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PODCAST

eCom@One with Richard Hill

Unfiltered conversations with eCommerce owners, industry experts and more... Our podcast is raw, honest and damn right insightful, as we chat to some of the best minds in eCommerce. Welcome to the eCom@One Podcast. Hello there, So, you are a passionate eCommerce enthusiast just like us? Richard Hill, our CEO, interviews guests from a wide range of eCommerce related industries. On this weekly podcast, we interview store owners, marketers and those on the frontline of online retailing. Listen to

business marketing

All Episodes

00:40:21

E217: Sarah Lee & Kiri Leach - TikTok Shop Strategy:...

eCom@One with Richard Hill ·

2025/11/11

TikTok Shop strategy. Live shopping chaos. Creator-led growth.In this episode, Sarah Lee (Head of Social & Influencer Marketing) and Kiri Leach (DTC & E-Commerce Ops) from The INKEY List reveal how they turned TikTok Shop from a curious experiment into a revenue powerhouse—now driving 21% of their shop revenue through live streams alone. From accidentally selling 1,000 sunscreens for £1 each to navigating a store cap disaster during a Winter Wonderland live, Sarah and Kiri share the

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00:49:35

E216: Theo Roberts - STOP IGNORING AI | SEO Strategy...

eCom@One with Richard Hill ·

2025/10/21

Theo Roberts — SEO Isn't Dead. It's Everywhere.SEO is dead. Again. Apparently. Another week, another LinkedIn post declaring the end of search as we know it. AI overviews are stealing clicks. LLMs are the new gatekeepers. Google's slipping. And suddenly, everyone's an expert on what's "killing" SEO. Here's the truth: SEO isn't dead. It's evolved. And if you're still optimizing like it's 2019, you're already behind. Theo Roberts—Head of SEO at eCom@One—joins Richard this week to set the

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00:52:34

E215: Jo Lambadjieva - How AI is Changing Amazon and...

eCom@One with Richard Hill ·

2025/09/09

AI, Amazon & the future of eCommerceThe buzz around AI isn’t slowing down—and for good reason. It’s not just another shiny tool. It’s changing how businesses work, grow, and compete. This week, Richard sits down with JJo Lambadjieva, CEO and founder of Amazing Wave, to break down what AI really means for Amazon sellers and eCommerce brands. Jo’s been in the game for 14+ years—running performance marketing for D2C and retail, supporting Amazon vendors through his boutique agency, and

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00:26:34

E214: Richard Hill - AI in the Agency: Curiosity,...

eCom@One with Richard Hill ·

2025/08/25

AI in the Agency: Curiosity, Change & What Keeps Me Up at Night - Richard HillAI in eCommerce marketing. Hype or opportunity? For Richard Hill, founder of EcomOne and host of the EcomOne Podcast, the answer is clear: curiosity, testing, and embracing change are what keep an agency thriving. In this solo episode, Richard takes us behind the scenes of how his agency is experimenting with AI — from small automations to full team challenges — and why ignoring it could leave you

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00:41:14

Emma Derbyshire & Brittany Jarman — Agency vs....

eCom@One with Richard Hill ·

2025/07/23

Emma Derbyshire & Brittany Jarman — Agency vs. In-House: Why Communication Wins Every TimeAgency or in-house? Oh, here we go again. A debate that refuses to die, fueled by LinkedIn posts, bad experiences, and the occasional horror story. But here’s the truth: it’s not versus. It’s not a fight. It’s a partnership. Poor communication kills partnerships. Lack of trust kills growth. Bad vibes? They’ll sink you. Emma & Britt take over the podcast this week to show you how to make

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00:38:35

Stacey Priestley - Saving Nipples Since 1984. UGC,...

eCom@One with Richard Hill ·

2025/07/21

Stacey Priestley - Saving Nipples Since 1984. UGC, TikTok and Trust: Inside Lansinoh’s Winning Social Commerce Strategy Mothers. Mamas. Powerhouses. Superwomen. All words we would describe the target audience of Lansinoh. In this episode, we have the absolute pleasure of sitting down with Stacey Priestley. A mama and a killer eCommerce professional. Stacey shares her insights from 17 years in eCommerce, revealing how Lansinoh has built a passionate community supporting moms at every stage

