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PODCAST

AI-Driven Marketer: Master AI Marketing To Stand Out In 2025

I"m just a marketer on a mission to master AI in 2025 by interviewing AI tech founders, AI leaders, and marketing practitioners who are getting great results with AI today.Let"s master this thing together. Follow this show to join me on the journey.#danchez

business marketing

All Episodes

12:56

The AI Marketing Journey: My Q1 Learnings and...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/04/12

In this solo update, Dan Sanchez reflects on the first quarter of his mission to master AI for marketing in 2024. Sharing his diverse marketing background and exploring the impact AI will have on the industry, Dan tackles the challenging reality of AI replacing jobs and the shimmer of hope in upskilling. With insights into his own learning process and experiments, Dan also teases an upcoming roadmap for mastering AI. He unveils his venture into creating AI-powered tools for podcast marketing and

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51:51

AI In Content Marketing: Turning Process into Progress

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/04/09

In this episode, Dan Sanchez is joined by Marc Angelos, a seasoned entrepreneur and content marketer, to delve into the aerial view of artificial intelligence in the marketing realm. They tackle the inherent complexity of AI, misconceptions held by company founders, and the evolution of marketers' roles in the age of automation. From the impact of DALL E on image editing to the nuances of voice-modelling AI, Dan and Marc provide a roadmap for integrating AI into business processes seamlessly. With

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37:54

Who "Owns" AI In a Company? #LeadAi

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/03/29

In this episode, Dan Sanchez has Courtney Baker back to navigate the evolving landscape of AI. This time they talk about who should own AI in a company, the necessity for both bottom-up adoption and top-down strategic deployment, and the critical importance of data-driven decision-making. They entertain game-changing AI versus everyday AI, the budding idea of a dedicated Chief AI Officer, and the challenges big companies face in AI project failure rates.Timestamps:00:00 AI perceptions as technology

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45:54

Cutting-Edge Podcasting: How AI is Changing the Game...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/03/22

In this installment of AI-Driven Marketer, Dan Sanchez sits down with Josh Nielsen, the entrepreneurial mind behind Zencastr, to dive deep into the revolution of content marketing strategies and the transformative role of AI in podcast production. They dissect the challenges and successes of repurposing long-form content across various platforms, explore groundbreaking tools that simplify podcasting from a daunting two-week setup to a brisk 90-minute creation process, and discuss Zencastr’s

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61:54

Ready or Not: AI's Inevitable Upheaval in the...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/03/19

Join Dan Sanchez and Marc Angelos, as they chat about AI. We're talking about the jump from the cool stuff GPT-4 is doing now to what's coming with GPT-5 – and how we marketers can get ahead of the game. Dan even shares a personal story about getting ready for marriage that surprisingly ties into prepping for AI's future. Plus, we've got hot takes on Sam Altman's big AI predictions (spoiler: they're kind of wild), the real-deal on personal brands, and a bunch of wicked smart advice on getting

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38:51

Jessica Malnik's AI Toolkit for Streamlining...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/03/15

In this episode, Dan Sanchez talks to Jessica Malnik who is the Founder of JM Content Group about her expertise on leveraging AI for administrative tasks, debate on AI's capabilities in writing, and its role as an invaluable co-pilot in the marketing process. They also explore the practicalities of using AI tools like Zapier and ChatGPT, the integration of AI into strategic work, and offer practical advice for those embarking on their AI journey. Listen to this episode if you want to learn more

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47:59

Looking At History to Predict The Future of AI w/Marc...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/03/08

Welcome to the AI-Driven Marketer, where AI meets marketing mastery. I'm your host Dan Sanchez, and today, we're joined by Marc Angelos, a seasoned expert in finance, marketing, and technology.In this episode, we look to the past to bring clarity to the future of AI. We talk about the early financial markets, crypto, the Dotcom bust, and the social media revolution to get insights into the next few years.We'll explore the convergence of sales and marketing, the evolving role of marketers, and the

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8:36

Custom GPT Copilot: Build a Personal Business Mentor

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/03/06

In this episode of the AI-Driven Marketer, host Dan Sanchez shares the backstory and purpose of creating a custom GPT (Generative Pre-trained Transformer) named "Copilot." Initially designed as a personal AI life coach, it evolved into a versatile tool useful for querying against uploaded documents like resumes, business plans, and LinkedIn posts. Dan provides a behind-the-scenes look at how Copilot operates and explains the value it adds to his daily work as a marketer.Resources Mentioned: Life

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45:27

AI in Business, AI Agencies, & Writing Books with Ai...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/03/05

In this episode, Dan Sanchez and Marc Angelos dive into the fascinating world of AI in marketing, tackle multiple AI news items and discuss its impact on marketing.Timestamps:00:00 AI in the sky: exploring AI's impact.05:36 CEO should lead company-wide AI implementation.08:38 AI transformation in marketing leads whole organization.11:37 Building custom GPT, feeling similar to marketing ops.13:35 Marketing professionals need to study AI integration.17:01 AI's impact on content and book

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40:14

The AI Edge: Building AI Automation for Deep Customer...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/03/02

