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PODCAST

Social Geek

Social Geek Radio

412557 Hello Geeks! Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends. Plus, every Wednesday morning, check out the Franchise News Podcast.

business marketing

All Episodes

00:59:00

Business Focused Social Media

Social Geek ·

2011/09/23

Richard Brasser, CEO, The Targeted Group will be our guest this week. Since founding the company in 1999, Richard has helped some of the nation’s leading brands create their social networking strategies and successful interactive media initiatives. Aiding in strategic marketing programs for companies such as Siemens, Citibank Smith Barney, Pepsi and RSM McGladrey, Richard has honed his understanding of how to create real engagement both in person and online. Join us as we discuss strategies to

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01:00:00

Use of Social Media In Business

Social Geek ·

2011/09/16

Our guest, Gloria Bell is currently the Co-Chair of the SocialMediaPlus conference and Director of Social Media for Human Capital Solutions. Between her corporate career and joining Human Capital Solutions, Gloria founded Red Stapler Consulting where she worked with businesses and technology startups providing them with business process and operations consulting and social media strategy and implementation. Truly believing in the business benefits of both on and off line communities, Gloria

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01:00:00

QR Codes In Business

Social Geek ·

2011/09/02

Our guest, Todd Leiser is an experienced Digital Media professional and Franchise Sales/Management leader at Valpak. Valpak is America's Leader in local cooperative Direct Mail for over 40 years and reaches nearly 45 million households in more than 120 markets in North America every month.Todd will share a little history about QR codes and valuable tips on how to use in business today! http://twitter.com/valpaktodd http://www.toddleiser.net/ http://www.valpakfranchising.com

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01:01:00

Location Based Marketing for Dummies Author Interview

Social Geek ·

2011/08/26

Join us as we talk about the new book Location Based Marketing for Dummies with co-author Aaron Strout. Learn about how this growing concept and new technologies are making an impact on business and commerce. Want to learn how you can use location based services to attract and retain customers? Listen in as BJ Emerson joins Deb Evans as AK is away this week.

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01:00:00

Recent Social Media Updates and Business Implications

Social Geek ·

2011/08/19

Finding it hard to keep up with the social media updates to LinkedIn, Twitter, Facebook and now Google+? AK and Deb will layout the changes and updates that took place this week so you are on top of things as a marketer and/or business owner! Feel free to call in and share what you have learned and how it has applied to you.

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01:00:00

Tech Survival Guide for Education, Home and Business

Social Geek ·

2011/08/12

It's that time of year when parents are preparing to send their students back to school! What technology should they carry in their pocket? What type of digital cameras, computers, smartphones should be on the shopping list for school, home or business use? To make sense of it all, Ken Colburn, CEO and founder of Data Doctors franchise and radio host will join us as we discuss what every student and business owner should have as part of their tech survival guide!

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01:00:00

What FranCamp Is and Is Not

Social Geek ·

2011/08/05

FranCamp 2011: Franchising Goes Social will be the first social media un-conference for the franchise industry. Social media and social media related topics are the most talked about in franchising and even at huge events like the annual IFA conference, helpful information is sometimes hard to come by. Our guest Thomas Scott, CEO at Brand Journalists will share why he Deb, AK and Jack Monson are part of FranCamp and why anyone in the franchising industry should attend. The event is also open to

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01:00:00

Mobile Marketing

Social Geek ·

2011/07/29

How do you market to your customers in a world gone mobile? Chuck Martin, author of The Third Screen and New York Times Business Best Seller The Digital Estate will join Deb and AK to share how to harness mobile technology to better serve your customers more effectively. Connect with Chuck Martin: Twitter Google+ LinkedIn

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01:00:00

Inbound Marketing Strategies with HubSpot

Social Geek ·

2011/07/22

Kirsten Knipp, Director of Product Marketing at HubSpot will walk Deb and AK through strategies of inbound marketing - getting found, converting leads to customers, and analytics the HubSpot way! Check out HubSpot's weekly marketing update videos on HubSpot.TV which is filmed live on Fridays.Kirsten will share a little about HubSpot's very unique culture and you can find their "Living Guidebook for Potential and Current Employees"

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01:00:00

Public Relations for Special Events

Social Geek ·

2011/07/15

Dana Lopez aka "On-Line Director" for Social Geek Radio will sit in as co-host for AK Stout this week. Joining Dana and Deb is Abbie S. Fink, Vice President/General Manager at HMA Public Relations. Abbie has both a master's degree in mass communications and a Bachelor of Arts degree in journalism/public relations from Walter Cronkite School of Journalism and Telecommunication of Arizonia State University. Abbie will share social media strategies on how to create a great marketing plan for any

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01:00:00

Deepen Your Social Relationship With Email Marketing

Social Geek ·

2011/07/08

You are probably engaging customers on social networks like Facebook, LinkedIn, and Twitter to grow your business. Are you using social media marketing by connecting your social networks with Email Marketing? Our guest Julie Niehoff, Sr. Regional Development Director of Constant Contact will share how Event Marketing and Online Surveys will get your business noticed and deepen the relationship with your customers. http://www.linkedin.com/in/julieniehoff http://twitter.com/julieniehoff

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01:01:00

What is "Social" CRM?

