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PODCAST

The Level 10 Contractor Daily Podcast

Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.

business marketing

All Episodes

27:54

2148: Topic Showcase: Radio and TV

The Level 10 Contractor Daily Podcast ·

2025/07/26

Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor’s ENTIRE podcast run. Here, we tackle a topic many contractors shy away from, usually because they believe they’re too small-time for it or they’re frightened how difficult it can be to track results. Some think it’s just too expensive. What are we talking about? Radio and Television Advertising. Dominating the airwaves… of at least the patch you service.

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17:57

2147: Random Friday: Amazon Returns At Kohl's,...

The Level 10 Contractor Daily Podcast ·

2025/07/25

It’s time for Random Friday… that’s when Rich pulls out his notepad and talks about all the little bits and pieces of things that don’t really warrant an entire podcast episode, but are still worth talking about. Today Rich talks about Amazon accepting returns at Kohl’s stores, getting aggressive with lead generation, two similar roofing companies that have totally different identities, a client who’s quitting, and blog posts to help clients understand why your prices are higher.

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55:09

2146: TBT - Publicity Stunts

The Level 10 Contractor Daily Podcast ·

2025/07/24

It’s another Throwback Thursday, where we dig into the vault and find gold from days gone by. Today we’re going clear back to 2012 for a webinar Rich did about creating publicity stunts. Which by the way, makes it official--Rich has now covered every imaginable marketing topic on this podcast… you’re welcome! This podcast is both fun and thought provoking… there is definitely something in here that you can use in your business… whether it’s a challenge, a giveaway, or a raw spectacle… you’re going

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41:07

2145 - A Plan for Getting From $6M to $20M

The Level 10 Contractor Daily Podcast ·

2025/07/23

What does it take to grow your company to twenty million dollars? That’s the question this HVAC company had for Rich when they called to pick his brain about creating a new marketing plan. Listen as Rich walks them, step by step, through what they SHOULD be doing to get where they are trying to go. As you can imagine, it starts with an Identity, which then gets infused into a website, SEO, and advertising. This is a really good, straightforward discussion… lots of clarity, easy to understand.

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21:01

2144: Keys to Massive Growth

The Level 10 Contractor Daily Podcast ·

2025/07/22

Everybody wants to grow their company, right? Of course! But what if you want to massively grow your company--not from $3 to $10 million… but from 30 to 50 million… and then to 300 million and beyond? For a lot of contractors, those kinds of numbers can seem unrealistic and not necessarily even desirable. But they are doable… as you will hear Rich discuss on this podcast, Keys to Massive Growth.

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31:13

2143 - 5 Ways to Create Customer Case Studies

The Level 10 Contractor Daily Podcast ·

2025/07/21

Struggling to create compelling customer case studies that actually convert prospects into paying customers? You're about to discover the exact 5-step system that's generating millions in revenue for home improvement contractors across the country. Most contractors think case studies are just glorified before-and-after photos. Dead wrong. The most successful contractors use case studies as their secret weapon to build unshakeable trust, demolish buyer objections, and turn website visitors into

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22:17

2142: Sunday Podcast: 31 Causes of Failure According...

The Level 10 Contractor Daily Podcast ·

2025/07/20

It’s another Sunday podcast, and as you know, this is where Rich turns to subjects more in the realm of spirituality and self improvement.

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29:51

2141: Topic Showcase: Superior Forces

The Level 10 Contractor Daily Podcast ·

2025/07/19

Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor’s ENTIRE podcast run. Here, we discuss the importance of winning the marketing battle…. and specifically marshaling superior forces at EVERY point of contact to ensure that victory. What does victory look like? Eyeballs converting into leads converting into sales. The best strategy to conquer your marketplace is to make sure you are in front of your prospect saying exactly

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41:25

2140: Squeeze 10X More Efficiency & Effectiveness Out...

The Level 10 Contractor Daily Podcast ·

2025/07/18

Most contractors are sitting on goldmines of untapped potential - paying for software they barely use, missing leads because of slow response times, and drowning in $20/hour tasks while making $200K+ decisions. This episode will blow your mind with how much money you're leaving on the table. Chris Diroll from SMA Support Services reveals the hidden efficiency killers destroying your ROI - and shows you exactly how to fix them with a game-changing team structure that eliminates the biggest problem

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28:13

2139: TBT - Marketing Quick Picks, Part 2

The Level 10 Contractor Daily Podcast ·

2025/07/17

It’s another Throwback Thursday, where we dig into the vault and find gold from days gone by. Here is Part TWO of a 2014 webinar Rich did called “Marketing Quick Picks.” Last week was part 1… if you missed that, Rich covered hunting vs. farming, getting backlinks for SEO, and using soft language in sales environments. Part 2’s topics include design tips, creative videos, jingle logos, and vanity phone numbers.

