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PODCAST

The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

Jacqueline Snyder

A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country"s most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline. The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and

business marketing

All Episodes

01:00:05

652. "I want to cross the six figure mark, but I...

The Product Boss: Business Coaching for Product-Based... ·

2025/01/02

Happy New Year, product bosses and welcome to our very first coaching session of 2025! In this episode, I’m chatting with Lai Sha, the owner of Kumumea, an inspiring brand that offers handbags, accessories, and apparel. Just like many of you, Lai Sha is juggling and trying to blend a lot—she's a mom of three, holds a full-time job, and is working on elevating her side hustle past the six-figure mark.In this episode, we focus on tackling Lai Sha’s two major hurdles: finding more time in her day and

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20:55

651. Dream It, Build It, Own It: Crafting Your 2025...

The Product Boss: Business Coaching for Product-Based... ·

2024/12/30

Welcome to another episode, product bosses! As we stand on the edge of 2025, join me in this special New Year's episode focused on how to make this your most successful year yet. From reflecting on your wins and challenges of 2024 to creating a clear vision for 2025, I’m walking you through a workshop-style approach to turn your big dreams into actionable steps.In this episode, we’re going to reflect on and audit how 2024 went for you, and envision where you want your business and personal life to

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57:03

650. "I’m not sure which of my marketing strategies...

The Product Boss: Business Coaching for Product-Based... ·

2024/12/26

Welcome back, product bosses! Today, I’m talking with Alyse, the creative mind behind Toci Mom, who sells stylish, breathable, and versatile nursing covers that blend in with your wardrobe. Alyse has seen significant success selling her product on Amazon and Etsy but is unsure where to focus or how to optimize her marketing efforts to continue growing her business. Alyse believes driving traffic to her own website might be the key, when in reality she actually needs to leverage the platforms she’s

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18:29

649. Picture This: Your Most Successful Year Starts...

The Product Boss: Business Coaching for Product-Based... ·

2024/12/23

Welcome back, Product Bosses! In this special holiday episode, we’re doing something a little different but incredibly impactful – a visualization exercise!Join me as I guide you through a powerful journey, that I teach in my Inner Circle Mastermind and Designed to Scale Lab, to help you visualize and manifest your business dreams. This episode is designed to help you align your mind and body to the feeling of reaching your goals, taking you from just dreaming to truly believing in your

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51:58

648. "How do I attract and serve my ideal customer to...

The Product Boss: Business Coaching for Product-Based... ·

2024/12/19

Welcome back, product bosses! In today’s episode, I’m chatting with Asli, the innovative mind behind Boutique Butterlu and My Four Little Chicks, where she crafts unique personalized picture frames. Asli has experienced significant success on Etsy, but she's recently faced a decline in sales. Together, we tackle her pressing question: “How do I attract and serve my ideal customer to get more traffic and sales?”In this episode, we dig into strategies for identifying and connecting with your ideal

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39:43

647. Grow Your Revenue, Reclaim Your Time: Scaling...

The Product Boss: Business Coaching for Product-Based... ·

2024/12/16

Welcome to another episode, product bosses! Today, I’m diving deep into how you can successfully scale your product business to six figures and beyond, while reclaiming your time.True or False: If you want to reach the six figure, multi-six figure or seven figure revenue mark in your business, you need to be doing more. The answer is false!! To reach that level, you actually need to refine what’s already working for you and then get better at doing those things instead of always coming up with new

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01:02:44

646. “I hit $200k in my first year, now how do I hit...

The Product Boss: Business Coaching for Product-Based... ·

2024/12/12

Welcome to another episode, Product Bosses! In today’s coaching session, I’m talking with Donna, the brilliant mind behind and owner of Static Blok, a product that eliminates static electricity. While Donna is already making multiple six figures, she’s ready to take her business to the next level, but isn’t sure what she needs to do to get there.In this episode, you’ll hear how shifting your focus from production and fulfillment to strategy and systematization can unlock incredible growth and allow

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48:13

645. Manifesting Your Abundant Life with Cathy Heller

The Product Boss: Business Coaching for Product-Based... ·

2024/12/09

Welcome back, product bosses! In today’s heartfelt and insightful episode, I’m sitting down with one of my dear friends and an overall incredible human being, Cathy Heller, who is a renowned teacher, podcaster, and author. Cathy and I chat about her newest book, “Abundant Ever After”, and Cathy’s journey from a stressful and unhappy childhood to discovering true abundance and inner peace. If you’re looking to understand how mindfulness and spiritual practices can lead to a more connected and

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56:01

644. "I’m seeing an increase in followers and...

The Product Boss: Business Coaching for Product-Based... ·

2024/12/05

Welcome back, product bosses! In today’s coaching session, I'm chatting with Natalie, the inspiring owner of Cookie Nookie, a family-run business offering homemade treats like cookies, Chex Mix, and Rice Krispie treats. While Natalie has successfully grown her followers and engagement, converting these into paying customers and sales has been a challenge. Sound familiar?Natalie and her husband have seen significant growth in their online presence, but they're unsure why this isn't translating to

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21:39

643. How to Thrive as a Product Boss Without Burning Out

The Product Boss: Business Coaching for Product-Based... ·

2024/12/02

Welcome to another episode, product bosses! Today, I’m digging into how you can successfully thrive as a product boss without burning out. If you’ve been struggling with balancing all the things, then you’re in the right place!In this episode, I’m sharing why I call BS on the myth of work-life balance and the game-changing concept I use instead which is called, The Blended Life. Plus I’m giving you actionable tips and strategies on how to integrate your business, passions, family, and self-care into

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49:12

642. "I think I chose the wrong product niche and now...

