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PODCAST

All It Takes Is A Goal

Jon Acuff is the New York Times bestselling author of ten books, including his most recent, All it Takes is a Goal.Published in dozens of languages, his work is both critically acclaimed and adored by readers. When he"s not writing, Acuff can be found on a stage, as one of INC"s Top 100 Leadership Speakers. He"s spoken to hundreds of thousands of people at conferences, colleges and companies around the world including FedEx, Range Rover, Microsoft, Chick-fil-A, and Comedy Central. Known for his

education self-improvement

All Episodes

15:25

ATG 277 | The Napkin That Changed My Life: Why You're...

All It Takes Is A Goal ·

2026/04/13

A creative director once drew something on a napkin that completely changed how I saw my own limitations. His name was Ted, and he showed me why I was so unhappy at 26, stuck in my fifth job in six years, and dangerously close to needing a sixth. The illustration he drew explained why it's so difficult to create something remarkable when you're trapped inside such a small, constricted world. In this episode, I'm sharing that story and asking you a challenging question: Where have you drawn th...

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15:50

ATG 276 | The Real Reason You Procrastinate (It's Not...

All It Takes Is A Goal ·

2026/04/06

Ask 100,000 people why they procrastinate and you'll get five common answers: task, time, history, fear, and ego. Maybe the project feels overwhelming. Maybe you don't have enough time. Maybe procrastination paid off in college when you still got an A on that all-nighter paper. Maybe you're afraid it won't be perfect, or maybe your ego says "I shouldn't have to do this." All valid reasons, right? Wrong. There's actually only one true reason people procrastinate, and when you hear it, you're g...

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19:32

ATG 275 | What Are You Waiting For? The Question That...

All It Takes Is A Goal ·

2026/03/30

I spent two years preparing to write my first book. You know what finally got it done? Writing one terrible page on a Tuesday afternoon in a Burger King. For years, I sang Colin Hay's "Waiting for My Real Life to Begin" hundreds of times while stuck in Nashville traffic, living in complete quicksand. Then in 2013, I started my own company and lost all my support systems overnight. I had one employee, and that employee was terrible. It was me. In this episode, I'm sharing the embarrassing situ...

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93:34

ATG 274 | From $250 Tuesday Nights to The Tonight...

All It Takes Is A Goal ·

2026/03/23

What happens when two guys who've known each other for 13 years sit down to talk about the weird journey of chasing dreams? In this conversation with comedian John Crist, we get into the stuff nobody talks about: the Excel spreadsheet he keeps of every show he's ever done (including whether he got a standing ovation), why he still sleeps in his car at gas stations with his handgun in the cup holder, and the one joke about the Confederacy he's been trying to crack for six years. We also dive i...

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17:27

ATG 273 | Starting is Fun, But the Future Belongs to...

All It Takes Is A Goal ·

2026/03/16

This is the grand finale of our five episode arc about soundtracks, and today I'm pulling three random cards from my original Soundtracks deck to break down what they mean and how they can help you. We're talking about why starting is exciting but finishing is where the magic happens (spoiler: 92% of New Year's resolutions fail because everyone starts but only 8% finish), why feeling uncomfortable is actually a good sign that you're growing, and why the world will never be changed by the thin...

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18:48

ATG 272 | 3 Soundtracks Every Parent with Teens Needs...

All It Takes Is A Goal ·

2026/03/09

Trying to have a conversation with your teenager? You ask how their day was and get "fine." You ask who was at the party and get "no one." You ask what they're doing and get "nothing." Sound familiar? In this episode, I'm sharing three powerful soundtracks from our Parents and Teens card deck that will help you start real conversations with your teenager. These aren't hypothetical parenting tips. I raised two teenagers, and these are straight from my own dinner table. You'll discover why "if ...

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17:01

ATG 271 | You Don't Have to Be the Smartest Person in...

All It Takes Is A Goal ·

2026/03/02

Being an entrepreneur is challenging, which is why you need the right mindset soundtracks. In this episode, I'm sharing three powerful soundtracks from my entrepreneur card deck that will help you build and scale your business. You'll discover why relationships get you the first opportunity but skills get you the second (and why you need both), how to balance the optimism required for dreaming with the realism needed for planning, and why you don't have to be the smartest person in the room i...

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20:06

ATG 270 | Family Shows Up: 3 Soundtracks Every Parent...

All It Takes Is A Goal ·

2026/02/24

Welcome to part two of our five part series on soundtracks! This episode is specifically for parents with kids. I'm pulling three random soundtracks from our Parents with Kids card deck and breaking down why they matter. You'll discover why you can fast forward childhood but you can't rewind it (and what that means for decisions like when to give your kid a phone), why tired beats regretful (a soundtrack my daughter taught me when she studied abroad in London), and why family shows up (even w...

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18:46

ATG 269 | Crisis Magnifies Kindness: 3 Soundtracks...

All It Takes Is A Goal ·

2026/02/16

What if three simple phrases could transform your relationship? In this episode, I'm kicking off a brand new five part series on soundtracks by diving into the couples deck. I'm pulling three cards at random and breaking down why these soundtracks matter for your marriage or relationship. You'll discover why every good relationship costs the same exact thing (hint: it's not money), why you should never, ever ask your spouse to be your accountability partner (seriously, change that setup right...

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63:11

ATG 268: From Scrap to Steel: How to Turn Wasted Work...

All It Takes Is A Goal ·

2026/02/09

81% of people work after dinner, drowning in back to back Zoom meetings where they doodle under the table, only to do real work at night. Sound familiar? In this episode, I sit down with Juliet Funt, author and consultant who helps companies turn scrap time into steel, transforming low value work into high purpose, innovative time. We dive into the signs of toxic culture, why anxious deference to the CEO is a red flag, and how to spot when you're stuck in an unhealthy organization. Juliet sha...

