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PODCAST

Bold Names

The Wall Street Journal

WSJ’s Bold Names brings you conversations with the leaders of the bold-named companies featured in the pages of The Wall Street Journal. Hosts Tim Higgins and Christopher Mims speak to CEOs and business leaders in interviews that challenge conventional wisdom and take you inside the decisions being made in the C-suite and beyond.

technology

All Episodes

25:38

The Wrinkles in Getting ‘Forever Chemicals’ Out of...

Bold Names ·

2023/07/21

So-called “forever chemicals” are seemingly everywhere. A recent government study found close to half of U.S. tap water contains at least one PFAS chemical. They’re also on a lot of our clothes, where the chemicals are used to promote water resistance or repel stains. But some of the things that make PFAS so effective also means they stay in our bodies for years. And these chemicals have been linked to health issues, including high cholesterol and an increased risk of kidney cancer. Now, as

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30:50

How Drugs Like Ozempic Are Changing What We Think...

Bold Names ·

2023/07/14

You may have heard about Ozempic, Wegovy and Mounjaro. It’s tough to miss the online chatter, the ads on TV and all the news coverage. They are part of a class of drugs originally designed to treat diabetes, and all three have been shown to help people lose significant amounts of weight. That’s leading to big sales for drug companies and helping change the way we think about weight loss. WSJ’s Ariana Aspuru digs into how these drugs work, the big money involved and what it means for millions of

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24:19

Astronaut Fashion Is Changing. This Is Not Your...

Bold Names ·

2023/07/07

For the first time in decades, NASA is planning to send astronauts back to the moon. Their spacesuits will be very different from what Neil Armstrong and Buzz Aldrin wore when they walked the lunar surface in 1969. Spacesuits today are thinner and lighter, while still making sure astronauts can complete tasks and stay alive. In this conversation from the Future of Everything festival in May, WSJ’s Danny Lewis speaks to Amy Ross, one of NASA’s top spacesuit engineers. She explains how the lessons

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30:32

How Do You Make Hurricane Forecasts Better? Send In...

Bold Names ·

2023/06/23

Forecasting hurricanes is an inexact science. That's why they're called forecasts. But government researchers and meteorologists are working to make their predictions better, to help people know when they should evacuate and when it's safe to stay put. And that means using all sorts of new technology, including drones that sail right into the storms. WSJ's Ariana Aspuru visited the National Hurricane Center in Florida to find out how those forecasts come together and see the new models in the works

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27:13

Greener Planes Are Taking Flight. That Could Change...

Bold Names ·

2023/06/09

Some of the world’s biggest aviation companies, including Boeing and Airbus, are working on the next generation of planes. One big goal? Making air travel greener by cutting its carbon footprint. So, they're ditching traditional jet fuel in favor of other options, like hydrogen fuel cells, electricity from batteries, and “sustainable aviation fuels." That could mean major changes in how we fly and how much we pay to get to our destinations. WSJ’s Danny Lewis talks with Boeing, Airbus and others

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20:03

Can Flying Taxis Get Off the Ground?

Bold Names ·

2023/05/26

Imagine getting from your home to the airport and skipping all the traffic on the road in a flying taxi. They once were the domain of science fiction and Saturday morning cartoons, but a growing number of companies are working to make taxis in the sky a reality, and the FAA is coming up with regulations to keep them safe. In this conversation from the Future of Everything festival in May, WSJ’s Alex Ossola speaks to Billy Nolen, the acting FAA administrator, about the business and technology behind

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26:32

NASA Plans to Bring Bits of Mars to Earth. It May...

Bold Names ·

2023/05/12

NASA’s Perseverance rover is currently collecting samples on the surface of Mars, and some of them will be coming to Earth—that is, if all goes well. NASA has a complex plan to bring bits of the Red Planet here, arriving in 2033, so scientists can study them to answer some burning questions. What’s the planet’s history? What is its dust like? And, are there any signs that life may have existed there? WSJ’s Alex Ossola speaks to Lindsay Hays, an astrobiologist at NASA and deputy lead scientist for

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17:55

Forecasting Future Diseases With Every Flush

Bold Names ·

2023/04/28

At the start of the Covid-19 pandemic, epidemiologists looked to our sewers to help figure out the scale of the virus’ spread. It worked, giving some public health officials a heads-up before Covid surges. Now, researchers are taking the lessons from that pandemic, and working to put the wastewater from bathing, toilets, laundry machines and dishwashers to use in monitoring the spread of other diseases. WSJ’s Danny Lewis speaks with environmental microbiologist, engineer and epidemiologist Marlene

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25:42

How Recycling Wastewater Could Help Quench the West’s...

Bold Names ·

2023/04/14

Severe droughts in the American South and West are raising new questions about how to ensure millions of people have access to clean, safe water. That’s why several local water systems, including one that provides water to 19 million people in Southern California, are looking to a method of water recycling that brings treated wastewater back into the system. It’s called “direct potable reuse,” but many people have dubbed it “toilet to tap.” Can it succeed despite the ick factor? WSJ’s Alex Ossola

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22:08

How Smell is Helping Treat the Toughest Cases of Trauma

Bold Names ·

2023/03/31

Our sense of smell is deeply linked to our emotions, due to the connections between the tissue structures that identify odors and the parts of the brain that govern our memories and feelings. But what if those smells are linked to traumatic memories? Researchers are finding success using a combination of artificial scents and virtual reality to treat people with severe cases of trauma. WSJ’s Danny Lewis examines how new innovations could make this therapy more accessible. Further

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24:36

The ‘Mini Brains’ solving medical mysteries and...