The Product Boss: Business Coaching for Product-Based... ·

2024/11/28

Welcome back, Product Bosses! In this coaching session, I’m working with Kate, who owns two businesses—Katy Rayne Photography and Kate & Amber jewelry. She’s struggling to find clarity on what products to sell and how to align her business with her passions. If you've ever felt stuck in your product business or found yourself questioning your niche, today's episode is for you!Kate has been leaning into her photography business due to better sales, but she’s tired of trading time for money

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13:46

641. Last Minute Black Friday Strategies

The Product Boss: Business Coaching for Product-Based... ·

2024/11/24

Welcome to another episode, Product Bosses! Today I’m diving into last-minute Black Friday strategies perfect for product-based business owners, like yourself! If you’re feeling overwhelmed or unprepared, don't worry because I’ve got you covered with actionable tips that are easy to implement!In this episode, I’m sharing quick tips such as how to create a great offer, leverage email marketing, utilize social media, offer fast shipping, and add personal touches to stand out, during the busiest

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46:47

640. "How do I turn my creative hobby into a...

The Product Boss: Business Coaching for Product-Based... ·

2024/11/21

Welcome back, product bosses! We have another inspiring coaching session with Sarah, the owner of Sparkyframes Stitchery, who creates and sells hand-embroidered pieces and kits. If you’re a product-based business owner who is ready to turn your creative hobby into a thriving and profitable product-based business, then this episode is for you!Right now, Sarah is seeing her products mostly sell at local markets and workshops, but has yet to really make sales or a profit in her business. Now Sarah is

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37:50

639. From Hustle to Flow: The Mindset Shift That Will...

The Product Boss: Business Coaching for Product-Based... ·

2024/11/18

Welcome back to another episode, product bosses! Today I’m tackling a topic that might ruffle some feathers, but is absolutely going to be a game-changer in your product-based business. If you feel like you’re being pulled in a million directions, but nothing is actually moving forward with all of the effort you’re putting in, know that I have been there and that this episode is for you.In this episode, I’m diving into one of the biggest obstacles holding you back from getting the results you’re

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51:10

638. "I want to grow my business, but it feels like a...

The Product Boss: Business Coaching for Product-Based... ·

2024/11/14

Welcome back, product bosses! We have another exciting coaching session with Beth, the founder of Tiny Spicy Kitchen, who creates allergy-friendly food mixes for health-conscious home cooks. If you’re a product-based business, especially a food business, and you feel like a hot mess or like you’re struggling to know where to focus to grow and make more sales, then this episode is for you!Right now, Beth is seeing her products sell well in-person, but isn’t really seeing any online sales and with her

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25:02

637. The 3 Biggest Roadblocks Holding Back Your...

The Product Boss: Business Coaching for Product-Based... ·

2024/11/11

Welcome back to another episode, product bosses! Today I’m diving into the 3 biggest roadblocks I see product-based business owners facing that are holding them back from their next level of growth. If you’re feeling stuck or frustrated or like you’ve been working harder than ever before, but you’re not seeing the results you want, know that you are not alone!In this episode, I’m sharing the three biggest roadblocks I see product-based business owners face, which include: a lack of clear product or

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01:08:57

636. "My products aren’t selling the way I want them...

The Product Boss: Business Coaching for Product-Based... ·

2024/11/07

Welcome back, product bosses! We have another unique coaching session with Sandra, the founder of Cattitude Crafts, who makes and sells beautiful handmade faux floral decor and centerpieces out of silk. If you're just starting your business or you’ve been in business for years, but your products aren’t making the sales you want to, then this episode is for you!Sandra is feeling a lot of overwhelm in her business, and while she’s been in business for 3 years, she’s still not where she wants to be

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37:59

635. Why Selling Isn't Enough: The Missing Pieces in...

The Product Boss: Business Coaching for Product-Based... ·

2024/11/04

Welcome back product bosses! Today I’m sharing a hard truth which is, focusing only on selling is one of the biggest mistakes you can make in your product-based business. If you’re someone who has really been struggling to make any sales, you’ve seen a decline in your sales, your sales aren’t where you want them to be or really you’re anywhere in between, this episode is for you!In this episode, I’m sharing the number one thing I have learned and seen from deep diving into and coaching so many

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49:58

634. "I work a full-time job and my product business...

The Product Boss: Business Coaching for Product-Based... ·

2024/10/31

Welcome back, product bosses! We have another engaging coaching session with Julie, the founder of Savoure Kitchen, whose business specializes in gourmet nut mixes, barbecue sauces, and salad dressings. If you're still working a 9-5 but wanting to grow your product-based business “side hustle,” then this episode is for you!Julie has been selling mostly at in-person events like farmers markets and while she has been seeing some success, she’s ready to expand beyond these events and beyond being local

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29:33

633. The Untold Story of My Product Based Business...

The Product Boss: Business Coaching for Product-Based... ·

2024/10/28

Welcome back, Product Bosses! Get ready to dive deep into the journey of entrepreneurship with me, Jacqueline Snyder, as I share the untold story of my product-based business journey. If you're struggling with your sales channels, feeling overwhelmed, or lacking a clear brand and business structure, this episode is for you!In this episode, I open up about my early days in business, and how I faced substantial challenges, including balancing work and personal life after having children, and figuring

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