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PODCAST

How To Be A Handmade Boss

Steph Cole-Lewis

Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How

business marketing

All Episodes

47:07

#50 - 'The perfect journey' for our HBSA Student Heather

How To Be A Handmade Boss ·

2025/03/19

💙 'The perfect journey' for Heather and we want it to be for you too! 💬 Steph chats with Heather, the creator of Arthur's Knitting Business, about knitting, teaching, and entrepreneurship.... Heather's business focuses on providing kits and educational resources to help people learn to knit. 🧶 She's on a mission to remove the misconception that knitting is too difficult by providing all the necessary tools, materials, and learning resources you need. 💪 Heather's advice to new handmade b...

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29:12

#49 The beginners guide to Pinterest for handmade...

How To Be A Handmade Boss ·

2025/03/12

🤔 Have you always wanted to know how to use Pinterest effectively for your handmade business? 🥳 We've got the answers, join Steph for an in-depth guide on how to use Pinterest to benefit a handmade business. 💙 This episode covers everything you need to know including setting up a Pinterest business account, creating effective pins, optimising your account for your target audience, the type of boards to create and understanding key metrics to watch. ⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️ The doors to the H...

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21:51

#48 - How to keep going when you're not seeing...

How To Be A Handmade Boss ·

2025/03/05

👋 Welcome back to the How To Be A Handmade Boss podcast! 🎉 In this episode, we tackle a common struggle for many handmade business owners: staying motivated to complete those essential but less enjoyable tasks, like bookkeeping, PR activities, and business development. ❓ Join me as I answer a listener's question from Soul Seed Jewellery about shifting mindset and maintaining motivation when the results aren't immediate. I share practical tips and strategies to help you reframe your pers...

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12:00

#47 - Your 7-Day Affirmations Challenge

How To Be A Handmade Boss ·

2025/02/26

👋 Welcome to the How To Be A Handmade Boss podcast! In this episode, we're diving into the transformative power of affirmations for your handmade business. If you've been feeling stuck or unmotivated, this episode is for you! Don't worry it's not too woo-woo. 🙂‍↕️ Join us as we guide you through a series of affirmations created to boost your creativity, confidence, and resilience. Whether you're starting your day or working on your craft, these affirmations can help you shift your mindset

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28:59

#46 - Learn how HBSA student Laura turned her passion...

How To Be A Handmade Boss ·

2025/02/19

👋 Welcome back to another episode of the How To Be A Handmade Boss podcast! 🎨 In this episode, I chat with HBSA student and fantasy artist Laura, from The Daydream Emporium, who draws inspiration from the beauty of nature and the quirky creatures that inhabit it. We discuss Laura's creative journey, her unique approach to art, and how she turned her passion into a business after gaining her degree in Technical Arts and Special Effects and a masters degree in Children's Book Illustration. 🎙️

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14:53

#45 - Marketing has changed since 2020. Here's what's...

How To Be A Handmade Boss ·

2025/02/12

📱 Marketing as we used to know it has changed! If you've noticed a decline in sales or you're struggling to connect with your audience, this episode is for you! 🛍️ Steph discusses how the pandemic has change the shopping habits of our customers and why understanding your target audience is more crucial than ever. She highlights the importance of not competing solely on price and encourages handmade business owners to explore what they are truly selling beyond the physical product... dig into

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19:45

#44 - The Communication Game: Should You Speak with...

How To Be A Handmade Boss ·

2025/02/05

🩵 In this episode Handmade Bosses founder, Steph, dives into the great "I vs. We" debate that many handmade business owners face. ❓ Should you present your brand as a solo handmade business or as a team? Steph shares talks about the pros and cons of using "I" versus "we," helping you decide which approach aligns best with your business. Join Steph as she discusses: The importance of being authentic and building personal connections through your branding How using "I" can build tru...

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20:19

#43 - Unlock Effortless Social Media Growth: Proven...

How To Be A Handmade Boss ·

2025/01/29

💙 Your feedback is invaluable! Please take a moment to leave a review to help other creatives discover our community & learn alongside us.Does your branding suck? The NEW, FREE Brandathon challenge is our 1-week to a brand that makes your business magnetic 🧲A brand is just a logo & pretty fonts... right?! WRONG! ❌When people sell businesses, they aren't selling the email list, the inventory or the customer base it's built up.They're selling the BRAND ⭐Your business' worth & value

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22:09

#42 - Here's how to have a calm marketing strategy...

How To Be A Handmade Boss ·

2025/01/22

🩵 Does social media feel heavy and something you just don't need piled on your to-do list?😤 Do you feel like you're not doing your best, you don't know what to do on social media and it's all a bit too much?🥰 Today I'm going to teach you how to grow your handmade business all whilst keeping your social media serene AF.📋 I'll help you find your right people, what content to make, why going viral isn't the key to success, clickbait isn't the answer and so much more to help you boss your

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33:25

#41 - Unlock Peak Sales After Christmas: Tips to...

How To Be A Handmade Boss ·

2025/01/15

🩵 Join me in this episode of "How to Be a Handmade Boss," as I talk about a common challenge faced by many handmade business owners: the post-Christmas sales slump. 🎄 As the holiday season winds down, many entrepreneurs notice a significant dip in sales, you're not alone in this experience.I share valuable insights and actionable strategies to combat this slump. From the importance of maintaining momentum in sales and practical tips to keep businesses thriving even after the holiday rush.

