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PODCAST

Paper Talk

Sara Kim of Handmade by Sara Kim, Quynh Nguyen of Pink and Posey and Jessie Chui of Crafted to Bloom

The Evolution of Paper Talk… Our journey began in 2017 when the Paper Talk community took root as a Facebook group, providing a safe haven for paper flower enthusiasts to connect, share knowledge, and find like-minded artists from all corners of the world. As the community flourished, so did our opportunities to expand and collaborate. The establishment of The Paper Florists Collective led to inspiring multi-day workshops in Seattle and Toronto, attracting makers from across the globe

arts design

All Episodes

37:35

Episode 81 - How to Manage Your Time While Building a...

Paper Talk ·

2021/02/10

Learn from our guest Poy T. Granati and how she has made the most of her time while building her paper flower business. Building a small business means wearing many different hats. How do you find time to advertise, bookkeep, communicate, network, and create? With time management. This isn’t just a catchphrase. We’re all busy. We have to make the most of the time that we do have so that our businesses can thrive. But we know that it’s easier said than done. In our latest episode of Paper

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33:40

Episode 80 - Overcoming Imposter Syndrome with Margie...

Paper Talk ·

2021/02/03

Learn about the many sources of imposter syndrome and how you can overcome it as a paper florist. Includes special guest Margie Keates. Can I raise my prices or try something new? What if I fail? What if people don’t like it? Do I even deserve to be called an artist? If these doubts sound familiar, you’ve met our old friend imposter syndrome. Can we let you in on a secret? We’ve all dealt with feeling like our art wasn’t good enough. We’ve all carried hurtful comments with us for years

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21:46

Episode 79 - The Best Kai Scissors for Paper Flowers...

Paper Talk ·

2021/01/27

Learn which scissors Devin Head recommends for paper flower making and how you can best care for them so that they live a long and sharp life. Could you make a paper flower without scissors? For paper florists like us, the thought is quite terrifying. Imagine a peony without the distinctively shaped petal edges, or making flower centers without fringe. Our craft requires precise cuts, and that means our scissors need to be top notch to do the job correctly. We cut out thousands of petals

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30:22

Episode 78 - Three Ways to Create Loyal Patrons with...

Paper Talk ·

2021/01/20

Learn three ways that Inga Peterson keeps her fans happy and increases customer engagement with her paper flower business, and how you can help your supporters become patrons. Have you ever had someone in your life who cheers you on, no matter what? That person who is so excited to see what you do next and want to support your artist journey? That person is a patron. We all need people to support us, and not just in our personal lives. You need fans who will encourage you along your paper

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31:12

Episode 77 - How to Change Customer Perceptions of...

Paper Talk ·

2021/01/14

Guest Gerry Rosales talks about building up his paper flower brand in the Philippines and shifting customer perceptions of paper crafts. Anyone can make a paper flower. There’s something beautifully hopeful in that statement, but it can also create problems when that idea prevents consumers from buying your products. How can you help them value your skills, time, and art? We chatted all about this in our latest episode of Paper Talk with Gerry Rosales. Gerry is the artist behind

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29:01

Episode 76 - Paper Flower Business Goals for the New...

Paper Talk ·

2021/01/06

Two professional paper florists share their artistic and business goals for 2021 and give insight into how you can improve yourself this coming new year. The last year threw us all for a loop. Like us, you probably had to cancel plans and restructure your goals for your paper flower business. So what will 2021 bring? We have hope that things on the Covid front will improve enough to gain back some semblance of normality, but one of the biggest lessons we learned from 2020 is to be flexible

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18:53

Episode 75 - What It Takes to Produce a Polished Podcast

Paper Talk ·

2020/12/30

Learn the costs of creating a podcast and how you can create something polished that people will want to listen to. If you’ve ever scrolled through podcasts on your favorite listening platform, you know there are countless shows out there. It must be easy to produce one if so many people are creating them, right? Just hit record on your computer and talk. Not quite. The truth is that a podcast is much more than a recorded conversation. One of the most important aspects of a podcast is the

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32:08

Episode 74 - How to Grow Your Paper Flower Hobby Into...

Paper Talk ·

2020/12/23

We chat more with paper florist Wendy Anderson about how she’s grown her paper flower hobby into a business. How do you take the leap from hobby to business? It can feel terrifying, and even if you’ve taken the leap and started down the business path, you are still going to encounter bumps along the way. Fortunately, there are many paper florists who have successfully built their hobby into a paper flower business. One of them is Wendy Anderson of Just Imagine, who shared with us in our

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27:36

Episode 73 - Building a Supportive Network for Your...

Paper Talk ·

2020/12/16

Our paper florist friend from New Zealand, Wendy Anderson, chats with us about building her business with a support network both in person and online. How do you build a paper flower business all by yourself? The answer is, you don’t. Even if you’re the only paper florist in your entire country, you need a support network to help you grow as an artist and a business owner. That’s the entire purpose behind our work with Paper Talk: to share, connect, and grow our paper flower industry no

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36:00

Episode 72 - Running and Promoting a Wedding Paper...

