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PODCAST

Heads Up Adviser

John Sbrocco, Craig Lack

Heads Up Adviser is a weekly show for top-performing insurance brokers who constantly improve their sales and marketing skills. Show hosts - John Sbrocco and Craig Lack share real-life stories, answer your questions and help you shorten your learning curve. Subscribe to the Heads Up Adviser Show today! http://headsupadviser.com/

business marketing

All Episodes

00:36:05

Buyer's Disbeliefs

Heads Up Adviser ·

2021/06/09

Meet John Sbrocco and Craig Lack on Aug 9-10, at the annual VIP event for healthcare brokers - HIGH STAKES ADVISING 2021. Early Bird tickets expire soon! >> CLICK HERE TO GRAB YOURS. 🔵 CLICK HERE To Join Heads Up Adviser Facebook Group Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C Why didn't they buy? As you talk to your prospects, show them your well-prepared slides, and present logical reasons, your biggest threat is not an incumbent or your competitors... It's the SECRET CONVERSATION

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00:25:49

Barking Up The Wrong Tree: Success Is Not Arbitrary

Heads Up Adviser ·

2021/05/25

QUESTION OF THE DAY: How do you get to profitability - massive profitability- with less work, less stress, less management of people in the insurance business? Moreover - how can you do more of what you love, less of what you like, and none of what you hate? We prepared some brilliant answers for you in our latest episode of the Heads Up Adviser Show. TUNE IN for the "Barking Up The Wrong Tree: Success Is Not Arbitrary"with John Sbrocco and Craig Lack.Here's what we cover: Lies brokers tell

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00:35:26

A Different Conversation With Your Prospects

Heads Up Adviser ·

2021/05/17

Arrange a 30-minute one-on-one call, and learn how to make this strategy work for your healthcare business >> CLICK HERE TO CHOOSE DATE/TIMEIs there a way to surprise and impress prospects who've "been there, done that, seen it all?" THINK WRONG!John Sbrocco and Craig Lack review the book "Think Wrong" by John Bielenberg, mixing it with their advice and case studies.Get the REAL self-help practices that go beyond writing goals, meditating, and keeping a positive attitude.Learn how to unlock a

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00:37:08

The Power Of Broker's Personal Brand

Heads Up Adviser ·

2021/05/04

Arrange a 30-minute one-on-one call, and learn how to make this strategy work for your healthcare business >> CLICK HERE TO CHOOSE DATE/TIMEIs there a way to get paid MORE, increase your conversion, and set your sales on track without changing your daily routine?Learn how top professionals achieve bigger goals with less effort using the power of their name and what are essential steps to take if you're just starting out on this path. Here's what John and Craig cover in this episode: Personal Brand

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00:23:43

The Broker's Breakthrough

Heads Up Adviser ·

2021/04/27

Arrange a 30-minute one-on-one call, and learn how to make this strategy work for your healthcare business >> CLICK HERE TO CHOOSE DATE/TIME Sometimes 20 years' experience in business is nothing but 1 year's experience repeated 20 times.It's easy to get caught in the wheel of "routine procedures" when you're an insurance broker. You find the one thing that works and do it over and over again...That approach might bring you your "bread and butter," but if you want more than that... you need your

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01:06:14

No More IMQs with Hari Sundram

Heads Up Adviser ·

2021/04/20

Arrange a 30-minute one-on-one call, and learn how to make this strategy work for your healthcare business >> CLICK HERE TO CHOOSE DATE/TIMEImagine the toughest prospects in the world:no claims data50 lives or fewerdon't want to fill in the Individual Medical Questionnaires (IMQs)expect to reduce the insurance costs...How would you solve the puzzle and move them from Fully Insured to Self-Funding?Well, meet the guy that's disrupting the market. The one who believes that the Fully Insured wall guard

