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PODCAST

AdTechGod Pod

AdTechGod, The AdTech God

A Podcast For The People About The People. The AdTechGod ® Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the technology that shapes our digital advertising experiences. All guests appearing on the adtech god podcast

business marketing

All Episodes

12:43

Special Episode: Breaking Down the $500M...

AdTechGod Pod ·

2024/11/21

In this episode, we dive into the $500 million acquisition of Innovid by Mediaocean.What does this deal mean for advertisers, connected TV, and the fight against walled gardens?Joining us areAaron Goldman, CMO of Mediaocean, andDani Cushion, CMO of Innovid, who share insider insights on how this merger will redefine data control, measurement, and ad performance. From strategic goals to branding challenges (Flashavid, anyone?), we cover it all. Don’t miss this in-depth discussion on the future of

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43:38

Special Episode: The Trade Desk’s Ventura OS:...

AdTechGod Pod ·

2024/11/20

In this special episode of the Refresh by AdTechGod, we discuss The Trade Desk's big announcement about Ventura, their new TV operating system set to drop in 2025.We chat about what this means for the connected TV (CTV) space; everything from possible conflicts of interest and the role of OEMs to how it might shake up the user experience. The panel takes a closer look at the challenges and opportunities this new OS brings, including the need for better interoperability and smarter monetization

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31:11

Ep. 55 Xander Katsatos discusses challenges and...

AdTechGod Pod ·

2024/11/19

Xander Katsatos, the head of sales at Beeswax, shares his journey in the ad tech industry and discusses trends in the market. He highlights the importance of staying up to date with industry news and trends through sources like newsletters, podcasts, and publications. Xander also emphasizes the need for sales professionals to focus on what they're good at and put in the effort to succeed. He discusses the challenges of fragmented content distribution and the shift towards private marketplace deals

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24:34

Special Episode: Viant Acquires Iris TV with Tim and...

AdTechGod Pod ·

2024/11/13

AdTechGod discusses the recent acquisition of Iris TV by Viant Technologies with Tim and Chris Vanderhook. In this episode, we dive into Viant’s recent acquisition of Iris TV, aimed at boosting transparency and improving targeting and measurement in the growing CTV space, where over 40% of ad spend on Viant’s platform now flows. We explore how this move strengthens Viant’s ad products to compete with walled gardens while keeping Iris TV independent to support an open ecosystem. We’ll also look at

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27:10

Ep. 54 Tyler Fitch from Tubi discusses all things...

AdTechGod Pod ·

2024/11/12

Tyler Fitch the SVP of Partnerships at AdRise chats with AdtechGodTyler Fitch shares his extensive experience in ad tech, from his early days in sales to his expertise in programmatic, highlighting the challenges of monetization and user retention in the rapidly growing connected TV space. He attributes Tubi's success to its strong focus on user experience and personalization, which has been pivotal in maintaining engagement. As FAST platforms reshape the streaming landscape and traditional TV

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32:40

Ep. 53 Catherine Perloff from AdWeek chats all things...

AdTechGod Pod ·

2024/11/05

AdTechGod interviews Catherine Perloff from Adweek, exploring her journey into advertising journalism, the intersection of advertising and culture, and the constant change in ad tech. They discuss trends such as consolidation, transparency, and the challenges of fraud in advertising, as well as the impact of walled gardens and regulation on the industry. The conversation also touches on the influence of AI on journalism and content creation, emphasizing the importance of quality in an increasingly

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26:39

Ep. 52 Krista Panoff of Innovid joins AdTechGod and...

AdTechGod Pod ·

2024/10/29

AdTechGod sits down with Krista Panoff the SVP, Global Enterprise Development at Innovid. Krista Panoff's career path to adtech was not linear, much like many of us in the space. She has advanced through various roles and now leads Global Business Enterprise Development at Innovid.In this conversation, Krista shares her unique journey from working at a snowboard company to her current role at Innovid, reflecting on the challenges and opportunities she encountered along the way. She discusses career

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29:18

Ep. 51 Aziz Rahimtoola discusses diverse audiences...

AdTechGod Pod ·

2024/10/22

In this episode AdTechGod invites Aziz Rahimtoola, CEO and co-founder of Sabio. Aziz's shares his journey from traditional media to digital advertising, the importance of building an inclusive media ecosystem, and the cultural resilience demonstrated by his team during the COVID-19 pandemic. Aziz emphasizes the need for representation in advertising and the future of content creation in a diverse world.Thank you to Flashtalking and AdLib for sponsoring this episode. TakeawaysAziz transitioned from

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21:50

Ep. 50 Natalie Scully from Vevo sits down with AdTechGod

AdTechGod Pod ·

2024/10/15

In this episode of the AdTechGod Pod, host AdTechGod interviews Natalie Scully, the Executive Vice President of Revenue, Distribution, and Data Operations at VEVO.Natalie shares her unique career journey, discussing her transition from finance to media, her long tenure at Vevo, and the company's evolution in the streaming space. The conversation leans into the importance of operational roles, the growth of connected television, and the challenges of balancing a demanding career with family life

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27:24

Ep. 49 John Whitmore of 33Across sits down for a...

AdTechGod Pod ·

2024/10/08

Episode 49 with special guest John WhitmoreJohn is the Senior Vice President of Business Development at 33Across.In this episode of the Ad TechGod Pod, John Whitmore, the SVP of Business Development at 33Across, shares his journey in the industry and discusses the future of adtech. we talk about the changes in media planning over the years, the impact of AI on the industry, and the importance of addressability and measurement. We also touch on the challenges and ethical considerations in the adtech

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25:51

Ep. 48 Laura Morrison from Amagi joins us on the...

