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PODCAST

The Marketing Madmen

NICK CONSTANTINO

TikTok, Acronyms & pretty pictures drive us mad – 30 years of common sense and no BS is what marketing should be about. Trip Jobe & Nick Constantino, The Marketing Madmen have a passion for ensuring that your business wins because of smart marketing. They will be sharing best practices and stupid marketing gone wrong as well as having other industry leaders share their secrets and strategies for your benefit.

business marketing

All Episodes

44:23

105. OUR (METAPHORIC) DAY IN COURT

The Marketing Madmen ·

2023/08/11

We talk lawyers, how they market, and how the heck their seem to be SOOO many of them. Luckily, we have two of the best, Ray Giudice and Bruce Hagen, to tell it to us like it is!Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

43:40

MARKETING MADHOUSE – Mastering the Pivot from...

The Marketing Madmen ·

2023/08/10

Tune in with host Moira Vetter as guest Carol Godfrey, former Southwire VP of Marketing, shares her journey from engineer to corporate marketing executive to accidental non-profit champion. When Carol’s husband Gary was diagnosed with ALS, their life took and interesting and surprisingly rich turn. Join this inspiring dive into persuasion, courage and how to make meaningful impact by living up to your purpose.Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy

en

45:56

104. TO MARKET YOURSELF, FIND YOUR SPIRIT ANIMAL

The Marketing Madmen ·

2023/08/03

We interview Zahra Karsan who discusses her bestselling book (6-Weeks to Happy), her on-line Life-Block Quiz (Nick is a Dolphin!), and how she helps business leaders find happiness by exiting "survival mode". Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

44:29

103. WHAT'S WRONG WITH MARKETING... THE 2023 EDITION

The Marketing Madmen ·

2023/07/28

The big agencies are down, digital advertising is riddled with fraud and mistrust, and it is getting harder and harder to find good partners. So what's wrong with Marketing in 2023? Listen to find out!Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

45:14

102. HOW TO NOT SUCK AT MARKETING... AND THE GUY WHO...

The Marketing Madmen ·

2023/07/21

In this episode, we interview the author of How Not to Suck at Marketing Jeff Perkins. We talk about modern marketing and tips for success. Thank goodness we had frequent contributor Jo Ann Herold join us, because we also covered the pros and cons of ChatGPT, a "Susan Lucci" moment at the Georgia State University Marketing Roundtable and Jeff winning the MAX Award for innovation.Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

44:41

101. DOES PR HAVE A PR PROBLEM?

The Marketing Madmen ·

2023/07/15

HAVE YOU EVER WONDERED WHY AN INDUSTRY WHOSE JOB IS TO MAKE PEOPLE AND BUSINESSES BETTER UNDERSTOOD… IS SO MISUNDERSTOOD? OUR GUEST IS LISA RAYNER WHO HAS HAD A LONG AND SUCCESSFUL CAREER IN PR. SHE TELLS STORIES, GIVE TIPS, AND EXPLAINS HOW PR CAN BE A SUCCESSFUL MARKETING TOOL… IF USED CORRECTLY.Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

43:29

MARKETING MADHOUSE - Global Marketing & Getting Naked...

The Marketing Madmen ·

2023/07/06

Step into the wild world of international marketing and gain valuable insights on the importance of listening, adapting, and understanding diverse audiences in the ever-evolving global marketplace. Join host Moira Vetter and guest Dorian Usherwood, VP of Integrated Services for Synchrony Bank, as they discuss the challenges, cultural differences, and business model variations that shape marketing strategies worldwide.Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for

en

46:07

100. LOOKS LIKE WE MADE IT

The Marketing Madmen ·

2023/06/23

The Marketing MadMen have made it to 100 Episodes and we could not be more #grateful for all the warm wishes received from our guests and listeners. Episode 100 - LOOKS LIKE WE MADE IT - provides a recap of Season 2 and looks forward to what we are most excited for in Season 3Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

52:40

99. MARKETING ELEVATORS AND HELPING REFEREES

The Marketing Madmen ·

2023/06/16

David Gerson is the Director of Marketing for TK Elevator, whose US Headquarters can be seen from our Studios in The Battery. He is also the founder of Ref's Need Love Too, a Passion Project that Tik Tok helped him spread. Trip and I went in with two main questions... How do you make Elevators sexy and How did you turn your passion into a reality?Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