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00:30:26

The Cold Call Legacy

Heads Up Adviser ·

2021/04/12

Meet John Sbrocco and Craig Lack on Aug 3-4, at the annual VIP event for healthcare brokers - HIGH STAKES ADVISING 2021. Super Early Bird tickets expire soon! >> CLICK HERE TO GRAB YOURS. Gerry Call, also known as "the insurance wingman," left lots of great stories and lessons. With his own example, he taught every person he knew how to stay persistent, believe in yourself, and never forget to enjoy life in the process. In this episode, we'll discuss and share how he did it. TUNE IN for the latest

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00:38:41

37 Appointments in 20 Days with Mark Fox

Heads Up Adviser ·

2021/03/22

Meet John Sbrocco and Craig Lack on the VIP Event for Healthcare Brokers - High Stakes Advising 2021.Special guest of the event - Jordan Belfort. Early Bird Tickets are for SALE! CLICK HERE In insurance sales, as in life, tough times don't last. But those moments do feel like an eternity (trust me... I know).It's very rare in our industry to have someone share an honest story and let us on their emotional backstage. However, this week's guest is not afraid to open up, hoping that his example will

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00:41:19

9 Ways To Manage WSSM - Ask Your Prospects THIS (for...

Heads Up Adviser ·

2021/03/15

"Most clients have the blinders on. They've been buying healthcare the same way for 18 years. So the ability to expand their horizon makes you successful in the industry." -Craig Lack Meet John Sbrocco and Craig Lack on the VIP Event for Healthcare Brokers - High Stakes Advising 2021.Special guest of the event - Jordan Belfort. Early Bird Tickets are for SALE! CLICK HERE Is there a way to offer something

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00:33:34

Winners Don't Quit And Quitters Never Win

Heads Up Adviser ·

2021/02/22

If you've ever been frustrated or discouraged by the rejection of your prospects, clients who left you for your competitor, and market changes - we've prepared something special for you. Listen to the inspiring discussion on the big fails of people who refused to give up, and get energized to follow your dreams.Learn how they made history, changed the course of business and lives of millions of people by being PERSISTENT, PIG HEADED, and PERSUASIVE. The case studies include: Tom BradyWalt

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00:32:31

Not All Goldfish Are Created Equally

Heads Up Adviser ·

2021/02/16

As Dr. Nido Qubein says, "There are oceans of "sameness," lakes of "differentiation," and pools of "distinction." Part of your role in becoming professional is to figure out how to shine in the pool of distinction." - Craig LackHow far are you willing to go to expand your pool of business? Is there a way to prepare yourself for the bigger market, high-paying clients and new opportunities in a short

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00:27:13

Prospecting with PEPYP for Healthcare Brokers

Heads Up Adviser ·

2021/02/01

PEPYP is a Secret Prospecting Tool that top-achiever brokers use in negotiations on a daily basis. Learn why lowering healthcare costs is not always a way to get an agreement, what you should know about your prospect before the meeting, and how to leverage numbers to create a proposal "they can't refuse." TUNE IN to the latest episode of the Heads Up Adviser Show [PEPYP - WHY IT'S IMPORTANT WHEN PROSPECTING] with John Sbrocco and Craig Lack. Here's what we cover: What is PEPYPCase studies: who

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00:33:23

A Practice Guide To Seeing The Future

Heads Up Adviser ·

2021/01/18

Most businesses think on a monthly or quarterly basis. Most of the SUCCESSFUL businesses think on an annual basis. -Craig Lack The decisions you make today are going to affect you in 3-5 years. Want to become the visionary in the healthcare business and learn how to catch trends early?TUNE IN for the latest episode of the Heads Up Adviser Show - [A PRACTICE GUIDE TO SEEING THE FUTURE] Here's what we cover: Why you should act on