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00:33:42

E212: Emilia Swiecicka - Email Isn’t Dead, It’s Alive...

eCom@One with Richard Hill ·

2025/07/08

Email marketing is dead. In this episode, Richard sits down with Emilia Święcicka, Strategic Partnership Manager at Intuit Mailchimp, for an engaging and insightful chat about how email marketing is evolving in the world of eCommerce & how it is simply not dead. Emilia walks us through her journey, from starting out on the agency side to leading strategic partnerships at Mailchimp, where she helps brands and agencies unlock the full potential of email, SMS and CRM strategies. They

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01:00:47

Nick Altimore - How eCommerce Brands Win with...

eCom@One with Richard Hill ·

2025/06/17

In this episode, Richard sits down with Nick Altimore, a seasoned link building strategist and Director at SirLinksalot, to explore one of the most underutilised yet powerful growth levers in eCommerce, link building.Together, they break down what actually works in today’s SEO landscape, starting with foundational techniques like "pillow links" and moving into advanced tactics such as 301 redirects, digital PR and some unconventional strategies you probably haven’t tried yet. Nick brings

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00:41:15

Stephanie and Samantha Frost - Timeless Over Trendy:...

eCom@One with Richard Hill ·

2025/06/03

This podcast episode is a special one and let us tell you why! Richard sits down with the powerhouse sisters and Co-Founders of Pretty Lavish, Samantha and Stephanie Frost. From humble beginnings as a spare-bedroom side hustle, Pretty Lavish has blossomed into a global contemporary occasion wear brand, backed by a growing team of nearly 50 and thousands of loyal customers. Tune in to hear how Samantha’s fashion buying expertise and Stephanie’s finance background combined to turn a £500 test

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00:38:35

Stacey Priestley - Saving Nipples Since 1984. UGC,...

eCom@One with Richard Hill ·

2025/05/12

Saving nipples since 1984. Richard sits down with Stacey Priestley, Senior Growth Marketing and Social Commerce Manager at Lansinoh, a pioneering brand dedicated to supporting moms at every stage of their pregnancy and postpartum journey. With over 17 years of eCommerce experience, Stacey brings a unique blend of industry expertise and personal passion for helping parents navigate the challenges of motherhood. In this episode, Stacey shares how Lansinoh built a loyal community through

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00:44:25

James Hawkins - The Attribution Dilemma: Solving...

eCom@One with Richard Hill ·

2025/04/15

In this episode of eCom@One with Richard Hill, we tackle one of the most critical and often misunderstood challenges in modern eCommerce, marketing attribution.Joining us is James Hawkins, Senior Partnership Manager at Triple Whale, who brings a sharp perspective on why attribution has become increasingly complex in the wake of privacy shifts like iOS 14.5 and GDPR. James breaks down the core issues eCommerce brands face today, exposing the limitations of outdated models like last-click

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00:54:59

Umar Faizan - Building Scalable SEO Systems. The...

eCom@One with Richard Hill ·

2025/03/26

Link building is one of the most powerful ways to boost your SEO and get your site noticed. Think of backlinks like votes of confidence, when reputable sites link to yours, search engines see it as a sign that you’re legit and worth ranking higher. That means more visibility, more traffic, and ultimately, more customers. But it’s not just about quantity; quality matters big time. A few strong, relevant backlinks can do way more for your rankings than a ton of low-quality ones. Done

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00:36:48

Carrianne Dukes and Dan Zahajkiewicz - Building The...

eCom@One with Richard Hill ·

2025/03/11

It's time to dive deep into the captivating world of podcasting with our hosts, Carrianne Dukes and Dan Zahajkiewicz, as they share their expertise and experience from 5 years of producing this exact podcast.While Richard is away in Thailand, Carrianne and Dan guide us through the intricacies of starting a successful podcast. From the initial steps to overcoming hurdles, they offer invaluable advice for aspiring podcasters. They even share the biggest mistake which stunted their growth, oh

