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PODCAST

The Sales Circle | With Rob Spence

Paragon Creative Studios

Welcome to The Sales Circle—the ultimate podcast for sales professionals and anyone eager to master the art of selling! Hosted by internationally renowned sales trainer, coach and author, Rob Spence, our weekly episodes are packed with actionable insights, practical strategies, and motivational stories to help you take your sales game to the next level!Every Thursday, we bring you exclusive interviews with top sales experts, first-hand lessons from industry leaders, and powerful sales training

business entrepreneurship

All Episodes

28:22

How To Sell Effectively From Home

The Sales Circle | With Rob Spence ·

2025/12/04

Season 2 | Episode 60 | How to Sell Effectively From HomeSelling from home is no longer a temporary solution — it’s a core part of the modern sales landscape. As virtual selling becomes the norm, reps and leaders alike must learn how to build meaningful relationships, run high-impact meetings, and maintain productivity without ever stepping into an office.In this episode, we dive into what it really takes to sell effectively in a remote-first world. From creating a professional home setup to

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27:05

Adapting to Change: Building an Agile Sales Team for...

The Sales Circle | With Rob Spence ·

2025/11/27

Season 2 | Episode 58 | Adapting to Change: Building an Agile Sales Team for 2025 and BeyondChange has always been a constant in sales — but the pace we’re experiencing now is unprecedented. New technologies, shifting buyer expectations, evolving market pressures, and rapid organisational transformation are redefining what it means to be a successful seller. To thrive in 2025 and beyond, sales teams must move faster, stay flexible, and build a culture that embraces change rather than resists it.In

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26:09

Overcoming Sales Challenges: Prospecting and Lead...

The Sales Circle | With Rob Spence ·

2025/11/20

Season 2 | Episode 57 | Overcoming Sales Challenges: Prospecting and Lead Qualification in the AI EraProspecting has never been easy — and in today’s evolving sales landscape, it’s becoming even more complex. With buyers bombarded by outreach and decision-making cycles growing longer, sellers must adapt fast. The good news? AI is transforming the way we identify, engage, and qualify leads, helping modern sellers break through the noise with greater accuracy and efficiency.In this episode, we dig

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25:21

Value-Based Selling: Why Focusing on Customer Value...

The Sales Circle | With Rob Spence ·

2025/11/13

Season 2 | Episode 57 | Value-Based Selling: Why Focusing on Customer Value is Key to Closing DealsIn a world where buyers are more informed and discerning than ever, selling on features and price alone just doesn’t cut it. Modern customers want to understand how your solution creates real value for their business — and that’s where value-based selling comes in.In this episode, we dive deep into the mindset and methods behind value-based selling — a proven approach that shifts the focus from what

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25:33

Hyper-Personalisation: Tailoring Your Sales Approach...

The Sales Circle | With Rob Spence ·

2025/11/06

Season 2 | Episode 56 | Hyper-Personalisation: Tailoring Your Sales Approach for Maximum ImpactIn today’s crowded marketplace, a one-size-fits-all approach no longer cuts it. Buyers expect experiences that speak directly to their unique needs, goals, and challenges — and that’s where hyper-personalisation comes in.In this episode, we explore how leading B2B sellers are using data, insights, and technology to deliver deeply tailored, value-driven interactions at every stage of the buyer journey. From

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26:16

The Future of B2B Sales

The Sales Circle | With Rob Spence ·

2025/10/30

Season 2 | Episode 55 | The Future of B2B Sales: Embracing Digital and Remote Selling StrategiesThe world of B2B sales is changing — fast. In this episode, we’re looking ahead at what it really takes to succeed in an increasingly digital, remote, and tech-driven sales landscape.From AI tools to virtual pitches, the modern buyer’s journey has evolved — and so must we. But while the tools are changing, the fundamentals of trust, connection, and value remain more important than ever.We’ll unpack the

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28:21

What Being A Naked Butler Taught Me About Sales

The Sales Circle | With Rob Spence ·

2025/10/23

Season 2 | Episode 54 | What Being a Naked Butler Taught Me About SalesYep, you read that right. This week we’re getting very real about confidence, connection, and closing deals… all through the unexpected lessons learned from working as a naked butler.Sales isn’t just about scripts and systems, it’s about presence, people, and performance.In this episode, we dive into the surprising parallels between hospitality, vulnerability, and high-level selling — and why your most authentic self is often

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30:39

How To Get Your Dream Sales Job

The Sales Circle | With Rob Spence ·

2025/10/16

Season 2 | Episode 53 | How to Get Your Dream Sales JobYou’ve got the ambition, the drive, and the hunger to sell — now it’s time to land the role that lets you do your best work.In this week’s episode, we’re diving deep into the strategies, tools, and mindset shifts that will help you not just get a sales job — but the sales job you actually want. Whether you’re just breaking into the industry or looking to level up into a more senior or specialised role, this episode will help you stand out and

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26:44

The Most Important Step In The Sales Process

The Sales Circle | With Rob Spence ·

2025/10/09

Season 2 | Episode 52 | The Most Important Step in the Sales ProcessYou’ve done the research, built the relationship, delivered the pitch, and handled objections — now it’s time for the step that makes it all worth it: closing the deal.In this week’s episode, we’re zeroing in on what many consider the most crucial (and often most nerve-wracking) part of the sales process. It’s where momentum can either turn into revenue or vanish in a blink.Whether you're a seasoned closer or still finding your

