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PODCAST

Marketing Like a Mother

Olivia Radcliffe

A podcast for mom entrepreneurs who want to grow a thriving business while navigating the beautiful chaos of motherhood. Whether you"re squeezing in work during naptime or stealing a few moments of focus while Bluey entertains, this show is here to help you build a business and life you love - without sacrificing your sanity. Each episode features step-by-step strategies, actionable tips, and inspiring guest interviews to help you market smarter, not harder. If you"re asking questions like: - How

business marketing

All Episodes

43:21

2023: Let's Recap

Marketing Like a Mother ·

2023/12/24

This week on the Marketing Like a Mother podcast, we're taking a look back at the year and sharing our honest thoughts on what went well, what didn't and our biggest lessons learned. And since we love this season for reflecting on our businesses we're also sharing some of our favorite prompts to help you look back at how things went for you in your own business 😘 In the episode, we chat about: The biggest lessons learned and how we've grown (in all the ways) over the past year. Some of the more

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39:47

Calm The Overwhelm Of Busy Parenting with Jenna Hermans

Marketing Like a Mother ·

2023/12/17

This week Olivia is talking with Jenna Hermans about: - Addressing the common misconceptions and clichés surrounding self-care. - Discussing the importance of prioritizing self-care basics for overall well-being. - Highlighting the key elements of self-care, including sleep, nutrition, hydration, and movement. - Providing practical tips and suggestions for incorporating self-care into a busy schedule. - Emphasizing the long-term benefits of self-care and how it contributes to a more grounded and

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28:59

Using Branded Merch to Grow Your Business with Amanda...

Marketing Like a Mother ·

2023/12/10

In this podcast episode, Amanda Hofman, the co-founder and CEO of GoToMarket, shares her expertise on creating branded merchandise that is both beautiful and sustainable. She emphasizes the importance of translating a brand's message and values into unique and interesting designs, rather than simply slapping a logo on a product. Amanda also highlights the benefits of print-on-demand services, which eliminate the need for bulk orders and allow for customization in terms of quantity, size, shape, and

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34:03

Leverage social media to grow your email list and...

Marketing Like a Mother ·

2023/12/03

In this episode, Olivia Radcliffe interviews Brittany Verlenich, a content strategist and social media manager. Brittany shares her expertise in helping teacherpreneurs and mompreneurs leverage social media to grow their email lists and increase sales. She emphasizes the importance of understanding the goals of each social media platform and tailoring content to fit those goals. Brittany also discusses the concept of a static feed strategy and how it can be effective for certain types of businesses

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25:40

Taking Your Offers to 2.0 (And Beyond)

Marketing Like a Mother ·

2023/11/26

Michelle Pontvert and Olivia Radcliffe discuss the changes they made to their membership program, the Shiny Squirrel Chaser’s Club and how you can take your own offers from 1.0 to 2.0 status (and beyond).

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10:44

Step 5: Evaluate + Adjust + Move Forward!

Marketing Like a Mother ·

2023/11/24

This is the fifth episode in our 5-part mini-series, 5 Tips for Productively Chasing Shiny Ideas! In this series, we're sharing some simple, easy-to-implement tips for productively chasing shiny ideas in short, easy-to-consume episodes.

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9:49

Step 4: Doing The Doing

Marketing Like a Mother ·

2023/11/23

This is the fourth episode in our 5-part mini-series, 5 Tips for Productively Chasing Shiny Ideas! In this series, we're sharing some simple, easy-to-implement tips for productively chasing shiny ideas in short, easy-to-consume episodes.

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7:22

Step 3: Planning Your Approach

Marketing Like a Mother ·

2023/11/22

This is the third episode in our 5-part mini-series, 5 Tips for Productively Chasing Shiny Ideas! In this series, we're sharing some simple, easy-to-implement tips for productively chasing shiny ideas in short, easy-to-consume episodes.

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4:57

Step 2: Assessing Your Shiny Ideas

Marketing Like a Mother ·

2023/11/21

This is the second episode in our 5-part mini-series, 5 Tips for Productively Chasing Shiny Ideas! In this series, we're sharing some simple, easy-to-implement tips for productively chasing shiny ideas in short, easy-to-consume episodes.

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9:53

Step 1: Acknowledging - And EMBRACING - The Shiny Things

Marketing Like a Mother ·

2023/11/20

This is the first episode in our 5-part mini-series, 5 Tips for Productively Chasing Shiny Ideas! In this series, we're sharing some simple, easy-to-implement tips for productively chasing shiny ideas in short, easy-to-consume episodes.

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29:07

Your Black Friday Survival Guide (As a Consumer AND...

