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PODCAST

Becoming Preferred

Michael Vickers

In this informative and practical podcast, Michael and his guests share the latest strategies and tactics to help you become the preferred provider (the emotional favorite) in the markets you serve. The key insights and strategies discussed, come from Michael"s experience working with many of the finest brands in business today and his guest interviews will inspire you, educate you, and give you the tools you need to be successful in today"s turbulent and competitive marketplace.

business entrepreneurship

All Episodes

33:33

Kate DiLeo – Stop Telling Stories and Start Having...

Becoming Preferred ·

2023/11/06

SEASON: 3 EPISODE: 9Episode Overview:Today’s digital economy has turned us into bullish broadcasters. We shout as if we are holding a megaphone in our hands, blasting out a multitude of messages, hoping to catch our prospects’ attention. We are equally inundated with messages that yell right back. All of this noise is in the name of storytelling.Stories don’t compel people to buy, conversations do. And to help us develop and implement a winning brand strategy is International best-selling author,

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32:16

Michele Mariscal – Grief Recovery and Feelings of...

Becoming Preferred ·

2023/10/30

SEASON: 3 EPISODE: 8Episode Overview:Grief is a natural response to loss, and it can have a profound impact on your mental health. Whether it is the loss of a loved one, a job, a relationship, or even a pet, the emotions that accompany grief can be overwhelming and can often lead to mental health challenges.Understanding the connection between grief and mental health is crucial in seeking the help and support needed to navigate through this difficult journey. To help us understand the role of grief

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33:54

Danielle Harward – Creating Compelling Content

Becoming Preferred ·

2023/10/23

SEASON: 3 EPISODE: 7Episode Overview:Ghostwriting is an essential service that has been around for many years. It allows individuals or organizations to produce high-quality content, such as books, articles, speeches, and blogs, without the need for the author to write it themselves.Ghostwriting also helps to ensure that the content is well-written, engaging, and free from errors. It is a valuable service that plays a vital role in business today. If you want to learn all about ghost writing and

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42:39

Alejandro Sanoja – How to Leverage Blogs to Become...

Becoming Preferred ·

2023/10/16

SEASON: 3 EPISODE: 6Episode Overview:In today's competitive marketplace it's essential that professionals communicate their value and expertise with confidence in order to elevate their professional profile, stand out from the crowd, and attract growth opportunities.If you want to learn how to level up your personal branding and get the recognition you deserve, then you are going to get some great insights from my guest who is a professional business positioning expert. Join me now for my

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35:47

Andrew Adeniyi – The Circle of Leadership

Becoming Preferred ·

2023/10/09

SEASON: 3 EPISODE: 5Episode Overview:By intentionally leveraging culture, you can inspire positive action through a compelling mission or vision statement and your core values.Today’s guest is passionate about organizational culture, business strategy, leveraging diversity, equity, and inclusion for competitive advantage and has some great insight on leadership and work culture that can make or break your business. Join me now for my conversation with my guest, Andrew Adeniyi.Guest Bio:Andrew is a

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40:35

Dr Toni Warner – Success Redefined with Satisfaction...

Becoming Preferred ·

2023/10/02

SEASON: 3 EPISODE: 4Episode Overview:Ready to take the steps necessary to find balance and enhance your life? High achieving leaders, professionals and businesses can only make maximum impact without burning out, when they have the qualified guidance and essential framework to optimize their lifestyle and wellness effectively.If you are looking for a step by step roadmap for getting optimized and unstuck, then you are going to enjoy my conversation with best selling author, speaker and high-level

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46:30

Meghann Misiak – Sales Trends and Disruption!

Becoming Preferred ·

2023/09/25

SEASON: 3 EPISODE: 3Episode Overview:Ready to transform your sales team? Ready to shorten your sales cycle and increase your team’s close rates? Want to learn how to bring more value to your sales conversations?Want to get your new salespeople up to speed and crushing quota faster than ever before?Then you are going to enjoy my conversation with sales coach, trainer and strategist, Meghann Misiak.Guest Bio:As a Sales Coach, Trainer, and Strategist, Meghann Misiak is in the business of Sales

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36:59

Renée Marino – Communicate with Confidence

Becoming Preferred ·

2023/09/18

SEASON: 3 EPISODE: 2Episode Overview:Everything begins with communication, so learning to master this skill can open up limitless opportunities. Most people don’t consider themselves good communicators. It’s a fact that deliberate, confident, and results-driven communication is the cornerstone to a successful business, meaningful relationships, and an abundant life.My next guest has made it her obsession to help everyday people master communication with simple processes and tools. If you strive for

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48:29

David Kurkjian – Three Sins of Selling: Don’t Make...

Becoming Preferred ·

2023/09/11

SEASON: 3 EPISODE: 1Episode Overview:In a commoditized and competitive world, buyers have unlimited choices in how they solve their problems. They also have vast information on the internet about those solutions. As a matter of fact, according to recent Gartner research, buyers only spend 17% of their time meeting with sales professionals.What this means is, the ability to communicate unique value for your product or service in early stage selling conversations is critical.With these challenges as a

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43:41

David Owasi – AI Automation Lead Generation

Becoming Preferred ·

2023/09/04

SEASON: 2 EPISODE: 36Episode Overview:The future of marketing, selling and business development is with Artificial Intelligence or AI. My guest, David Owasi, is a seasoned expert in leveraging innovative technologies for lead generation and business development.With a deep understanding of the latest advancements in Artificial Intelligence (AI), David possesses the unique expertise to empower your business to unlock its full potential by harnessing cutting-edge AI tools that can help you automate

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40:24

Alyssa McMasters – How to Process and Make Friends...

