PODCAST

Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting)

David Hooper

Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting) [Cloned]

business marketing

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07:37

"The Big Game" Play-By-Play - Lessons for Podcasters

Big Podcast Playbook - Marketing for Podcasters (A... ·

2024/02/13

In this episode of Build a Big Podcast, host David Hooper discusses the importance of letting moments breathe and allowing guests to share their story without interruption, drawing parallels to a Super Bowl play-by-play debacle. Topics covered in this episode: Super Bowl analysis: Discussion of the final play and the importance of letting moments breathe in broadcast media. The importance of letting guests speak: Advice on how to avoid talking over guests and giving them the space to express

25:46

Your Podcast in My New Book? (Big Podcast Insider...

Big Podcast Playbook - Marketing for Podcasters (A... ·

2024/02/13

Thoughts on growing your podcast audience, turning your audio podcast into promo videos, fear of public speaking, and more ... Topics covered in this episode: Your podcast in my new book on podcasting Overcoming fear of speaking and improving public speaking skills Automated podcast mastering to enhance audio quality Generating ideas and inspiration for podcast creation Transforming audio podcasts into promotional videos Addressing the issue of flooding the market with low-quality content Tools

25:53

Get the Tape! (Big Podcast Insider Issue 165)

Big Podcast Playbook - Marketing for Podcasters (A... ·

2024/02/01

Topics covered in this episode: Optimizing your LinkedIn profile Types of influencers and trust Overcoming the fear of failure Modifying equipment for podcasting The importance of recording and documenting podcast content Snowed in (and podcasting) Counterfeit microphones Episode Timestamps: 00:00 Tips for podcasting success 03:22 Why Dan Miller was one of my first radio guests ... 06:47 Boost podcast revenue with Big Podcast AMP 11:58 52% trust online and in-store brand advice. 14:02 Deep

23:39

YouTube and Podcasting (Big Podcast Insider Issue 164)

Big Podcast Playbook - Marketing for Podcasters (A... ·

2024/01/29

Topics covered in this episode: Quick and dirty podcasting success Uploading audio-first podcast to YouTube with RSS feeds Length of podcasts and attention spans How to tell better stories on your podcast A 2-minute burnout checkup for podcasters Transforming gut feelings into words Burnout in podcasting Episode Timestamps: 00:00 Ways to grow your podcast and monetize 04:47 Advice columnists and marketing characters 12:39 2-minute burnout checkup: recognizing exhaustion, cynicism,

47:13

Podcasting Success w/ Mignon Fogarty (Grammar Girl)

Big Podcast Playbook - Marketing for Podcasters (A... ·

2024/01/19

I've learned a lot about writing and communication from Mignon Fogarty (sometimes known as Grammar Girl), but also a lot about the business of podcast networks. In this episode we talk about both. Mignon is the founder of the Quick and Dirty Tips network and creator of Grammar Girl, which has been named one of Writer's Digest's 101 best websites for writers multiple times. She is also an inductee in the Podcasting Hall of Fame. She's a pioneer in the field of podcasting, recognizing its potential as

29:38

"We'll do it live!!" (Big Podcast Insider Issue 163)

Big Podcast Playbook - Marketing for Podcasters (A... ·

2024/01/17

Topics covered in this episode: Dealing with the stress and challenges of podcasting, including burnout, creative expansion, and overcoming the pressure for overnight success. The importance and power of local content in podcasting, including successful connections with a local audience and sponsorships. The role of luck and slow-burn foundation in the success of podcasting, books, content, YouTube, and live events. Strategies for creating a positive environment for oneself and others to produce

29:46

21-Day Podcast Jumpstart (Big Podcast Insider Issue 162)

Big Podcast Playbook - Marketing for Podcasters (A... ·

2024/01/14

Topics covered in this episode: New Year's resolutions and sustainability in podcasting Embracing mistakes and learning from experiences in podcasting Podcasting lessons from fashion icon Andre Leon Talley Tools and resources for podcasters Podcast growth and monetization The importance of diverse perspectives and inclusivity in decision-making positions Email management tips and the addictive nature of email communication Episode Timestamps: 00:00 A confession. 04:06 Oops!! 07:31 Fashion

23:41

Better Podcast Interviews (Big Podcast Insider Issue...

Big Podcast Playbook - Marketing for Podcasters (A... ·

2024/01/06

Topics covered in this episode: The significance of the New Year and the need for a fresh start for you and your podcast The importance of setting clear expectations for guests and creating a guest confirmation page for interviews The concept of "a month in a day" to efficiently manage tasks and get things done before the year ends The benefits of transparency when interviewing sources and setting clear boundaries for interviews Strategies for committing to new projects for a specific duration

23:40

How to Never Miss an Interview (Big Podcast Insider...

