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PODCAST

The School of Podcasting

Founded in 2005 the School of Podcasting is one of the Internet"s first sites on podcasting. Founder Dave Jackson is a leading expert on Podcasting and his snarky attitude and entertaining delivery has lead Dave to building a large and loyal following. He helps you massage your message, tackle the technology, and flatten the learning curve of podcasting. Over 1 million downloads can"t be wrong!

technology

All Episodes

48:21

Bored Podcasters Have Bored Audiences 101 Episode...

The School of Podcasting ·

2022/08/01

You keep doing the same thing you've been doing and you're not seeing your podcast numbers moving up. You're not sure what to try. To this I say check out the book 101 Podcast Episode Templates by David Hooper of Build a Big Podcast. All of these templates are short and to the point and for me the book provides a great tool to "brainstorm by yourself." To we cover four of the templates and Dave demonstrates a bonus template. Focusrite: The Vocaster Series Made For Podcasters AutoGain – Easily set

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57:26

Interesting AND Unique Doc G Mixes Hospice and Finance

The School of Podcasting ·

2022/07/25

Today I interview Jordan "Doc G" Grumett who is the Hospice doctor turned Financial Guru and host of the Earn and Invest show. he has now taken his unique point of view and penned the new book Taking Stock: A Hospice Doctor's Advice on Financial Independence, Building Wealth, and Living a Regret-Free Life Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four

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40:25

Helping You Avoid Podcasting Mistakes

The School of Podcasting ·

2022/07/18

Today I look at some things using my experience and share them with you so you can avoid those pitfalls. Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of recording Connect your phone

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49:02

What Podcasters Can Learn From the Movie Industry

The School of Podcasting ·

2022/07/11

We start off by hearing about a podcast that received 4,000 donations in our quick tip at the top of the show. I researched what it's like to work in the movie business. Why? Because movies are meant to entertain and take up the audience's time (their most prized possession). We look at the process of making a movie, and some things that podcasters have an easier road, and some steps movies take, that podcasters should seriously consider. SPONSOR: Focusrite: The Vocaster Series Made For Podcasters

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40:39

Rodecaster Pro II: 11 Things I Like About it and 6...

The School of Podcasting ·

2022/07/04

The Rodecaster Pro II is the new device from Rode. Today I compare it to the Rodecaster Pro I along with some other devices. This device is $700 and (IMHO) not for someone who is just doing some casual interviews via zoom. Feel free to follow/subscribe, and check out any of the other 833 episodes I have. SPONSOR: Focusrite The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster is needed Enhance

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49:48

Podcasts So Good Your Audience Can't Unhear Them...

The School of Podcasting ·

2022/06/26

I LOVE people who make me think and when I started reading the book Find Your Red Thread: Make Your Big Ideas Irresistible, I couldn't put it down (and it's now available on Audible). It helps you understand your audience and their main goal. Then you identify how you need to describe what you want them to do in a way that they see their problem in a different way. Your message is the words you need to say to an audience about your idea to achieve a particular outcome. Find everything at

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35:23

Why Should I Care About Your Show?

The School of Podcasting ·

2022/06/20

There are times when we need to be able to answer hard questions about our show. Today we talk about some new posts from Apple, and in addition to ABT, we look at why you keep talking yourself out of starting your podcast. Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets to bring out the best in any voice Mute - Silence the mic

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57:04

Should I List My Podcast on All The Directories?

The School of Podcasting ·

2022/06/13

I see people who want MORE downloads, and yet they have not listed their show on all the different directories. Why is that? Is this some type of strategy? SPONSOR: Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected

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37:28

Focusing on the Big Picture When Your Audience is...

The School of Podcasting ·

2022/06/06

Today I am back from Podfest with some insights to share, tips on meeting your audience, and thoughts on the interfaces from Focusrite. Focusrite: The Vocaster Series Made For Podcasters AutoGain - Easily set your levels with the click of a button, with more than enough gain on tap (70dB) – no booster is needed Enhance - Four podcaster-approved voice presets bring out the best in any voice Mute - Silence the mic with the touch of a button - don’t let unexpected interruptions get in the way of

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45:42

How a Travel Podcast Survived Covid with Mark Bologna

The School of Podcasting ·

2022/05/30

Mark has been working on his podcast Beyond Bourbon St for years. He had 14 thousand of people in his Facebook Group. He had just gone over 1 million downloads and secure a publisher for a book on New Orleans. And then a pandemic stopped everything. Today you will hear how Mark pivoted without losing his audience, and how he lost 90% of his sponsors without losing his mind. Sponsor: Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are

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46:56

It's Not the Format - It's the Connection with...

