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PODCAST

Ad Nerds

The Ad Nerds Podcast is hosted by advertising savant Ken "Spanky" Moskowitz. Ken delivers on anything and everything in the space of Branding, Marketing and Advertising, making Ad Nerds the go-to source for people who have or support brands. The podcast covers big brands, small businesses, and the latest marketing trends in a style and delivery that"s easy to understand. If you"re in or interested in the world of advertising and want to stay up to date with the latest news, Ad Nerds Podcast is the

business marketing

All Episodes

00:36:19

#78: Crafting Effective Campaigns and Leveraging...

Ad Nerds ·

2024/08/21

Welcome to the Ad Nerds Podcast, the only show where you can ask your branding, advertising, and marketing questions and get real-time answers. Hosted by Spanky Moskowitz, a nearly 40-year veteran of the ad industry, this podcast is your go-to source for advertising insights and strategies. From working with giants like Chevrolet, Tiffany & Co., Budweiser, and the NFL, to generating billions in client revenue for countless small businesses, Spanky brings unparalleled expertise to help you

en

00:21:13

#77 - Navigating AI and IP and How To Stay Out Of...

Ad Nerds ·

2024/06/28

Welcome to the Ad Nerds Podcast, the ultimate resource for anyone invested in the world of advertising. Hosted by Spanky Moskowitz, a nearly 40-year veteran in the industry, this episode dives deep into the complex world of AI and intellectual property. Special guest and IP attorney James Smedley joins Spanky to discuss the legal intricacies of using AI in advertising. From who owns the content created by AI to the potential pitfalls small businesses might face, this episode provides valuable

en

00:23:36

#76 - Maximizing Your Brand's Impact: Creative...

Ad Nerds ·

2024/06/14

Welcome to the Ad Nerds Podcast, the only show where you can ask your branding, advertising, and marketing questions and get real-time answers. Hosted by Spanky Moskowitz, a nearly 40-year veteran of the ad industry, this podcast is your go-to source for advertising insights and strategies. From working with giants like Chevrolet, Tiffany & Co., Budweiser, and the NFL, to generating billions in client revenue for countless small businesses, Spanky brings unparalleled expertise to help you

en

00:36:02

#75 - Finding Your Right Audience, Brand V Marketing,...

Ad Nerds ·

2024/06/07

Welcome to the Ad Nerds Podcast, the only show in the world where you can ask your branding, advertising, and marketing questions and get real-time answers. Hosted by Spanky Moskowitz, a nearly 40-year veteran of the ad industry, this podcast is your go-to source for advertising insights and strategies. From working with giants like Chevrolet, Tiffany & Co., Budweiser, and the NFL, to generating billions in client revenue for countless small businesses, Spanky brings unparalleled expertise to

en

00:21:19

We 5/15 - Apple Flops | Smart Tech = Dumb Humans |...

Ad Nerds ·

2024/05/15

On today's episode Spanky dives into breaking news, major ad blunders, and insightful marketing tips. Netflix shocks the TV world by landing a deal to broadcast live NFL games on Christmas, marking a significant move into live sports. Meanwhile, Apple faces backlash for a controversial ad, leading to an apology from their VP of Marketing. Spanky also explores the importance of sensory advertising, the rising customer acquisition costs for DTC brands, and how Amazon could be their savior. Plus,

en

00:11:41

We 6/28 - Hitting Pause For Cancer Treatment

Ad Nerds ·

2023/06/28

In the June 28, 2023 episode of the Ad Nerds Podcast, Spanky Moskowitz, a veteran of the advertising industry, took a different route from the usual ad industry news. Instead, he chose to use the platform for a personal public service announcement. Recently diagnosed with lower colorectal cancer, he discusses his experiences with the medical world, his impending treatment journey, and how he expects to be stepping away from the podcast for a few months. He emphasized the importance of routine

en

00:12:15

Tu 6/27 - Apple Loves Outsiders | Is Pride A PR Move...