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/12/29

Topics covered in this episode: How to never miss an interview How an end-of-year survey can improve your podcasting strategy (and questions to ask your audience) Tips for pronouncing names correctly A checklist to catch audio problems in podcast interviews Transcribe your podcast with AI Considerations for purchasing podcast equipment (and its impact on success) Episode Timestamps: 04:38 Coordinating interviews 07:57 Improving your podcast with essential listener questions. 09:57 Why do people

11:01

Deep Podcasting - How to Make Impact With Your Podcast

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/12/23

Topics covered in this episode: The importance of seizing opportunities and recording meaningful conversations Reflecting on your impact and legacy as a podcaster Going deeper with podcast content and going beyond surface level goals for your podcast The potential for real impact and change, even with a small audience What your podcast makes possible Embracing the deeper intention and possibilities for podcasts, including "dirty joke" podcasts The power of passing on wisdom and

28:34

A Podcasting Lesson from My Dog Trainer (Big Podcast...

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/12/18

Topics covered in this episode: The importance of getting listeners to take a specific action after listening to a podcast. Creating effective call-to-action statements and building an email list for communication with the audience. Lead magnet ideas to maintain listener engagement. Engaging and growing the audience with interactive content like quizzes, surveys, and assignments. Offering downloadable printables, templates, and tools related to podcast themes. Tips for

27:39

Don't Be Fooled by "Downloads" (Big Podcast Insider...

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/12/13

Topics covered in this episode: Importance of focusing on growing and retaining a podcast audience Using video outreach to book more podcast interviews and increase podcast visibility Taking a break from podcasting during the holiday season and maintaining listener engagement Lessons that podcasters can learn from college radio and its relevance to podcasting A new solution for podcasting's biggest challenge, focusing on discovery The evolution of podcast trends and debunking rumors of the

09:08

Make Your Guests Remember You (With This Trick)

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/12/07

This is a simple "trick" you can use to make being a guest on your podcast more memorable. This is also a test ... which I'll explain after I tell you the trick. Want more? Big Podcast AMP (Audio Monetization Program) Big Podcast Daily (my daily newsletter for podcasters) Big Podcast Insider (my weekly newsletter for podcasters) Big Podcast - The Book

24:00

The Spotify Wrapped Opportunity (Big Podcast Insider...

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/12/04

Topics covered in this episode: Spotify Wrapped and its impact on podcasters Highlights and insights from the podcast "Louder Than a Riot" Sonic Dash Audio Competition A podcast scam involving payment to be a guest Tips for starting a podcast Questions to ponder before starting a podcast Being the right person to make a podcast and the passion required to drive the process Episode Timestamps: 03:47 Starting a new podcast? 08:55 Stay mindful, stay informed, protect your image. 12:04 My

34:29

Big Podcast AMP - FAQ Part 2

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/11/30

If you're wondering about Big Podcast AMP (Audio Monetization Program), this episode is for you. This episode is Part 2 of 2 and I answer 20 of the most common questions that people ask about this program and working with me ... Part 1 is here. The questions I answer: How often is new recorded training content released? Does the coaching include help with podcast monetization strategies? What is the cancellation policy if I decide the group isn't right for me? Can I get one-on-one coaching

35:10

Big Podcast AMP - FAQ Part 1

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/11/29

If you're wondering about Big Podcast AMP (Audio Monetization Program), this episode is for you. This episode is Part 1 of 2 and I answer 20 of the most common questions that people ask about this program and working with me ... The questions I answer: My podcast is about __________. Can you help me? Are your live sessions recorded? How do you do the live sessions? How long is the commitment for joining the group, and is there a trial period available? Why yearly? What level of experience in

28:00

The $500 Podcasting Studio (and More) w/ Dan Hughley

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/11/27

Dan Hughley is an audio engineer who understands the importance of getting a good performance on tape. As a podcaster, you may know him from his work with Focusrite, manufacturer of the popular Scarlett line of audio interfaces. In this episode, I talk with Dan about: Making recording more accessible (and affordable). The rise of remote interviews and collaboration across different locations during the COVID-19 pandemic. The importance of having confidence in the gear you use (and knowing how to

31:25

Holiday Podcasting? (Big Podcast Insider Issue 155)

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/11/22

Topics covered in this episode: The importance of podcast quality (and what this looks/sounds like) Automated quality checking tools Utilizing AI for content strategy in podcasting Editing podcasts with tools like Resound that detect filler words and long silences Setting boundaries as a podcaster and saying no to audience access requests Bad interview? Cut it short ... Different business models for podcasters, such as coaching, consulting, freelance services, and advertising Podcasting

34:22

Music Producer Tricks for Podcasters w/ Dan Hughley

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/11/16

I've learned a lot about both marketing as well as creativity from my work in the music industry, so it's always great to sit down with somebody who has a similar background and talk about how work in music applies to podcasting. Dan Hughley is an audio engineer who understands the importance of managing people and situations in the studio. Like our role as podcasters, his role requires a bit of psychology. As a podcaster, you may know him from his work with Focusrite, manufacturer of the popular

30:59

The Podcast Magic Trick (Big Podcast Insider Issue 154)

Big Podcast Playbook - Marketing for Podcasters (A... ·

2023/11/14

Topics covered in this episode: The impact of using social media on creativity and the benefits and drawbacks involved. Copying industry trends in podcasting without realizing it and its implications. Generic guest pitch templates and the promotion of guest appearances on low-quality podcasts. The potential harm to a podcaster's reputation by saying yes to certain podcasts. Automation tools for podcasters such as Swell AI (episode notes and social media) and Book Like a Boss (guest booking). Big

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Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting)

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