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PODCAST

Power Producers Podcast

David Carothers

We are refining and redefining the sales game. A place where sales professionals can come to learn from other sales professionals and thought leaders who have mastered their craft. Real sales professionals. Real stories. Real results. Are you ready to feel the power?

business entrepreneurship

All Episodes

45:10

Reclaiming Purpose in a Distracted World with Tania...

Power Producers Podcast ·

2025/10/29

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck welcome Tania the Herbalist, a former top insurance salesperson turned holistic life advisor. Tania shares her journey from corporate burnout to helping people become the "CEO of their life" by finding purpose and balance across health, career, and relationships. The conversation delves into the scarcity mindset around time and energy, the societal programming that hinders women's confidence in the workplace,

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41:17

Becoming the Protege with Sam Louwrens

Power Producers Podcast ·

2025/10/24

In this first episode of a special 12-part Power Producer Shop Talk series titled "Becoming the Protégé," host David Carothers introduces the contestants and coaches for The Protégé Season 3. Kicking off the series is Sam Louwrens (Can't shut up Sam on X), whose application video generated significant buzz. David sets the stage, explaining his motivation for reviving The Protégé—to give back, train new talent, and challenge the industry's often inadequate approach to developing producers. Sam shares

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55:43

From Confusion to Clarity with Ashley Napier

Power Producers Podcast ·

2025/10/22

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck welcome back Ashley Napier of Solomon Strategic Advisors, a key supporter of Producers in Paradise. Ashley, who transitioned from an agency COO to a leadership consultant, shares her insights into the common struggles facing insurance organizations today. The conversation explores the critical need for organizational clarity, the difference between mission and vision, and why many leaders lack the

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52:03

Becoming the AI-First Agency with Kevin Surace

Power Producers Podcast ·

2025/10/15

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck are joined by Kevin Surace, an inventor, keynote speaker, and the "father of the virtual assistant." They take a high-energy deep dive into the present-day impact of Artificial Intelligence (AI) on the insurance industry. Kevin explains that the AI revolution is not a future event—it's happening right now. He details how AI is set to transform every aspect of insurance, from automating claims processing and

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28:58

Why Stand Alone Cyber Beats BOPT Extensions Every...

Power Producers Podcast ·

2025/10/10

In the fourth and final installment of this Shoptalk series, host David Carothers and Zane Goldthorp of ProWriters tackle a critical issue facing agents every day: the vast difference between a standalone cyber policy and a simple BOP or package endorsement. They call out the laziness of settling for an endorsement, highlighting the massive coverage gaps it leaves and the E&O exposure it creates for the agent. Zane shares real-world horror stories of agents discovering their client's six-figure loss

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35:07

Why Being Liked is Killing Your Sales with Austin Medlin

Power Producers Podcast ·

2025/10/08

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck are joined by Austin Medlin of closedsales.com for a deep dive into the psychology of high-ticket sales. Austin, a sales expert with a 60% close rate on cold traffic, shares his journey from a natural-born hustler to a seven-figure closer. The conversation centers on overcoming the biggest hurdle for most salespeople: the fear of rejection and the need to be liked. Austin breaks down his framework for winning

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23:02

Cyber Insurance Risk Management with Zane Goldthorp

Power Producers Podcast ·

2025/10/03

In the third installment of this Shoptalk series, host David Carothers and guest Zane Goldthorp of ProWriters shift the focus to proactive risk management for cyber insurance. They make the case that even in a soft market, a responsible business owner's focus should be on security, not just on meeting minimum carrier requirements. The conversation covers the essential security controls every business should have, including MFA, MDR, and employee training. They also dive into a real-world claim

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49:21

The Diamond Letters with Kevin Ring

Power Producers Podcast ·

2025/10/01

In this episode of the Power Producers Podcast, host David Carothers, co-host Kyle Houck, and returning guest Kevin Ring of the Institute of Work Comp Professionals come together for a special tribute to the legacy of an industry pioneer, Preston Diamond. The conversation is sparked by the release of "The Diamond Playbook," a new book compiling decades of Preston Diamond's influential weekly sales letters. Kevin shares the story behind the book's creation and offers a deep dive into Preston's

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19:57

Why Every Agent Should Lead with Cyber with Zane...

Power Producers Podcast ·

2025/09/26

In the second episode of our multi-part Shoptalk series, host David Carothers, co-host Kyle Houck, and guest Zane Goldthorp of ProWriters dive into the strategy of selling cyber insurance in a soft market. The conversation begins with an update on ProWriters' expanded capabilities as a full-scale professional liability wholesaler. The core of the episode focuses on the agent's "duty to offer" and presents a powerful strategic argument for getting clients into a cyber policy now, before the market

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59:24

Producers vs. Processors with Sam Louwrens

Power Producers Podcast ·

2025/09/24

In this episode of the Power Producers Podcast, host David Carothers sits down with Sam Louwrens, a young producer and artist known as "Can't shut up Sam" on X. The conversation explores the unique advantages of Gen Z producers, the flaws of the traditional agency model, and how to effectively compete with national brokers by being nimble and consultative. David and Sam stress the importance of moving beyond a salesperson mentality and becoming a strategic advisor who focuses on solving operational

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22:03

Why the Soft Cyber Market is Your Best Opportunity...