Ad Nerds ·

2023/06/27

In today's episode of the Ad Nerds Podcast, host Spanky Moskowitz takes listeners on a whirlwind tour of the advertising industry, touching on everything from how Apple is leveraging outsider perspectives in its marketing strategy to the creative journey sparked by Amtrak's collaboration with the X Games. Spanky shares his take on the fascinating integration of AI in Away's marketing campaigns and contemplates the potential minefield that Pride month represents for brands attempting to

en

00:13:02

Mo 6/19 - Hallucinating Growth | Dupe Culture Helps...

Ad Nerds ·

2023/06/19

In this riveting episode of the Ad Nerds Podcast, host Spanky Moskowitz navigates listeners through the intricate maze of the advertising industry. The episode starts off by exposing the pitfalls of programmatic ads and new throat tools, highlighting the alarming reality that advertisers are losing 23% of their programmatic ad dollars due to a lack of transparency. The discussion then takes a fascinating turn towards the revolutionary advent of Generative AI and AI hallucinations, and how these

en

00:14:25

Fr 6/16 - Lather, Rinse, Repeat | Conservatives...

Ad Nerds ·

2023/06/16

In this captivating episode of Ad Nerds, Spanky whisks us on a fascinating journey across diverse marketing landscapes. From Tony the Tiger stirring controversy at the Tony Awards to the questionable effectiveness of buyer personas in advertising, the discussion takes unexpected turns. Spanky also delves into Timberland's iconic crossover into hip-hop culture and Roku's bold foray into new ad formats. He wraps up with an insightful analysis of McDonald's playful 2023 campaign by DDB

en

00:18:18

We 6/14 - Ooops It's Wednesday | Apple's Branding...

Ad Nerds ·

2023/06/14

In this episode of Ad Nerds Podcast, aired on WEDNESDAY, June 14, 2023, (not Tuesday) host 'Spanky' Moskowitz delves into the essence of Apple's brand strategy, the exciting collaboration between Papa John's and Doritos aimed at the Gen Z market, and the AI-driven billboard rivalry between fast food giants McDonald's and Burger King. Spanky emphasizes how Apple's innovation, user experience, strong ecosystem, and ability to adapt have contributed to its immense success. He

en

00:14:53

Tu 6/6 - Girl Scouts Use AI To Scout | L.A. Red...

Ad Nerds ·

2023/06/06

Spanky Moskowitz, the host of the Ad Nerd Podcast, enlightens us about some intriguing developments in the advertising world today. The US Open has called in big Hollywood names, Jason Bateman and Will Arnett, to spearhead their humor-filled advertising campaign, hoping to draw in more viewers and add a layer of fun to the sporting event. Meanwhile, brands like The North Face, Vans, and General Mills are focusing on sustainable and regenerative agriculture to appeal to environmentally conscious

en

00:14:38

Mo 6/5 - Chilli's Does Weddings | Free Advertising...

Ad Nerds ·

2023/06/05

In this episode of the Ad Nerds Podcast, host Spanky Moskowitz delivers diverse advertising industry news, ranging from a viral TikTok wedding catering strategy by Chili's to an exciting music-oriented summer campaign launched by Pepsi in collaboration with Apple and global hitmaker Bad Bunny. He also shares a success story from a local pizza joint and the recent move of Kraft Heinz into the frozen food aisle with their beloved mac and cheese. Moreover, he discusses the stance of Walmart during

en

00:12:26

Fr 6/2 - Gary Vaynerchuk Joins Spanky To Talk About...

Ad Nerds ·

2023/06/02

In the latest episode of the Ad Nerds Podcast, the host 'Spanky' Moskowitz talks to special guest Gary Vaynerchuk, an entrepreneur and internet personality known for his work in digital marketing and social media. Gary shares insights from his unique entrepreneurial journey, including his early days of running a lemonade stand and flipping baseball cards, as well as his successful venture into the liquor business that boosted the family's brand value from $3 million to $60 million. The

en

00:18:19

We 5/31 - Clear Channel Sell Off | For The Love Of...

