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PODCAST

Chris Malta"s EBiz Insider Podcast

Learn the TRUTH about ECommerce from Chris Malta. 30+ years in Online Business. Business Owner, Author, Radio Show Host, Internet Convention Speaker, Mentor and ECommerce Educator.

All Episodes

04:28

Why Wholesalers Ask | Chris Malta's EBiz Insider Podcast

Chris Malta"s EBiz Insider Podcast ·

2025/11/30

There's nothing like opening your first supplier application and feeling your soul climb out of your body when they ask for annual revenue, employee count, warehouse size, sales volume, and every other question that makes you wonder if they think you own an aircraft hangar. Home based sellers see those questions and instantly assume they're being judged, evaluated, and quietly rejected before they even finish typing their name.

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04:46

Why Shoppers Don't Come Back | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/30

Every seller remembers their first great order. The one where the customer loved everything, left a glowing message, maybe even told you they'd be back. You can practically hear the Rocky theme playing in the background. Then they vanish. No second order. No follow up. Nothing. It feels like getting ghosted after a perfect first date.

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06:47

Content AI Can't Copy | Chris Malta's EBiz Insider...

Chris Malta"s EBiz Insider Podcast ·

2025/11/30

There's a weird belief floating around right now that AI's going to rewrite the entire internet, flatten every unique voice, and turn every page into the same lukewarm oatmeal. That only happens to websites that already sound like oatmeal. If your content has an actual pulse, AI can't copy it, can't summarize it cleanly, and definitely can't replace it. The real problem isn't AI. It's the thousands of stores writing the same robotic sentences and then acting shocked when a robot copies them.

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05:53

The Social Sky is Falling Again | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/30

Every few months, some marketing oracle pops out of a conference room, throws glitter in the air, and announces that social media's "about to change forever." They say it with the same tone someone uses when announcing a meteor headed straight for Earth. Apparently, if you blink, breathe wrong, or forget to genuflect in the direction of Silicon Valley, you'll lose all traffic, all visibility, and probably your house plants.

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03:49

Buyer Research You Never See | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/29

Let's straighten something out that trips up a lot of sellers. People picture buyers bouncing around the internet like caffeinated squirrels, comparing five stores, opening twenty tabs, reading reviews, stalking competitors, and basically conducting a full detective investigation before they ever consider buying. And yes, for most websites, that absolutely happens. Because most websites are built on guesswork.

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04:36

Setting Smart Ebiz Policies | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/25

Disputes are the silent killer of ecommerce. They don't just cost you money - they damage your reputation with customers and with your payment processor. And once your processor thinks you're a high-risk account, you're one step away from being cut off.

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06:31

Will AI Replace Small Sellers? | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/20

Every time some new tech rolls out, people start panicking that it's the end of human business. Remember when everyone said the internet would kill small stores? Then Amazon would kill them? Then social media would kill them? People are still buying from people. The panic just moves to a different button every few years. Now the villain is AI.

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06:33

Don't Let AI Talk To Customers | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/19

Letting an AI chatbot handle your customer conversations sounds brilliant until it introduces itself as "Greg" and promises someone a lifetime supply of free coffee mugs. AI doesn't understand context, sarcasm, or the fact that "I'm furious" isn't an invitation to upsell. Yet somehow, every small business owner is being told that chatbots are the key to customer satisfaction. Sure, if your goal is to confuse everyone equally.

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06:38

AI Tools That Waste Time | Chris Malta's EBiz Insider...

Chris Malta"s EBiz Insider Podcast ·

2025/11/18

Somewhere along the way, the phrase "powered by AI" became the new "as seen on TV." Every tool, plugin, and Chrome extension suddenly claims to use "artificial intelligence" to revolutionize your business. Translation: they want to charge you a monthly fee to do something you could have done faster with a brain and a cup of coffee.

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05:57

A Workday Actually That Works | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/17

You know that feeling when you've been "working" all day, but somehow your to-do list looks longer than when you started? You're exhausted, you've clicked a thousand things, maybe even answered an email or two, but you can't name a single task that made you money. Welcome to the Home Business Hamster Wheel, population: everyone who mistakes motion for progress.

