party-dataLearn more about The Trade Desk:

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52:30

Matt Hill, Thinkbox: Best of both worlds

Identity Architects ·

2023/08/09

In the latest episode of our Identity Architects podcast, InfoSum's VP, Client Services, Ben Chivers, sat down with Matt Hill, Director of Research & Planning at Thinkbox, to discuss first-party data, CTV, measurement, and more.---TV Masters training course by Thinkbox: https://tvmasters.thinkbox.tv/---Listen to our Identity Architects’ Soundtrack Playlist: https://open.spotify.com/playlist/7hxg4NGr6qxDtpbLExAZI9?si=7e239b8cee34490bMore information on InfoSum https://www.infosum.com/InfoSum Case

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43:02

Troy Townsend, Zitcha: Think like a media business

Identity Architects ·

2023/07/26

In the latest episode of our Identity Architects podcast, we’re heading Down under as InfoSum's General Manager ANZ, Richard Knott, sat down with Troy Townsend, Co-Founder and CEO at Zitcha, to discuss first-party data, retail media, data clean rooms, and more.---More information on InfoSum https://www.infosum.com/InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies---Subscribe to our newsletter: https://www.infosum.com/resources/insightsFollow us on LinkedIn:

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