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PODCAST

SPA Girls Podcast

SPA Girls Podcast

Each week the SPA Girls provide information, tips and honest advice on self publishing for indie authors. Hosted by four experienced self-publishing writers, we provide a mix of interviews, craft shows, and marketing information that will help you start your self-publishing journey. Join us today!

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All Episodes

01:00:45

SPA Girls Podcast - Episode 435 - Interview with Dan...

SPA Girls Podcast ·

2024/02/13

Today we’re interviewing Dan Wood, Chief Operating Officer at Draft2Digital, one of the best known distributors for eBooks, print and audio books. We last spoke to Dan in 2019 and a lot has happened since then! D2D has not only merged with Smashwords to make their reach stronger, they build tools and services that let you focus on writing while they take care of layout, publishing, distribution, print-on-demand paperbacks, and more. If you’re a new author or simply want to level up and expand, Dan

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01:03:57

SPA Girls Podcast - EP434 - Top 3 Mindset Tips For...

SPA Girls Podcast ·

2024/02/06

Your brain is a liar! Heather Hildenbrand is a bestselling author and business coach for creatives. This episode she demystifies how our results are determined by our beliefs first, and our efforts, second. Listen up for amazing (and do-able!) mindset tips for authors and how to overcome our blocks with less woo and more “do”! About Heather: Heather Hildenbrand was born and raised in a small town in northern Virginia where she was homeschooled through high school, and says she's only slightly

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53:52

SPA Girls Podcast - EP 3433 - Selling Direct With...

SPA Girls Podcast ·

2024/01/30

In this episode we chat to YA Fantasy author Katie Cross. She has so much passion and enthusiasm for what she does, and loves her readers! We talk about direct sales and how to relate to your readers, and these are just two of the topics we covered. Sit down with your favorite beverage and enjoy because it's action packed and full of information! Find Katie here ➡️ https://katiecrossbooks.com/ We first interviewed Katie back in 2017. Then she talked about a military wife, and learning to be a

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46:51

SPA Girls Podcast - EP432 - What To Do When You've...

SPA Girls Podcast ·

2024/01/24

You are your own publishing house when you self-publish. There’s lots to do, and lots to think about, especially the first few times you publish a book. That’s why we’ve created this helpful, back-to-basics SPA Girls Podcast episode – to help you go from rough manuscript to published book, with our notes on what you need to plan for and schedule, and how to figure out what you’re going to need to actually do to get your book published on all the platforms. We haven’t given a specific order for

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01:01:17

SPA Girls Podcast - EP431 - Graphic Design For...

SPA Girls Podcast ·

2024/01/17

This episode, we’re joined again by the effervescent Kathleen Sweeney from Bookbrush. Book Brush is a platform where authors can easily create their own professional-looking ads and marketing images for social media. Kathleen is going to update us on best practices, new additions to Book Brush software and added service options that can save authors time and stress producing graphics. Kathleen’s kindly given us a coupon code for listeners that gives you 15% off a single author plan. Visit

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38:12

SPA Girls Podcast - EP430 - Just One Thing For...

SPA Girls Podcast ·

2024/01/10

Inspired by Dr Michael Moseley’s JUST ONE THING (https://michaelmosley.co.uk/ ) we use his framework to give practical tips for uncomplicating your writing and author business life. Keep It Simple Be Realistic Create A Trigger Know Your Why Stick With It For At Least A Month Try To Replace Bad Habits With Good Ones Try To Do It Daily Involve A Friend Or Loved One Be Kind To Yourself Keep A Record Dr Michael Mosley is a No. 1 international bestselling author and journalist. He trained

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42:43

SPA Girls Podcast - EP429 - How To Create Your Author...

SPA Girls Podcast ·

2024/01/02

Business Planning for authors isn’t too often discussed, but the minute you go from hobbyist writer to publishing-for-profit, congratulations! You’re now a business entrepreneur. So what is a business plan? It’s the foundation of your business, a road map of your business structure, future projects, markets, earnings and expenses. It sounds more complicated than it needs to be. With that in mind, we’ve put together a simple SPA Girls Business Plan template you can download for free from

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41:08

SPA Girls Podcast - EP428 - New Year Kickstart

SPA Girls Podcast ·

2023/12/27

Want to set yourself up for an awesome 2024? Then this is the SPA Girls podcast episode for you. We go through our top eight tips to help amp up your career and kickstart your new year! From looking at the data and knowing what you want, to getting your newsletter humming and revamping blurbs, we give you all our best advice for 2024. SHOWNOTES: Our Top Eight Tips For The New Year: 1. Know what you want 2. Reverse Engineer Everything 3. Fine Tune Your Processes 4. Check Your Look Insides 5

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35:19

SPA Girls Podcast - EP427 - Christmas Episode

SPA Girls Podcast ·

2023/12/19

We’re celebrating you, our wonderful listeners, in the SPA today by sharing our 12 Christmas Wishes for you and your self-publishing journey. We want you to know how special to us. We’re so proud of this journey we’ve all embarked on and with what everyone has achieved. No matter where you are in the publishing process, it really is time to celebrate! May your holiday be filled with love, joy, good food, fun, books and time to relax and recharge yourself. x

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46:57

SPA Girls Podcast - EP426 - How To Launch A...