Ad Nerds ·

2023/05/31

In this episode of the Ad Nerds Podcast, host Spanky Moskowitz provides listeners with valuable insights and updates from the marketing world. The episode discusses JCDecaux's acquisition of Clear Channel's operations in Spain and Italy, transforming the former into the world's largest out-of-home advertiser. It also deliberates on the appropriate timing for outdoor media purchases. Spanky moves onto the rebranding strategy of Dannon's Light and Fit yogurt, emphasizing its commitment

en

00:17:09

Tu 5/30 - Inject Humor In Ads | Columbia Sportswear...

Ad Nerds ·

2023/05/30

In this episode of the Ad Nerds Podcast, host Spanky Moskowitz discusses the importance of humor in advertising and how it can connect with audiences on a deeper level. He provides practical advice on the appropriate use of humor in messaging, keeping it light and positive while avoiding anything offensive. He also talks about the increasing digitization of advertising in New York City's subway system through programmatic ad buying, and how it's attracting new brands to the Metropolitan

en

00:18:27

Tu 5/23 - Corona In Prison | Kraft Says CHEESE |...

Ad Nerds ·

2023/05/23

In this episode of the Ad Nerds Podcast, host Spanky Moskowitz provides a detailed analysis of several recent developments in the world of advertising. He begins by delving into the intriguing concept of beer brand Corona establishing a prison soccer league in Mexico, with the hope of facilitating reform and promoting its brand. Spanky then addresses a controversial business deal involving Meta and Giffy that was deemed anti-competitive in the UK, and has subsequently been taken over by

en

00:15:28

Mo 5/22 - Facebook $1B Fine | Walmart Gets Social |...

Ad Nerds ·

2023/05/22

In this episode of the Ad Nerds podcast, we deep dive into the big headlines of the ad industry. Facebook reels from a hefty 1.2 billion euro fine for breaching EU data transfer regulations, and we discuss what this means for small business owners. Next, we examine the recent departure of Diego Scotti, former CMO of Verizon, and the implications it holds for the telecom giant. Walmart's Senior Manager of Social Campaign and Commerce, Lina Zhao, makes waves in the social media shopping realm,

en

00:14:20

Fr 5/19 - Big Screens For Small Biz | YouTube Wants...

Ad Nerds ·

2023/05/19

In this episode of the Ad Nerds Podcast, host 'Spanky' delves into a range of timely topics, offering an insightful perspective on the world of advertising. He discusses Screenvision's fresh strategy to allure advertisers, the effectiveness of cinema ads compared to television, the significance of engaging content. Spanky also sheds light on YouTube's new advertising model featuring unskippable ads and highlights the innovative collaboration between the Royal Bank of Canada and

en

00:10:26

Th 5/18 - Tesla Adds Ads | Oscar Meyer Cuts Their...

Ad Nerds ·

2023/05/18

In this episode of the Ad Nerds Podcast, our host Spanky brings you the latest news from the advertising industry. Elon Musk discusses his interest in exploring advertising as a means to expand beyond Tesla's existing user base. Get ready for an exciting lineup of stories, including Pepsi's partnership with Apple Music for the "Press Play on Summer" campaign, the return of BMW Films with the thrilling short film "The Calm," and Car Driving Schools in France going the

en

00:17:20

Tu 5/16 - Coke Bets On AI | The Best Small Biz Social...

Ad Nerds ·

2023/05/16

In this episode of the Ad Nerds Podcast, hosted by Spanky, the discussion covers Lipton's new Hard Tea campaign and why he ripped on them so hard yesterday and how brands like Kaiyo and Furnish are taking steps to address the issue of waste and promote sustainability in the furniture industry. The importance of circular furniture efforts being both financially and environmentally beneficial is emphasized. The episode also touches on the topic of feeling inadequate on social media and emphasizes that

en

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