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PODCAST

The Level Up Podcast w/ Paul Alex

Paul Alex Espinoza

Welcome to The Level Up Podcast with Paul Alex, where real stories fuel real success. I’m Paul Alex, ex-Detective turned 8-figure entrepreneur. After leaving law enforcement, I built multiple businesses helping everyday people create residual income and freedom on their own terms. This podcast isn’t just talk, it’s your weekly dose of mindset, money, and mission-driven motivation. Whether you’re still working your 9-5 or building your first business, every episode is designed to help you start,

business entrepreneurship

All Episodes

3:26

The Real Secrets Behind Successful Launches

The Level Up Podcast w/ Paul Alex ·

2025/09/09

🚀 Most launches fail before they even start—not because the idea was bad, but because the strategy was missing. In this episode of The Level Up Podcast, Paul Alex reveals the proven strategies behind every successful launch—whether it’s a business, product, or new offer. From creating demand before launch day, to building momentum through systems, to crafting offers that feel impossible to ignore, Paul shares the step-by-step blueprint to launch like a pro. If you’ve ever struggled with launches

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3:09

Why Simplicity Sells and Complexity Kills

The Level Up Podcast w/ Paul Alex ·

2025/09/09

⚡ If your customers can’t understand what you do in under 10 seconds, you’ve already lost them. In this episode of The Level Up Podcast, Paul Alex explains why simplicity is the secret weapon of every successful business—and why complexity destroys growth faster than competition ever could. From crafting a clear message, to building trust through clarity, to avoiding analysis paralysis, Paul shares the exact mindset and strategies that keep winning entrepreneurs ahead. If you’ve been

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3:24

The Key to Making Customers Feel Valued

The Level Up Podcast w/ Paul Alex ·

2025/09/08

💎 Customers don’t just want products—they want to feel appreciated. And if they don’t? They won’t stick around. In this episode of The Level Up Podcast, Paul Alex breaks down how to transform your customers from one-time buyers into loyal advocates by making them feel genuinely valued. From shifting focus away from transactions, to using small but powerful gestures, to listening more than you sell—Paul shares the strategies that turn satisfied customers into lifelong supporters. If you want to

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46:15

From 300 Cold Calls to Fintech Exec: Noor Faith on...

The Level Up Podcast w/ Paul Alex ·

2025/09/07

In this episode of The Level Up Podcast w/ Paul Alex, we sit down with Noor Faith, executive at Fan Basis, one of the fastest-growing payment processing companies for online entrepreneurs. Noor’s story is a powerful example of resilience—going from grinding out 300 cold calls a day for $300 a week to leading at a fintech startup that’s changing how coaches, consultants, and digital creators scale. 🚀 Inside this episode, you’ll discover: How Noor built his career from the ground up after dropping

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50:28

Buy Money at a Discount: Surplus Proceeds Explained...

The Level Up Podcast w/ Paul Alex ·

2025/09/06

Most people have never even heard of surplus proceeds — the life-changing funds left over after a foreclosure auction. In this episode of The Level Up Podcast w/ Paul Alex, Christopher Craig (@christophercraigofficial) breaks down exactly how this hidden market works and how YOU can tap into it. From knocking on doors the day of the sale to helping families move forward after losing their homes, Christopher reveals how surplus proceeds create a rare win-win: helping homeowners while building a

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4:14

How to Create Scarcity That Drives Action

The Level Up Podcast w/ Paul Alex ·

2025/09/05

If people don’t feel urgency, they won’t take action—and in sales, hesitation kills deals.In this episode of The Level Up Podcast, Paul Alex reveals how to create real scarcity that drives buyers to move—without the fake hype that ruins trust. From using authentic deadlines, to tying scarcity directly to value, to leveraging social proof that creates FOMO, Paul shares the exact strategies that get people off the fence and into action. If you’ve ever struggled to close deals because prospects

