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PODCAST

The MM+M Podcast

The MM+M Podcast

MM+M editors Jameson Fleming, Jack O"Brien, Heerea Rikhraj and Lecia Bushak speak with people of note in and around the healthcare marketing world, and chat about news impacting the sector. New episodes released each week.

business marketing

All Episodes

00:24:06

Episode 37: Spectrum Science's Michelle Gross and...

The MM+M Podcast ·

2019/11/13

MM&M's Steve Madden spoke with Spectrum Science president Michelle Gross and chief creative officer Justin Rubin about Spectrum Science's recently unveiled corporate rebranding, and what it's like to turn the rebranding focus on yourself. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:24:42

Episode 36: Health Influencer 50

The MM+M Podcast ·

2019/11/08

MM&M's Steve Madden and Larry Dobrow sit down with PRWeek's Frank Washkuch to deconstruct the fourth annual ranking of the Top 50 Health Influencers. They're joined by vaccine advocate and MM&M Platinum Award winner Ethan Lindenberger, who recounts his unique path towards becoming a health influencer. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original

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00:11:44

HLTH 2019 Takeouts: Orbita's Matthew Montelongo

The MM+M Podcast ·

2019/10/31

In this mini episode of the podcast recorded at HLTH in Las Vegas, Marc Iskowitz sits down with Matthew Montelongo, global head of business development in healthcare at conversational-AI firm Orbita, about the company's session, its new research measuring consumer adoption and sentiment for voice assistants in healthcare, barriers to uptake, and what he's gleaned over the first two days of the conference. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram:

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00:16:25

HLTH 2019 Takeouts: Wego Health's David Goldsmith

The MM+M Podcast ·

2019/10/31

In this mini episode of the podcast recorded at HLTH in Las Vegas, Marc Iskowitz sits down with Wego Health's David Goldsmith, for his take on Facebook's just-launched tool for preventive health, untapped areas in mining the patient voice, and what he's gleaned over the first two days of the conference. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting

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00:10:24

HLTH 2019 Takeouts: Seqster's Ardy Arianpour

The MM+M Podcast ·

2019/10/31

In this mini episode of the podcast recorded at HLTH in Las Vegas, Marc Iskowitz sits down with Seqster's Ardy Arianpour, founder and CEO, about his session, the health-data interoperability company's just-announced deal with La Jolla Institute for Immunology, its future plans, and what he's gleaned over the first two days of the conference. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most

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00:19:43

HLTH 2019 Takeouts: Uber Health's Dan Trigub

The MM+M Podcast ·

2019/10/31

In this mini episode of the podcast recorded at HLTH in Las Vegas, Marc Iskowitz sits down with Dan Trigub, head of Uber Health, about the company's session, its just-announced EHR deal with Cerner, ride-sharing's place in the ongoing evolution of social care, and what he's gleaned over the first two days of the conference. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced

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00:09:47

HLTH 2019 Takeouts: eHC's Amy Turnquist

The MM+M Podcast ·

2019/10/31

In this mini episode of the podcast recorded at HLTH in Las Vegas, Marc Iskowitz sits down with Lisa Bookwalter, director, Twitter client solutions, health, to talk about her session, what Twitter is doing to stop the spread of misinformation, social platforms as conduits for public-health info, and what she's gleaned over the first two days of the conference. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo

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00:13:42

HLTH 2019 Takeouts: Twitter's Lisa Bookwalter

The MM+M Podcast ·

2019/10/31

In this mini episode of the podcast recorded at HLTH in Las Vegas, Marc Iskowitz sits down with Lisa Bookwalter, director, Twitter client solutions, health, to talk about her session, what Twitter is doing to stop the spread of misinformation, social platforms as conduits for public-health info, and what she's gleaned over the first two days of the conference. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo

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00:12:06

HLTH 2019 Takeouts: Imre’s Kirsty Whelan

The MM+M Podcast ·

2019/10/31

In this mini episode of the podcast recorded at HLTH in Las Vegas, Marc Iskowitz sits down with Kirsty Whelan, SVP strategy and insights, Imre Health, to talk about which sessions she viewed through a patient-experience and wellness lens, what she's gleaned over the first two days of the conference, and her overall takeaways. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced

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00:19:10

Episode 35: PatientPoint CEO and PoC3 co-chair Mike...

