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PODCAST

More Sauce: Design for Growth

Welcome to the More Sauce Podcast, your ultimate resource for all things design in business and marketing. Dive into discussions on the latest design tools, discover the best sources for stock assets, learn how to leverage AI to streamline your workflow, and explore the benefits of offshoring to expand your business. If you"re looking to save time and money on design and creative work while growing your business like a boss, this podcast is your go-to sauce.

business

All Episodes

00:06:58

22: Two Business Books to Scale Your Business.

More Sauce: Design for Growth ·

2021/11/03

Scaling your business can be tough, from disappearing profit to blending in to the crowd. In today's episode, Ben talks about his favourite business author Mike Michalowicz and how two of his books changed the landscape at 55 KNOTS, and how they can help scale your business too.

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00:17:02

21: 4 Design Hacks Boost Your Blog Engagement

More Sauce: Design for Growth ·

2021/11/02

Writing blog posts, but feel like they're a waste of your time? Try these design hacks to boost your post engagement.

en

00:10:13

20: 5 Design Ideas for November

More Sauce: Design for Growth ·

2021/10/29

In today's episodes, we give you five design ideas to brief into your design this November.

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00:06:46

19: 4 ways to drive urgency in your marketing

More Sauce: Design for Growth ·

2021/10/26

From ‘limited time only’ to ‘ends soon’ - are you driving urgent action in your marketing or not? Urgency language, countdown clocks and bold calls to action are all key. Try our ideas and let us know how you go!

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00:18:26

18: How to design the perfect logo with guest Jolan

More Sauce: Design for Growth ·

2021/10/26

What does it take to design an excellent logo? 55 KNOTS’ in-house logo designer Jolan shares what makes a great logo and what make an average one. Listen as he takes us through his unique design process - you’ll be in stitches!

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00:22:16

17: How to spookify your marketing with our Halloween...

More Sauce: Design for Growth ·

2021/10/24

Should you run a Halloween campaign for your brand or not? Join Gap-Tooth-Gary and Annargghhh as they chat promotion planning, creepy homepage design, scary stylescapes, social media contests and more!

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00:29:38

16: 4 social media content hacks

More Sauce: Design for Growth ·

2021/10/20

From content and channel planning through to social design templates - if you’re not trying this on social for your business, you’re missing out.

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00:23:05

15: How to create Facebook ads that actually perform

More Sauce: Design for Growth ·

2021/10/13

What are your paid ads trying to achieve? Once you’ve got audience and channels locked…what happens next? Could carousel video ads be your creative breakthrough or something else? Find out as we talk mobile versus desktop, pixel-perfect ads, out of home campaigns and more.

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00:28:21

14: 4 design hacks to grow your startup

More Sauce: Design for Growth ·

2021/10/09

When you start a new business, every small decision counts. Is your brand missing a logo reveal? Could you boost your leads with an explainer video? Find out what can happen to a business when they evolve without a brand guideline...oh no!

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00:20:24

13: 4 ways to improve your audio for video and...

More Sauce: Design for Growth ·

2021/09/29

Whether you’re recording outside with the elements or in the studio, make your audio sound better now. Set up your recording equipment right by using a ‘dead cat’ or a perhaps a blanket!? Build confidence in your voice with some easy voice warmups!

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00:26:39

12: How to write the perfect design brief

More Sauce: Design for Growth ·

2021/09/29

From portfolio checks through to design tests, find out how to hire the right designer for the job. Pressure test your creative brief to make sure your design can be delivered swiftly!

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00:06:38

BONUS: 5 Design Ideas for October

More Sauce: Design for Growth ·

2021/09/28

In today's episode of Design that Scales, Ben is taking you over 5 designs ideas for October in this swift but value-packed bonus episode.

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00:20:46

11: How to know what type of designer you need for...

More Sauce: Design for Growth ·

2021/09/22

Not sure if you’ve hired the right type of designer for the job? Put your mind at ease and put your $$ where it counts! Find out the difference between a BAU graphic designer, an illustrator and a logo designer. Perhaps a motion designer is exactly what you need…time to find out.

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00:30:44

10: How to fix your ecommerce marketing design and...

More Sauce: Design for Growth ·

2021/09/15

Learn about value strips, lockups, count down clocks and kick-ass headlines to nail your marketing goals. Get the latest on design best practice across coupon campaigns and CTAs that drive real action.

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00:26:50

09: How to choose the right colours for your brand

More Sauce: Design for Growth ·

2021/09/07

Why do Facebook and PayPal use the colour blue? Is red really too aggressive or does it cut-through? Don't make a decision about your brand colours until you know what they really mean. Find out about the pros and cons of using red or blue in your marketing.

en

00:40:16

08: 4 content marketing hacks

More Sauce: Design for Growth ·

2021/09/01

In today's episode, we're talking about our go-to sources of inspiration to generate content marketing ideas, when we're all out of ideas.

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00:10:27

BONUS: 5 Design Ideas for September

More Sauce: Design for Growth ·

2021/08/30

Not sure what to brief into your design team this month? Here are 5 design ideas we are seeing on-trend or that will give you a boost in engagement.

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00:30:07

07: How to know when you should use animation and...

More Sauce: Design for Growth ·

2021/08/26

If you want scroll-stopping design, you need to know what type of content works best on each unique channel. Find out how to pronounce GIF - and get the pros and cons of our top time-saving motion content hacks for impact and performance.

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00:37:51

06: 4 ways an explainer animation will help grow your...

More Sauce: Design for Growth ·

2021/08/17

From huge SEO benefits through to snackable and impactful 'how to' content, an explainer animation is truly the best friend your business has been looking for! Whether you want 2D, 3D or live action, find out all things price and process to get your animation started today - and your website dwell time up!

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00:17:08

05: 4 ways to use website design to drive leads

More Sauce: Design for Growth ·

2021/08/15

We like our leads hot! Optimise your menu bar, reduce decision fatigue and increase dwell time with our top 4 website design tips (and visual faux pas to avoid!).

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