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PODCAST

Software Spotlight

Are you looking to stay ahead in the fast-paced world of B2B SaaS? Software Spotlight delivers weekly insights from the frontlines of software innovation. Join host Michael Bernzweig, founder of Software Oasis since 1998, as he brings you exclusive conversations with industry titans, innovative leaders, and game-changing executives in the SaaS space. Each episode unpacks winning strategies, emerging trends, and actionable insights you can implement immediately. From scaling your SaaS business to

technology management

All Episodes

47:38

Reditus B2B SaaS Affiliate Marketing Network

Software Spotlight ·

2023/12/09

Host Michael Bernzweig welcomes Joran Hofman, founder of Reditus, a B2B network connecting SaaS software companies with affiliates. Hofman shares his founding story - while working at Leadfeeder startup, he built a website reviewing sales tools that attracted 25,000 visitors per month. He tried monetizing via affiliate links but struggled with scattered portals and lack of transparency, losing over $20K in potential revenue. This motivated Hofman to build his own affiliate platform catered

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55:55

My AskAI Your AI Assistant With Your Content

Software Spotlight ·

2023/12/06

Michael Bernzweig welcomed Mike Heap, co-founder of My AskAI, to discuss how his startup is using AI to help businesses quickly create customized chatbots. Mike explained that My AskAI emerged from his previous work fine-tuning AI models. He realized many people wanted to upload documents and data to create useful chatbots for customer service and knowledge bases, but struggled with the technical complexity. So Mike and co-founder Alex built My AskAI to be an easy no-code platform. Users

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51:35

Trustmary: Collect, Manage and Showcase Reviews

Software Spotlight ·

2023/12/04

The podcast begins with host Michael Bernzweig welcoming Arttu Haho, Product Manager of Trustmary, to provide background on their customer review platform. Learn more about the Trustmary solution. Haho explains that Trustmary started 2016 producing video testimonials before pivoting to software in 2019-2020 to help businesses collect, manage, and showcase text and video reviews. When asked about the problem Trustmary solves, Haho says reviews build trust between businesses and prospective

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57:05

CallPage CallBack Automation

Software Spotlight ·

2023/11/27

This episode of Software Spotlight features Bogdan Tyskyy, General Manager of CallPage in Poland, discussing how their callback technology helps businesses convert website traffic into sales calls. Start with a 14-day free trial of the CallPage solution. CallPage prompts website visitors to request a phone call, then automatically connects them with a sales agent to increase conversion rates within seconds. Tyskyy provides insights into key features like intelligent lead scoring, call

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49:55

Content At Scale Content Creation Software

Software Spotlight ·

2023/11/04

In this Software Spotlight podcast episode, host Michael Bernzweig interviews Steve Harvey from Content at Scale, an AI content creation platform designed for SEO agencies, site owners, and marketers. Learn more about Content at Scale. Founded in 2021, Content at Scale uses proprietary AI to generate long-form, SEO-optimized blog posts and articles. Key features include content written in a natural, human tone, citations, links, images, and social posts built-in. The platform is used by

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49:37

SmartSuite Work Management Platform

Software Spotlight ·

2023/10/23

The podcast features Michael Bernzweig interviewing Avi Hercenberg, the partnership director at SmartSuite. Free trial and details on Smartsuite. SmartSuite is a no-code work management platform founded about five years ago by executives from Archer Technologies. The vision is to combine database, spreadsheet, document, project management, and automation capabilities into one intuitive platform. SmartSuite spent three years and $16 million developing the product before releasing it to

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58:21

Brand24 Social Listening

Software Spotlight ·

2023/10/17

The Brand24 Social Listening podcast provides an inside look at how this innovative social media monitoring tool empowers brands. Get a Free trial of Brand24. Host Michael Bernzweig interviews Waleria Pagowska, a social listening software expert from Brand24, to uncover the startup's origins and capabilities. Origin Of Brand24Waleria explains that Brand24 began in 2011 as a social listening platform and has grown by constantly improving and developing new AI features. The tool is versatile

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53:09

ActiveCampaign's Growth and Vision for Marketing...

Software Spotlight ·

2023/10/10

This Software Oasis podcast episode features Xiaofei Zhang from ActiveCampaign discussing the company's founding and growth. Learn more and sign up for a Free ActiveCampaign trial. ActiveCampaign started in 2003 to serve small businesses with marketing and sales automation software. After operating for over 10 years, ActiveCampaign transitioned to a SaaS model in 2016, which kickstarted tremendous growth. Today ActiveCampaign has over 800 employees and reached over $150 million in revenue

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59:58

Creately Visual Collaboration Platform for Teams

Software Spotlight ·

2023/10/10

This podcast episode focuses on the origin story and evolution of Creately, a visual collaboration software company. Learn more or get a Free trial of Creately. Co-founder Chandika Jayasundara traces Creately's beginnings in 2008 as a research project at the University of Melbourne. He discusses how the platform has grown from a basic online diagramming tool into an intelligent, integrated workspace that connects teams, documents, and data. Chandika also explores current trends like AI and

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35:03

Glances Unified Data Access and Workflows

Software Spotlight ·

2023/09/23

In this podcast episode of Software Spotlight, we dive into the world of Glances, a unique platform that provides a unified interface for employees to access information from various applications in one view. Learn more or Try Glances Free. Our guest, Jason Eggers from Glances, shares insights on how the platform was developed and how it helps businesses streamline their workflows. We discuss popular applications on the Glances platform, such as CRM systems like Salesforce and HubSpot,

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44:57

Assembly AI-Powered Intranet for Employee Engagement

Software Spotlight ·

2023/09/23

Assembly is an AI-powered intranet that revolutionizes employee engagement. Learn More and Try Assembly Free. With Assembly, you can deliver personalized content to each employee, use AI to help employees find information quickly and efficiently, create surveys, recognitions, and contests without coding, and gamify mundane tasks to boost engagement. Assembly is used by businesses of all sizes to improve collaboration, decision-making, and productivity. Try Assembly Free today and see the

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51:08

Katana MRP Cloud Manufacturer Inventory Management

Software Spotlight ·

2023/09/19

Learn how Katana MRP, a cloud-based inventory management and manufacturing solution, can help you streamline operations, improve visibility, and make better decisions. Learn Learn More and Try Katana MRP Free. In this episode, we discuss the key features and benefits of Katana MRP and how it can help manufacturers overcome common challenges. Listen now to learn more and see how Katana MRP can help you grow your business!

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61:22

Landingi Conversion Optimization Strategies for...

Software Spotlight ·

2023/09/19

Learn how to optimize your landing pages and improve conversion rates with Landingi, the leading landing page builder. Learn More and Try Landingi Free. In this episode, we discuss how to create high-converting landing pages, test and optimize your designs, and track your results. Listen now to learn more and start boosting your conversions!

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41:12

How CrankWheel Helps Insurance Salespeople Close More...

Software Spotlight ·

2023/09/08

CrankWheel is a screen-sharing software that helps insurance salespeople close more deals. Gilsi Sigvaldason discusses how CrankWheel can help insurance salespeople close more deals in this episode. Learn More and Try CrankWheel Free. He shares success stories from insurance agents who have used the software. Discover how CrankWheel can help you overcome objections, explain complex products, and close more deals.

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27:48

Automating B2B Sales with Salesflare CRM

Software Spotlight ·

2023/09/08

Salesflare is a CRM that automates data entry and provides sales pipeline visibility so salespeople can focus on selling. Learn More and Try Salesflare Free. Key features include email tracking, tasks, and LinkedIn integration.

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135 results

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