The MM+M Podcast ·

2019/10/24

Live from the Point of Care Communication Council industry summit, MM&M's Larry Dobrow sits down with PatientPoint CEO and PoC3 co-chair Mike Collette to discuss the state of the point-of-care union. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:15:41

MM&M Awards recap: Steve Madden and Larry Dobrow

The MM+M Podcast ·

2019/10/11

MM&M's Steve Madden and Larry Dobrow sit down to recap the MM&M Awards which took place on October 10 in NYC. They discuss the judging process, the winners and ideas for next year's big event. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:20:12

Episode 34: Peri Bongiovanni

The MM+M Podcast ·

2019/10/09

MM&M senior editor Larry Dobrow sat down with Quinnipiac University student Peri Bongiovanni to discuss her past internships, the wage gap and Quinnipiac's biomedical marketing program. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:28:43

Episode 33: Doximity's Nate Gross

The MM+M Podcast ·

2019/10/02

MM&M"s Larry Dobrow sits down with Nate Gross, co-founder of Doximity and Rock Health, to discuss Doximity's growth and how the company became an invaluable part of most physicians' professional lives. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:26:44

Episode 32: Guy Kawasaki

The MM+M Podcast ·

2019/10/01

Episode 32: Guy Kawasaki by The MM+M Podcast Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:24:25

Episode 30: Bayer's Sebastian Guth

The MM+M Podcast ·

2019/09/19

Sebastian Guth was named president, Bayer Pharmaceuticals, Americas region, in December 2018. He talks with MM&M’s Marc Iskowitz about his first year in the role, where Bayer’s restocking its pipeline and how he plans to ramp up commercial activity before two big brands go off-patent. The episode concludes with a lightning round, during which Guth addresses the trend of big companies ditching their chief marketing officer (CMO) role, a job he held prior to taking his current position. Check us

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00:39:47

Episode 29: Digital Health Coalition's Mark Bard

The MM+M Podcast ·

2019/09/11

Last week, results of the Gallup poll showed pharma tumbled to rock bottom on the list of consumer industry reputation, just below the federal government. For a sector that has struggled with its image, this was a new low. But beyond that, the findings also suggest a reexamination of pharma’s marketing priorities may be in order. Mark Bard, co-founder, Digital Health Coalition, puts the poll results in context, shares related data from a recent DHC benchmarking study of 20 pharma companies, and

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00:27:15

Episode 28: Karen Tibbals

The MM+M Podcast ·

2019/09/04

From Nike to Patagonia, Uber to Airbnb, brands are weighing in on societal issues. Does this make sense, and can healthcare brands stay completely neutral in the current political climate? MM&M's Marc Iskowitz talks with Karen Tibbals, author and former market researcher for Novartis and Merck whose subsequent ethical and religious education offers her a unique skill set to answer these questions. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram:

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00:30:36

Episode 27: VMLY&R's Howard Courtemanche and Tom...

The MM+M Podcast ·

2019/08/28

VMLY&R's Howard Courtemanche and Tom O'Connell join MM&M's Larry Dobrow to talk agency brands and discuss the continuing evolution of the modern healthcare agency. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:41:02

Episode 26: Intouch Group's Justin Chase

The MM+M Podcast ·

2019/08/21

Intouch Group's EVP, innovation and media Justin Chase joins MM&M senior editor Larry Dobrow to talk the evolution of AI tactics in pharma. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:16:45

Episode 25: MM&M's Steve Madden, Larry Dobrow and...

The MM+M Podcast ·

2019/08/13

In this episode, members of the MM&M editorial team explain their new Weekly Franchises, a set of columns in which the reporters bring you the best of their beats, from media to policy, creativity to the future of healthcare marketing. Those columns make their debut this week. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing,

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670 results

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