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00:34:43

The Broker's Gambit

Heads Up Adviser ·

2021/01/12

Queen's Gambit provides a great analogy for the experience of many brokers.* unremarkable and alone* addicted* study and repetition hones skills* better skills equals higher stakes* mastery makes you feel in controlLearn the moves of the Masters and discover the holes in your strategy because 'checkmate' means there's only one winner!🔵 CLICK HERE To Join Heads Up Adviser Facebook Group HEALTHCARE BROKERS - Arrange a virtual call with John Sbrocco to learn how you can put together a WINNING

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00:38:32

How To Detox From 2020, RESTart & Reward Yourself

Heads Up Adviser ·

2020/12/16

"Most things in life are paradox. They're pretty much the opposite of what you think they are. You need to get more energy? You've got to use less energy. And that's what free days are all about." - Craig LackTUNE IN for the latest episode of the Heads Up Adviser Show >> [How To Detox From2020, RESTart & Reward Yourself] with John Sbrocco and Craig Lack.Here's what we cover: ✔️ great practices to "play hard" after Q4✔️ why your clients WANT you to take a vacation✔️

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00:41:15

Business Plan & Strategy Quadrant: Achieve More By...

Heads Up Adviser ·

2020/12/08

It's that time of the year when wise brokers sum up the "right & wrong" of the year, gain experience points, and set up plans for the next one.We've decided to walk you through this process and make it engaging.TUNE IN for the latest episode of the Heads Up Adviser Show [BUSINESS PLAN & STRATEGY QUADRANT] with John Sbrocco and Craig Lack. Here's what we cover:How to find The ONE THING you should focus onDo you train your clients, or they train you?Why "riches are in the niches" and how to get more

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00:09:54

Past / Present / Future In Dialogue With Your Prospect

Heads Up Adviser ·

2020/12/01

Get the full attention of your prospects and clients by taking them on a virtual trip to PAST - PRESENT - FUTUREThe best conversation you can have with your clients and prospects is the one where they talk about THEMselves. We put together a number of great ideas to inspire you along the way. TUNE IN for the Heads Up Adviser Episode - [PAST / PRESENT / FUTURE] with John Sbrocco and Craig Lack. HEALTHCARE BROKERS - Arrange a virtual call with John Sbrocco to learn how you can put together a WINNING

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00:31:54

Stop! Let Me Overthink This... with John Sbrocco &...

Heads Up Adviser ·

2020/11/18

While THINKING will help you make better decisions and improve your life, OVERTHINKING may have the exact opposite effect.John Sbrocco and Craig Lack explain the difference between these two terms and give you direct instructions on how to get out of your own way.TUNE IN for the new episode of the Heads Up Adviser Show: [STOP! LET ME OVERTHINK THIS] HEALTHCARE BROKERS - Arrange a virtual call with John Sbrocco to learn how you can put together a WINNING Self-Funded Plan for your clients, beat your

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00:46:29

How Does The Outcome Of The Election Affect...

Heads Up Adviser ·

2020/11/02

Hobson Carroll is BACK! to give us insights on changes in the healthcare market.Here's what we cover: What do the future 4-5 years look like, and what is the path that is going to get us there? Reviewing administrative costsStrategies to apply for self-funded plans... and much more.WHAT NEXT? HEALTHCARE BROKERS - Arrange a virtual call with John Sbrocco. Let us help you scale your business https://bit.ly/34YbfAq1. Sign Up For The Expert Session "Achieve Health Consortium"👉 https://bit.ly/34QECUV2

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00:46:43

Big Little Lies Of Healthcare Business With Al Lewis

Heads Up Adviser ·

2020/10/13

What is your "secret weapon" against your competitors this fall? We've got some pretty good solution - signed, sealed, and delivered to you by Al Lewis & The Heads Up Adviser Show!Many benefit advisors are more concerned about the appearance of helping employees than actually assisting them. We offer you to:bring this fact - backed up with science and data - to lightcraft a useful consultation with your prospectsimpress them with your competence on the subject.Don't waste a minute - TUNE IN for the

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159 results

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