Paper Talk ·

2020/12/09

Listen to our guest from the UK, Rosie Wykes, as she discusses her paper flower journey, how she manages clients, and where she sources her crepe. Our paper flower community truly encompasses the globe, and we love to share, connect, and grow with all of the paper florists out there. A huge benefit of gathering together virtually is that we can solve problems. Many of our listeners in the UK have encountered a similar problem: sourcing crepe paper. So when we spoke with paper florist Rosie

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23:37

Episode 71 - Using Competition to Refine Your Paper...

Paper Talk ·

2020/12/02

Jessie and Quynh chat about how to use competition in the paper flower industry as motivation to build a unique brand and embrace what makes you unique. Scrolling through Instagram, are you ever overwhelmed by what other paper florists are creating? We’ve all had those moments when we worry we won’t ever be as good as our peers, or we don’t know if we’re keeping up with pricing or trends in the paper flower industry. Here’s the good news: paper florist competition isn’t ruthless. As we

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29:55

Episode 70: How Paper Florist Christina Funderburgh...

Paper Talk ·

2020/11/26

Our Facebook admin Christina Funderburgh hasn’t been in the paper flower business long, but her artistry and business have taken off at an incredible pace. We chatted with her about how she has grown so successfully, so quickly. You’ve jumped into the paper flower world. You know that you want to turn this hobby into a business. Where do you start? How long will it take? Christina Funderburgh proves that you can build up a successful paper flower business without waiting years and years

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37:48

Episode 69: Craft Shows, Photography, Trademarks, and...

Paper Talk ·

2020/11/18

Stephen Brooks talks about the many facets of running a paper flower business: how to take great photos, which craft shows to enter, how to trademark your name, and more. If you’ve been lucky enough to see pictures of Stephen Brooks’ amazing paper roses, you’ll know why we were so excited to have him on the podcast as a guest. We love the aesthetic of his paper flower business, which was strong enough to carry over through a business name change. We’ve been following his work for years now,

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33:12

Episode 68: Learning Your Craft Before Selling Your...

Paper Talk ·

2020/11/11

Susan Bonn is an admin for our online group, teaching all of us with her wealth of knowledge about paper flowers. Learn more about how she teaches, calculates prices, and keeps customers happy. If you’re part of our Paper Talk Facebook group, you’ve heard of Susan Bonn. She runs the monthly Makers Meetings where we join together with paper florists from around the globe to chat, share our projects, and elevate each other's paper flower artistry. Susan also facilitates our group’s monthly

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37:00

Episode 67: Navigating Business Transitions with Amy...

Paper Talk ·

2020/11/04

Our guest Amy McGee has changed her business focus many times over the years. Hear how she decided when to try something new and how she did so successfully. Change is difficult and scary. When you are presented with a business opportunity or something is pushing you to transition to something new, how do you know if it’s right for you? What if you make the wrong decision? What if you fail? These are questions that go through every small business owner’s mind at some point. Recently at our

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14:29

Episode 66 - Books to Read That Are Helping Us Build...

Paper Talk ·

2020/10/29

Hear about the books Jessie and Quynh are reading right now and some of the valuable information they’ve learned about branding and building their businesses. Do you wonder where we turn for info about building our brands? While experience is important, learning from others can save a lot of time and heartbreak—one reason why we’re committed at Paper Talk to share, connect, and grow with our community of paper florists. “It’s one of those few books...that’s very actionable. It’s set out in

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16:30

Episode 65: Why Hiring a Copywriter Can Be a Game...

Paper Talk ·

2020/10/22

A copywriter can build your brand, engage your followers, and give you back valuable time. Kelsey Reed talks with us about what a copywriter can do for your business. Have you ever wondered how we manage to write so many blog posts, emails, and social media posts? If you’re a small business owner, you know that this kind of content is important, but it’s often the first to get scrapped when you’re pressed for time. Here’s the secret: we don’t do everything alone, and an integral part of

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34:09

Episode 64: Keeping Your Brand Consistent across...

Paper Talk ·

2020/10/15

Paper florist Sara Kim shares how she makes her brand instantly recognizable on any platform and how she’s successfully transitioned her business over the years You know branding is important, but that’s easier said than done. How do some creators make their brand instantly recognizable, even across different platforms: Instagram, Facebook, YouTube, everywhere? Sara Kim of Handmade by Sara Kim is one of those amazing creators whose work you can identify with a glance because of her

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24:42

Episode 63: Using Watercolors on Crepe Paper with...

Paper Talk ·

2020/10/08

Learn how you can improve your painting techniques and create stunning crepe paper flowers with advice from a watercolor expert and author Sarah Simon of TheMintGardener If you’re unfamiliar with watercolors, you may be intimidated to try them on crepe paper. Do you have visions of a soggy mess when you think about it? Or maybe you’ve tried combining the two and didn’t get the results you wanted. Here’s the good news: both crepe and watercolor are fairly forgiving mediums, and the end

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27:33

Episode 62: Pricing Your Products with Erin...

Paper Talk ·

2020/10/01

Learn how to price your products and services with advice from four small business owners in the paper flower, floral arranging, and flower farming industries. Does your stomach tie up in knots at the thought of pricing your products or services? A quick search will show that paper flowers come with all sorts of price tags attached. How do other paper florists come up with those price points? Are you charging too much or too little? Paper florists aren’t the only ones to struggle with this

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