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PODCAST

Strategy Hour | Online Marketing for Business Growth

Abagail Pumphrey - Business Strategist

Listen to our show as host Abagail Pumphrey, CEO of Boss Project, shares proven business strategies, expert interviews, and no-fluff advice for growing an online business—your way. With millions of downloads and recognition from INC & Forbes as one of the best podcasts for entrepreneurs, this podcast is a must-listen for small business owners, service providers, course creators, and digital product sellers ready to take their business to the next level. Discover how to: ✔ Launch digital products

business marketing

All Episodes

46:11

880: When to DIY Meta Ads vs Hire an Ads Pro with...

Strategy Hour | Online Marketing for Business Growth ·

2024/09/05

There is definitely a trick to running Meta ads and it can take some time to figure out how to do it. Today, on the show, Kwadwo Sampany-Kessie discusses when to run Meta ads yourself and when it’s time to hire a pro. He’s a successful Facebook Ads Manager and Strategy Partner and host of The Art of Online Business Podcast. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Kwadwo started his career teaching expats in China and got a reputation

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45:30

879: Marketing Magic: Business Lessons from the...

Strategy Hour | Online Marketing for Business Growth ·

2024/09/03

Today on the Podcast, we have Andrew Davis, a Best-Selling Author and Internationally Acclaimed Keynote Speaker. He has appeared in the New York Times, Forbes, the Wall Street Journal, and on NBC and BBC. Andrew has crafted documentary films and award-winning content for tiny startups and Fortune 500 brands.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! In this episode, we’re talking about marketing lessons we can learn from The Muppets,

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44:12

878: Keeping SEO Relevant in the New Era of AI with...

Strategy Hour | Online Marketing for Business Growth ·

2024/08/29

AI is one of the things that is probably at the forefront of every business owner’s mind, and if you feel like you don’t quite know what’s going on, you are not alone! In this conversation, marketing entrepreneur and digital nomad Zach Boyette joins us to discuss how to stay SEO-relevant in the age of “robots.” Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! AI is changing so many parts of marketing right now. A great way to get on top of

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46:03

877: Sleep Smarter, Not Harder: Biohacks for...

Strategy Hour | Online Marketing for Business Growth ·

2024/08/27

When looking to make positive changes in your life, why not start with making sure you’re sleeping well? If you are having a hard time falling asleep, staying asleep, and battling with overall energy levels, then this episode is for you! Joining us is the incredible health consultant Tanessa Shears to discuss how you can sleep smarter and share bio-hacks to become a better-performing entrepreneur. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the

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70:08

876: Leads on Autopilot: How to Get Your First (or...

Strategy Hour | Online Marketing for Business Growth ·

2024/08/22

Recently, I taught a live workshop that was so packed with valuable info that I wanted to make sure more people had access to it. Today’s podcast is the audio version of The Leads on Autopilot workshop. If you’d prefer to view the visual slides as well, you can register to watch the complete video replay at no cost— consider it my gift to you. I want to see you be successful, which is why I created this value-packed episode.Join The Co-op - The Membership for Online Businesses Connect with

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40:12

875: Everything You Need to Know About “Email List...

Strategy Hour | Online Marketing for Business Growth ·

2024/08/20

I am so excited to introduce you to my brand-new course, Email List Jumpstart! I know there can be a lot of moving pieces when it comes to growing and building an email list, but I want to show you how you can do this live, in real time, and in a way that is super easy for you to maintain. We’re talking an hour a week!Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! This course isn’t just about theory; it’s packed with practical, actionable

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42:58

874: Building a Lucrative Newsletter Business Model...

Strategy Hour | Online Marketing for Business Growth ·

2024/08/15

So many people have been telling me that I have to meet the creator of Future Social, Jack Appleby, and today, he is on the podcast so you can hear his story! He is monetizing and building a business in an incredibly unique way and I can’t wait for you to hear all about it. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Jack has had an extensive career with quite an intense growth trajectory going from zero to 60,000 subscribers almost

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37:13

873: 9 Ultimate Lead Magnets & The Secret to...

Strategy Hour | Online Marketing for Business Growth ·

2024/08/13

If you were to sit me down with a glass of wine and ask me what I think about lead magnets, I would give you a lot of detail about what I think is and isn’t working in the online business world today. Lead magnets have changed a lot in the past ten years and a huge part of that is because our entire creator economy has changed the online landscape. Ten years ago, knowledge databases for tech tools did not exist. YouTube was not this robust library and Google even left us with unanswered

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52:31

872: Savings Strategies for Entrepreneurs: How Gina...

Strategy Hour | Online Marketing for Business Growth ·

2024/08/08

As the owner of a small business, every dollar counts, and strategic financial management can make all the difference. Today, we’re joined by self-proclaimed money nerd, Gina Knox, a money coach for entrepreneurs with variable income. Gina teaches business owners how to build their savings, pay themselves well, and create a wealth portfolio. In the last three years alone, she has helped her clients save over $7.5 million!Join The Co-op - The Membership for Online Businesses Connect with

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47:53

871: How I Make Sales Everyday Using Email

Strategy Hour | Online Marketing for Business Growth ·

2024/08/06

I want nothing more than for y’all to get real results in your business, create revenue, have real connections, and ultimately leverage email marketing to build your business. I’ve been on an email kick lately. It’s all I want to talk about. I have seen the results! Today, I want to talk to you about how I make sales every single day using email.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! I also share a brand new case study I put

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65:05

870: Industry Predictions: The Future of Email...

