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PODCAST

Dare to Launch

I"m Jeff Walker, creator of Product Launch Formula® – THE formula that has generated over $1 billion in online sales. I started my first online business in 1996 while I was a stay-at-home dad, and I"ve been teaching online marketing since 2003. Tens of thousands of students around the world – in hundreds of niches – have used my step-by-step methods to start and grow thriving online businesses. In Dare to Launch, Chris Saunders and I will be having in-depth conversations about what"s working – and

business marketing

All Episodes

01:09:57

Marketing Humor: Stand-Up Comedy and Copywriting with...

Dare to Launch ·

2024/06/11

In today’s episode of Dare to Launch, Jeff Walker and Chris Saunders welcome the hilarious Will Hamilton to the show! Will is the founder of Fuzzy Yellow Balls, a hugely successful platform for online tennis classes taught by legends like The Bryan Brothers and Martina Navratilova. He’s also a bonafide stand-up comedian in Washington D.C., which is why today’s discussion centers around the connection between comedy writing and copywriting. In his experience, Will has found that humor can be a

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35:17

Cultivating Resilient Leadership

Dare to Launch ·

2024/06/04

Join your hosts Chris Saunders and Jeff Walker this week as they dive into an evergreen topic: mental resilience. Growing Product Launch Formula from a one-man operation to a robust 40-person team has taught Jeff countless lessons about leadership, communication, and organizational flow. And like any business venture, there have been peaks and valleys along the way. One of the biggest factors in Jeff’s success has been his ability to maintain a sense of mental resilience through thick and thin. Key

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01:13:09

Marketing Your Authentic Self with Michael Maidens

Dare to Launch ·

2024/05/28

Join your hosts Chris Saunders and Jeff Walker in welcoming Michael Maidens to the podcast this week! Michael is an entrepreneur, educator, and lifestyle creator. He also happens to be an incredibly skilled tennis instructor, and you’ll see why that’s worth mentioning shortly! Over the years, Michael has shepherded over 90 successful launches, helping all kinds of businesses, projects, and products get off the ground. In today’s episode, Chris and Jeff dig into Michael’s specialty: authenticity

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01:11:17

Building Unstoppable Teams with Mike Michalowicz

Dare to Launch ·

2024/05/21

Episode Overview: In this episode of "Dare to Launch," hosts Chris Saunders and Jeff Walker are joined by Mike Michalowicz. Mike is an entrepreneur, keynote speaker, and author known for his innovative approaches to profitable business practices. His latest book, "All In," focuses on creating and leading high-performing teams. We’re big fans of Mike’s work and this new book is no exception. In today’s episode, Chris and Jeff pick Mike’s brain on his secret to employee training and development in

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48:17

The TikTok Ban: Strategies to thrive in uncertain times

Dare to Launch ·

2024/04/05

Join us for this enlightening episode of "Dare to Launch," where your hosts Chris Saunders and Jeff Walker dive deep into the recent buzz around the potential TikTok ban in the U.S. Congress. Amidst uncertainties and concerns, this episode sheds light on what the potential ban means for entrepreneurs, influencers, and the digital landscape at large. In this episode, Chris and Jeff discuss: The background of the TikTok ban and its implications for data privacy and national security, comparing U.S

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01:29:18

Inside the Experience: Lessons and Takeaways From...

Dare to Launch ·

2023/12/05

What happens when you put 30 brilliant business people in the same room? Or make that 100+ amazing business owners at an event? You get seriously inspired – and pick up some of the latest launch strategies and tactics – that’s what! Co-hosts Jeff Walker and Chris Saunders are joined by Dan Walker to talk about their biggest takeaways from Jeff’s most recent events: Platinum Plus Mastermind, Launch Club Mastermind, and LCx. You’ll learn about mindset, AI, “good marketing,” and a harsh truth about

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01:22:07

From Selling to Serving: Bari Baumgardner on Live...

Dare to Launch ·

2023/11/28

Join us for this exciting new podcast episode featuring Bari Baumgardner, a trailblazing live event management expert, as she unveils her incredible journey from starting a "just until" business with a handful of business cards to building a seven-figure event empire. Bari takes us through the genesis of Sage Event Management, the transition to digital events, and the democratization of event hosting in the past three years. Discover the future of live events, the psychology behind creating

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01:05:38

Launchy AI - Your Unfair Advantage in Business

Dare to Launch ·

2023/11/21

There’s no doubt about it… 2023 has been the year of AI. But with hundreds – maybe even thousands – of tools like ChatGPT and dozens of specialized copycats all claiming to be the next big thing in business, which one is really going to move the needle for launch-focused entrepreneurs? How about one trained in Product Launch Formula® by Jeff Walker? On this week’s episode, get ready to discover the power of Launchy.ai™ with Chris Saunders, Jeff Walker, Jonny Armandary, and Alison Vidotto. Launchy is

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01:07:08

Maximizing Sales Conversions on Webinars (by...

