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PODCAST

SanMar Radio

Lisa Terry and Tara Wingo

This is SanMar Radio, the podcast where we dig into the promotional products industry to help you find the answers and inspiration you need to grow your business.

arts fashion & beauty

All Episodes

35:12

Unraveling Today's Supply Chain Challenges with John...

SanMar Radio ·

2021/08/17

John Janson is the senior director of global logistics for SanMar. The last year and a half has definitely challenged and tested his team, along with the rest of us, to say the least. In this episode, John delves into how the COVID-19 pandemic has shaken up supply chains all over the world, how SanMar is faring, and what we need to accomplish before we can be “back to normal.” THE FINER DETAILS OF THIS EPISODE John breaks down how SanMar’s global supply chain worked prior to the COVID-19 pandemic

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24:52

Trends that are Moving us Forward with Vicki Ostrom

SanMar Radio ·

2021/06/15

Vicki Ostrom is SanMar’s futurist and trend editor - she reads the cultural and apparel tea leaves to help us stay in the know. In this episode, Vicki discusses some unexpected trends that have sprung out of the pandemic, muses over why retro styles make such a splash, and looks at how sustainability is factoring into the average customer’s purchasing decisions. THE FINER DETAILS OF THIS EPISODE How the pandemic has shaken up personal fashion. The reason Vicki believes retro trends are so popular

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24:44

How WonderWink is Working Wonders with James Shimizu

SanMar Radio ·

2021/05/25

James Shimizu is the Chief Marketing Officer of the Superior Group of Companies (SGC), whose WonderWink brand of scrubs is the latest to join the SanMar family. In this episode, James discusses how WonderWink’s fabric selection makes their products more appealing to consumers, looks at how the pandemic has affected the company, and looks into the non-medical professions that use scrubs. THE FINER DETAILS OF THIS EPISODE James gives Lisa, Tara and the listeners a crash course in what makes

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30:34

Making a Climate Commitment with Emily Gigot

SanMar Radio ·

2021/04/20

Emily Gigot is SanMar’s sustainability manager and is spearheading our company’s initiative in helping to reduce climate change. In this episode, Emily explains what it means to make a climate commitment, delves into SanMar’s own sustainability strategies, and discusses how small changes in our everyday lives can make a positive impact on our planet. THE FINER DETAILS OF THIS EPISODE What is SanMar’s climate commitment? Breaks down what the Paris Agreement hopes to accomplish. How SanMar sets its

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30:37

The Evolution of TravisMathew with Ryan Ellis

SanMar Radio ·

2021/03/24

Ryan Ellis is the CEO of TravisMathew, a well-known lifestyle and golf brand that has recently joined SanMar’s family of brands. In this episode, Ryan delves into TravisMathew’s meticulous fabric-making process, discusses the positive changes that the past year of quarantine has brought about, and gives us a sneak peek of what’s next. THE FINER DETAILS OF THIS EPISODE Ryan gives listeners a crash course in TravisMathew’s history. How TravisMathew tries to push golfwear beyond the golf course and

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37:55

The Impact and Importance of Diversity and Inclusion

SanMar Radio ·

2021/02/24

Natalie Tenner and Rob Crowley are the chairs for SanMar’s Diversity and Inclusion Council, which works to foster an open-minded and equitable environment in the company’s workplaces. In this episode, Natalie and Rob discuss their role models, lay out their strategies for workplace education and conflict resolution, and suggest methods for making SanMar an even more welcoming place than it already is. THE FINER DETAILS OF THIS EPISODE Natalie explains what got the ball rolling with creating

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36:14

Celebrating 50 Years with Marty & Sharon Lott

SanMar Radio ·

2021/01/27

This year, SanMar is celebrating its 50th Anniversary and to kick things off, we talked with our founder, Marty Lott and his wife Sharon. Marty and Sharon started SanMar with $1 in the company’s checking account. From there they have worked together selling t-shirts at concerts, unloading boxes at warehouses and teaching their sons the ins and outs of the business. In this episode, Marty and Sharon reveal how SanMar started with a backpack created for college students, discuss the challenges of

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33:17

Dynamic Marketing in a Crisis with Shelley Williams

SanMar Radio ·

2020/12/22

Shelley Williams is the Vice President of Marketing here at SanMar. This year has been a whirlwind for her as she is relatively new to the company and the industry in general, having joined up just a couple months before the pandemic hit. In this episode, Shelley discusses how the pandemic compelled SanMar to focus on building relationships, speculates on which advancements spurred on by quarantine will carry forward and emphasizes you should never forget it’s okay to ask for help. THE FINER

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41:15

Checking in with SanMar’s Sales Team, Part 2

SanMar Radio ·

2020/11/10

To get the low-down on what’s going on in our industry, Lisa and Tara spoke to some of SanMar’s channel managers across the country, including Rachelle Manning, Ken Snyder and Mark Bailey. In this episode, our guests discuss how the sporting goods industry has dealt with nearly every sport being canceled this year, they elaborate on how they’ve found ways to make virtual meetings work for them,and they explain why they’re feeling optimistic about the rest of Q4 of 2021. THE FINER DETAILS OF THIS

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24:49

Checking in with SanMar’s Sales Team, Part 1

SanMar Radio ·

2020/10/16

To get the low-down on what’s going on in our industry, Lisa and Tara spoke to some of SanMar’s territory managers across the country, including Matt Foley, Chris Smith, Ben Prasad and Alisha Proffit. In this episode, our guests discuss how Q4 looks around the country, which industries are doing well, and how customers have adapted to the current business climate. THE FINER DETAILS OF THIS EPISODE Matt notices a shift away from PPE purchases. Why virtual meetings are here to stay. How Ben pulled

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24:16

Making Sense of Virtual Tradeshows with John Lindgren...