Becoming Preferred ·

2023/08/28

SEASON: 2 EPISODE: 35Episode Overview:Confidence is an underrated superpower that can enhance every aspect of job performance, from communication to closing sales.Not protecting that confidence in hard times, grief or self-perceived failure can be devastating. Here to talk about how to process rejection and build confidence is my guest, AlyssaMcMasters.Guest Bio:Alyssa is a certified confidence coach who leverages body neutrality, mindfulness, and evidence-based exercises to guide you toward

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39:45

Anna Lovell-Nesmith – Avoid, Navigate, and Overcome...

Becoming Preferred ·

2023/08/21

SEASON: 2 EPISODE: 34Episode Overview:Struggling with overwhelm, anxiety, depression or exhaustion? Ready to reclaim your emotional, mental and physical health and find joy in your life.Here today to help us avoid, navigate and overcome burnout, without wasting time and energy, is professional burnout specialist, Anna Lovell-Nesmith.Guest Bio:With a 100% success rate, Anna Lovell-Nesmith helps Business Professionals, CPA's, Bookkeepers, and Tax Accountants avoid, navigate, and overcome burnout, and

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36:20

Connie Capiotis – Living Life and Running Your...

Becoming Preferred ·

2023/08/14

SEASON: 2 EPISODE: 33Episode Overview:Today’s marketplace can be challenging for all kinds of reasons, and entrepreneurs and business professionals need to stay focused and engaged.If you’re looking to not only grow your business, but to reclaim more of your time, passion, and find spicy, savory satisfaction in all that you do, then you are going to enjoy my conversation with award-winning consultant, and catalytic growth specialist, Connie Capiotis.Guest Bio:Connie Capiotis is an award winning

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40:07

Jessica Zeitz – Entrepreneurship, Marketing, and Real...

Becoming Preferred ·

2023/08/07

SEASON: 2 EPISODE: 32Episode Overview:Looking to generate more leads? Whether it’s blog posts, social media or email campaigns, learn to leverage these tools effectively to reach hundreds of new prospects every week without spending hours online searching for the right people to connect with.Learn to make your content a priority and keep up on trends, and how often you need to adjust your strategies. Join me now for my conversation with social media expert, Jessica Zeitz.Guest Bio:Jessica Zeitz has

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43:21

Larry Jacobson – Proven Trust-Building Process to...

Becoming Preferred ·

2023/07/31

SEASON: 2 EPISODE: 31Episode Overview:Trust is the foundation of all relationships. My guest today will share his proven trust-building process to help you create instant rapport quickly and establish long-lasting relationships personally and professionally.You'll learn practical strategies and insights that you can apply immediately to build trust and confidence in any relationship. So, get ready to take notes and learn from one of the best in the business. Join me for my conversation with Larry

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41:03

Akeem Haynes – Perseverance and Resiliency in...

Becoming Preferred ·

2023/07/24

SEASON: 2 EPISODE: 30Episode Overview:In life, there are bound to be obstacles and challenges that we must face. It is how we respond to them that determines our success and ultimately shapes our character. Akeem Haynes is a prime example of how perseverance and resilience can lead to incredible achievements.In this episode, Akeem will share his experiences and insights on how to overcome adversity and setbacks in all areas of life, including sports, business, and personal growth, so you can thrive

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38:30

Dr Nothabo Ncube – Inspiring Hope & Courage: Personal...

Becoming Preferred ·

2023/07/17

SEASON: 2 EPISODE: 29Episode Overview:My guest today has had to overcome big challenges in order to achieve big dreams. She uses her story of loss, struggle and perseverance to inspire and empower others to make an impact in the world by turning pain into purpose.Through her work, she has helped countless people overcome obstacles and achieve their goals by embracing their unique strengths and identities. Her approach is grounded in empathy, compassion, and a deep understanding of the complexity of

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39:47

Alicia Berruti – Video and Human Centered Communication

Becoming Preferred ·

2023/07/10

SEASON: 2 EPISODE: 28Episode Overview:In today's digital age, effective communication is key to success, particularly in the business world. With video taking center stage in remote work and virtual meetings, it's essential to understand how to use this medium to its full potential. That's why I'm thrilled to introduce my guest, Alicia Berruti, an expert in Video and Human Centered Communication.In this conversation, Alicia will share her insights on how to leverage video to enhance your business

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36:29

Dee Bowden – How to Collect the Cash as a Business Owner

Becoming Preferred ·

2023/07/03

SEASON: 2 EPISODE: 27Episode Overview:For business owners, making sales is the mark of success. But if you’re not keeping up with the back end, you might not have anything to show for it. To talk to us about how to stop leaving money on the table and collect the cash, is revenue recovery expert, Dee Bowden.In this episode, Dee shares valuable insights and strategies on how to improve your billing and collections process, avoid common mistakes, and ultimately increase your revenue. Whether you're a

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35:32

Sandie Eggers – Building Resilience

Becoming Preferred ·

2023/06/26

SEASON: 2 EPISODE: 26Episode Overview:Sandie Eggers is an expert in building resilience and overcoming adversity. Sandie has helped countless individuals and organizations to navigate through challenging times by providing them with practical strategies and tools to build their resilience.In this episode, Sandie will share her insights on how to develop resilience, overcome obstacles, and bounce back stronger than ever before. Get ready to be inspired and motivated as Sandie shares her powerful

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181 results

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