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05:24

"Just Wing It" Doesn't Work | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/09

There's a certain breed of seller who lives by the phrase, "I'll figure it out." They say it like it's a badge of honor. They'll launch products with no plan, guess their prices, and write down supplier info on a sticky note they'll lose by lunch. Then, three months later, they wonder why everything's on fire.

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05:11

A System, Not A Team | Chris Malta's EBiz Insider...

Chris Malta"s EBiz Insider Podcast ·

2025/11/09

Everybody wants to play boss. You know the type. They fire up the laptop, take a big sip of overpriced coffee, and say, "I really need to build a team." Sure, because nothing says "I've made it" like managing five freelancers who all disappear the second their Wi-Fi hiccups.

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05:33

When Optimizing Hurts Sales | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/09

Somewhere out there, right now, someone's A/B testing the color of a checkout button for the 400th time. They'll spend all week obsessing over whether blue converts better than green while their customers quietly disappear because the site feels like a carnival ride that keeps changing mid-spin.

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04:58

Automate With Control | Chris Malta's EBiz Insider...

Chris Malta"s EBiz Insider Podcast ·

2025/11/08

Ah, automation. The siren song of lazy entrepreneurs everywhere. Push a button, sit back, and let the robots run your business while you sip iced coffee and pretend you're "scaling." Sounds perfect, right? Until your autoresponder starts sending "Welcome!" emails to people who unsubscribed six months ago and your order fulfillment software decides everyone in Ohio gets free shipping.

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06:52

Getting Found in AI Search | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/08

Search "gurus" are out here acting like the sky's falling because AI is answering questions. Cue the spooky music, cue the "your traffic is doomed" slides, cue the shiny subscriptions you apparently need to survive the robot apocalypse. Relax. AI isn't some magic oracle. It eats information pulled from the web, which is still crawled and ranked by, wait for it, search engines.

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07:44

How to Read Buyer Behavior | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/01

You don't need a data scientist to tell you why someone didn't buy that set of bamboo salad tongs. You just need eyes, common sense, and about five minutes of honest observation. The internet wants you to believe buyer behavior is this mystical, algorithm-driven puzzle that only analytics experts can decode. It's not.

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05:26

The Metrics That Don't Matter | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/01

You ever notice how people treat website analytics like they're reading tea leaves? They'll sit there staring at numbers that don't mean anything, convincing themselves they're one step away from greatness because their "engagement rate" went up 0.3%. It's like bragging that your houseplant grew an extra inch while your kitchen's on fire.

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04:54

How You'll Lose Your Store | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/01

One morning you'll open your store, sip your coffee, and everything will look normal. Then you'll click "update plugin," and poof. Gone. Your site loads a blank white page. No logo, no checkout, no product images. Just the quiet digital void staring back at you. You'll refresh. You'll restart your browser. You'll even blame your Wi-Fi for a few minutes. But deep down, you'll know what happened. The internet just ate your store.

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04:22

Why Emails Don't Get Read | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/01

You sit down, write what you think is a great email, hit send, and then... nothing. No clicks, no sales, no replies. Just silence. You start wondering if everyone on your list suddenly moved to another planet. They didn't. They just don't care. And that's not because email doesn't work. It's because your emails read like everyone else's. They're boring, predictable, and sound like they were written by a corporate intern trying not to get fired.

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03:48

When Your Store Looks Dated | Chris Malta's EBiz...

Chris Malta"s EBiz Insider Podcast ·

2025/11/01

You ever visit a site and feel like you just time traveled? Fuzzy logo, cramped text, colors that hurt your eyes, and a spinning banner straight out of the MySpace era. Yeah, that's what a lot of home-based ecommerce stores look like right now. It's not that you meant to build a relic. You probably made it years ago, it worked, and you moved on. But the internet aged faster than your site did, and shoppers can tell.

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288 results