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PODCAST

The Extraordinary Business Book Club

Alison Jones, publisher and book coach, explores business books from both a writer"s and a reader"s perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.

business books

All Episodes

31:07

Episode 376 - Do Deal with Richard Hoare

The Extraordinary Business Book Club ·

2023/07/24

"When we're talking about Do Deal, we're really talking about the verb of how you deal with people... as an ongoing kind of living thing." Richard Hoare didn't set out to become an expert on negotiation. In fact his first attempt at negotiation, when he was offered a poorly paid first job in the music industry involved, he admits, no negotiation at all. But after a career at the top of legal services in the music industry he's learned a thing or two, and recognized the need for a short,

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40:10

Episode 375 - Semiotics & structure with Rachel Lawes

The Extraordinary Business Book Club ·

2023/07/17

'I'm not going to live to be 10,000 years old, so I'd rather just write material that someone's actually going to use. So top-down writing works for me because it's a very economical way to write." Dr Rachel Lawes is the world's leading expert in semiotics and its application in the realm of marketing. (If you have no idea what that means, don't worry: I asked her for the 'explain-it-like-I'm-five' introduction and she did it brilliantly.) But as well as taking in psychology, human behaviour,

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36:43

Episode 374 - Leader as Healer with Nicholas Janni

The Extraordinary Business Book Club ·

2023/07/10

When your work is about experience - helping people access a different physical and emotional state so that they can reconnect with their embodied, instinctual wisdom - you do it most effectively when you're in the room together. How can you possibly translate that somatic, relational, experiential work into words on a page? That was the challenge facing Nicholas Janni, and he rose to it so impressively that Leader as Healer was named Business Book of the Year 2023 at the recent BBA awards. In this

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29:55

Episode 373 - Rethinking creativity with Dennis Sherwood

The Extraordinary Business Book Club ·

2023/07/03

"What's important about creativity is not novelty, but difference. I want something different from what is happening now, and difference is much easier to discover because difference means different from now." There's a lot of mystique around creativity, but for practical people - people like scientists and engineers - being able to have good new ideas reliably is vitally important in a fast-changing world. Luckily, there's a process for that, and Dennis Sherwood has put it into an award-winning

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43:38

Episode 372 - In the Moment with Neil Mullarkey

The Extraordinary Business Book Club ·

2023/06/26

"It's not thinking on your feet, it's listening on your feet. Yes and, what are you saying? How can I build on that? How can I move in the direction that we are going to go together?" If the thought of trying to be funny at work brings you out in a rash, don't panic: I have it on good authority from Neil Mullarkey that there's no need to dress up as a chicken or do karaoke. And he should know. Co-founder of Europe's top improv troupe, the Comedy Store Players, Neil has spent many years sharing the

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26:01

Episode 371 - Conscious Inclusion with Catherine Garrod

The Extraordinary Business Book Club ·

2023/06/19

Catherine Garrod led Sky to become the most inclusive employer in the UK. Her message is clear: if you're not consciously including everyone, you're unconsciously excluding someone. And the rewards of conscious inclusion are extraordinary, from employee and customer satisfaction to future-proofing organizations in our ever-evolving world. When it came to publishing her book, Catherine was determined to walk her talk, ensuring both language and design were as accessible as possible. She also reveals

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25:34

Episode 370 - The agony and the ecstasy

The Extraordinary Business Book Club ·

2023/06/12

No, not the Michelangelo biography by Irving Stone, but the highs and lows of the maddening, marvellous process of writing a business book. In this best bits episode I pick out the pearls from the last few conversations, and this time the common theme is the pain and pleasure of writing a book, the unrelenting difficulty of it, and the extraordinary joy and meaning it provides. Often all in the same moment. Whether you're agonising over your manuscript or feeling ecstatic about the progress you're

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35:10

Episode 369 - The Leap to Leader with Adam Bryant

The Extraordinary Business Book Club ·

2023/06/05

'Everything at its core has to be one of those three things: a great insight, a great story, or a great practical approach.' Adam Bryant, creator of the New York Times's Corner Office column, has interviewed a LOT of top leaders, but not in the way they expected. He ask them about leadership, rather than strategy, and their own leadership in particular: questions that allow them to articulate answers they haven't seen before. In this fascinating conversation we explore how he's built on this

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36:38

Episode 368 - Centennials with Professor Alex Hill

The Extraordinary Business Book Club ·

2023/05/29

'What you leave behind is what you write... no one talks about the article that changed their life, and they're not read for decades after they've been written. [Books are] foundational.' Working at the intersection of research and application, Professor Alex Hill has learned that it's not enough to have the 'Ta Dah' moment - you then need to have a good answer to the 'So What?' question. In this thoughtful conversation we talk about the principles of organizations that endure, the importance of

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35:03

Episode 367 - The Solutionists with Solitaire Townsend

The Extraordinary Business Book Club ·

2023/05/22

'A book is a job title that stays with you for life. I will forever be author of The Solutionists... This is your long tail. This is how you remain having influence in the world over time.' If you ever feel like the problems of the world are overwhelming and that you are powerless against the injustice, apathy, greed and prejudice out there, this is the conversation you need to listen to. Solitaire Townsend is a solutionist par excellence, and she empowers other people to become solutionists too, no