Social Geek ·

2011/07/01

Filling in for Deb Evans and AK Stout for this episode of Social Geek Radio is former SGR co-host BJ Emerson, VP of Technology for Tasti D-Lite. Joining him will be Jack Monson, Vice President of Engage121, a social CRM platform. If you've ever wanted listen more effectively and have better connections with your customers online, you'll want to hear about Social CRM. This episode will cover the basics as well as get into some details of Customer Relationship Management and social media.

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01:00:00

Summer Technology Fun For Kids

Social Geek ·

2011/06/24

Join us as we continue our discussion of summer technology fun for kids! Meet Lisa Johnson, Instructional Technology Specialist for NEISD, App Enthusiast, Apptivity Author, Social Geek, Wordpress Addict, and Lifelong Learner. Lisa told us, “I am blessed to be working as an Instructional Technology Specialist for NEISD. I love my job and never truly see it as "work". The Mumford & Sons song, Awake Your Soul, says it best “Where you invest your love, you invest your life.” Lisa received her

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01:00:00

Social Media/Marketing Strategies

Social Geek ·

2011/06/17

Our guest this week is Deb Dobson who is a social media/marketing strategist. She brings years of experience in business consulting, IT, marketing and social media. She believes the technology should fit the person and their business goals, not the person trying to fit into the technology. She has helped startups, small businesses and professionals learn how to leverage the Web 2.0 world to reach their goals. Currently, her day work is marketing for a large law firm, and off hours working with

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01:00:00

Don't Let Your Kids Have Brain Drain

Social Geek ·

2011/06/10

Join us with our guest Cyndee Perkins, Director Curriculum and Program Development at COMPUTER EXPLORERS as we discuss technology options for kids over the summer. Kids today are natively fluent in both mobile and social platforms. Cyndee will share how to harness their interests and make the best use of their time over the long summer months. Follow Cyndee Twitter: @CyndeePerkins Blog: COMPUTER EXPLORERS Read her Blog:

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01:01:00

Using Social Technologies to Reward Brand Loyalty

Social Geek ·

2011/06/03

BJ Emerson, VP of Technology for Tasti D-Lite is back! At least as our special guest this week! As you can see from BJ's speaking calendar by clicking here, he has traveled around the world sharing his thoughts on how to use social technologies to reward brand loyalty. There is a great article by Hospitality Technology on "Reward Point Revolution" where BJ talks about Tasti's social media road map. Join us as he shares his secrets and what he has learned during his world wide tour. Since BJ is

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01:00:00

Save Time and Keep Smart With SmartBrief

Social Geek ·

2011/05/27

Our guest this week is Brooke Howell, SmartBrief's editor and resident expert on news for small businesses and entrepreneurs. She tweets from @SBStartup and writes for SmartBrief's SmartBlogs. The premise behind SmartBrief is simple: there’s too much information out there and too little time in the day to read it all. Their editors hand-pick the most relevant and important news from all over, summarize it, link to the original sources and deliver it -- for FREE -- in one-stop-shop

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01:00:00

Harness The Power Through Likeable Social Media

Social Geek ·

2011/05/13

Join AK and Deb and their special guest Dave Kerpen, co-founder and CEO of Likeable Media, an award-winning social media and word-of-mouth marketing firm. Dave has been featured on CNBC's "On the Money", ABC World News Tonight, the CBS Early Show, the New York Times, and countless blogs. Likeable's mission is to help build more transparent, responsive, & likeable companies, nonprofit organizations, and governments. If you buy his new book, "likeable social media" you will receive a pre-release

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01:00:00

Digital Marketing Begins With A Digital Health Check

Social Geek ·

2011/05/06

Join AK, Deb and guest Steve Cunningham, President & CEO for Polar Unlimited based in Ontario as they uncover what is needed for a digital health check! Polar Unlimited is a digital relationship agency that helps you create meaningful relationships with your customers and prospects. They believe that with the web as a hub, digital brand strategies and tools can engage a larger audience more efficiently and effectively than traditional media. Steve also produces a video podcast at www.readitfor.me,

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01:00:00

Key Takeaways From Social Media Bootcamp

Social Geek ·

2011/04/29

Deb joined several others for the last four weeks on Monday and Wednesday as they attended Social Media Boot Camp. Their instructor, AK Stout conducted two hour sessions. The sessions were designed for individuals new to social media and those that have been "using" social media. Sessions covered: Facebook, Twitter, LinkedIn, Blogging and Local Search. Join AK and Deb as they discuss some of the key takeaways of the Boot Camp.

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