Dare to Launch ·

2023/11/14

Dylan Frost, the creator of The Wholesale Formula, joins Jeff and Chris to delve into the ever-evolving landscape of the digital products industry. Expect valuable insights on creating pattern interrupts to captivate your audience on social media as well as lots of “What’s working now” tactics you can use to stand out from the competition. Dylan and Jeff also discuss a proven formula for structuring live webinars, the crucial role of controlling the sequence of the customer experience, and the

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01:06:06

Cracking the Copywriting Code – Words That Create Action

Dare to Launch ·

2023/11/07

Being able to generate thousands of dollars in sales, just by typing a few words on a laptop is as close to having magic powers as it gets. So let’s talk copywriting… Lots of folks are intimidated by copywriting. But the truth is, whether it’s an email, social post, or YouTube video… EVERYTHING you create for your business is “copy”. That’s what makes copywriting the most must-have, master skill of them all. And why you can’t afford to ignore it. Co-hosts Jeff Walker and Chris Saunders are joined by

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01:19:38

Launching with AI: Next Level ChatGPT Strategies that...

Dare to Launch ·

2023/10/31

AI… everyone’s talking about it. Many businesses are using it. The question is: what impact can artificial intelligence – and platforms like ChatGPT – have on your business? Is it something you should embrace or stay away from? Co-hosts Jeff Walker and Chris Saunders are joined by coach and author Alison Vidotto and copywriting expert John Holt to talk about AI and its impact on the online business world. Also in this week’s episode: The high-level AI skill you need to master… no matter what tool

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01:20:44

The Unstoppable Mindset with Elliott Connie

Dare to Launch ·

2023/10/24

What are some of the traits the most successful people across different industries share? And what can you do in your journey toward success? Co-hosts Jeff Walker and Chris Saunders are joined by therapist, author, and speaker Elliott Connie to discuss all things mindset. They discuss the importance of resilience and love, why a growth mindset shouldn’t be focused on following other people’s steps, and the biggest decision you can ever make. Also in this week's show: What one of the world’s best

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01:19:07

Building an Audience Through Email, Content, and...

Dare to Launch ·

2023/10/17

Co-hosts Chris Saunders and Jeff Walker welcome team member and resident video pro Dan Walker, and social media organic growth expert Rachel Miller to discuss how to build an audience through email and content. They talk about what approach to content you should have, Rachel’s Facebook list-building strategies (including tips for Facebook, Instagram, and YouTube), and how to use memes in business. Also in this week’s show: How adopting the “waitress mindset” helps you build an email list full of

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01:18:43

Dare to Launch?

Dare to Launch ·

2023/10/09

Co-hosts Chris Saunders and Jeff Walker talk about Jeff’s journey into online entrepreneurship, how he got started before reaching fame with his Product Launch Formula, and what you can expect from the show. The two also discuss the concept of “Launch Life,” the very first thing Jeff sold online, what led him to Durango (Colorado), and what’s key to building a thriving community. You’ll also hear: What Tim Ferriss said about Jeff’s book Launch on his podcast The one question you should ask to know

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02:39

Season 2: Coming Soon…

Dare to Launch ·

2023/08/18

Ready to discover what’s REALLY working in the online business world? Dare to Launch returns October 10th with a fresh, new format. Every Tuesday, Jeff Walker will dive deep into the world of entrepreneurship. Featuring cutting-edge conversations with rock-star entrepreneurs, launch legends, as well as some PLF community favorites, they’ll explore what's working – and what isn't – in the world of online business. Expect lots of fun, insightful, and lively discussions about the REAL challenges facing

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09:39

The Big Idea Behind the Biggest Launches - Launch...

Dare to Launch ·

2020/03/26

What’s the difference between a big launch and a really big launch? Usually the super successful launches have a big “hook” that helps them attract the right people. Here’s what I mean… Here’s the link for the livecast that I mention in the video: http://bit.ly/rich-csib MORE VIDEOS and GOODIES: http://www.jeffwalker.com LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

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04:51

Behind the Crazy Business Growth - Launch Life With...

Dare to Launch ·

2020/03/19

If you want to improve your life, it’s easier than ever to grab a book, take a course, or get coaching. And you can learn a lot and have some real breakthroughs from doing these things. But if you really want explosive growth and serious results - not just in your business, but in every part of your life - then there’s something else you should try... MORE VIDEOS and GOODIES: http://www.jeffwalker.com LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

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05:18

The Most Important Lesson - Launch Life With Jeff...

Dare to Launch ·

2020/03/12

Long ago, when I was first starting out, I learned the most important lesson of my career. I thought about this recently when I was at an event with some of the world’s most brilliant marketers and entrepreneurs. Looking around the room, I noticed they had all learned that same lesson... MORE VIDEOS and GOODIES: http://www.jeffwalker.com LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

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05:43

Three Things to $200k - Launch Life With Jeff Walker...

Dare to Launch ·

2020/03/05

Things have changed since I started my first online business in 1996, but these are the three things that I obsessed over to build my business at every stage of my business... MORE VIDEOS and GOODIES: http://www.jeffwalker.com LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

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04:34

Knowing What They Really Want - Launch Life With Jeff...

Dare to Launch ·

2020/02/27

Lots of online entrepreneurs want to have an online course or training program, but these things don’t just magically come to life. I didn’t just sit down one day and write out my flagship program… and even if I could have done it that way, I would’ve missed out on a huge advantage. Here’s what I did first - and how it can benefit any business... MORE VIDEOS and GOODIES: http://www.jeffwalker.com LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

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144 results

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