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PODCAST

Creative Control

The days of celebrities, athletes, and creators relying solely on their talent to build their brands is over. Today, it’s all about partnering with brands, investing in companies, or even launching a business of your own. Join host KC Ifeanyi each episode as he talks to one of the world’s most creative people about how their business endeavors intersect with, and grow, their creativity.

arts marketing

All Episodes

35:08

Want 52 million followers on TikTok? Adapt and...

Creative Control ·

2022/10/20

If you’re on TikTok, Michael Le has undoubtedly landed on your For You page at some point with his dance videos, which have earned him 52 million followers and more than 10 billion views. Now Michael is launching Joystick, a gaming ecosystem that aims to empower users and content creators to become business owners. According to Michael, the key to his success has been adapting and experimenting both in the content he creates and in his business pursuits. But how do you translate 52 million followers

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25:37

FROM AWS AND FAST CO WORKS: At the Edge of...

Creative Control ·

2022/10/18

In this special podcast episode, hear the latest on what’s taking place in edge computing and hybrid cloud from a top industry executive at AWS. Also learn how these innovations can ultimately help you transform your business.

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35:56

Welcome to the hilariously bizarre world of Tony Talks

Creative Control ·

2022/10/13

You think you know where a skit from Antonio Baldwin (aka Tony Talks) is headed until the punchlines start hitting you in the most unexpected places. It’s the kind of random comedy that forces you to pay attention—and it’s certainly caught the attention of his growing audience. Tony landed a spot on Fast Company’s inaugural Creator 25 list, and you need only watch his content (and listen to this episode) to understand why.

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34:16

Why marginalized creators are feeling invisible online

Creative Control ·

2022/10/06

A lot of people say success in the creator economy is democratized: You put in the work, stay consistent, and you’ll find your audience and revenue. That may be true for some, but for many marginalized creators success feels like a steeper hill to climb than it should be. Discoverability is crucial to any creator’s career online. But what happens when the algorithms powering discoverability seem to be working against you or don’t see you at all?

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28:05

Brittany Broski live from Fast Company's Innovation...

Creative Control ·

2022/09/29

Brittany "Broski" Tomlinson turned her 15 seconds of fame as "the Kombucha girl" meme into a full-fledged career. In this live episode of Fast Company's podcast Creative Control, Tomlinson gives her candid take on the creator economy and explains how she's building a name for herself offline.

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1:20

What's On The Horizon For Season 2 of Creative Control

Creative Control ·

2022/09/22

Here is a sneak peek of Season 2! Creative Control premieres next week, and be sure to subscribe to the podcast so you don’t miss new episodes every Thursday.

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33:58

CC Throwback: How Soman Chainani darker lens creates...

Creative Control ·

2022/09/15

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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38:53

CC Throwback: Author Jenny Han on the double-edged...

Creative Control ·

2022/09/08

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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43:24

CC Throwback: Unpacking composer Nicholas Britell’s...

Creative Control ·

2022/09/01

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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25:27

FROM FRESHWORKS AND FAST CO. WORKS: What is the...

Creative Control ·

2022/08/25

Every company’s success is tied to its talent - recruiting and retaining the employees needed to deliver high-level customer experiences that support the bottom line. Yet rapid transformation has disrupted many things that organizations used to do to maintain great company cultures. So how can business leaders reimagine their employee experiences to meet the needs of their workforces? How does that translate into better customer experiences? In this thought-provoking podcast episode, FastCo Works

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34:20

CC Throwback: Lessons on leveling up with Danielle...

Creative Control ·

2022/08/25

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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42:11

CC Throwback: Monet X Change on the power of...

Creative Control ·

2022/08/18

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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41:18

CC Throwback: Minding your mental health with Dr....

Creative Control ·

2022/08/11

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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46:12

CC Throwback: Ellen Pompeo broke her creative rut and...

Creative Control ·

2022/08/04

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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37:17

CC Throwback: Using brainstorming and improv to boost...

Creative Control ·

2022/07/28

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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48:49

CC Throwback: John Cho’s childlike approach to...

Creative Control ·

2022/07/21

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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50:37

CC Throwback: Janet Mock on trusting other voices in...

Creative Control ·

2022/07/14

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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48:31

CC Throwback: How uncertainty and negativity can fuel...

Creative Control ·

2022/07/07

We’re hard at work developing season 2 of Creative Control coming this fall. In the meantime, enjoy this throwback episode to keep your creative juices flowing!

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42:44

Creative Control's season one finale

Creative Control ·

2022/06/23

Over the past 15 episodes, we covered a lot of ground within the creator economy. For the season one finale, we're revisiting some of these topics with Kaya Yurieff, a reporter with The Information who's also been sorting through the ups and downs of this space. In this episode, Kaya gives her opinion on burnout, the creator middle class, and government regulation of social media, as well as her forecast for the creator economy’s next chapter.

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51:26

How one woman is getting BIPOC creators a seat at the...

Creative Control ·

2022/06/16

Last week, we profiled a talent agency working specifically with deaf and disabled creators. This week, we're going even further into the space of marginalized creators with Annelise Campbell. Annelise is the founder of the CFG, an influencer marketing agency geared toward BIPOC creators like Monica Veloz, a lifestyle and beauty creator of nine years who, since linking up with CFG, has gained an entirely new perspective on value as an Afro-Latina creator. In this episode with Annelise and Monica, we

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