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PODCAST

Be A Marketer with Dave Charest

Constant Contact

As a small business owner, you need to be a lot of things to make your business go—but you don"t have to be a marketer alone. Join host Dave Charest, Director of Small Business Success at Constant Contact, and Kelsi Carter, Brand Production Coordinator, as they explore what it really takes to market your business. Even if marketing"s not your thing! You"ll hear from small business leaders just like you along with industry experts as they share their stories, challenges, and best advice to get real

business marketing

All Episodes

45:44

#6 - Packing Your Bench for Success with Scharrell...

Be A Marketer with Dave Charest ·

2023/02/16

Sometimes, the security of the corporate world wins over striking out on your own. For Scharrell Jackson, a single mom of three, that was true. But after years of working for one company at a time, Scharrell decided she was ready to share her gifts with more businesses. In the last year, she fully leaned into her consulting business and keynote speaking. And just like how she encourages business leaders, Scharrell took the time to reflect on her ideal destiny. “You need to get clear on what

en

51:05

#5 - Imposter Syndrome and Defining Your Brand Story...

Be A Marketer with Dave Charest ·

2023/02/09

Striking out on your own after years in the corporate world is scary. But for a marketing guru like Dave Gerhardt, that transition was a little less daunting. All he needed was the right story.Dave’s online community, Exit Five, helps B2B marketers unlock the secrets of the industry — and according to him, it all starts with the brand story. Specifically, he recommends asking yourself, “What are you looking to do and for whom?”Dave joins Constant Contact’s Director of Small Business Success

en

49:11

#4 - Finding Your Tribe with Pam Roussell

Be A Marketer with Dave Charest ·

2023/02/02

Pet health problems aren’t always solved by a trip to the vet — a problem that Pam Roussell knows all too well. A longtime cat lover and holistic health practitioner, Pam’s cat boutique, Purrrfectly Holistic, gives pet owners alternative approaches to healing their furry friends.For the last seven years, Pam’s been connecting felines and their owners to services and products that look outside the box. In the last year, however, she decided to go full-time with Purrrfectly Holistic and saw

en

43:01

#3 - Growing a Business With Consistency, Connection,...

Be A Marketer with Dave Charest ·

2023/01/26

There wasn’t a lot of forethought before Chris and Mary Ginder decided to start a hot sauce company. Chris had the idea one day and suddenly became obsessed with making and selling their own fresh pepper hot sauce.It wasn’t simple. Because of their commitment to quality and compliance, it took three years to actually launch the business and sell the first case of Gindo’s Spice of Life in 2011. And it hasn’t always been easy since, like when the couple moved from Los Angeles to Illinois to

en

51:40

#2 – Lessons From a 25-Year Serial Entrepreneur with...

Be A Marketer with Dave Charest ·

2023/01/19

Becoming a serial entrepreneur wasn’t in Ramon Ray’s original plan.As a child, he dreamed of becoming an FBI agent. But Ramon had an entrepreneurial spirit and launched a one-person computer consulting side hustle while he was still working full-time at the United Nations. While that business wasn’t the right fit for Ramon long-term, it fueled his hunger to run his own business and introduced him to the online space and the world of content.After owning five businesses, selling three, and

en

51:26

#1 - Building a Business by Building Community with...

Be A Marketer with Dave Charest ·

2023/01/12

Running a tea house is one of the last things you’d picture for a WNBA star and four-time Olympic gold medalist. In fact, it’s not even what Tamika Catchings saw herself doing. But in 2017, Tamika bought Tea’s Me Cafe in Indianapolis, Indiana. She has since expanded to a second location — even while navigating the business challenges that arose from the COVID-19 pandemic. For Tamika, bringing people together is foundational. “I didn't get into it to get rich. I got into it because of the

en

1:03

Trailer: Be a Marketer with Dave Charest

Be A Marketer with Dave Charest ·

2022/12/16

Be a Marketer with Dave Charest is a podcast designed for Constant Contact customers. Check out the trailer to find out what to expect so you can make progress from wherever you are in your marketing journey.

en

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