Marketing Like a Mother ·

2023/11/19

Olivia Radcliffe and Michelle Pontvert discuss the ins and outs of Black Friday, both as consumers and as business owners. They share strategies for preparing and shopping during this sales period. They also provide tips for business owners on how to navigate Black Friday promotions and avoid overwhelming their audience. The hosts emphasize the importance of being transparent and clear in marketing and selling, and they announce a special podcast series and deal for their membership, the Shiny

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34:34

Unlocking Your Unique Energy: The Power of Human Design

Marketing Like a Mother ·

2023/11/12

Adriana Keefe, a Human Design Coach and motivational speaker, shares her journey of finding her purpose and teaching high-achieving women how to create harmony in life and business. Human design is a science-meets-spirituality system that reveals your energetic blueprint and helps you live authentically. Adriana explains how understanding your Human Design can impact your day-to-day life, including your relationships and decision-making. She emphasizes the importance of embracing your uniqueness and

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32:29

Using Collaborative Events to Grow Your Business

Marketing Like a Mother ·

2023/11/05

Cat Griffin joins host Michelle Pontvert on the "Marketing Like a Mother" podcast. Cat shares her journey of accidentally entering the business world and her love for organizing events. She discusses the benefits of hosting events, such as audience growth and networking opportunities. Cat advises aspiring event organizers to participate in events first to understand the process and be prepared before applying. She also highlights the importance of making it easy for organizers and recommends

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20:53

Empowering Moms to Build Wealth Through Real Estate...

Marketing Like a Mother ·

2023/10/29

Sarah Miskelly, a successful real estate investor and agent, shares her journey of transitioning from a full-time realtor to focusing on investing and creating passive income opportunities for other women. She emphasizes the importance of aligning your business goals with your priorities as a mom. Sarah offers two options for getting started in real estate investing: actively managing your own properties or investing passively with experienced professionals. She encourages women to educate

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30:23

Automation for Mompreneurs

Marketing Like a Mother ·

2023/10/22

Emma Johnson, a business-success strategist at Emma Johnson And Co., shares her expertise on systems and automation in this episode of the "Marketing Like a Mother" podcast. She emphasizes the importance of managing time effectively and implementing systems and strategies to build a flexible business. Emma encourages listeners to document their daily activities, identify income-producing tasks, and prioritize their time. She also advises creating passive or semi-passive income sources by packaging

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25:18

Social Media Strategies for Busy Mompreneurs

Marketing Like a Mother ·

2023/10/15

Laura Sinclair, a marketing and business mentor for ambitious women and CEO of the LJ Social Agency, joins Olivia Radcliffe on the "Marketing Like a Mother" podcast. They discuss social media strategies for mompreneurs, emphasizing the importance of authenticity and storytelling in content creation. Laura advises focusing on engaging with current followers rather than obsessing over gaining more. She also encourages entrepreneurs to prioritize their safety and offers support for those struggling

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29:34

Authentic Business for Neurodivergent Entrepreneurs

Marketing Like a Mother ·

2023/10/08

Cheryl Woodhouse, founder of Tactile Design Co., shares her expertise in building authentic relationships and sustainable business practices. She emphasizes the importance of putting people first in sales and marketing, and highlights the negative impact of sleazy tactics. Cheryl also discusses her experience as a neurodivergent entrepreneur and how it has shaped her approach to business. She encourages entrepreneurs to prioritize building relationships and being direct in their outreach efforts. To

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40:46

So....who exactly IS Michelle?

Marketing Like a Mother ·

2023/10/01

In this latest episode of Marketing Like a Mother, co-hosts Michelle Pontvert and Olivia Radcliffe are delving into Michelle's background as an entrepreneur and her journey to where she is today. Michelle shares her experience of being let go from her job during maternity leave and her decision to transition from the film industry to starting her own business. She discusses the challenges she faced and the lessons she learned along the way. The conversation also touches on Michelle's experiences

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32:05

So...who exactly IS Olivia?

Marketing Like a Mother ·

2023/09/24

Olivia Radcliffe, co-host of the "Marketing Like A Mother" podcast, is interviewed by co-host Michelle Pontvert in this episode. Olivia shares her journey as a serial entrepreneur and how she transitioned from wellness coaching to focusing on helping female entrepreneurs, particularly moms. She discusses the challenges she faced in the corporate world and the lessons she learned as a mother. Olivia emphasizes the importance of embracing authenticity and setting healthy boundaries. She also talks

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29:06

Tap Into the Power of Podcasting

Marketing Like a Mother ·

2023/09/17

Olivia Radcliffe interviews Jenny Suneson, founder of the Savvy Podcast Agency, on the topic of podcasting for mompreneurs. They discuss how Jenny helps entrepreneurs launch and grow their podcasts, turning listeners into leads. Jenny shares her journey from social media marketing to podcast management and the flexibility it offers for working moms. They also discuss strategies for promoting offers on podcasts and the importance of mindset in podcasting success. The conversation concludes with tips

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