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PODCAST

The Optimization Toolbox with Jenna Redfield

How to optimize your life from the inside out! The tools, tactics & techniques to constantly improve your life, business and marketing. Sharing extended interviews from the Jenna Redfield YouTube channel, this podcast will deep dive into systems and tools to help you organize your online life. jennaredfield.substack.com

business management

All Episodes

51:35

Communicating Effectively, Equity and Leadership &...

The Optimization Toolbox with Jenna Redfield ·

2021/03/16

Communicating Effectively, Equity and Leadership & Utilizing the Clubhouse App with Carol Burton Carole Burton is the Founder of Radiance Resources and is the spirit behind the business. With more than two decades of experience with roles in diverse industries, Carole honed her craft and found her voice. She is a passionate leader and deeply believes in the power of self-care, adapting, accountability and equity in the workplace. Through keynote speaking engagements, her Radiance Real Talk podcast,

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46:22

Building a Marketing Co-Op, The Importance of...

The Optimization Toolbox with Jenna Redfield ·

2021/03/09

Shannon is the founder of Indee Marketing Co-op, a fresh and friendly new business model that launched July ’20 in the Twin Cities. Her crew of change-makers dreamed of a better way to better brands: independent strategists, marketers and creatives all in one place. They bring big agency think with a no fluff approach - hand-picking each nimble marketing team so they’re perfectly tailored to every client. Prior to her Indee adventure, Shannon spent 12 years at Thrivent Financial in corporate

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18:57

My Top 5 Favorite Software Tools I use in my Business...

The Optimization Toolbox with Jenna Redfield ·

2021/03/02

My Top 5 Favorite Software Tools I use in my Business & Life 01:47: Otter.ai 05:00: Airtable 08:47: Canva 10:52: FG Funnels 15:41: OBS Jenna Redfield is a digital content expert, focused on organizing, planning and creating content for marketing purposes. She runs her YouTube channel Jenna Redfield and works with people to help organize their digital lives! Home: https://jennaredfield.com YouTube Channel www.youtube.com/jennaredfield Join the Facebook Groups

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52:27

Blogging in 2021: Content, Traffic, Community and...

The Optimization Toolbox with Jenna Redfield ·

2021/02/23

Blogging in 2021: Content, Traffic, Community and Monetizing Your Blog with Bree Pair Bree is the founder and CEO of Thrive, a company that educates bloggers and influencers through conferences and events, an online community and mentorship program, and the Thrive Blogger Podcast. When she's not coaching bloggers she's advocating for self care and mental health awareness over on her personal Instagram account. https://thrivetogether.blog https://instagram.com/thrivetogetherblog

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44:33

Self Care for BIPOC Moms, Growing & Crowdfunding a...

The Optimization Toolbox with Jenna Redfield ·

2021/02/16

Self Care for BIPOC Moms, Growing & Crowdfunding a Brand & Finding Brand Sponsors with Monica Jones of Melanated Mamas Monica Jones is the founder of Melanated Mamas, which amplifies the unseen joy in BIPOC mothers. They provide resources, inspiration, and community through stories and images of joy. She is a wife to her husband Brandon of 8 years and they are raising our two little girls Zanella (7) and Audree (5) in Woodbury, MN. When she’s not busy with family and work you can find her reading a

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51:23

Automating Your Business (Funnels, CRMs, Marketing,...

The Optimization Toolbox with Jenna Redfield ·

2021/02/09

Automating Your Business & Automating Your Life (To Save time & Stay on top of it) Tools (Funnels, CRMs, Marketing, Zapier) & (Meals, Fitness, Schedule) Callan is born and raised here in Minneapolis, MN. She went to University of St. Thomas and graduated in 2013 with an entrepreneurship degree. She immediately fell in love with working in the tech space right out of college has since specialized in helping businesses with automation, technology and building amazing customer journeys. She's also the

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38:54

Using Instagram to get clients as a realtor,...

