Episode 312: Going Big by Going Small: Hidden Gold for PR ProsEpisode Summary In this episode of That Solo Life, hosts Karen Swim, APR and Michelle Kane delve into the untapped potential of three underutilized and niche social media platforms that PR professionals may be overlooking. Drawing parallels to finding forgotten treasures in your closet, they discuss how platforms like Discord, Substack Chat, and other intimate community spaces offer quality engagement over quantity metrics. The hosts

Are you bored of seeing the same old thing when you’re scrolling? Someone else claiming they can get you £10k months and 1000s of leads in 3 minutes. It all starts to blend into one. It’s boring and forgettable. And if it’s forgettable, your won’t care enough to engage, let alone buy. So how do you get your audience to actually pay attention to what you’re posting instead of scrolling straight past? In this week’s podcast episode, I'm giving you 3 simple ways to make your content stand out.&n...

In this special episode, Gresham Harkless shares a powerful insight into the importance of pacing and sustainability in both physical fitness and his journey as a franchise broker. After going for a jog on Father’s Day, he recognizes that while he could have pushed himself to go farther, stopping at 2.5 miles was the smarter, more sustainable choice. He reflects on how, at the beginning, he tried to go all in—chasing quick wins and putting in intense effort, but that approach left him teetering

In today’s market, the difference between winning and losing a client can come down to just minutes. In this week’s episode of Broker Bulletin, Alex Ventura, LMG Asset Finance’s head of marketing, sits down with Ace Shuster, Director of Asset Finance Avenue, to unpack the truth about lead generation, and why most brokers are blaming the wrong thing. Ace reveals how he built a thriving asset finance business in just 12 months by mastering both digital and referral leads. From

If you're not making enough sales, it usually comes down to your content, your message, or your offer. . In this episode, I’ll show you how to spot the symptoms so you know what to focus on first. We'll dig into why content alone won't convert, how your message creates clarity, and what makes an offer irresistible. Plus, why marketing and sales have to work together if you actually want clients, not just engagement. Thank you for listening to another episode of The Creative Content Club. R...

A couple of years ago I hosted a morning coffee chat for Christian writers in my area. Later that day, I received a message from someone I had invited who asked, “How do you know if you’re a Christian writer?” She had been interested in attending, but didn’t go because she didn’t feel qualified. Remembering this led me to create today's. Listen in to discover 3 tips for beginning authors who are writing their first Christian book. Schedule a 1:1 Coaching Call New and ...

Quali sono le novità di Chat GPT 5?E perché DIA e COMET sono dei "game changer?"

It’s Roop’s favorite time of year—HubSpot’s INBOUND marketing conference is here! This year, the event moves from Boston to San Francisco, but the awesomeness remains the same. On this week’s episode of Little Talks, the gang shares some favorite INBOUND memories and the sessions they’re most excited about for 2025. AI and new HubSpot platform announcements are set to take center stage again, but INBOUND isn’t just about the technical updates. Every year, Roop comes back buzzing with fresh id...

In this episode, we chat with Makenzie Morrill, Marketing Mgr at Spartronics, about her journey into manufacturing, networking, and "looking for the duct tape" when solving customer challenges. She shares lessons from being a one-person marketing team, how AMA fuels her growth, and why AI is best as an assistant (not a replacement).

After a [too] long hiatus, we're back! Tune in for a chat between Melissa (CEO) & Emma (Sales & Marketing Manager). Find out where we've been, what we've been up to and what's to come for Season 2.

Corey and Rachel chat with Carly Jones and Jesse Eldredge of Eastfolk Creative Co., a video and photo production studio that focuses on authentic, documentary-style content that helps small business owners tell their stories effectively. The group dives into the nuances of each format, discusses how each can be applied in wine and hospitality, and stresses how authenticity and intentionality in storytelling are crucial for creating memorable first impressions both in-person and online.

Send us a text In this episode, Paige and Kelsey chat about long-weekend plans, how to score free Squirrels tix, camping spots near Richmond, and more. Here’s what else they’re getting into this week: EAT: Chesterfield County Fair foods DRINK: James River Cellars Wine & Oyster Field Day SEE: Harry Potter Night at The Diamond DO: First Landing State Park For even more where that came from: JOIN The Richmond Experience at therichmondexperience.com/join. (BTW: Code CHATTER takes $10 off your...

In this week's show, we're diving into the world of B-to-B sales with a twist of AI. Ever wondered how sellers can stay relevant in an AI-driven landscape? We've got you covered! Plus, we're breaking down the soft skills every salesperson should master to seal the deal. For all you marketers out there, we're decoding the top AI terms your accounts need to know—because who doesn't love a little tech talk? We'll also recap the juiciest insights from our chat with the brilliant Eric Charron. And for

“We need to start answering questions and proving we’re the authority in our field,” says Irma Karsten. AI is rewriting the rules of digital marketing, especially SEO, and I’ve got the perfect guest to unpack it all. In today’s episode, I'm joined by the brilliant Irma Karsten, COO of the Digital Marketing Academy and head of strategy here at Shift ONE. We’re diving deep into how AI is shaping SEO, from the rise of AI-generated copy that’s starting to look like the “stock images o...

Storytelling isn’t a nice-to-have, it’s what turns posts into clients. In this week's podcast episode, I’m breaking down 5 simple storytelling tricks that make your content convert. Thank you for listening to another episode of The Creative Content Club. Remember to hit that subscribe button and give this podcast a review too. Please do follow and connect with me on Instagram and LinkedIn. If you want to find out why your content isn't converting into clients, you can take my ...

37signals' co-founders Jason Fried and David Heinemeier Hansson share more about their business than many founders. In this episode of The REWORK Podcast, they chat with host Kimberly Rhodes about why transparency is important to them. They talk about how sharing openly can double as marketing, the upside of showing work that's still in progress, and why timing matters when deciding what to put out to the public. Key Takeaways 00:13 – Why transparency matters at 37signals03:07 – Everything is...

Contrate a SEO Happy Hour: https://bit.ly/consultoria-seo-happy-hour Entre na comunidade do WhatsApp: https://chat.whatsapp.com/GCZ4updyVwFDCkhj3ZKCeq Links importantes: 📽 Inscreva-se no nosso canal no Youtube: https://www.youtube.com/@seohappyhour🍻 Linkedin do Rafael Simões: https://www.linkedin.com/in/cwbrafael 📩 Assine nossa newsletter: https://seohappyhour.substack.com/📱 Instagram: https://www.instagram.com/seohappyhour🧵 Threads: https://www.threads.net/@seohappyhour 📧 Fal...

Discover why adding a chatbot to your website isn’t just a trend—it’s a game-changer for small businesses. In this episode, we explore how chatbots boost customer engagement, provide instant answers, capture valuable leads, and create personalized experiences that keep visitors coming back. Join us as we share insights on how integrating smart chatbot solutions can transform your website into a powerful sales tool. Plus, learn why Map It Media’s affordable chatbot services are the perfect fit for

Join Natalie in a special solo episode where she talks all about how to reach out to your network, steps to crafting your own messages, maximizing the coffee chat experience, and taking the first step toward meaningful conversations. Join the Sky Society Women in Marketing private LinkedIn group. Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

Kath McCann, General Manager of Marketing, Public Affairs and Social Impact at the Tasmania Devils Football Club, joins Kaz and Tubes to detail the club’s exciting collaboration with Blundstone, and the latest Devils VFL news.See omnystudio.com/listener for privacy information.