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3:20

Why Storytelling Is Your Most Powerful Sales Tool

The Level Up Podcast w/ Paul Alex ·

2025/09/04

📖 Facts tell, but stories sell.In this episode of The Level Up Podcast, Paul Alex breaks down why storytelling is the ultimate tool for sales, influence, and building long-term trust. From sharing his own journey—working 80-100 hour weeks in law enforcement to becoming a multi-million dollar entrepreneur—Paul reveals how stories create emotional connections that numbers alone never can. If you’re relying only on data and features to sell, this episode will show you how to leverage stories to

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3:29

The Mindset Hacks That Separate Winners From Quitters

The Level Up Podcast w/ Paul Alex ·

2025/09/03

Why do some people achieve massive success while others give up? The difference isn't talent, luck, or intelligence—it's mindset. In this powerful episode of The Level Up Podcast, Paul Alex breaks down the essential mindset hacks that separate winners from quitters.Learn how to shift from a victim mentality to one of full ownership, embrace the long game instead of seeking instant gratification, and harness the power of discipline over fleeting motivation. This episode is a must-listen for anyone

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3:26

How to Master the Follow-Up and Close More Deals

The Level Up Podcast w/ Paul Alex ·

2025/09/02

📞 Most sales aren’t lost on the first call—they’re lost in the follow-up.In this episode of The Level Up Podcast, Paul Alex reveals why the fortune is always in the follow-up and how mastering this skill can put you ahead of 90% of your competition. From staying top of mind with value-driven touchpoints to creating urgency the right way, Paul breaks down the strategies that turn prospects into paying clients. If you’re struggling to close deals, this episode will show you how to stop leaving

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3:15

Why You Should Audit Your Time Like You Audit Your...

The Level Up Podcast w/ Paul Alex ·

2025/09/01

⏰ You can make back lost money—but you’ll never buy back lost time. In this episode of The Level Up Podcast, Paul Alex delivers a powerful message every entrepreneur needs to hear: stop treating your time like it’s cheap. Just like you track revenue, expenses, and profits in your business, you need to audit your time to see where it’s really going. Paul reveals how to cut out the wasted hours, eliminate distractions, and invest your time into the high-return activities that actually move the

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33:35

The Investor Betting on AI to Protect Students in...

The Level Up Podcast w/ Paul Alex ·

2025/08/31

In this episode of The Level Up Podcast w/ Paul Alex, we sit down with investor and entrepreneur Justin Freishtat (@justinfreishtat) to uncover how artificial intelligence is being used to make schools safer and potentially stop tragedies before they happen. Justin shares his journey from door-to-door sales to becoming an investor in groundbreaking technologies like Safe Space Global, a company using AI cameras and smart detection systems to prevent violence, protect students, and create safer

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46:26

The Funding Secrets Schools Never Teach—Benjetta...

The Level Up Podcast w/ Paul Alex ·

2025/08/30

Schools teach you to get a degree and follow the system, but they don’t show you how to build wealth, launch a business, or access real funding. That’s where today’s guest comes in.In this episode of The Level Up Podcast w/ Paul Alex, Benjetta Steele (@iambenjettatheboss)—CEO and founder of Mother Motivation—reveals how she helps entrepreneurs secure six figures in funding to grow, scale, and recession-proof their businesses. Her story of resilience as a single mother, guided by faith and

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3:15

The Art of Under Promising and Over Delivering

The Level Up Podcast w/ Paul Alex ·

2025/08/29

🚀 Want to build trust, loyalty, and a reputation that sets you apart? Master the art of under-promising and over-delivering.In this episode of The Level Up Podcast, Paul Alex breaks down one of the most powerful strategies for dominating in business—exceeding expectations. From setting realistic timelines to delivering results faster than promised, Paul shares how this approach creates credibility, drives customer loyalty, and turns your brand into a magnet for new opportunities. If you’re tired

