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PODCAST

The Extraordinary Business Book Club

Alison Jones, publisher and book coach, explores business books from both a writer"s and a reader"s perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.

business books

All Episodes

42:32

Episode 356 - WorkJoy with Beth Stallwood

The Extraordinary Business Book Club ·

2023/02/27

'Work fits into this bigger thing that we call life. And if you are more joyful in work, that will spill over and you will be more joyful in life.' You may not have used the terms 'WorkJoy' and 'WorkGloom' before, but I bet you immediately know what they mean, AND which is your most common daily experience. The good news is that you have much more control over that experience than you might think. In this week's conversation, Beth Stallwood talks to me about how we can find ways to bring more joy

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40:14

Episode 355 - The School of Life with Sarah Stein...

The Extraordinary Business Book Club ·

2023/02/20

"People don't just pick up a book once, read it, put it down, and then that's the end of their relationship with that idea.... we can move in a person's life in multiple ways." Sarah Stein Lubrano describes The School of Life as 'a modern press': books are vitally important, but they're only one part of a wider ecosystem of ideas. There are many lessons here for business book writers, and many ideas too: how might YOU build in experiential strands, and opportunities for your readers to learn and

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18:36

Episode 354 - The Valentine's Special

The Extraordinary Business Book Club ·

2023/02/13

This is a podcast about business and business books. You might think this is unpromising territory for talk of love: but you'd be wrong. No hearts and flowers here, but real, thoughtful, passionate insights into what it means to be in relationship with those we work alongside, how we express love as part of leadership, and how passion fuels the work we do. With contributions from Professor Lucy Easthope, Yetunde Hoffman, Dr Deb Mashek and Richard Fox.

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46:25

Episode 353 - When the Dust Settles with Lucy Easthope

The Extraordinary Business Book Club ·

2023/02/06

'Seeing somebody need you, seeing somebody in pain, is not necessarily traumatizing: not being able to help them is a moral injury that is traumatizing. So I also wanted to challenge ideas of what hurts.' Most of us run away from disaster. Similarly, we try to avoid painful emotions. For Professor Lucy Easthope, expert and adviser on emergency planning and disaster recovery, heading towards the most traumatic diaster scenes as others flee in the opposite direction is par for the course, as is

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27:48

Episode 352 - Business Model You with Tim Clark

The Extraordinary Business Book Club ·

2023/01/30

'We as individuals are systems ourselves, aren't we?... And so when we diagram ourselves using a work model, we often see for the very first time how these elements interrelate.' You may be familiar with the Business Model Canvas - but have you ever thought about using it for yourself, rather than your business? Dr Tim Clark did, and discovered that this simple but powerful visual tool had astonishing power to help move his own and others' thinking forward. Words are powerful, but visual thinking

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35:16

Episode 351 - Collabor(h)ate with Dr Deb Mashek

The Extraordinary Business Book Club ·

2023/01/23

'When I went into [writing a book], people were telling me, oh, it's going to be so lonely. you're going to lock yourself in a room... nothing could be further from the truth. This was the most collaborative process from day one.' If you want to do work that matters, the unavoidable truth is that you're going to need to collaborate with others at some point. And that can be the most joyful, creative, energising experience.... but very often it isn't. What IS it about collaboration that's so damn

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29:20

Episode 350 - What Matters

The Extraordinary Business Book Club ·

2023/01/16

It's easy to get caught up in the fluff - in work and life. Whether it's focusing on the font family rather than the purpose behind the brand, the endless social media scroll rather than the deep thinking we know we'd rather be doing, or the drive to answer just one more email rather than stopping to rest, we're all guilty of losing sight of the really important stuff. In this Best Bits episode, I look back over my recent conversations and pick out some insights from these extraordinary thinkers

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43:00

Episode 349 - Work/Life Flywheel with Ollie Henderson

The Extraordinary Business Book Club ·

2023/01/09

'I'd done a lot of reps before I started writing the book, and that helped enormously.' Ollie Henderson would like to talk to you about work-life balance. Specifically, he'd like you to understand that you will NEVER reach a state of perfect equilibrium, so why beat yourself up about it? Instead, he'd like you to consider the idea of work and life as a flywheel, working together, moving you forward. In this conversation, he shares some deeply personal insights about what that has meant for him, and

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39:20

Episode 348 - Written with Bec Evans and Chris Smith

The Extraordinary Business Book Club ·

2023/01/02

'How can you get to more people beyond coaching courses and beyond webinars? Well, you write a book.' Bec Evans and Chris Smith met in a bookshop and have worked with books, writing and authors ever since. As co-founders of Prolifiko they coach writers to be more productive, and as co-authors of Written: How to Keep Writing and Build a Habit That Lasts they have made their experience and expertise available for anyone who needs it. But writing about writing is perhaps the most cripplingly tricky

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40:50

Episode 347 - Slow journalism with Rob Orchard

The Extraordinary Business Book Club ·

2022/12/19

'Slow journalism for us was just a way of encapsulating that feeling that when you take your time, you can do something more quality.' In a media landscape dominated by the white-hot, reactive world of social media and rolling news, it can be hard to keep a sense of perspective. That's why a small group of editors decided to do something revolutionary: create a form of journalism that deliberately avoided breaking news, but instead focused on looking back to identify the real significance of events