Welcome to Ai Microskills, where we sharpen your marketing edge with the power of AI. I'm Dan Sanchez, and today we've got Marc Thomas from Podia joining us to break down how artificial intelligence is revolutionizing customer research.We'll explore Marc's strategies for mining rich customer data, the role AI plays in parsing through vast quantities of user feedback, and how these insights power marketing decisions. Marc's hands-on experience at Podia, dealing with data from hundreds of thousands of

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25:21

How I Built a Custom GPT to Do My Work For Me...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/02/28

In this episode, Dan Sanchez discusses the behind-the-scenes workings of his custom AI GPT called "NameFrame" and how it can assist marketers in generating creative names for websites, apps, companies, and podcasts. He dissects the step-by-step process of building the GPT, specifically highlighting the importance of clear, specific instructions and the power of providing examples to guide the AI's output. If you're keen on learning how to harness the potential of custom GPTs and delve into the world

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38:46

Content Alchemy: How AI Turns Your Content Into Gold...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/02/23

Join host Dan Sanchez as he interviews Greg Wasserman about the Castmagic platform on this episode of AI Microskills. They discuss Castmagic's pioneering role in repurposing content through AI, offering extensive tools for podcasters and beyond, such as transcript generation and content enhancement. Listeners will learn about Castmagic's diverse use cases, from coaching to church services, and its community-driven approach to sharing knowledge and applications.Timestamps:00:00 Tool for sharing AI

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15:32

Marketers at the Crossroads of AI: Navigating...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/02/21

In this episode of the AI Microskills podcast, Dan Sanchez takes a departure from the usual format to delve into the current sentiments and implications surrounding the future of AI. Drawing from a recent poll on LinkedIn, Dan explores the diverse range of emotions people have towards AI, ranging from excitement to fear and uncertainty. He discusses the impact of AI on the marketing industry, emphasizing the importance of embracing this technological shift while acknowledging its potential

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21:38

Behind the Beat: How AI is Changing Music w/Maya...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/02/16

In this episode, Dan Sanchez delves into the intriguing intersection of AI and music with Dr. Maya Ackerman, CEO and co-founder of WaveAI. They explore how AI is not just infiltrating every aspect of our lives but is also revolutionizing the music industry by transforming the songwriting process. From foundational machine learning to computational creativity, Dr. Ackerman shares her journey from academia to entrepreneurship, highlighting how her personal experiences and challenges in songwriting led

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12:37

Build Your Personal AI Writer (A Step-By-Step Guide)...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/02/14

In this episode of AI Microskills, Dan Sanchez shares his journey of mastering AI and his recent exploration into building custom GPTs. He discusses the process of creating a personal AI writer based on his own writing style using LinkedIn posts. He takes you through the steps of exporting data, generating an outline, and creating a writing style guide for the AI. Join us to learn how you can train your own AI to write like you and accelerate your workflow. Don't miss out on this step-by-step guide

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40:47

AI in Action: A Strategy for Enhanced Buyer Personas...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/02/09

In this episode, Dan Sanchez talks with Ryan Paul Gibson about the groundbreaking concept of 'Living Buyer Personas' through the integration of AI with Slack and Teams. Ryan shares his journey from the inception of this idea to its execution, explaining the technicalities, challenges, and immense potential of using AI to access and utilize deep buyer persona information instantly. Discover how this innovative approach can transform your marketing and sales strategies by making detailed customer

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46:34

Revolution in Pixels: How AI is Redefining Visual...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/02/02

In this episode of Ai Microskills, Dan Sanchez sits down with Bart Caylor, a forward-thinker in the realm of marketing, to dive into the practical applications of AI in enhancing marketing visuals. Bart shares his journey and insights into utilizing AI for creating more dynamic and engaging photography, video, and design. From automating design processes to generating hyper-realistic visuals, Bart unveils how AI tools are transforming the marketing landscape, making it accessible for marketers to

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33:18

A Marketing Leaders Guide to Approaching the Future...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/01/26

In this episode, Dan Sanchez talks to Courtney Baker, CMO at Knownwell, in a dynamic discussion about leading marketing teams in the age of AI. They delve into how AI is reshaping marketing roles, strategies, and team dynamics. From experimenting with AI in small teams to preparing larger teams for AI integration, they cover the multifaceted impact of AI on marketing leadership. Listen as they explore practical ways AI can enhance marketing strategies and team productivity, reflecting on the

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17:01

From Idea to Image: AI's Transformation of Thumbnail...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/01/24

Join Dan Sanchez in this solo episode of Ai Microskills, where he explores the innovative application of AI in graphic design, particularly for creating engaging YouTube thumbnails and podcast cover images. Dan shares insights from his experience as a graphic designer and how AI tools like Midjourney have revolutionized his creative process. Learn about the transformative power of AI in enhancing visual content, making design more efficient and impactful. This episode is a must-listen for marketers,

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46:56

From Ears to Eyes: How AI Brings Podcasts to the Page...

AI-Driven Marketer: Master AI Marketing To Stand Out... ·

2024/01/19

In this episode, Dan Sanchez talked to Jakub (Kuba) Grajcar, the Content Marketing Manager at ZenPilot, for a conversation about repurposing podcast content. Kuba brings his unique insights into the world of AI, sharing his journey into content marketing as a writer and his current role at ZenPilot. Danchez, our host, dives into the nuances of AI in marketing, discussing how these technologies are reshaping the landscape. Whether you're a seasoned marketer or just starting to explore the potential

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149 results

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