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PODCAST

The Marketing Umbrella Podcast

The Marketing Umbrella Podcast, hosted by Kevin Prewett, is for marketing agency owners and digital marketing entrepreneurs. Itamar Shafir is CEO of Umbrella, a technology platform and brand that powers thousands of marketing agencies. On ”The Marketing Umbrella” podcast, Kevin interviews leading industry experts with proven business-building experience who will offer keen insight and practical advice. Tune in each week for a dynamic conversation about tried, tested, and fine-tuned ways to build and

business management

All Episodes

00:46:43

020: How Any Business, Micro To Massive, Can Optimize...

The Marketing Umbrella Podcast ·

2021/09/09

How Any Business, Micro To Massive, Can Optimize Their Conversion Rate With Tal Revivo Welcome to episode 20 of The Marketing Umbrella with Itamar Shafir. This week Itamar sits down with Tal Revivo of Adoric.com and they discuss how his company helps businesses large and small better convert visitors into customers. Tal is an entrepreneur, business consultant and designer, with a wealth of marketing experience behind him, internet marketing being a particular area of expertise. Tal’s ten years in

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00:35:55

019: Deep-Dive into Search Marketing With Award...

The Marketing Umbrella Podcast ·

2021/09/02

Deep-Dive into Search Marketing with Award Winning Search Maven Barry Schwartz Welcome to episode 19 of The Marketing Umbrella. In this quite useful episode Itamar sits down with Barry Schwartz and they discuss all things related to search and search engine marketing. Barry Schwartz is the CEO of RustyBrick, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry Schwartz is also the founder of the Search Engine

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00:40:45

018: Creating Top Converting (Funny) Sales Videos...

The Marketing Umbrella Podcast ·

2021/08/26

Creating Top Converting (Funny) Sales Videos with Joseph Wilkins Welcome to episode 18 of The Marketing Umbrella Podcast with Itamar Shafir. In this episode of the show Itamar sits down with Joseph Wilkins. Joseph is the Founder of FunnySalesVideos.com. He is a creative, but now works to help businesses increase sales through entertaining and engaging online videos. He and his team create engaging, funny, and persuasive video campaigns that are laser-focused on converting cold traffic into instant

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00:39:58

017: From Artist to 7 Figure Google Ads Agency Owner...

The Marketing Umbrella Podcast ·

2021/08/19

From Artist to 7 Figure Google Ads Agency Owner With Issac Rudansky Welcome to episode 17 of The Marketing Umbrella Podcast, in which Itamar Shafir welcomes Isaac Rusansky to the show. As a struggling artist, Isaac Rudansky founded AdVenture Media while finishing his master’s degree in Industrial Psychology. As a leading NY-based digital agency, AdVenture Media brings a profit-first mentality to every project. Isaac believes the best results are achieved by adopting new technology while staying true

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00:24:23

016: Uncomplicated Advice For Taking Your Agency To...

The Marketing Umbrella Podcast ·

2021/08/12

Uncomplicated Advice For Taking Your Agency To The Next Level With Shaun Clark Welcome to episode 16 of The Marketing Umbrella Podcast with Itamar Shafir, in which he welcomes Shaun Clark to the show. Shaun Clark is a co-founder and the CEO of HighLevel, the #1 white-label marketing platform for agencies. Prior to HighLevel, Shaun founded, operated, and sold InvoiceSherpa, a SaaS company that continues to help thousands of businesses around the world get paid faster. Listen to this highly

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00:32:55

015: Why You Need Honest Personal Branding And How To...

The Marketing Umbrella Podcast ·

2021/08/05

Why You Need Honest Personal Branding And How To Achieve It Welcome to Episode 15 of The Marketing Umbrella Podcast in which Itamar welcomes Leonard Kim to the show. Leonard Kim is managing partner at InfluenceTree, a brand accelerator where Kim and his team build and develop your (personal or business) brand. He also spearheads digital strategy for USC's Medical Enterprise. On the side, Kim is a keynote speaker and blogs at LeonardKim.com. He currently resides in Los Angeles and loves

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00:56:58

014: $821M Worth Of Copywriting & Sales Advice With...