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00:44:11

Jacques van der Wilt - Save Time With Your Data Feed...

eCom@One with Richard Hill ·

2025/02/24

It’s time to deep dive into the world of data feeds and AI with Jacques Van Der Wilt, the Founder of DataFeedWatch, now part of Cart.com. DataFeedWatch helps eCommerce retailers optimise product feeds effortlessly, boosting visibility, conversions, and sales across multiple channels.Jacques first joined us back in episode 50, and now he’s back to share how AI is shaking up data feed optimisation. We break down the key differences between AI-driven and traditional methods, exploring how AI can

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00:55:16

Christopher Panteli - The Most Effective Strategies...

eCom@One with Richard Hill ·

2024/12/09

Christopher Panteli, Co-Founder of Linkifi, discusses the vital role that Digital PR plays in shaping eCommerce success through brand building, SEO enhancement and strategic media engagements. Linkifi are masters at getting brands featured on large publications. They’ve done the hard work of building relationships with journalists, so you don’t have to! Learn how tailoring unique stories, leveraging industry expertise and building strong journalist relationships can propel your eCommerce

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00:53:18

Alexandra Tachalova - The Future of SEO: Adapting...

eCom@One with Richard Hill ·

2024/11/26

How important is link building when it comes to SEO?Alexandra Tachalova, CEO and founder of Digital Olympus, shares all. In this episode, Alexandra delves into innovative strategies for content promotion and link building, emphasising the importance of building authentic backlinks through meaningful connections rather than traditional outreach methods. They discuss the growing significance of digital PR, the impact of industry shifts and the role of human expertise versus AI in content

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00:39:49

Alex Stewart - The Fight Against Ultra-Processed...

eCom@One with Richard Hill ·

2024/11/12

Nutrition = food = happiness. Isn’t that the truth? Alex Stewart is the CEO and Founder of PACK’D, a brand on a mission to make whole and nutritious meals accessible to everyone. Their food is packed full of nutritional goodness, while tasting absolutely delicious, delivered straight to your door. They source the best quality plant-based ingredients freshly frozen for maximum nutritional value. In this podcast, Alex shares the mission behind PACK’D and their journey from being listed solely

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00:45:40

Shaun Loughin - Building a Global Brand: LeMieux’s...

eCom@One with Richard Hill ·

2024/11/05

Is it time to grow your international footprint? In this podcast episode Shaun Loughlin, Head of eCommerce and Technology at LeMieux, joins Richard Hill to discuss all things global expansion. During his time at the UK’s premium equestrian brand LeMieux, Shaun has grown the eCommerce team from 1 to 17 employees and boosted business growth by an impressive 200%! Shaun explores LeMieux’s mission to be the most exciting global equestrian brand, his unexpected journey into eCommerce and the

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00:38:21

John Thornton - Adult Toys In Cereal. How Surreal...

eCom@One with Richard Hill ·

2024/10/16

BOSH and the podcast is live! Live on stage John Thornton, Chief Copywriter and Office Hottie at Surreal, joins Richard to share the impact of humanistic copy in achieving customer engagement and sales. John’s campaigns aren’t your typical run of the mill marketing campaigns. Think CEOs in their pants, sexual innuendos, swearing and arguing over a colour. He believes in attention first, brand second. How does he achieve that? Tap into humanistic emotions, laughter and shock. In this

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00:45:33

E199: Mike Whitby - Brand vs Performance Marketing....

eCom@One with Richard Hill ·

2024/10/09

It’s time to delve into the world of brand management with Mike Whitby, an experienced Senior Brand Manager who has worked with major names like Asics, Lyle & Scott, and Pentland Brands. Mike explores the essential balance between short-term gains and long-term brand health, the power of decision-making in leadership, and the overlooked potential of VIP tiers in loyalty schemes.. Mike shares insights on grassroots strategies for building brand loyalty through storytelling and consumer

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219 results

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