45:34

98. XTRA XTRA HEAR ALL ABOUT IT

The Marketing Madmen ·

2023/06/10

With Trip out Nick invites Tug Cowart of the Morning Xtra on to talk through the creation of Xtra 106.3, how politicians can market themselves (and their parties) better, and why live and local radio drives so much response for its marketing partners.Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

15:13

97. BONUS COVERAGE - I GOT A STORY TO TELL

The Marketing Madmen ·

2023/06/05

Segment 3 was so good, you know we had to make a remix!Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

60:44

97. A HOT HOUSE WITH COOL PEOPLE

The Marketing Madmen ·

2023/06/02

Nick Schittone and Brandon Rochon from Hot House Inc. both come from diverse and incredibly cool backgrounds. From MTV to Louis Vuitton, those backgrounds helped shape their careers as marketers, and have given them some crazy stories to tell. Chapter 1 -The Backstory Chapter 2 - What's Cookin at Hot House Chapter 3 - Crazy Story TimeSupport the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

42:31

MARKETING MADHOUSE – B2B Marketing, Demand Gen & The...

The Marketing Madmen ·

2023/06/02

Host Moira Vetter and guest Laura Trotter, CMO of Equifax US Information Solutions, dig into the complexities of B2B marketing and creating content that performs. They discuss the importance of content in complex sales, innovating alongside customers, and combatting “New Week, New Channel” Syndrome, and more.Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

45:45

96. AN ESTEEMED MARKETING PROFESSOR WALKS INTO A...

The Marketing Madmen ·

2023/05/27

Sandy Jap holds the Sarah Beth Brown Endowed Professorship of Marketing Chair. She joined the faculty in 2001 and prior to that was on the faculty at the Sloan School at MIT and the Wharton School at the University of Pennsylvania. She has published widely on the development of strategic partnering and organizational relationships, go-to-market strategies, and e-procurement. She is the author of Partnering with the Frenemy, a book on the dark side of business relationships and A Field Guide to

en

44:32

95. A LOCAL COMPANY MAKING A BIG MARK ON SPORTS GAMING

The Marketing Madmen ·

2023/05/19

Prize Picks is one of the last privately held Daily Fantasy Sports companies in the country, but also a local Atlanta Tech Start-Up success story. Dylan Cooper has been along for the ride since the early days at Atlanta Tech Village and provides valuable insights on marketing in the industry as well as tips for young entrepreneurs.Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

44:56

94. LET'S START AT THE BEGINNING WITH DON DIXON

The Marketing Madmen ·

2023/05/12

SOME STORIES JUST NEED TO START AT THE BEGINNING, BUT WHEN ONE STARTS LIKE THIS YOU KNOW IT WILL BE A HeLL OF A SHOW! DON DIXON HAS SEEN IT ALL OVER THE COURSE OF HIS CAREER AND THE ADVICE HE HAS TO GIVE TO YOUNG MARKETERS IS PRICELESS... AND HySTERICAL. ENJOY AND DON'T FORGET TO SUBSCRIBE!Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

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45:38

93. WHAT I HAVE LEARNED WITH MOIRA VETTER

The Marketing Madmen ·

2023/05/06

After watching Moira receive her #lifetimeachievementaward from the Atlanta Chapter of the American Marketing Association, Trip Jobe and I had to ask about what she has learned along the way... the good, the bad, and the ugly! hout out to Brent Dundon for the production. #radioshow #marketing #agencies #btobSupport the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

32:07

MARKETING MADHOUSE – Thriving in Transformation:...

The Marketing Madmen ·

2023/05/02

We explore skills marketers must have to survive transformation. Host Moira Vetter and guest Allyson Burroughs, VP of Brand Digital Engagement and Communications for Ricoh USA, share insights on how generalists and specialists thrive by tuning into their curiosity. They also discuss how to keep global organizations agile, the challenges of talent acquisition today, and random ramblings about marketing greatness.Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for

en

45:11

92. HOW TO BE A BALLER

The Marketing Madmen ·

2023/04/28

The NBA Playoffs are upon us and The Madmen were curious about the intangibles that make certain players stars, and how they can translate into the business world. Our guest is Jayson Wells, and he helps basketball players and business people alike optimize their mind, body, and spirit to achieve their maximum potential. He is also a huggerSupport the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

44:27

91. HOW TO SPEND $20 MILLION MARKETING DOLLARS TO...

The Marketing Madmen ·

2023/04/24

Janelle King is rising star in conservative politics… so what the heck is she doing on a marketing show? it turns out she has some (strong) opinions on how both parties can do a better job or marketing to the people that will actually win them elections. Support the show: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

en

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