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11:47

2138: Positioning Yourself as an Expert

The Level 10 Contractor Daily Podcast ·

2025/07/16

Rich has a fun little episode for you about making yourself an expert to the marketplace… which can be done on TV and radio… or for the less adventurous, on your own website and social media feeds. Learn how becoming a consumer advocate will capture more leads and increase your sales.

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36:06

2137: How to Finally Crack The Code on Lead Aggregators

The Level 10 Contractor Daily Podcast ·

2025/07/15

In this eye-opening episode of Level 10 Contractor Daily Podcast, host Rich Harshaw sits down with Jason Schnulle, Senior Business Development Manager at Networx Enterprise Pro, to crack the code on lead aggregation once and for all. If you've ever wondered whether buying leads from aggregators is worth the investment – or if you've been burned before and want to know what actually works – this conversation will change everything.

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14:51

2136: 5 Ways to Convert More Leads To Appointments

The Level 10 Contractor Daily Podcast ·

2025/07/14

Another Monday means it’s time for another installment of our “5 Ways To Monday” series… This episode is about one of those little things that SEEMS insignificant, and that you almost never think about… but can make a huge difference in your business. Rich is here today to give you some ideas on how to convert more of your appointments into leads. How big of a problem is this--you might be surprised.

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32:12

2135: Righteous Anger? A Closer Look at Jesus and the...

The Level 10 Contractor Daily Podcast ·

2025/07/13

It's another Sunday podcast, and as you know, this is where Rich turns to subjects more in the realm of spirituality and self improvement.

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33:05

2134: Topic Showcase: Social Media

The Level 10 Contractor Daily Podcast ·

2025/07/12

Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor·s ENTIRE podcast run. This week, we dive into social media and learn why Facebook is the champ.

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37:45

2133: An Instant-Quoting Tool That's Increases Leads...

The Level 10 Contractor Daily Podcast ·

2025/07/11

Are you LOSING customers before they even call you? 🚨 If you're not giving instant pricing on your contractor website, you're literally watching money walk out the door to your competitors! In this game-changing episode, I sit down with Austin Rosenbaum, CEO of DemandIQ, to reveal how contractors are DOUBLING their lead conversion rates (yes, you read that right - from 1.7% to 3%!) by giving customers what they actually want: instant ballpark pricing estimates. This isn't just another

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28:50

2132: TBT - Marketing Quick Picks, Part 1

The Level 10 Contractor Daily Podcast ·

2025/07/10

It’s another Throwback Thursday, where we dig into the vault and find gold from days gone by. This episode is something Rich calls “Marketing Quick Picks,” which is where he bounces from topic to topic, giving you little gold nuggets of marketing wisdom. In this installment, he’ll be covering hunting vs. farming, getting backlinks for SEO, and using soft language in sales environments. Next week we’ll meet back here to finish this webinar where Rich will give design tips, creative videos, jingle

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41:46

2131: Real Consultation: Telling Your Amazing...

The Level 10 Contractor Daily Podcast ·

2025/07/09

Identity is a core concept here at Level 10 Contractor and the key to making your marketing pop and you stand out from the competition. Rich consults a client and helps them define their core principles and identity. Together, they tease out evidence to prove the claims and write Level 10 marketing.

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48:20

2130: A Conversation with the King of Canvassing

The Level 10 Contractor Daily Podcast ·

2025/07/08

This podcast is all about Canvassing. Yes… door knocking. I know, I know… it’s not something you’re really into. But what if there was a way to make it work… I mean, REALLY make it work? Rich interviews Chris Thompson, otherwise known as the canvass king. He’s got a unique approach to door knocking that gets results that are 5 to 10 times BETTER than traditional canvassing. FIVE TO TEN TIMES MORE LEADS! His method works where others fail because he overcomes the biggest problem canvassers face…

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23:39

2129: 5 Ways To Use Text Messaging In Your Business

The Level 10 Contractor Daily Podcast ·

2025/07/07

Another Monday means it’s time for another installment of our “5 Ways To Monday” series… You knew this day was coming--it’s the day when you finally decide to get up to date with marketing technology and get on board with texting. Hey, it’s not just for teenagers anymore. Actually, that was like 15 years ago! Now texting is, without a doubt, the most effective and efficient way to stay in touch with your customers and prospects for your contracting and remodeling business.

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619 results

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