The School of Podcasting ·

2022/05/23

I've known Vincent a few years and we always bump into each other at podcast events. Scott Johnson had mentioned his episode "Doing It Wrong Right From The Start." So I looked into it, and I loved that Incent was having success and by some standards "breaking the rules" of podcasting. That sounded interesting, and that was just the start. Sponsor: Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett

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46:55

Danny Peña: Keep it Fun and Master Your Craft

The School of Podcasting ·

2022/05/16

Danny Peña is one of my favorite guests. We started his story on episode 506, got an update on episode 633 and now he has a ton of "Because of My Podcast" stories for episode 827. Danny is an award-winning, 2015 Podcaster Hall of Fame inductee and one of the hosts of Gamertag Radio. He is also the Game Editorial Lead at G4. Gamertag Radio (GTR) is an independent online gaming website dedicated to the gaming community that was founded in 2005, and intended to help to unite all gamers. Over the past

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39:26

9 Tips to Make Your Podcast Binge Worthy

The School of Podcasting ·

2022/05/09

We all want to grow our audience. We want to become their favorite show so they just want more. In some cases, you may actually be someone's favorite podcast and they would listen to another episode except you've made it hard to binge. So today we look at nine tips to help your show be Bingeworthy. Sponsor: Focusrite Interfaces Make You Sound Amazing Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the

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56:33

Opportunities Wait on the Other Side of Your Fears

The School of Podcasting ·

2022/05/02

I met Connie at an event two years ago. I see her at a conference two years later and ask if she has any "Because of my podcast ____" stories. She not only has one, she has quite a few (TV, Radio, and more). So listen to what can happen when you find someone who can help you avoid the common podcasting mistakes. Connect With Connie at conniealbers.com Connie's book, "Parenting Beyond the Rules: Raising Teens with Confidence and Joy." Connie's Podcast, "Equipped To Be." SPONSOR Focusrite Interfaces

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38:04

Do You Have Time To Listen to ANOTHER Podcast?

The School of Podcasting ·

2022/04/25

We all think, "just make good content and promote your show" but as podcasts become more mainstream and the average listener now consumes multiple episodes a week, do they have room for YOUR show? I asked my audience what their status is. If you found a really good show, would you have to "bump" one you are listening to now? Sponsor: Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the

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28:07

Is Dynamic Content Right For You?

The School of Podcasting ·

2022/04/18

After seeing the podcasting space gear up for more advertising (something I'm not thrilled with) more media hosts are developing dynamic content. So what is dynamic content, do you need it, and how do you use it? What is Dynamic Content? Dynamic content is content that your media host inserts into your mp3 file at spots you select. This is often used for ads. In some spaces, people confuse "Dynamic Ad Insertion" and "Dynamic Content" as being the same thing. They are not. While you can use Dynamic

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37:10

Flying Past Your Fear of Podcasting With Mark Hasara

The School of Podcasting ·

2022/04/11

Mark was a US air force Pilot, Speaker, Author, and Entrepreneur, but was hesitant to start his podcast. Today we talk about what was stopping him, and how his podcast is helping to promote his Wall Pilot business. We also hear about some discouraging statistics from Chartable about podcast cross-promote (courtesy of Evo Terra). Spotify may be working on a "Tik Tok meets Tinder" discovery tool. I'm not sure that is going to work. I introduce a new segment "I Heard it on a podcast" this time it

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48:11

Back From Podcast Movement with Free Stuff, Cool...

The School of Podcasting ·

2022/04/04

Podcast Movement was a well-oiled machine as always where the hallway meetings were in some cases better than the sessions. I found some cool stuff, created some free resources, and have worries about the future. Quicknotes From This Episode Don't forget the Book Launch Webinar Next Week. Have a conversation with me on Volley (aff link) Check out Dave's new FREE Classes Find Your Red Thread: Make Your Big Ideas Irresistible (book) Join the School of Podcasting The Three Main Players in Podcasting

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56:44

What Keeps You Going When Your Podcast Isn't Growing?

The School of Podcasting ·

2022/03/28

The excitement of starting a podcast can really fuel podcasters. You stats to start to grow, but eventually, they may level off. What keeps you going when your podcast isn't growing? Because of My Podcast: Fred Castaneda Check out Fred's shows Podcast Reporter (me on Fred's show) The Struggling Biz show March 29th is the National Day for Vietnam Veterans. Thanks for your service Fred! Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going

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30:28

Protect Your Podcast: Never Say, I Didn't Know What I...

The School of Podcasting ·

2022/03/21

I was speaking at the National Religious Broadcasters in Nashville Tennessee and kept hearing a few phrases that make me worried. Phrases like, “I had some friend, or some temp, or some web guy, or even a professional service” set up my podcast. Then in talking with them, I learned that (in many cases) everyone is setup wrong. We’ve all been in a situation where we don’t know what we don’t know. We don’t know what should be important. Today, in episode 819, I’m going to tell you. Things You Need to

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