The Marketing Umbrella Podcast ·

2021/07/29

$821M Worth Of Copywriting & Sales Advice In episode 14 of The Marketing Umbrella podcast Itamar Shafir welcome Adil Amarsi to the show. Adil Amarsi is a copywriter, business consultant, and podcaster best known for his ability to write story based, direct response copy. Between late 2007 and the end of 2020, Adil has made his clients over $821 Million in sales and revenue using his advice, copy, and strategies. His clients have included Jay Abraham, Dov Baron, Tony Grebmeier, and many more people

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00:15:20

013: The First Steps To Take When Building Or Growing...

The Marketing Umbrella Podcast ·

2021/07/22

The First Steps To Take When Building Or Growing Your Business In episode 13 of The Marketing Umbrella podcast Itamar Shafir welcomes on the show John Lee Dumas. John Lee Dumas is the founder and host of the award winning podcast, Entrepreneurs On Fire. With over 100 million listens of his 3000+ episodes, JLD has turned Entrepreneurs On Fire into a media empire that generates over a million listens every month and 7-figures of NET annual revenue 8-years in a row. His first traditionally published

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00:37:53

012: 10K Fans + A ROI Positive Funnel On Facebook In...

The Marketing Umbrella Podcast ·

2021/07/15

10K Fans + an ROI positive funnel on Facebook in 72 hours In episode 12 of The Marketing Umbrella podcast Itamar Shafir welcomes on the show Kim Walsh Phillips. Kim Walsh Phillips is the founder of Powerful Professionals, a business coaching and education company. She was recently named No. 475 in the Inc 5000 and is described as an MBA-free, self-made millionaire. Named “a must to read by those in business” by Forbes magazine, she is the best-selling author of multiple books including “The

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00:36:29

011: Ask Yourself These Questions To Grow Your...

The Marketing Umbrella Podcast ·

2021/07/08

Ask Yourself These Questions To Grow Your Business If You're Stuck Or Have Limited Funds In episode 11 of The Marketing Umbrella podcast Itamar Shafir welcomes David Asarnow. David Asarnow has an MBA in Business Results. In his 20’s David built a $45 million NEW division for a 50-year-old $60 million company over five years. In his 30’s he launched a National Franchise company that was ranked in Entrepreneur Magazine’s Franchise 500 in less than three years and was rated a TOP 15 HOT Franchise in

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00:35:57

010: How To Effectively Use LinkedIn To Grow Your...

The Marketing Umbrella Podcast ·

2021/07/01

How To Effectively Use LinkedIn To Grow Your Business In episode 10 of The Marketing Umbrella podcast Itamar Shafir welcomes to the show Ted Prodromou. Ted Prodromou is is an expert in online advertising, social media, lead generation and search engine optimization. He helps small and medium-sized companies use the internet to grow their earnings, their global presence and their business. Ted has been called “America’s Leading LinkedIn Coach” -- and it’s easy to understand why. He wrote the

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00:34:05

09: How To Make Each Click Count: Answers From The...

The Marketing Umbrella Podcast ·

2021/06/24

How To Make Each Click Count: Answers From The Expert In episode 09 of The Marketing Umbrella podcast Itamar Shafir welcomes on the show Andy Splichal. Andy Splichal is the author of the “Make Each Click Count” book series and the host of the Make Each Click Count Podcast. He also is the founder and managing partner of True Online Presence and the founder of Make Each Click Count University. Andy is a certified dynamic online marketing strategist with over two decades of experience in helping

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00:40:40

08: 2X Your Client Sales with "Thinking" CRMS With...

The Marketing Umbrella Podcast ·

2021/06/17

2X Your Client Sales with "Thinking" CRMS In episode 08 of The Marketing Umbrella podcast Itamar Shafir welcomes on the show Richard Brock. Richard Brock is an entrepreneurial software CEO who has spent 30 years building successful companies focused on industry-changing CRM solutions, marketing automation solutions, and artificial intelligence applications. His first company, Brock Control Systems, was the first CRM company to complete an IPO. He renamed the company Firstwave Technologies, which

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00:44:28

07: Build a Following of Buyers using LinkedIn Video...