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40:49

Episode 346 - Exploratory Writing with Alison Jones

The Extraordinary Business Book Club ·

2022/12/12

'If you give your brain a question, it can't help but go looking for answers. That's how we are designed. And when you know that, you suddenly think, well, all my job is, really, is to come up with the good questions, isn't it?' In a gratifying plot twist, I become the guest on my own podcast as Grace Marshall asks me all the tough questions about my own new book, Exploratory Writing: Everyday magic for life and work. How can one of our simplest, oldest technologies - the pen on the page - be the

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45:00

Episode 345 - Glow in the Dark with Mark Leruste

The Extraordinary Business Book Club ·

2022/12/05

'Your story is about you, but it's not for you. Someone, somewhere woke up this morning needing to hear your story to not feel alone.' For most of us, it's hard for us to see how our personal story fits into our professional life. But Mark Leruste believes that your personal story is the 'emotional glue' that makes sense of everything you do in the world, and people need to hear it. In this fascinating conversation, we discuss not only how you find and own your story, but how you use it for good in

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34:08

Episode 344 - STOP with Sarah Sparks

The Extraordinary Business Book Club ·

2022/11/28

'We are designed for acute episodes of stress, but what we're not designed for is chronic episodes of stress. That's stress after stress after stress, and that's what most people are living with, day in day out.' Looking back, Sarah Sparks can see that her body was trying to tell her there was a problem. But she didn't listen: she kept on working crazy hours under immense pressure while trying to be the perfect new wife, and eventually her body stepped in to give her a message she couldn't ignore:

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36:13

Episode 343 - Decoded with Phil Barden

The Extraordinary Business Book Club ·

2022/11/21

Ever wondered why people don't immediately shout 'Of course!' and shake you warmly by the hand when you share your new idea with them? It's because we find new ideas hard to take on board, especially when they contradict things we've believed up until now. So how as a writer can you help people get past that initial negative reflex and take your ideas on board? Marketer Phil Barden experienced this for himself, when he discovered that everything he thought he knew about advertising was wrong. In

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31:42

Episode 342 - Don't Fix Women with Joy Burnford

The Extraordinary Business Book Club ·

2022/11/14

'How do I .. move from being a curator to a creator? That was a big shift for me, and I think I got there in the end.' People often talk about the value of the finished book - for the author and for the reader. Less talked-about is the value of the process of writing: the connections you make as you research and discuss the ideas, the deepening of your thinking, the shift that you make as an author from consuming and curating other people's opinions to setting out your own. Joy Burnford has been a

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36:23

Episode 341 - Branding with Matt Johnson and Tessa...

The Extraordinary Business Book Club ·

2022/11/07

"Of course we want to predict, what's the world going to be like in 5, 10, 15 years? How can I, as a brand, put myself in an advantageous position to thrive in this hypothetical future? But through taking a human-based approach, we're going to ask a different, and I think complementary question: not what's going to change, but what's going to stay constant. And if humans are your primary customers, the most relevant constants are going to be the constants of human nature." The science of branding is

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33:41

Episode 340 - The joy of constraints

The Extraordinary Business Book Club ·

2022/10/31

We don't live in a perfect world. If you're hoping to write a business book, I bet there's something that's getting in your way. Not enough time, lack of focus, morning sickness, a global pandemic... We can't get rid of these constraints, but we CAN get smarter about them, and maybe even turn them into superpowers. Get inspiration from: Kate Nash on working with rather than against physical disability; Jenna Tiffany on the impact of the pandemic; Lucy Cohen on using whatever way of writing

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35:31

Episode 339 - Positively Purple with Kate Nash OBE

The Extraordinary Business Book Club ·

2022/10/24

'We are not here to be inspiration. Instead [we] invite back those who feel inspired to think about what they're inspired to do as a consequence.' From the moment her well-intentioned mother spoke wistfully about the possibility of her getting 'a little job' when she was afflicted by chronic rheumatoid arthritis as a teenager, Kate Nash has been challenging the narrative of expectations around disable people in the workplace. She's the founder of professional development hub Purple Space and the

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31:53

Episode 338 - Crafting Connection with Felicity Dwyer

The Extraordinary Business Book Club ·

2022/10/17

'It's important to think about connecting with ourself first [because] whatever kind of interpersonal communication we are involved with, we are always there.' In her 3D model of communication, Felicity Dwyer starts by inviting us to consider how we communicate with ourselves. It's a profound and often moving process, but if we're going to connect meaningfully with others, it's an essential starting point. In a world that often focuses on superficial tactics to get a message across, this approach

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35:40

Episode 337 - Corporate clowning with Em Stroud

The Extraordinary Business Book Club ·

2022/10/10

'Because we are the truth tellers, we say really what's going on. Because we use humour, we get away with saying stuff that other people can't... The art of clowning about, really paying attention, serves me in every place that I go.' I'm willing to bet you've never met a Corporate Clown Coach before, not unless you've already met Em Stroud. In this fascinating conversation we talk about clowning and its role in work and life, finding fun in writing, and how we rediscover the parts of ourselves

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