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32:54

#40 - Unlock Extraordinary Business and Personal...

How To Be A Handmade Boss ·

2025/01/08

🎉 Kick off the New Year with an inspiring episode of the How to Be a Handmade Boss podcast! ⚡️ In this electrifying episode, "Unlock Extraordinary Business and Personal Growth with My Proven Dream Board Method," Steph reveals how dream boarding can be a game-changer for achieving your business goals.🤫 Join her as she shares the secrets behind her impressive success, having accomplished 85-90% of her dream board goals. Discover the psychology of visualisation, including insights into the

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41:23

#39 - I Failed. How Ignoring My Own Advice Led to...

How To Be A Handmade Boss ·

2025/01/01

💙 In this episode of the "How To Be A Handmade Boss" podcast, I dive deep into a topic that many of us face but often shy away from discussing: burnout and mental health. ✋ Before we get started, I offer a trigger warning for those who may not be in a place to hear about these struggles. If you're feeling overwhelmed or prefer to skip this episode, I completely understand. However, if you're interested in learning from my experiences over the past few months, I invite you to stick

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41:11

#38 - Crafting Success: Charly's Journey to Niche...

How To Be A Handmade Boss ·

2024/12/18

💙 Join Steph in this episode of the "How to Be a Handmade Boss" podcast, as she chats with the inspiring Charlotte, known as Charly from Charly Bee Designs.💡 Discover how Charly transformed her passion for crafting into a thriving full-time business, focusing on personalised paracord bracelets designed specifically for men and families.💬 Charly opens up about her entrepreneurial journey, including her initial struggles with diversifying her handmade products before finding her niche. She

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27:15

#37 - GPSR, Is Etsy's $£ down? Instagram scams and...

How To Be A Handmade Boss ·

2024/12/11

💙 The BIG update episode - I dive into some significant updates that every handmade business owner needs to be aware of, especially as we approach the holiday season. 🎄 With Christmas orders piling up, I wanted to ensure that you have all the essential information in one place, without the hassle of sifting through misleading clickbait or lengthy articles.🚨 The episode kicks off with a crucial discussion about the General Product Safety Regulations (GPSR), which come into effect on December

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26:32

#36 - Unlock Your Handmade Business Potential: What’s...

How To Be A Handmade Boss ·

2024/12/04

💙 Are you unknowingly standing in the way of your own success? In our latest episode of "How to Be a Handmade Boss," we dive deep into the common pitfalls that can derail your progress.🤯 Every time something amazing happens in your business, do you find yourself getting in your own way? Whether it’s splurging all your profits on shiny new materials, taking a break from social media, or disrupting your creative flow, these habits can hold you back from reaching your full potential.🚀 Join us

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28:24

#35 - How to succeed in your handmade business with ADHD

How To Be A Handmade Boss ·

2024/11/27

🤔 Do you have ADHD, tendencies and traits or an inkling you might have ADHD and think that running a handmade business is impossible? Then, this podcast is for you.💙 In this episode of "How to Be a Handmade Boss," we dive deep into the unique challenges and strengths of running a handmade business with ADHD. 🙋‍♀️ If you've ever felt that your neurodiversity holds you back from entrepreneurial success, think again! 🎧 Join Steph as she shares her personal experiences and insights on h...

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31:51

#34 - "A year ago I was listing something on Etsy,...

How To Be A Handmade Boss ·

2024/11/20

💙 Join me in todays episode where we explore the enchanting creations made by Tara, from Fabric Sewn Beautiful, she creates lavender-scented gifts reminiscent of the romantic Regency era. 🪻 Drawing inspiration from historical charm, translating it into comforting handmade items such as wardrobe fresheners, organza bags, and dream pillows, aimed to soothe the modern soul.🚀 Tara shares her honest reflections on the move from creating children's toys to adult focused stress relief products...

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18:26

#33 - What to Do When Someone Steals Your Designs: A...

How To Be A Handmade Boss ·

2024/11/13

💙 This episode is all about the dreaded Copycat🫵 What you can do about them, how to stop copycats & the steps you should be taking now to protect your handmade business🧡 What Etsy can do about copycats, their role from a legal stance and the Etsy reporting tool📕 The facts about who reports copyright and Intellectual Property (IP) infringements and what an IP infringement is🙋‍♀️ What to do if you've been reported to Etsy for copyright🪜 A step by step guide if you've found someone copying

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41:26

#32 - Don't Give Up on Your Handmade Business Dreams...

How To Be A Handmade Boss ·

2024/11/06

🛑 Stop!! Before you give up listen to this podcast.💙 We explore the challenges of monetising a handmade business, we know how hard it can be!💪 You'll get motivation and practical advice through my 4R framework: Resilience, Reflection, Reframe, and Rest. 💰 Whether you're struggling with low sales or feeling overwhelmed by your success, we'll guide you through essential strategies to persevere, adapt, and thrive. 😌 Join us to discover valuable insights, from building resilience to str...

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26:54

#31 - How to Seamlessly Take a Month Off and Keep...

How To Be A Handmade Boss ·

2024/10/30

💙 Have you ever wanted to take time off your business but worry that everything will fall apart? Well, I took a month long holiday and my business thrived.⛱️ Join me as I share practical steps and personal experiences from my recent month-long break from my business. 🚀 If you're a handmade business owner looking to take significant time off without affecting your sales or growth, this episode is for you. Learn how to streamline your processes, delegate tasks, automate systems, and make t...

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