SPA Girls Podcast ·

2023/12/12

Wondering how to best launch your next book or series? Listen up, because we’re joined again by the bestselling fantasy author, Helen Scheuerer, who shares all the secrets of a Successful Series Launch, including: · How You Should Handle Your Book’s Backmatter · Using Pre-Orders Effectively · Getting ARC readers · Running A Successful Street Team Easily · Best Timing For Book Releases Helen is a rare “three timer” guest on the SPA Girls Podcast

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40:01

SPA Girls Podcast - EP425 - Book Launch Strategies

SPA Girls Podcast ·

2023/12/05

Congratulations! You’ve finished your first book (or series) and are ready to hit the publish button! So what can you do to get your book noticed in the sea of other new books, and how can you find the right readers for you? This episode, we’re getting down and dirty with practical suggestions for you to create your own successful launch plan, even if you have no existing fans / mailing list / backlist. Links -

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01:15:06

SPA Girls Podcast - EP424 - Bookfunnel Tips For Authors

SPA Girls Podcast ·

2023/11/28

Most authors know what BookFunnel is these days (just in case: it's a platform that helps you deliver reader magnets, ARC copies, audio files, and so much more to your readers) but do we all know how to use it the best we can? I'm pretty sure the answer is no! That's why we spent this episode with Damon Courtney, creator and CEO of BookFunnel, going over all the functions, from the innovative ways that successful authors are using this platform to deliver ebook files, to using features like the

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29:36

SPA Girls Podcast - EP423 - Turn Setbacks Into Success

SPA Girls Podcast ·

2023/11/22

Bumps on the publishing path are unwelcome yet inevitable. So how can we reset ourselves when the wobbles and disappointment set in? Today we’ve got a SPA Girls 6 - Step Guide to turning those setbacks into success: Embrace The Rain Reheat The Pasta Rapunzel It Be Like A Dog Jump Off The Cliff Be An Antelope, Not A Hyena (for an explanation of these, you need to listen or watch the episode!)

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01:04:21

SPA Girls Podcast - EP422 - Writing Side Characters -...

SPA Girls Podcast ·

2023/11/15

Side characters - how do you make them memorable, but not over-take the spotlight? And what purpose do they serve in the story? This episode, the awesome author and educator, Sacha Black, gives us the scoop on developing incredible side characters that will take your story from blah to bleepin' amazing. She takes us through three different types of side character and how to create juxtapositions that SELL BOOKS. Sacha says: “If your book is a body, then your protagonist is the heart, the theme is

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53:50

SPA Girls Podcast - EP 421 - Book Marketing With...

SPA Girls Podcast ·

2023/11/08

This week we talk to Carrie Elks about amping up your book marketing. It's a fantastic and informative interview packed with great tips and advice that you won't want to miss! Carrie writes contemporary romance with a sizzling edge. Her first book, Fix You, has been translated into eight languages and made a surprise appearance on Big Brother in Brazil. Luckily for her, it wasn’t voted out. Carrie lives with her husband, two lovely children and a larger-than-life black pug called Plato. When she

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51:10

SPA Girls Podcast - EP420 - Why Forward Planning is...

SPA Girls Podcast ·

2023/11/01

This week we talk about the forward planning we all do for our author careers. Because we're all so different here in the SPA, we all plan differently, and have different goals. But that means there will be nuggets of gold for everyone in this episode! We go through what it means to forward plan in your author business, why it's important, where we start from, what we think about when we do our planning, and how to actually get it down in a format that works for each of us. No two people plan

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01:01:15

SPA Girls Podcast - EP419 - The Best Mindset for...

SPA Girls Podcast ·

2023/10/24

Self-publishing since 2010, Amazon top 100 best-selling Amazon author with 1million books sold, Sarra writes magical contemporary fantasy novels with both teen and college aged characters (and lots of twists you'll never see coming). Do you feel like a hamster on a wheel? Sarra talks to us about her solution to planning without all the heartache and leading us to be more joyful. “When we sit down to plan we see the perfect scenario. Then Life gets in the way.” About Sarra Cannon: Sarra Cannon

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58:52

SPA Girls Podcasts - EP418 KU to Wide; Selling...

SPA Girls Podcast ·

2023/10/18

We’re thrilled to welcome UF/PNR author Sarah Piper to the show today. Sarah has seen great success publishing across a number of genres, and we discuss her strategy moving from Amazon-exclusive to publishing wide, selling her audiobooks direct and working with your spouse! This episode is packed with incredible information and actionable advice from Sarah, so you’ll want to listen more than once - with a pad and pen nearby! About Sarah Piper Sarah Piper is a witchy, Tarot-card-slinging paranormal

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01:15:10

SPA Girls Podcast - EP417 - Amazon Category Changes:...

SPA Girls Podcast ·

2023/10/10

Amazon has moved the furniture again! This episode, Alex Newton, founder of K-Lytics, explains Amazon’s category changes, what they mean for authors, and how best to categorize your books now. We also discuss other recent Amazon changes dating back to September '22, the impact on authors' rankings and specific romance category changes and general trends. Alex Newton is the creator of K-lytics (www.k-lytics.com) a website where you can get in-depth reports on various genres and sub-genres on

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01:07:54

SPA Girls Podcast - Angela Ackerman

SPA Girls Podcast ·

2023/10/05

This week we chatted with Angela Ackerman, one of the authors of the writing classic, The Emotion Thesaurus. If you've never picked up one of the amazing thesauruses by Angela Ackerman and her co-writer, Becca Puglisi, you're missing out! Created especially for writers, the ten different thesauruses will help you add emotion, be more creative, and make your book sing! In this particular episode (aside from Trudi and the other SPA Girls singing the praises of Angela's books) we talk to Angela about

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