The Optimization Toolbox with Jenna Redfield ·

2021/02/02

Using Instagram to get clients as a realtor, utilizing blogs on your website & using reels and testimonials to grow your brand with Paige Gibson Paige is a local Twin Cities Realtor & a MN native. Her expertise, hard work, and passion for the real estate business have earned Paige a fantastic reputation in the local market. After graduating from the University of Saint Thomas, she pursued careers in public relations, project coordination, and event planning. These skills tend to come in handy while

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18:35

Minnesota Nice? History of the stereotype, awareness...

The Optimization Toolbox with Jenna Redfield ·

2021/01/26

Minnesota Nice-commonly spoken of but rarely studied in depth. What are the layers of this phenomenon. While it may seem like a nice term of endearment-it's actually a misnomer. Minnesota nice is actually a pretty negative stereotype about people who live in MN & today I'm sharing some of the traits it usually represents, how it came to be & how we can be aware and call it out when it's happening. Jenna Redfield is a digital content expert, focused on organizing, planning and creating content for

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43:45

Starting A Business During The Pandemic, Using TikTok...

The Optimization Toolbox with Jenna Redfield ·

2021/01/19

Like many of us, the 2020 pandemic impacted Northern Ties founder, Jacklyn Rassmussen. While in quarantine and on furlough (Graphic Designer for Child Care/Arcades), Jacklyn not only had time to plan and complete projects around the house, she also began experimenting with reverse tie dye (or acid wash) fabric treatment--a technique that uses a bleach solution to chemically change fabric colors with organic, one-of-a kind results. What began as a personal project to satisfy her own creative

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41:24

How can we make the Best of Awards more inclusive? A...

The Optimization Toolbox with Jenna Redfield ·

2021/01/12

On this week's episode of the Collective Marketing Podcast (called Twin Cities Collective podcast at the time of this recording) I talk with local fitness influencer, yoga instructor & Diversity & Inclusion Business Leader Ericka Jones about how to make TCC more inclusive during Best of Awards and year round, mental health during times of chaos & why these conversations are important. Ericka's journey of bravery began the moment she experienced fear of being labeled, being the only one, stereotyped,

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21:34

2021 TCC State of the Union: Predictions for social...

The Optimization Toolbox with Jenna Redfield ·

2021/01/05

2021 TCC State of the Union: Predictions for social (Clubhouse, TikTok, Reels) & our Goals for 2021 Sharing my predictions and thoughts of what's going to happen on social in 2021 as well as some updates and goals for TCC. Timestamps: (00:00) Intro (02:30) Clubhouse App (4:30) No more cookies on Google & Apple: The downfall of targeted paid ads? (5:50) TikTok & Reels (7:00) TCC Content (8:30) The Future of the podcast?(14:00) Goals of TCC(14:10) Group Coaching(15:00) Virtual Conference(15:30)

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31:23

20 Things I learned in 2020 (Recap of Best of Awards...

The Optimization Toolbox with Jenna Redfield ·

2020/12/22

20 things I’ve learned in 2020 The power of community & loneliness The voice I have and how I haven’t been using it Racial Reconciliation Pivoting to digital & backup plans Asking for help Not being afraid to share-brag better book My ADHD journey My Cricut Planning meals and instant pot TikTok and the power of telling a story in a minute Drumming up excitement and launching Working remotely-tools I’ve found Not going back to in person Virtual Events Ice baths & nose breathing Taking risks Being

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44:28

Being confident on IG stories, the new Instagram...

The Optimization Toolbox with Jenna Redfield ·

2020/12/15

Today I interview local travel & lifestyle blogger Lizanne Lately all about her instagram, supporting local, using IG stories, the new instagram guides feature & a discussion on influencer rates. Lizanne's links www.instagram.com/lizannelately facebook.com/lizannelately lizannelately.com Jenna Redfield is a digital content expert, focused on organizing, planning and creating content for marketing purposes. She runs her YouTube channel Jenna Redfield and works with people to help organize their

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55:01

The Power of Ice Baths for Health & Your Immune...