SanMar Radio ·

2020/09/17

John Lindgren and Cindy Crank are considered to be the driving forces behind SanMar’s tradeshows, which have undergone a significant virtual shift this year in the wake of the COVID-19 pandemic. In this episode, John and Cindy discuss how the tradeshow industry is reacting and adapting to COVID-19, weigh the pros and cons of physical vs. virtual tradeshows and ponder the future of these events. THE FINER DETAILS OF THIS EPISODE What has the shift to virtual and remote work been like for John and

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29:31

Doing Good with Cotopaxi’s Davis Smith

SanMar Radio ·

2020/08/20

Lisa and Tara had the opportunity to speak with Davis Smith, the founder and CEO of Cotopaxi, a company that makes innovative outdoor gear while also giving back to the global community. It’s also the newest addition to the SanMar family. In this episode, Davis reveals what goes into making Cotopaxi’s hip AND sustainable bags, discusses the company’s core values and talks about how a kid named Edgar shaped his desire to help the world. THE FINER DETAILS OF THIS EPISODE Davis explains where

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29:46

The Allmade Impact with Ryan Moor and Mel Lay

SanMar Radio ·

2020/06/17

Lisa and Tara chatted with Ryan Moor and Mel Lay, two of the founders of Allmade Apparel, an impact-driven company that was founded by a group of screen printers wanting to create positive change in the industry and the world. Allmade is the newest addition to the SanMar family. In this episode, we discuss Allmade’s origin story, including a life-changing trip to Haiti, their commitment to helping people and the planet, and Ryan even gives listeners a few tips for decorating face masks. THE FINER

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27:43

Shifting from T-Shirts to Masks with Renton Leversedge

SanMar Radio ·

2020/05/12

Renton Leversedge is the Chief Customer Officer at SanMar. He and his teams have played a pivotal role in quickly switching much of SanMar’s production from making t-shirts to face masks. In this episode, Renton breaks down how SanMar has completely reworked its production priorities, discusses how competitors have become collaborators and elaborates on the methods used to make face masks more attractive to the average customer. THE FINER DETAILS OF THIS EPISODE Renton explains how SanMar became

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23:02

An Evolution of Sustainable Product with Kara Johnson

SanMar Radio ·

2020/04/24

Kara Johnson, a senior merchandiser at SanMar is responsible for building products, setting prices and collaborating with a myriad of teams to develop products. In this episode, Kara discusses how sustainability is now the status quo instead of just a trend, explains why she’s so excited about the District Re-Tee and daydreams about the perfect reserved parking spot. THE FINER DETAILS OF THIS EPISODE Kara breaks down her responsibilities as senior merchandiser and which brands she works with

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20:51

Decoration and Your Business with Mark Bailey

SanMar Radio ·

2020/03/03

Mark Bailey is SanMar’s Senior Manager of Channel Sales on the Decorator and Digital Solutions Team, and a 21-year veteran of the company. His team believes in not only providing customers with their desired products but also in forging meaningful connections. In this episode, Mark explains how his team keeps up with the latest trends, discusses the importance of customer input and dishes on a few decorative trends everyone would be wise to keep an eye on. THE FINER DETAILS OF THIS EPISODE

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39:03

SanMar Radio at PPAI with Brittany David and Danny Rosin

SanMar Radio ·

2020/02/11

Lisa Terry and SanMar’s social media writer Josh Storey continue with their interviews from the show floor at PPAI in Las Vegas! Their guests are Brittany David and Danny Rosin: Brittany is the vice president of sales with SnugZ USA and the chair of the board for PPAI; Danny is the president of Brand Fuel, a merchandising agency based in North Carolina. In this episode, Brittany discusses the importance of not just equality but inclusion in the promotional merchandise industry, and Danny delves

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31:04

SanMar Radio at PPAI with Bobby Lehew & Kate Plummer

SanMar Radio ·

2020/01/28

It’s a new year, which means it’s tradeshow season! At the PPAI Expo in Las Vegas, Lisa Terry and SanMar’s social media writer Josh Storey spoke with industry experts Bobby Lehew and Kate Plummer. Bobby is the Chief Content Officer at Commonsku, a comprehensive sales and marketing tool. Kate is the Vice President of Sales and Marketing at customized awards manufacturer Clearmount. In this episode, Bobby discusses the role of storytelling in business and dispels myths about the power of

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27:41

Flashback: John Lindgren, SanMar's Tradeshow Expert

SanMar Radio ·

2019/12/17

The year is almost over, which also means that tradeshow season is coming up fast! For the occasion, Lisa and Tara and revisiting their interview with this show’s very first guest, John Lindgren. He’s SanMar’s tradeshow expert and knows what it takes to have a successful presence at a tradeshow - he's been doing it for decades. In this episode, John discusses his time working at SanMar’s tradeshows, explains why no amount of technology can replace people, shares his stories of fire and floods, and

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26:06

Best of SanMar Radio 2019

SanMar Radio ·

2019/12/03

It’s almost the end of the year and Lisa and Tara have decided to wrap up this first season of SanMar Radio. The podcast crew would like to thank everybody for listening and learning! For this very special season finale, we take a look back through 2019 and highlight some of our favorite moments with our friends and colleagues at SanMar. THE FINER DETAILS OF THIS EPISODE VP of Sales Dan Tushar reveals how customers can set themselves up for success. Susan Rye, director of strategic accounts,

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44 results

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