AdTechGod Pod ·

2024/10/01

AdTechGod sits down with Laura MorrisonLaura Morrison is the Sr. Manager, Supply Partnerships at Amagi.Laura Morrison shares her journey in the adtech industry, starting from her role in a small agency to her current position at Amagi. She emphasizes the importance of being curious, asking questions, and continuously learning in this constantly changing industry. Laura also discusses the challenges of consolidation in the ad tech space and the shift towards platforms and OEMs becoming the new

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25:19

Ep. 47 Leslie Lee from Vistar Media chats joins...

AdTechGod Pod ·

2024/09/24

AdTechGod sits down with Leslie Lee.Leslie Lee is the Sr Vice President of Marketing at Vistar Media. Leslie Lee dives into her journey in the ad tech industry and the evolution of digital out-of-home (DOOH) advertising. As digital out-of-home continues to evolve, Leslie points out key trends, such as the increasing programmatic integration and the rise in brand investment. She touches on how the channel is moving beyond its traditional top-of-funnel role, with more brands leveraging it in

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26:34

Special Episode: Google Antitrust Case and the Future...

AdTechGod Pod ·

2024/09/18

In this special episode, Jason White, Chief Product Officer at Arena Group, discusses the implications of the Google Antitrust case from a publisher's point of view. Publishers may find new opportunities in the wake of the Google antitrust case, but the changes will take a long time. Long-tail publishers stand to benefit from emerging companies, while increased data sharing will enhance market transparency. Ultimately, greater choice in ad tech will benefit publishers, and competition will drive

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24:48

Ep. 46 Kevin Salguero from TelevisaUnivision chats...

AdTechGod Pod ·

2024/09/17

AdTechGod sits down with Kevin SalgueroKevin is the Director of Programmatic Operations at Univision. Kevin Salguero, Director of Programmatic Operations at Univision, shares his journey in ad operations and programmatic advertising. He discusses the importance of understanding the nuances of the industry and the challenges faced by SSPs and DSPs. Kevin also talks about the future of ad operations and connected TV, emphasizing the need for closer collaboration between publishers and advertisers. He

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23:13

Special Episode: The Potential Breakup of Google:...

AdTechGod Pod ·

2024/09/10

In this episode, Adam Heimlich, CEO and co-founder of Chalice Custom Algorithms, joins the AdTechGod Pod to discuss the Google antitrust trial and its impact on the adtech industry. He explains that the adtech industry has been dominated by Google, causing fear and mistrust among industry players. The trial will bring to light Google's dominance and potentially lead to a new era of competition and innovation. Adam breaks down the antitrust case, comparing it to the Standard Oil and Microsoft cases,

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27:45

Ep. 45 Alena Morris from PubMatic chats with AdTechGod

AdTechGod Pod ·

2024/09/10

Episode 45 with special guest Alena MorrisAlena Morris is the Associate Vice President, Product Marketing at PubMatic In this episode, Alena Morris reflects on her journey as a leader and manager, highlighting the significant role that empowerment and trust have played in her career. She discusses how the leadership at her company has not only empowered her but also encouraged innovation and personal growth. Alena emphasizes how she strives to emulate this approach in her own leadership style,

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30:34

Episode 44 with special guests Joshua Palau

AdTechGod Pod ·

2024/09/03

AdTechGod sits down with Joshua Palau Joshua Palau is the VP, Performance Media at Pfizer. He is a seasoned marketer and has a ton of experience spanning some of the world's most iconic brands including Johnson & Johnson, Disney, Comcast, Bayer, and LendingTree.On this episode of our podcast, Joshua Palau dives into a topic he feels strongly about: the artificial separation of brand and performance marketing. Drawing from his experience at Pfizer and other major companies, Joshua argues that

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27:27

Episode 43 with special guests Kristina Prokop

AdTechGod Pod ·

2024/08/27

AdTechGod sits down with Kristina ProkopKristina Prokop was the CEO and founder of Eyeota, a global provider of privacy-compliant audience data for marketers and advertisers. Eyeota's innovative approach to delivering high-quality, actionable data significantly impacted the industry. In recognition of its success, Dun & Bradstreet acquired Eyeota in November 2021 for an impressive $165 million.Thanks to LiveIntent for sponsoring this episode.

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26:59

Episode 42 with special guests Stacy Bohrer

AdTechGod Pod ·

2024/08/20

AdTechGod sits down with Stacy Bohrer. Stacy is the Vice President of Buyer Development at OpenX. Her career in adtech spans more than 15 years, with a rich background that includes impactful roles at Crisp, iHeart, and Kinetic Social.But Stacy’s most notable tenure was at The Trade Desk, where she spent nearly eight years as their Regional Vice President. During her time there, she played a huge role in shaping the company's growth and success, earning her a stellar reputation in the

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35:15

Episode 41 with special guests Paul Knegten

AdTechGod Pod ·

2024/08/13

AdTechGod sits down with Paul KnegtenPaul Knegten is a marketing expert with an impressive career that spans across some of the most innovative companies in the adtech industry. Paul is best known as the former CMO at Beeswax, a company that was successfully acquired by Comcast, working alongside my current boss, Ari Paparo. But that's just the beginning of his successful story.Paul has also served as the CMO at Outbrain, bringing his unique vision and expertise to one of the leading content

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168 results

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