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25:00

Your Worst Sales Stories

The Sales Circle | With Rob Spence ·

2025/10/02

Season 2 | Episode 51 | Your WORST Sales Stories Every salesperson has that story - the one that makes you cringe, laugh, or want to crawl under a desk. Whether it’s a deal gone sideways, a prospect from hell, or a moment you just completely blew it… you’re not alone.In this week’s episode, we’re diving into the worst sales stories submitted by you. These tales are raw, real, and absolutely relatable. Each one holds a powerful lesson.We'll be breaking down what went wrong, what we can learn, and how

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32:33

The Top 10 Sales Books EVERYONE Should Own

The Sales Circle | With Rob Spence ·

2025/09/24

Season 2 | Episode 49 | Top 10 Sales Books Everyone Should ReadIf you want to level up your sales game, one of the best places to start is with the right books. The wisdom, strategies, and mindset shifts packed into just a few pages can completely transform the way you sell.In this week’s episode, we’re diving into the Top 10 Sales Books that every sales professional should read — whether you’re just getting started or have years of experience under your belt.These books have shaped the way I sell,

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28:16

The Best Cold Call Openers

The Sales Circle | With Rob Spence ·

2025/09/18

Season 2 | Episode 48 | My Best Cold Call OpenersCold calling is one of the toughest, but most rewarding, parts of sales. And it all starts with the opener.In this week’s episode, we’re diving deep into the cold call openers that have actually worked. The real-life techniques that have helped break the ice, spark interest, and open doors that seemed firmly shut.Whether you’re new to cold calling or looking to refine your pitch, this episode is full of tested tips and insights that will help you

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27:48

My First Ever Sale

The Sales Circle | With Rob Spence ·

2025/09/11

Season 2 | Episode 47 | My First Ever SaleEvery sales journey starts somewhere, and no one forgets their first ever sale.In this week’s episode, we're taking a trip down memory lane to unpack the lessons, emotions, and surprises that come with that all-important first win in sales.Whether you’re chasing your very first deal or reminiscing about where it all began, this episode is packed with insights that remind us just how powerful (and sometimes messy!) the early days of sales can be.In this

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28:03

The Best Manners For Sales People

The Sales Circle | With Rob Spence ·

2025/09/04

Season 2 | Episode 46 | The Best Manners for SalespeopleSales isn't just about what you say - it's how you say it, how you listen, and how you treat people throughout the entire process.In this week's episode of The Sales Circle, we're exploring the often-overlooked power of manners, etiquette, and professionalism in sales. Whether you're new to sales or looking to refine your client interactions, you'll discover how simple shifts in your behaviour can lead to stronger relationships, greater trust,

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28:52

How To Sell As Introvert

The Sales Circle | With Rob Spence ·

2025/08/28

Season 2 | Episode 45 | How to Sell as an IntrovertThink you need to be loud, outgoing, and ultra-charismatic to succeed in sales? Think again. In this weeks episode of The Sales Circle, we’re diving deep into how introverts can thrive in sales, by leaning into their natural strengths rather than fighting against them.Whether you’re an introvert yourself or leading a team of quieter sellers, you’ll walk away with practical strategies, mindset shifts, and confidence to sell your way.In this

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26:48

Sales Q&A

The Sales Circle | With Rob Spence ·

2025/08/21

Season 2 | Episode 44 | Sales Q&A: Your Burning Sales Questions AnsweredIn this special Q&A episode, we’re flipping the script and answering your most pressing sales questions. Wether you’re stuck on objection handling, struggling to close, or just want real-world insight, this episode is packed with tactical advice, mindset shifts, and sales wisdom you can apply immediately.No fluff. No filler. Just real answers to real questions.In this episode:How to overcome common objections without

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26:53

Forget B2B, Forget B2C, Focus on H2H

The Sales Circle | With Rob Spence ·

2025/08/14

Season 2 | Episode 43 | Forget B2B, Forget B2C, Focus on H2HIn a world filled with automation, AI, and templated outreach, it’s easy to forget one essential truth: people buy from people. That’s the heartbeat of Human to Human Selling.In this episode, we dig deep into what it really means to connect authentically in sale, beyond the scripts, tech, and beyond the buzzwords. Whether you're B2B or B2C, it is all about selling to Humans.In this episode:Why authenticity matters more than ever in modern

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27:55

Should we leave a voicemail?

The Sales Circle | With Rob Spence ·

2025/08/07

Season 2 | Episode 43 | Should We Leave a Voicemail?In a world of instant messaging and automated follow-ups, the humble voicemail often gets overlooked. But when done right, a voicemail can be a powerful tool.In this episode, we unpack the strategies behind leaving voicemails that actually get callbacks - and drive conversations forward. Whether you're following up on a cold call, reconnecting with a prospect, or just trying to stand out from the crowd, knowing what to say (and how to say it)

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28:30

Sales Book Review: How to Win Friends and Influence...

The Sales Circle | With Rob Spence ·

2025/07/31

Season 2 | Episode 42 | Sales Book Review: How to Win Friends and Influence PeopleBefore there were CRMs and AI-powered outreach tools, there was human connection. In this episode, we dive into one of the most influential sales and communication books of all time: How to Win Friends and Influence People by Dale Carnegie.Published in 1936 but more relevant than ever, this timeless classic reminds us that successful selling starts with building trust, showing genuine interest, and making others feel

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26:43

Why Data isn't the Be-All and End-All

The Sales Circle | With Rob Spence ·

2025/07/24

Season 2 | Episode 41 | Why Data Isn’t the Be-All and End-All in SalesIn a world driven by dashboards, KPIs, and conversion rates, it’s easy to forget: sales is still about people. In this episode, we explore why relying solely on data can hold you back—and how combining insights with intuition, empathy, and human connection can unlock your full sales potential.Yes, data is powerful—but it’s not the whole story. Learn how top performers strike the balance between what the numbers say and what their

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