The Optimization Toolbox with Jenna Redfield ·

2020/12/08

During this time, we do what we can to take care of our bodies. But here's the thing-we live in one of the coldest states in the world-think about that. We have something that not a lot of people do & have to deal with. While most mumble and hibernate, there's a new movement of people who are embracing the cold and utilizing it for their health-something we all need right now. Noah is one of the co-owners of Embrace North, a new concept of a gym that utilizes the power of cold therapy through ice

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37:12

Supporting local Minnesota makers & creators, opening...

The Optimization Toolbox with Jenna Redfield ·

2020/12/01

Christa is the owner of Minnesota Makers, a local gift store featuring the work of over 120 local Minnesota artists. What started nearly 6 years ago in a space about 300 square feet has grown to three (much larger) locations, one of which opened in August, during the pandemic. The stores are located in Robbinsdale, Excelsior, and downtown Minneapolis with an online store as well. www.minnesotamakers.net www.instagram.com/mnmakers www.facebook.com/minnesotamakers Jenna Redfield is a digital content

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54:56

Growing through TikTok, adjusting to MN Culture,...

The Optimization Toolbox with Jenna Redfield ·

2020/11/24

E. White is kind of what happens when a bro and a hipster have a baby: super energetic, very loud, but always down to go off the beaten path! Born and raised in Philadelphia, E. was brought up to have pride for his city, and is excited to embrace the Twin Cities with that same love. He always tries to be the plug for all things local, whether it’s a neighborhood coffee shop opening up, or a cool underground art show downtown. If he’s not doing that on air or on social media, he’s probably hoping to

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38:54

Decluttering your space, your mind and your time with...

The Optimization Toolbox with Jenna Redfield ·

2020/11/17

Michele Vig, an accomplished corporate executive for two decades, founded Neat Little Nest to follow her passion. She enjoys helping her clients declutter, organize, and build the lives they envision. Michele is a certified Master in the KonMari decluttering method and is a member of the National Association of Productivity and Organizing Professionals. Along with her business, Michele been widely featured in the media and has been recognized as one of Minnesota’s top 50 women in business. Michele

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41:49

Growing Your Business on Instagram As an Interior...

The Optimization Toolbox with Jenna Redfield ·

2020/11/10

Growing Your Business on Instagram As an Interior Designer/Remodeler with Morgan Molitor of Construction2Style Morgan is the other half and co-founder of construction2style, alongside her hunk of a husband Jamie. For over 5 years, they've been tearing houses apart and creating new dream spaces not only for their clients but for themselves; starting off as a DIY home improvement blog in 2012, and moved into a full service interior residential design & remodeling company in 2015. They started c2s

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21:13

Free vs Paid Content: What to create for your audience

The Optimization Toolbox with Jenna Redfield ·

2020/11/03

The thin line between free and paid content! Link to Amy Porterfield podcast https://www.amyporterfield.com/2017/06/164-free-content-vs-paid-content/ Jenna Redfield is a digital content expert, focused on organizing, planning and creating content for marketing purposes. She runs her YouTube channel Jenna Redfield and works with people to help organize their digital lives! Home: https://jennaredfield.com YouTube Channel www.youtube.com/jennaredfield Join the Facebook Groups

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45:51

Budgeting in the time of Covid: Money & Cash Flow in...

The Optimization Toolbox with Jenna Redfield ·

2020/10/27

Today I interview someone I've known since elementary school-Madison Johnston! She's a local financial advisor and has a ton of tips about money mindset and more! Madison grew up in the Twin Cities, called to ministry from a young age. She earned her Bachelors in Theology from Loyola University Chicago, and her Master of Divinty from Princeton Theological Seminary. she lives in Northeast Minneapolis and owns a financial advising practice designed to empower young people to build wealth, pursue

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