The Marketing Umbrella Podcast ·

2021/06/10

Build a Following of Buyers using LinkedIn Video Marketing Welcome to The Marketing Umbrella podcast with Itamar Shafir. In this episode Itamar welcomes to the show Shay Rowbottom. Shay Rowbottom is a LinkedIn influencer and digital marketing entrepreneur, specializing in creating social media video content to attract attention and bring more eyeballs to your business. Through her unique background working in video licensing, she cultivated a specific, but rare, expertise on how and why

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00:40:53

06: Growth Hacking: From Silicon Valley To Main...

The Marketing Umbrella Podcast ·

2021/06/03

Growth Hacking: From Silicon Valley To Main Street In episode 6 of The Marketing Umbrella podcast Itamar Shafir welcomes Sean Ellis to the show. Sean Ellis is considered the founder of the worldwide Growth Hacking movement. He developed and applied Growth Hacking at companies like Dropbox, Eventbrite, LogMeIn, and Lookout, which led to breakout growth for these companies (all worth billions of dollars today). Sean is also co-author of the book titled "Hacking Growth," and he is the founder

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00:22:51

05: Cracking Content Marketing on Budget With Melanie...

The Marketing Umbrella Podcast ·

2021/05/27

Melanie Deziel is a keynote speaker, author, award-winning branded content creator and lifelong storyteller who is on a mission to share the power of compelling and credible content with others. She is the director of content at Foundation Marketing and the author of the best-selling marketing and business communications book titled “The Content Fuel Framework: How to Generate Unlimited Story Ideas.” Prior to joining Foundation, Melanie was the chief content officer of StoryFuel and the first editor

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00:38:32

04: Hacking Digital Influencers for Organic Growth...

The Marketing Umbrella Podcast ·

2021/05/20

Hacking Digital Influencers for Organic Growth In episode 4 of The Marketing Umbrella podcast Itamar Shafir welcomes Rand Fishkin to the show. Rand Fishkin is co-founder and CEO of Sparktoro, an audience research startup. He has dedicated his professional life to helping people do better marketing through his writing, speaking, startups, and his book, which is titled “Lost and Founder: A Painfully Honest Field Guide to the Startup World.” A recognized expert on SEO, he is the founder and former

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00:27:00

03: Mailers’ Secrets to Increasing Sales With Devin Herz

The Marketing Umbrella Podcast ·

2021/05/13

Mailers’ Secrets to Increasing Sales In episode 3 of The Marketing Umbrella podcast Itamar Shafir welcomes Devin Hertz to the show. Devin Herz of Dynamic Marketing Consultants has over 25 years of marketing experience and is the author of “ROI Secrets Revealed.” He also hosts the DMC Marketing Nugget podcast. Early in his career, he ran the lead design and commercial print firm for Quiznos, EXIT Realty Corporate, Engel & Völkers Corporate, Tampa Bay Lightning and more. These days, he focuses on

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00:35:45

02: Go Social: Why Facebook is the Ultimate Marketing...

The Marketing Umbrella Podcast ·

2021/05/06

Go Social: Why Facebook is the Ultimate Marketing Machine In episode 2 of The Marketing Umbrella podcast Itamar Shafir welcomes Brian Hahn to the show. Brian Hahn is the founder and CEO of Go Social Experts. He specializes in helping business owners and their teams profitably use Facebook and Online Marketing. He takes an innovative approach to Facebook marketing based on his knowledge of Facebook and his 30 years of owning businesses in

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00:38:01

01: Breaking the Noise: The Evolved Marketing Agency...

The Marketing Umbrella Podcast ·

2021/04/29

Breaking the Noise: The Evolved Marketing Agency On episode 1 of The Marketing Umbrella podcast Itamar Shafir welcomes Yanik Silver to the show. Yanik Silver is an entrepreneur, a digital marketing expert, and a true adventure-seeker. His book, “Evolved Enterprise,” has been described as a journey for 21st century entrepreneurs ready to explore how greater purpose, joy and meaningful impact create fierce brand loyalty, marketplace leadership and deliver exceptional profits. Yanik is founder of

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