Power Producers Podcast ·

2025/09/19

In this first episode of a new multi-part Shoptalk series on the Power Producers Podcast, host David Carothers and co-host Kyle Houck are joined by Zane Goldthorp of ProWriters to kick off a deep dive into the cyber insurance market. Zane brings everyone up to speed on the recent acquisition of ProWriters by Victor, explaining how it will expand their product offerings into E&O and other specialty lines. The main focus of the conversation is a detailed breakdown of the current soft market in cyber

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38:47

Marketing Intelligence for Insurance Agencies with...

Power Producers Podcast ·

2025/09/17

In this episode of the Power Producers Podcast, host David Carothers andco-host Kyle Houck are joined by Joshua Lauer of Lauer Creatives for a deep dive into the world of marketing intelligence. Joshua shares his unique journey from aspiring songwriter to a data-driven marketing consultant. The conversation focuses on the most common and costly mistake B2B companies make: losing marketing attribution as leads move from their website to their CRM. Joshua breaks down the technical solutions

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20:41

The Captive Conversation Part 4

Power Producers Podcast ·

2025/09/12

In the fourth and final episode of The Captive Conversation on Power Producers Shoptalk, host David Carothers and Warren Cleveland of Captive Coalition unpack the conversation framework that allows agents to stay in control of their most valuable client relationships. They reframe the captive solution as the ultimate business continuity plan for an agent's book, ensuring long-term retention. The conversation provides tactical advice, including a powerful "pattern interrupt" to start the discussion,

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54:14

Turning Risk Into Opportunity with Valkyrie Holmes

Power Producers Podcast ·

2025/09/10

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck are joined by Valkyrie Holmes, the CEO and co-founder of FAURA, for a look into the future of risk assessment. Valkyrie explains how her background in data science at NASA and SpaceX led to the creation of FAURA, a platform that quantifies a property's ability to withstand natural disasters, a concept she calls property survivability. They discuss how this technology equips agents with the tools to explain

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29:14

The Captive Conversation Part 3

Power Producers Podcast ·

2025/09/05

In the third installment of our four-part series on Power Producers Shop Talk, host David Carothers and Warren Cleveland of Captive Coalition break down the fundamentals of captive insurance. This episode is designed to give agents the foundational knowledge needed to confidently discuss captives with clients. Warren demystifies the core concept, explains the different models, and provides a critical warning against the misused 831(b) tax election. They also tackle common misconceptions about size

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52:49

From Cold Calls to Carpool Closers with Ema Roloff

Power Producers Podcast ·

2025/09/03

In this episode of the Power Producers Podcast, host David Carothers sits down with Ema Roloff of Roloff Consulting for a deep dive into modern digital marketing for the insurance industry. They discuss the critical shift from traditional sales tactics to building trust through educational content, a strategy Ema calls the “Favorite Teacher Framework.” The conversation tackles the biggest hurdles for agents to talk about and lack of time—and offers practical solutions for creating a sustainable

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20:17

The Captive Conversation Part 2

Power Producers Podcast ·

2025/08/29

In this second episode of our four-part series on Power Producers Shop Talk, host David Carothers is joined again by Warren Cleveland of Captive Coalition. They dive deep into the three primary mental roadblocks that prevent agents from successfully presenting captive insurance solutions to their clients. The conversation quickly evolves into a powerful critique of flawed commission models, with David making a compelling case for a fee-based compensation structure that aligns an agent's success

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48:33

Driving Business through Curious Leadership with Jon...

Power Producers Podcast ·

2025/08/27

In this episode of the Power Producers Podcast, David Carothers joined by Jon Bassford, author of the insightful book, "The Curious Leader," to discuss the transformative power of curiosity in leadership, sales, and personal growth. We explore how an inquisitive mindset fuels innovation, the crucial distinction between a salesperson and a true consultant, and the flaws within the insurance industry's compensation models. The conversation also touches on the parallels between endurance challenges

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24:18

The Captive Conversation Part 1

Power Producers Podcast ·

2025/08/22

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57:13

Resiliency of Reaction with Alexander Dopazo

Power Producers Podcast ·

2025/08/20

In this episode of the Power Producers Podcast, host David Carothers is joined by one of his favorite content creators in the industry, Alexander Dopazo of Dopazo & Associates Insurance. They tackle the challenges of the brutal Florida insurance market, which Alexander describes as a 20-year hard market. The conversation centers on the crucial themes of resiliency and homeowner accountability, exploring why agents must educate clients on proactive mitigation rather than relying on insurance as a

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