Bold Names ·

2023/03/17

It may seem like science fiction, but over the past decade scientists have been using stem cells to grow so-called “mini brains.” Researchers prefer the term brain organoids, a collection of human cells in a petri dish that mimic the structure and cell types of our own brains. They’ve been used to study diseases like cancer and Parkinson’s, and evaluate potential treatments, but now the research is becoming more sophisticated, and that’s raising big concerns. Could they become conscious? Should we

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27:58

Melting Ice & Undersea Cables: How the Arctic Is...

Bold Names ·

2023/03/10

High-speed internet is something many of us take for granted. But the FCC says millions of Americans lack access to broadband service. That includes many people who live in the northernmost parts of Alaska, where satellite internet has long been the only option. That’s changing, though, as melting sea ice is leading a rush of companies to step in and start laying new undersea cables. WSJ Pro reporter Isabelle Bousquette visited parts of the Arctic where high-speed internet has made it easier to

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20:50

Encore: Beyond Silicon? The New Materials Charting...

Bold Names ·

2023/03/03

Microchips are in pretty much all of our electronic devices—if it’s got a plug or a battery, it’s probably got a chip. For the past 60 years, most of these have been made of silicon. But new devices demand faster, better, and more efficient processors, and engineers are hitting silicon’s physical limits. In this encore episode of the Future of Everything, WSJ’s Alex Ossola digs into the future of chips—how scientists are boosting silicon’s capabilities and looking for other materials that could take

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27:02

Why the Future of Mental Health Care Could Be in Your...

Bold Names ·

2023/02/17

A growing body of research suggests that the gut microbiome, the bacteria and other organisms that live in the gut, is linked to our mental health. But what if doctors could act on that information to treat mental illness by changing the gut microbiome? WSJ’s Alex Ossola talks to some of the top researchers in the emerging field of psychobiotics to explore how changing what’s in the gut could lead to future psychiatric treatments. Help is available: Reach the 988 Suicide & Crisis Lifeline

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27:37

How Football Tech May Change the Game for Head Injuries

Bold Names ·

2023/02/03

When the game clock starts, football players aren’t just heading out with their pads and a game plan. Technology like helmet sensors that track the hits players take are becoming more common, especially for young players. They’re being used to figure out when a player might be at risk for a concussion or another brain injury. The data collected is helping researchers and doctors learn more about what happens to the brain over time. But could these innovations and research shape how we play

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20:30

Algorithms Are Everywhere. How You Can Take Back Control

Bold Names ·

2023/01/20

Computer algorithms and artificial intelligence increasingly affect more and more of our lives, from the content we’re shown online, to the music we enjoy, to how our household appliances work. But the results these algorithms produce may be changing our world in ways users may not fully understand. WSJ’s Danny Lewis speaks with psychologist Gerd Gigerenzer, director of the Harding Center for Risk Literacy at the University of Potsdam. He’s spent decades studying how people make choices and find

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24:22

From Laundry to the Ocean: Fixing the Microplastics...

Bold Names ·

2023/01/06

Our clothes are in need of a refresh, but not in the way you might think. With each wash, everything from sweaters to socks are releasing tiny, microscopic fibers into our water. Almost 35% of the primary microplastics in oceans right now come from laundry, according to the International Union for Conservation of Nature. From filters in our washing machines to new materials for our clothes, alternatives are in the works to stop microplastics from coming off our clothes. But will it be enough

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19:28

Navigating The Future of Maps

Bold Names ·

2022/12/23

From paper maps to smartphone apps, the way people navigate the world has changed tremendously due to the rise of the internet. Google Maps is the fourth most popular mobile app in the U.S. by unique visitors, according to Comscore. That makes it more popular than Instagram, Tiktok and Spotify or its closest competitor, Apple Maps. Christopher Phillips, who runs Google’s Geo team and oversees Google Maps, speaks with WSJ’s Danny Lewis about how his company is thinking about the role maps play in

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21:38

Making It Rain: How Cloud Seeding Could Help Combat...

Bold Names ·

2022/12/09

This past summer, many parts of the world suffered from some of the worst drought conditions in decades. In an effort to create more rain, the government of China turned once again to cloud seeding, a controversial technique that aims to target precipitation in key areas. WSJ’s Alex Ossola talks to Dr. Katja Friedrich, an atmospheric scientist at the University of Colorado Boulder, about the advantages and disadvantages of using cloud seeding to get more water where it is needed. Further

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20:53

Thanksgiving of the Future: What Climate Change Means...

Bold Names ·

2022/11/24

Thanksgiving often centers around a meal: turkey, sides and a lot of desserts. This year, many Thanksgiving staples are more expensive due to inflation; in the future, many of those staples will cost even more due to the effects of climate change. WSJ’s Alex Ossola looks into how environmental conditions, alongside technological advances, will change what makes its way to our Thanksgiving tables, and how our individual choices may spark new traditions. Further reading: The Trouble With Butter:

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150 results

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