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3:31

How to Stay Resilient When Business Gets Tough

The Level Up Podcast w/ Paul Alex ·

2025/08/28

💪 Success isn’t about who’s the smartest or the luckiest—it’s about who refuses to quit.In this episode of The Level Up Podcast, Paul Alex unpacks the secret weapon every entrepreneur needs: resilience. Business will test you with setbacks, failures, and unexpected challenges, but resilience is what separates those who fold from those who rise stronger. Drawing from his own experiences of loss, adaptation, and growth, Paul shares practical strategies for staying grounded, pushing through, and

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3:35

Why Confidence Is a Skill You Can Build

The Level Up Podcast w/ Paul Alex ·

2025/08/27

🔥 Confidence isn’t something you’re born with—it’s something you build.In this episode of The Level Up Podcast, Paul Alex breaks down why confidence is less about mindset and more about action. From taking the first step before you feel ready, to stacking small wins, to surrounding yourself with people who push you forward, Paul shares practical strategies to help you develop unstoppable confidence. If you’ve ever held back because you “don’t feel confident enough,” this episode will show you

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3:36

The Best Way to Turn One Success Into Many

The Level Up Podcast w/ Paul Alex ·

2025/08/26

🏆 Winning once isn’t enough—the goal is to keep stacking wins and build unstoppable momentum.In this episode of The Level Up Podcast, Paul Alex reveals how to turn a single victory into long-term success by systematizing, leveraging, and evolving. From scaling his businesses to transitioning from law enforcement into entrepreneurship, Paul shares how he took one win and transformed it into multiple thriving ventures. If you’ve ever wondered how top entrepreneurs keep winning over and over again,

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3:28

How to Create Urgency Without Being Pushy

The Level Up Podcast w/ Paul Alex ·

2025/08/25

⏳ Want to close more deals without coming off as “salesy”? It’s all about creating urgency the right way. In this episode of The Level Up Podcast, Paul Alex breaks down how to get people off the fence and into action—without pressure tactics that kill trust. From leading with real value, to using deadlines authentically, to showing prospects the true cost of waiting, Paul reveals the strategies top entrepreneurs and sales pros use to close strong while keeping integrity intact. If you’re tired of

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46:58

From Being Arrested to Becoming a Millionaire...

The Level Up Podcast w/ Paul Alex ·

2025/08/24

🚀 From arrests and setbacks to building multiple businesses and becoming an international speaker, Jay Awal’s story is one of resilience, faith, and massive transformation.In this episode of The Level Up Podcast w/ Paul Alex, Jay opens up about his journey: growing up in a single-parent household, falling into the wrong crowd, hitting rock bottom in a jail cell — and making the decision to completely change his life. Jay shares how self-education, imperfect action, and surrounding himself with

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51:22

Why Your Personal Brand Beats Paid Ads – Lessons From...

The Level Up Podcast w/ Paul Alex ·

2025/08/23

Most entrepreneurs make the mistake of pouring money into ads before building real trust. In this episode of The Level Up Podcast w/ Paul Alex, I sit down with Carson Butler (@carsonrapscontent) to break down why your personal brand will always outperform paid ads in the long run. Carson reveals his proven “3 Ps” framework: Prep, Produce, Perfect, and explains how he helps entrepreneurs cut cost per lead nearly in half while doubling deal flow. From his first clothing brand “Scars Make Stars” to

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3:15

Why Most Entrepreneurs Don’t Know Their Numbers

The Level Up Podcast w/ Paul Alex ·

2025/08/22

💰 Revenue looks sexy on social media—but it doesn’t mean you’re profitable. In this episode of The Level Up Podcast, Paul Alex exposes one of the biggest reasons businesses fail: not knowing their numbers. From mistaking revenue for profit, to ignoring cash flow, to running a business on guesses instead of data, Paul breaks down why financial awareness is the difference between scaling up and crashing down. If you’re an entrepreneur who wants to build a business that lasts, this episode will help

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