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41:08

Episode 366 - My Back Pages with Richard Charkin

The Extraordinary Business Book Club ·

2023/05/15

Publishing as an industry has more than its fair share of extraordinary people, but there are few to rival Richard Charkin. Over his 50-year career he's worked in almost every area of publishing from children's book to scientific journals, and has not just witnessed but been instrumental in steering the industry from its gentleman's club background to the hi-tech, diverse, commercially competitive sector it is today. But after decades of senior leadership in major publishing houses, he's just taken

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36:10

Episode 365 - Idea stewardship with Melissa Romo

The Extraordinary Business Book Club ·

2023/05/08

'I thought I was sitting down to write a book. I was not sitting down to write a book. I was sitting down to create idea stewardship. And that's a much bigger exercise.' Melissa Romo is passionate about the opportunity that remote working presents - inclusion, access to talent, quality of life, etc etc. But as a remote worker herself, as well as the leader of a distributed team, she also knows it's not all 'roses and tulips'. Missing from all the discussion of remote work she was hearing was the

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33:09

Episode 364 - Smart Career Moves with Susan Doering

The Extraordinary Business Book Club ·

2023/05/01

Really recognize who your audience is... [and] parcel up the pieces, the topics, the themes according to their needs. Not according to what I know, but what they need to know.' Susan Doering's career progression mirrored that of many women: a successful early career, derailed by childcare commitments and domestic expectations, followed by a period of 'happenstance' - doing jobs as she was asked, discovering her own skills, and starting to build her confidence and qualifications along the way, until

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30:01

Episode 363 - But Are You Alive? with Eloise Skinner

The Extraordinary Business Book Club ·

2023/04/24

'I have worked with a coach in the past who used to tell me things that have been very helpful, like it is your responsibility to the book to try and communicate its concepts out there, if you believe it is that helpful, you need to be sharing it with people. These are the things that I repeat to myself every day as I prepare to post one thing on Instagram.' Writing a book means marketing a book, and marketing a book means becoming visible as an author. And that isn't always easy, even when you have

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37:23

Episode 362 - Pay the Price with Steven Adjei

The Extraordinary Business Book Club ·

2023/04/17

'A lot of writers tend to shy away from the gritty parts of [entrepreneurship], the pain parts, the price part. I thought, Why not, I'm going to go for it. So I did.' If you're an entrepreneur, you'll know about the price that you pay each day to sustain your enterprise: sometimes gladly, sometimes reluctantly, sometimes without even realising it. And you'll also know about the pain that's often involved. But did you realize that there are different types of pain, and that they demand different

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37:40

Episode 361 - Tame Your Tiger with Catherine Erdly

The Extraordinary Business Book Club ·

2023/04/03

When you run a small business - especially a retail business - it can feel very much as if a tiger has not just come to tea, but moved in. It's always hungry, often unpredictable, and it makes you feel a little, well, nervous. Luckily, Catherine Erdly is an expert in taming tigers, and in this week's conversation she shares with me some of the ways in which she helps small retail businesses do the same (and why that matters for everyone). We also talk about why the tiger is such a powerful

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30:29

Episode 360 - Leaning in

The Extraordinary Business Book Club ·

2023/03/27

In a world where so many opt to lean back - to disengage, scroll the feed, consume and comment rather than create, plug into the playlist rather than connect - here's a rousing call to lean in to the work that matters. As a colleague, a leader, a writer and a reader, what does it mean to lean in, and how do we keep ourselves from leaning in so far that we end up falling over? Hear from: Professor Lucy Easthope on leaning in to disaster and difficult feelings Dr Deb Mashek on real engagement and

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38:19

Episode 359 - Gloves Off with Liam Black

The Extraordinary Business Book Club ·

2023/03/20

'You need a higher level of challenge and truth telling if you have set the bar high for yourself and your organization.' Liam Black has become known as the 'gloves-off mentor' for his no-nonsense, straight-talking way of supporting social entrepreneurs and purpose-driven leaders. When the work you do matters so much to people's lives, it can be hard to see situations objectively, or to keep any kind of work/life balance. But capturing that voice in a book isn't easy. In this characteristically

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34:00

Episode 358 - Staying the Distance with Catherine Baker

The Extraordinary Business Book Club ·

2023/03/13

'We've all been missing a trick, because sport has been showing us day in, day out, not just how to improve, perform and achieve, but how to do so on a sustained basis, in a way that ensures that we can consistently deliver results when it matters.' Catherine Baker qualified as a tennis coach before she qualified as a lawyer, and throughout her career has been fascinated by the interconnectedness of sporting and professional excellence. In her new book Staying the Distance, though, she argues that

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24:42

Episode 357 - Top Tips from the IPG Spring Conference

The Extraordinary Business Book Club ·

2023/03/06

The Independent Publishers' Guild annual Spring Conference is one of the highlights of the year for the book industry. I seized the opportunity to speak to six movers and shakers in the world of books to put to them the questions that you'd have asked if you'd only had the chance. You're welcome. Discover: How to find out EVERYTHING you could possibly want to know about getting published with Alysoun Owen, editor of the Writers' and Artists' Yearbook; A better way to buy books online if you

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