Strategy Hour | Online Marketing for Business Growth ·

2024/08/01

Rarely do we open Instagram and go; what are you going to sell me today? But when you open email, especially your promotions tab, there is a different intent. You use email to communicate, but more than that, you open your promotions tab to see what deals are happening.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Today’s guest is Natalie Franke, a USA Today bestselling author, community builder, neuroscience nerd, and mama bear for small

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39:57

869: How to Build an Email List from Scratch

Strategy Hour | Online Marketing for Business Growth ·

2024/07/30

With email marketing, you get to drive traffic way more directly than you can with social posts. So many of you have been asking how to build an email list from scratch and today I want to dive right into this discussion! Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Email is a powerful way to convert leads! An email sent to your list gives you direct access to 100% of your audience, unlike a social media post that will only be seen by 10%

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32:11

868: You Ghosted Your Email List - Craft Your...

Strategy Hour | Online Marketing for Business Growth ·

2024/07/25

Have you ever ghosted your email list and wondered about how to make a comeback? Or if you even could! You're not alone, and I’m here to help. In this episode, I’m diving deep into the art of reengaging an inactive audience authentically and strategically. We’ll talk about why the gap happened, how to assess the situation, and, most importantly, how to craft a comeback plan that feels true to you. I’ll share actionable steps to get your email list going again, from providing genuine value to

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35:11

867: The Latest Email Marketing Trends - Summer 2024

Strategy Hour | Online Marketing for Business Growth ·

2024/07/23

From the incredible potential of generative AI to the allure of fully customized experiences, there are numerous innovative ways to elevate your email strategy. While I can’t predict the future, I can share what I’m seeing in the world of email marketing to help you stay ahead of the curve! By leveraging industry research, inbox analysis, and deep reflection on my own business, I’ve compiled some of the hottest trends for 2024. These insights will help you harness the power of email marketing and

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39:50

866: How to Be Funny (... even if you're not) with...

Strategy Hour | Online Marketing for Business Growth ·

2024/07/18

Writing funny copy is an excellent way to make your brand memorable and connect with customers, but it can feel pretty risky. What if it’s not actually funny? Or worse, could you end up inadvertently offending someone?Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Joining us today to set our minds at ease is Lianna Patch, a conversion copywriter and comedian whose greatest dream is to make your customers pause, smile, and click – in that

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44:58

865: The Real Reason You're Not Achieving Your Goals

Strategy Hour | Online Marketing for Business Growth ·

2024/07/16

Many entrepreneurs set ambitious targets but often find themselves falling short. In this episode, we explore the REAL reason why you’re not achieving your goals, unpack the underlying beliefs that might be holding you back, and provide actionable insights to help you break through these barriers.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Join me as I delve into how you might be standing in your own way and offer strategies to move your

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43:49

864: What Women Really Think about Sales with Lisa Smith

Strategy Hour | Online Marketing for Business Growth ·

2024/07/11

Do you know what your customers really want? Or are you mostly relying on assumptions to drive your sales? In today’s episode, we are joined by Lisa Smith, Founder, CEO, and Business Growth Partner at Smith Co., where she works with female and BIPOC business owners to help them remove sales roadblocks.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! What stands out most about Lisa and how she serves her clients is her powerful, data-driven

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41:20

863: The Power of Pause & How to Leverage it to...

Strategy Hour | Online Marketing for Business Growth ·

2024/07/09

Today we are digging into what it really takes to reinvigorate yourself. When I am feeling creative resistance, I have a tendency to try and push through – creating an unnecessary environment of stress. When you really slow down, you have the opportunity to gain a new perspective. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! I like to teach you through my own experiences so I wanted to put myself in my client's shoes. At the end of last

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43:53

862: Get Sponsored: How to Land Iconic Brand Deals...

Strategy Hour | Online Marketing for Business Growth ·

2024/07/04

Today I’m chatting with Justin Moore, Sponsorship Coach and the Founder of Creator Wizard. It’s a school and community that teaches you how to find and negotiate your dream brand deals so that you can stop leaving thousands of dollars on the table.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! We dive into strategies to land unique brand deals that not only benefit you with sponsorship dollars, but also help you grow your business and get

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39:43

861: Will the 4-Day Work Week Become Law? Plus, Our...

Strategy Hour | Online Marketing for Business Growth ·

2024/07/02

Have you been considering implementing a four-day workweek into your business but are just a little hesitant? Well, then this episode is for you! I was just as resistant to the idea of shortening the week but when I did it, I realized that you can do less and achieve more while creating an environment that honors people and their lives. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! In 1940, the 40-hour workweek law was established and has

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174 results

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