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48:11

ATG 267: We Wanted to Love Coming to Work Every Day:...

All It Takes Is A Goal ·

2026/02/02

Patrick Lencioni built a multimillion-dollar business, sold 10 million books, and became one of the most influential leadership voices in the world. But here's what you might not know: he never had a five-year plan, turned down opportunities to scale, and prioritized loving his work over maximizing revenue. In this episode, Pat shares the behind-the-scenes story of building The Table Group, why he kept his team at just 15 full-time employees while empowering thousands of consultants, and how ...

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69:00

ATG 266: The Algorithm Is Retraining Your Mind (And...

All It Takes Is A Goal ·

2026/01/26

Why can't leaders win anymore? No matter what you say, someone's upset. In this conversation with Carey Nieuwhof, host of one of today's most influential leadership podcasts, we unpack why 49 hours a week on our phones has created 100 different experiences in a room of 100 people. From the woman who won't use plastic cutlery to why your weird uncle believes conspiracy theories, we explore how discipleship by algorithm is fragmenting society. We also talk about the false immediacy of social me...

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44:18

ATG 265: The Algorithm Doesn't Care If They Love You...

All It Takes Is A Goal ·

2026/01/19

What happens when you set a goal for 20,000 followers in six months and hit half a million instead? Caitlin Campbell built a seven-figure coffee business in the public eye, navigating viral videos, negative comments, and sudden fame along the way. In this episode, Caitlin shares how she went from youth pastor to coffee entrepreneur, why video 2000 was the one that changed everything, and the mindset shift that helped her turn trolls into traction. We dive into the reality of building a busine...

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75:11

ATG 264: Hope Is an Act of Open Rebellion: Why...

All It Takes Is A Goal ·

2026/01/12

What if everything you thought about optimism was wrong? In this episode, I sit down with Dr. Michael Gervais, high-performance psychologist who's worked with the Seattle Seahawks, Felix Baumgartner, and world-class performers across every field. We dive deep into why optimism isn't naive positivity but the ground zero of mental toughness, how Felix overcame crippling claustrophobia to jump from 130,000 feet, and why every world's best performer Michael has worked with is fundamentally optimi...

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66:17

ATG 263: The Hyper-Optimizer's Trap with Dr. James...

All It Takes Is A Goal ·

2026/01/05

Dr. James Hewitt spent years teaching Fortune 500 companies and Formula One teams how to optimize performance—while ignoring his own advice. Then he found a lump in the shower. In this fascinating conversation, James shares how a late-30s cancer diagnosis forced him to confront a hard truth: he wasn't superhuman. We dive deep into the science of human performance, from why heart rate variability matters more than sleep tracking to how your mindset about stress can fundamentally alter your phy...

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15:18

ATG 262: 50 by 50: The Final 27 Lessons I Learned by...

All It Takes Is A Goal ·

2025/12/29

This is it—the final installment of my 50 by 50 series. I've spent four episodes breaking down 50 lessons I learned in my first half-century on this planet (yes, I said half-century). In this episode, I'm covering the final 27 lessons, from "dream big, start small" to why you need at least one Cajun friend. You'll discover why your richest-looking friends might be your poorest, why you should buy an alarm clock and leave your phone in the kitchen, why the opportunity that will change your lif...

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17:53

ATG 261: 50 Things That Took Me 50 Years to Learn:...

All It Takes Is A Goal ·

2025/12/22

I just turned 50, and milestone birthdays make me reflective. Here's what I realized: I liked my 40s way more than my 30s. I'm happier, in better shape, more connected relationally, accomplishing more goals, but taking more vacation. Why? What did I do in my 40s that made it the best decade of my life? In this episode, I'm sharing the first 25 lessons from my list of 50 things that took me 50 years to learn. From "everyone should write at least one book" to "your phone is a casino that runs o...

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17:14

ATG 260: 4 (more) Lessons It Took Me 50 Years to...

All It Takes Is A Goal ·

2025/12/15

I just turned 50, and I've learned some things the hard way. In this episode, I'm sharing four more life lessons that took me half a century to figure out—lessons I wish I could tell my 30-year-old self. You'll discover why successful people are time machines who can shave years off your journey, why anxiety isn't something to fix but something to redeploy (this one changed everything for me), and why there's money on the ground everywhere if you're willing to pick it up. I'll also tell you w...

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18:39

ATG 259: 5 Lessons It Took Me 50 Years to Learn (And...

All It Takes Is A Goal ·

2025/12/08

I'm turning 50 on December 19 (presents welcome), and as I approach the half-century mark, I've been reflecting on the lessons that have meant the most to me. When you're in your 20s, you don't have hard-fought wisdom, but at 50, there's no denying you've been around the block a few times. In this episode, I'm sharing the first five of ten life-changing lessons: how your thought life becomes your life life, why you reap what you sow (and how that's made me write 12 books), why a naturally neg...

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20:18

Gift Guide 2025: 11 Hidden Gems You Won't Find...

All It Takes Is A Goal ·

2025/12/01

Don't know what to get for that person who has it all? I've got you covered. This year's Try This Gift Guide features 11 items the Acuff house absolutely loved or made in 2025—from the card game that teaches you everything about a person (SkyJo) to the weighted backpack that's making me look ridiculously in shape (GoRuck), to the brand-new Soundtracks Card Decks that are the perfect stocking stuffer. You'll also discover the best calendar ever made (yes, I'm biased), customized luggage tags t...

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111 results

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